Jonny Ortiz, President
Sebastian Salat, CEO
Innovation at Work Interview with Jonny Ortiz President and Sebastian Salat CEO Zitro By: Glyn Thomas
Congratulations on the 10th Anniversary of Zitro. What has been the rate of growth from your beginnings to the present day? Johnny: Thank you. It may be that Zitro exists because of the government’s closure of the gaming industry in Brazil in 2004. That decision left us without any business at all, and we went through a number of years of uncertainty which resulted in the creation of Zitro in 2007. From then on, working in conjunction with our customers, principally in Mexico and Spain, we developed markets which did not exist around video bingo gaming, and we became world leaders in this market segment. In these ten years, we have expanded our presence notably in the global market. Mexico and Spain were joined by Asian countries, such as the Philippines and a number of countries in Europe and Southern and Central America. In 2012 we created Zitro Interactive to put our games to the service of online casino operators, and to be able
to reach users of social games through our online casino World of Bingo, which already has more than 2 million registered users. Now, with our Bryke Video Slots, we are looking at expanding our international presence and growing even more quickly. It’s true that we have achieved in ten years what it has taken other companies a couple of decades to achieve. The ‘Zitro Experience’ Event with 300 guests hosted earlier this year in Mexico City was an impressive occasion (check out the YouTube video here: www.goo.gl/z95MEu). Johnny: There is no doubt it was a unique event. At Zitro Experience 2017, we welcomed our customers, friends and the market in general to the remarkable Zitro spectacle, and we showed the world our commitment to making Zitro a leading company in the global market. At the event we presented Show Time, which is also the name of
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