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From used drums to

personalized home furnishing:

THE CIRCULAR ECONOMY AT WORK Francesca Cutini

Italian Architect & founder of Studio12


who am i & wHAT DO i DO? Graduated in architecture at: Polytechnico di Milano 2002 to 2004 : Worked with Ferruccio Laviani architecture studio 2004 : Founded Studio12 aimed at Interior Decoration & Design 2011 : Launched Barrel12 design project 2013 : Opened the first Barrel Store in Milan


How did the Barrel12 concept begin? During a period of economic crisis in Europe including Italy - I developed my Barrel12 thinking: Why not use recycled materials for new product design?

Save Material Save Money Have fun

CRISIS

RECYCLED MATERIAL

NEW PRODUCTS


How did the Barrel12 concept begin? I then discovered industrial drums a fantastic starting point for personalised eclectic household objects, e.g.- Book cases - Drink cabinets - Plant pots - Poufs This is how Barrel12 was launched.


the first batch


Birth of the Barrels


Barrel12 : A full range of designs Since 2013, I have created more than 100 objects now on the market: ► Painted / Corten/ Art / Serigraphy barrel library ► Painted / Corten / Art / Serigraphy barrel bar ► Painted / Corten barrel vase ► Corten Metal pouf, Corten wood pouf, Art glass barrel pouf + + + + + + + + + + + + + + + + + + + + ... and many more to come!


Barrel Bar - Art by Nyx


Barrel Bar - Art by Galetto


Barrel vase

Barrel POUF


Love for Barrel

Barrel12 covered in known Italian magazines and newspapers


why did i choose metal?


METAL fits with my view of the environment, i.e. materials which do not damage the earth METAL - at the end of its drum life- is available, able to be transformed and cost - competititive

So, I chose Steel Drums which are painted with water based paints i.e. the theme of nature.


transformation process

10 to 20 days for the process involving up to 10 different artisans and the following steps: ► ► ► ► ►

Drums selection Cleaning/Treating Striping Redesigning Painting and personalising ...so they become truly Barrel12 differentiated products.


transformation process in pictures


THE DELIVERY! :(


So, what are the advantages of METAL for my work? ► From a consumer standpoint, it is a prestigious material ► It is “handcraftable” ► It is robust but multifunctional ► High recycling, so sustainable


what are my next METALprojects?


what are my next METALprojects?


what are my next METAL projects? Italians have no limits for creative thinking! I believe my metal “objets d’art” can become an important strand for contemporary design: ► Taking products at their end-of-life and ► Revitalising the material through: ► Colour ► Design ► & Shaping


I feel I am at the beginning of my artistic life in Metal

Barrel12 - An Introduction (Low quality)