Founder of Winston Eco-Strategies, Co-Author of Green to Gold INTERVIEWED BY YAOWEN MA, CLASS OF 2013
05 PENN SUSTAINABILITY REVIEW
Andrew Winston is the founder of Winston Eco-Strategies. He is also the author of Green Recovery, a strategic plan for using environmental thinking to survive hard economic times, and a co-author of Green to Gold, a best-selling guide to what works â€“ and what does not â€“ when companies go green. Mr. Winston is a globally recognized expert on green business, appearing regularly in major media such as the Wall Street Journal, Time, Bloomberg Businessweek, New York Times, and CNBC. Andrew is dedicated to helping companies both large and small use environmental strategy to grow, create enduring value, and build stronger relationships with employees, customers, and other stakeholders. His clients have included Bank of America, Bayer, Boeing, Hewlett- Packard, IKEA, Johnson & Johnson, and Pepsi. Andrew also serves on the Sustainability Advisory Board of the Kimberly-Clark Corporation, the Executive Environmental Advisory Council for HP, and as a Sustainability Advisor to PwC. In the academic year of 2012-2013, PSR had the opportunity to meet with Mr. Winston and discuss the development of corporate sustainability. Below is an edited transcript of our discussion.