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POST-COLONIALISM


Cultural Imperialism •

An important function of the media is in winning the support of people to the interests of the dominant classes.

The media is a potential tool for control by dominant Western cultures over those developing countries.

The Western way of life and its economic/political systems can be imposed on other societies as its lifestyle is sold through media products such as film and television.

The most dominant culture exporting media products is the USA. E.g. Hollywood cinema

This is know as CULTURAL IMPERIALISM

05/21/13


What is Post-colonialism? In the 19th and early 20th centuries, Britain and other European held colonial empires in Africa, Asia and South America Post-colonialism emphasizes the importance of the cultural, economic, political and military dominance of this past

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What is Post-colonialism? Most European countries, including the UK have a history of military imperialism. They would conquer less developed countries and impose their rule on them. This was usually to ensure a supply of cheap materials from that country to help support the economy. These colonies eventually became independent and set up their own governments. The wealth of economically developed countries increasingly depends on the cheap labour and raw materials supplied by the Third World

05/21/13


What is Post-colonialism? However, it can be argued that much of the culture of the imperial countries (eg. Their language) still lingers on in the former colonies as a reminder of colonial rule. Also, the process of decolonization has not prevented the Western powers from tightening their economic grip on the rest of the world.

05/21/13


Post-colonialism and the media

05/21/13


Post-colonialism and the media

Reference : A level media studies


Post-colonialism and the media

Reference : A level media studies


Post-colonialism and the media

Heading South(Vers le sud) a French movie is represented the influence of colonialism.

05/21/13


Post-colonialism and the media

05/21/13


postcon