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March 18-19, 2020 | Warsaw

NEW IDEAS FOR GOOD OLD LOYALTY

Customer loyalty is maintained by those who take a fresh approach to it every day. The PLanet360 ° Loyalty Forum will be held in Warsaw on March 18-19, 2020.

The programme of the event was jointly developed by directors of marketing, loyalty programmes and experts from agencies which specialise in building, developing and A new event on the market, full of fresh ideas monetising relations with B2C and B2B clients. for good old loyalty, providing answers to the most important problems faced by the retail and The Forum will be attended by representatives of retail service sectors in the field of broadly conceived chains and the service sector, including: Carrefour, RTV Euro AGD, SPAR, Polomarket, Auchan, Żabka, Eurocash Group, consumer loyalty. It will provide an overview eObuwie, Leroy Merlin, Kross, UPC, Decathlon, Etam, Agata, of trends, innovations and will offer plenty of Intersport, Komfort , IKEA, Amrest, PKN ORLEN, Credit inspiration. It will be an opportunity to talk to Agricole, Citi Handlowy, PZU and Idea Bank. experts in the “we care to share” formula.

NEW: Tools & Technologies Zone, Networking Zone, Problem Solving Zone, AfterEvent Inspirator Zone.

1. Problem Solving Zone The forum is prepared in line with problem-solving principles: we discuss the challenge and look for a solution in seven areas: - Real insights driving loyalty in omnichannel; - Customer acquisition in omnichannel - B2C & B2B loyalty programmes in omnichannel; - Beyond classic programmes: engagement & experience & emotions; - Cross / up selling based on loyalty & relations; - Data driven loyalty & relations; - Customer retention.

www.loyalty-planet.com www.braveconferences.pl

2. AfterEvent Inspirator Zone This will be the only such place on the Polish conference market. Specially for Forum participants, we provide a space for discussions and conversations with loyalty experts following the event. It will be an opportunity to consult with managers who specialise in many different areas of loyalty.

Profile for Polish Market

Polish Market No.2-3 (293)/2020  

"Polish Market” is a prestigious English-language magazine published since 1996. In its pages, it promotes the Polish economy, businesses,...

Polish Market No.2-3 (293)/2020  

"Polish Market” is a prestigious English-language magazine published since 1996. In its pages, it promotes the Polish economy, businesses,...

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