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life local

Loco for CocoLocalNut

C

ocoLocalNut started as a way to teach our children about running their own business and entrepreneurship. We showed them how to set up a company, marketing, dealing with vendors, etc. At the time, our main product consisted of pure coconut water, served up directly in the coconut at the Fort Pierce farmer’s market. We would chop the husk back like you see in the islands and plunge in a straw. It was an experience, and along with our T-shirts displaying our logo, designed by our daughter, we developed a great following. That’s how CocoLocalNut began and it has since evolved. We sourced fresh coconuts every week and filled up our classic ’65 Ford pickup with as many as we could load. The kids got up on Saturdays at 5am and learned what it takes to run a business. We would also deliver fresh coconut water in mason jars to some of the local businesses in Vero. Our kids were homeschooled at the time and when they finally went back to school, we decided to put the business on hold. The kids were busy with other things, so I decided that my domestic engineering days were winding down. Old customers would ask about CocoLocalNut and its future. I said “OK, I can do this.” We have the company set up, the logo, trademark, etc., why not? I started creating different concoctions and testing products developed from the best coconut oils. Mixing coconut with other oils, salts, spices - everything made with coconut in it. I’ve also been doing hair since I was 18 in Los Angeles and New York, and I owned a salon in Manhattan so this plays right into my creative, entrepreneurial side. We have such a great community of local businesses and we really connect face-toface. I’m opening a salon/boutique in Sola Salons in October where I’ll be carrying all my CocoLocalNut products and styling hair, a life-long passion. Follow me on

@Cocolocalnut or call (772) 584-9624 to schedule an appointment.

Written by DOMITRIA MOORE Photography by CASEY SHAW

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September-October 2019

Portfolio-VeroBeach.com

Profile for Vero Beach Portfolio Magazine

September/October 2019  

Gather your flock! This issue is dedicated to the beautiful islands of the Bahamas. Stunning photography by Melissa Groo of the West Indian...

September/October 2019  

Gather your flock! This issue is dedicated to the beautiful islands of the Bahamas. Stunning photography by Melissa Groo of the West Indian...

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