People Matters PM April 2022

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tations of today’s workforce can help an organisation boost retention rates, even amid the 'war for talent'. An employee feels engaged and motivated when the work they do is aligned with their aspirations. Engaged employees are also less likely to switch jobs frequently as they see opportunities to grow within the organisation.

Ways to boost the Employee Value Proposition


develop workplace resilience. Employees must feel safe bringing their true selves to work, and the organisation must enable them to not hesitate while speaking their minds. Most importantly, organisations must walk the talk. Defining an employee value proposition on paper isn’t enough. They need to be upheld and adhered to under all circumstances. This commitment comes from leaders who help make them a part of an organisation’s DNA. Leaders need to lead by example and small initiatives go a long way to build a truly empathetic environment. Thoughtful practices like keeping shorter meetings, not scheduling late evening or nighttime calls and meetings, encouraging teams to be off their laptops over weekends and holidays, and not setting any expectations of round the clock availability can help create a positive work environment. Employees who see their leaders being empathetic tend to follow through on the same with their teams. For example, if for some reason an employee is unable to attend a review meeting on account of his or her caregiving responsibilities, leaders need to understand, and this will have a cascading effect.


Organisations must build a culture of care and support from within. Caring for employees is a shared value that many organisations began embracing and following over the last year, in the pursuit of a more resilient and human-centric workplace. Workplace resilience is vital, yet unachievable unless a culture of care is nurtured, and policy, as

well as systemic changes, are brought about to ensure employee welfare. Secondly, organisations must promote the personal and professional growth of employees. Admittedly, growth is subjective. It could have a different meaning for each one of us. Hence creating an environment of learning and innovation is critical to enable personal and professional growth while keeping employees motivated. This can be done via many means: leadership training; mentoring; career guidance; online training modules; external learning sessions; and so on. Organisations must also foster a culture where people are at the core. The future of work will be centered around holistic employee well-being, and this means building a culture of trust, support, and empathy to

Jayanthi Vaidyanathan is Senior Director and Head – HR, PayPal India April 2022 |