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INSERT [inˋsɝt] verb.

Thrust something into another thing,

.

especially with care.

Compounded: in our lab (Yuntech VCD) During: 17’-19’ From: Peichen Chen A dynamic seeking progress.

The theme might be expanded to a

Portfolio creative brief

Social Design Typography Graphic Design peichen.voll@gmail.com +886-922-198-368

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Psychology X Visual Communication Design 2011

2017

2018

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INSERT [inˋsɝt] verb.

Thrust something into another thing, especially with care. Insert, it means placing the appropriate elements in objects. It means that you arrange and processes the messages consciously. In psychology, we believed that all behaviors of an individual are meaningful. By exploring the causes of behavior, we can understand the personality behavior mode, and know how they respond to this world. In YunTech, I learned that when you designed, you had to THINK. Include the symbols you used, the carrier you choose to put the informations on, the materials you used, and so on, all above them were making sense. Via designers, the effect of visual communication can be more significant. From psychology to visual communication, in these two years, I learned how to transform individual experience into a personalized visual language. I was trained to cultivate my own viewpoints, learned how to put into practice firmly, and become a keep growing designer.

ここから始めまる


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intro. 陳珮甄 Peichen Chen 1989 Tainan City, Taiwan.

peichen.voll@gmail.com +886-922-198-368

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Work Experiences 社區關懷訪視員 Case Manager

社區精神疾病列冊個案與自殺未遂個案關懷訪視 Take care and home visit those people who struggle with mental illness or suicide troubled.

01/2014 — 06/2016

台北市衛生局

Department of Health, Taipei City.

01/2012 — 12/2013

署立嘉南療養院

Jia-Nan Psychiatric Center, MOHW

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Education 09/2017 — NOW

國立雲林科技大學視覺傳達設計研究所 National Yunlin University of Science and Technology Graduate Student of Visual Communication Design

09/2007 — 06/2011

東吳大學心理學系 Soochow University Bachelor of Psychology

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「 要一直實驗 ,才能看到一點點縫隙 。」

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Activities 2018 — 2019

2019雲科視傳碩班聯展|總召集人 2019 NYUST VCD Graduate Student's Social Design Experiment Coordinator

11/2018

海峽兩岸嶺南文化特色調察研究及協同教學工作營 Workshop on Investigation and Design Practice of LingNan Culture Characteristics

10/2018

第六屆亞洲健康識能國際研討會|論文發表 6th AHLA International Health Literacy Conference Oral presentation

08/2018

「一起Sasekezan撒布優」學習工作營|志工服務 We Sasekezan Supliju - Working Holiday in Taitung Volunteer

05/2018

藝術祭種子培力工作坊|種子志工 Advanced Practice Member Workshop of Art Festival Volunteer

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Exhibitions 01/2019

「用一張圖讀懂不同知識」⸺資訊視覺地圖海報展 Inforgrapic Poster Exhibition

12/2018

「棚下日光」⸺畢業專題校內展 Pînn-á Jit-Kong - Graduation Exhibition

04/2018

2018雲科視傳碩班聯展⸺詔安講客事 Zhio-On Gong Ka Su – Graduate Student Joint Exhibition

04/2018

島:字型提案概念展 Islands: A Collection of Font Proposals

01/2017

全美戲院手繪電影海報展 Chin-Men Theater Cinema Poster Painting Exhibition

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Awards 01/2019

2019台南市博物館節館校合作特展|入選 Museum-School Collaboration Special Exhibition Competition, Tainan Museum Festival, 2019

07/2018

第二屆造字鼓勵元|入選 The 2nd Font Encourager Scholarship Program

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#

contents

棚下日光 / 詔安棋遇記 / 小農大聯盟 / 島字型概念提案展 / 純楷 / 雲林科 技大學藝術中心標準字 / Your Shape, Your Rule./ 台南美食私房指南 / 2019 New Year’ s Greeting

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The theme might be expanded to a

デザインの音量

Social Design

.

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and encourage the people to participate, and try to solve the problems together. I think this is the power of design.

⸺Pînn-á Ji̍ t -Kong

though design, we raise the discussion

1

棚下日光

problems. We become the VOLUME

⸺Zhio On Chess Game

Actually, we can’ t solve most of the

詔安棋遇記

Design dose not solve all the problems.

