Reach • Targeted audience - students, parents, teachers in grades K-5 (students take papers home in backpack for parents to read). Classcandy is allowed to be distributed directly to students because we follow the Virginia state code to not publish any material that is not suitable for young readers. • Currently distributed in Danville and Pittsylvania County school districts. For the first time, this year private schools will also be invited to participate. • 9000 copies of Classcandy are distributed each month • As a partner with the Piedmont Shopper, we also offer an opportunity to reach an even broader audience.
What is ClassCandy?
Classcandy©, in partnership with The Piedmont Shopper, provides a monthly newspaper delivered to schools the first Friday of each month in the Danville/Pittsylvania County area in grades PreK-5th, as a part of our Newspaper in Education (NIE) program. Classcandy© is distributed directly in local classrooms for students to use as an upto-date fun learning tool and will provide teachers valuable resources to use, such as downloadable lesson plans and worksheets. Increasingly tight budgets make it harder each year for teachers to get the resources and materials they need for the classroom. There is no cost for Classcandy© to the teachers, students or schools. Together with area businesses, school administrators, principals and teachers, we are working to improve the quality of education and community outreach for our students.
A smart investment in the future of our community! With your help, we will be able to... • create a positive and long-lasting impact on our community • make a significant difference in the lives and futures of children and families in our local area. We need your help.
Advertising Rates Price per column inch $12.00 per issue Minimum ad size - 6 column inches ($72.00) Maximum ad size - 78 column inches ($936.00) • Full Color - 4 process (CMYK) • Includes all school districts • No additional charge for ad design
13 x 9.5 Advertising Area
1 Column Inch
To Determine Ad Cost, Use This Formula...
Number of Columns x Ad Length x $12.00=
2 Column Inches
3 Column Inches
4 Column Inches
5 Column Inches
6 Column Inches
1.44 3.05 4.66 6.27 7.88 9.5
Throughout history, character education has been the shared responsibility of parents, teachers and members of the community, who come together to support positive character development. Within the character of the citizen lies the welfare of the nation. — Cicero ...nothing is of more importance for the public weal, than to form and train up youth in wisdom and virtue. — Benjamin Franklin
A Newspaper in Education Publication offered by Piedmont Publishing Inc., in partnership with the Piedmont Shopper.
3157 Westover Drive • Danville, VA 24541 www.classcandy.com
434.822.1800 • firstname.lastname@example.org
NIE Sponsorship Form Yes! I will support Classcandy - Newspaper in Education for this school year. Business Name: ____________________________________________________________________________ Mailing Address: ___________________________________________________________________________ City: _________________________________ State: ______________ ZIP: _________ Contribution Authorized By: ________________________________ Title/Position__________________ Contact Phone Number: (_____)_____________ext._____ Email Address:_______________________ Business Website: ____________________________________________________________________ (for sponsor appreciation ads in print and online) Authorized Signature: ________________________________________________________
Sponsorship Term: 1 School Year (September-May)
________• Diamond $5,000+ - (Receive 20% discount on all Classcandy ads) - Your business logo featured on top tier of monthly sponsorship page in Classcandy, Piedmont Shopper papers and both websites ________• Platinum $2,500 - $4,999 - (Receive 15% discount on all Classcandy ads) - Your business logo featured on top tier of monthly sponsorship page in Classcandy, Piedmont Shopper papers and both websites ________• Gold $1,000 - $2,499 - (Receive 10% discount on all Classcandy ads) - Your business logo featured on top tier of monthly sponsorship page in Classcandy, Piedmont Shopper papers and both websites ________• Silver $500 - $999 - (Receive 5% discount on all Classcandy ads) - Your business logo featured on top tier of monthly sponsorship page in Classcandy, Piedmont Shopper papers and both websites ________• Business Contributing Sponsor $250 - $499 - Your business name featured on the monthly sponsorship page in Classcandy, Piedmont Shopper papers and both websites ________• Individual Contributing Sponsor $100 + - Your name featured on the monthly sponsorship page in Classcandy, Piedmont Shopper papers and both websites $_______________ Other
______ Credit card payment
Name on Card: ________________________________________________________________ Card Number: ___________________________________________ Exp.: _________________ Signature of cardholder: ________________________________________________________ ______ Check enclosed Make checks payable to Classcandy