⸺The Farmer M.L.B.

lems to the public.”__Tay-Jou Lin.

小農大聯盟

“Design is the w ay to pres e nt prob-

2

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1

—Pînn-á Jit-Kong

棚下日光

The non-tourist guide of SanKuang.

Field investigation Survey

2018 Editor/ Interview/ Text/ Illustrations — Peichen Chen Images — Yuwei Yang

Pînn-á Jit-Kong is a Taiwanese pronunciation. It

means the sunshine under the shed, the named concept is based on the warmth image of the sun.

Contents writing Layout Illustration

This project uses local publications as a carrier. I try

to explore how to improve interpersonal interactions by the local publications, and to explore local charm from a third-person perspective, hoping to

Book binding

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find the warmest and most interesting side of the place.


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棚下日光

SanKuang is located in the south of Douliu City (Yunlin,

Taiwan), nears to Gukeng and Dounan. The main industrial structure is Primary industrial sectors. After the

field investigation, we know that the local residents are

generally reduced in their livelihoods due to busy farming. Although they have lived here for a long time, they generally have low recognition of local culture.

Design Concept The biding specification is sewing, works in concept

with the local agricultural planting and production processes require labor. The contents of the publication

record the current situation, crops, stories of local residents, and the events that occurred in Sanguang from March to October, 2018.

I use sketch to strengthen the familiar image of those

local characters, and record the local crops in detail. I

hope that the outsiders can understand the local industry and life here after reading.

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Exhibition It was exhibited in the Grand Hall of the National Yunlin University of Science and Technology in

December 2018. The exhibition plan is based on clean and bright style, using wood as the table

shape, trying to create a comfortable reading atmosphere for the audience.

In addition to local publications, I also designed the two posters, “Crofts in Sankuang” and “Craftmen in Sankuang” . They were developed to frame the

local crops and characters, and hope to initiate

more people's curiosity to Sanguang through the display of expectations.

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—Zhio-On Chess Game

詔安棋遇記

Retro: the new gameplay of Fang San Qi.

2018 Copywriter/ Piece Design — Peichen Chen Illustration — Kaizhen Huang Packaging/ Card Design — Guanying Chen Packaging — Huijung Cheng

Field investigation Survey

“Zhio-On Chess Game “ is an extension project of the folk culture group, one of sub-unit in Zhio-On Gong Ka Su, the 2018 graduate joint exhibition at

Culture Rolling Debugging Planning integration

YunTech VCD. It’ s team work, we discuss the structure of package, concept of this game, and how to promote this project.

During the progress of the field investigation survey, Established the brand new game Zhio-On Board Game

we found that Lunbei (Yunlin) had a local board

game named Fang San Qi, and it was almost lost. In the gradual disappearance of the Zhio-On Hakka culture, how to preserve the existing culture is a major issue.

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2 Design Concept We take the “Fang San Qi” as the prototype, we

The overall design concept is based on the

and expected that ” Zhio-On Chess Game” can show

Through the combination of cultural meanings,

hoped to save the classics and creates new values, with a retro and novel look, based on the original

game, retaining the originally rules, and add a card mechanism to increase the fun of the game.

local martial arts, lions and battle games.

players can learn about the culture of Zhio-On during the game.

In the early days, when the Zhio-On people came to Taiwan, they set up martial arts to resist the invasion of foreign enemies. The chess pieces had two styles, they were

designed with the concept of martial arts

weapons and lions. The card design was based on martial arts, and some situations liked tion.

The card mechanism is setting to balance the

advantages the second stage of the game; box

packaging designed in 8-bit style illustration to

詔安棋遇記

adding defense, attack, and escape by illustra-

create a retro and novel experience. We hope to make this classics game back to this world.

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Design Survey In 2007, we went to Lubei area for field investigation survey. During the survey, we found that “Fang San

Qi” was the most common interest in their childhood

memory. Then, because the change of the environment, the Zhio-On people not only face the problem

of population outflow and the problem of aging population, but also the dilemma of language. The folk cultures are facing the lost crisis.So, we takes the

folk culture as the entry point, records the original gameplay of “Fang San Qi” , trying to adjust the game.

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2

Exhibition We held two exhibitions for connected with the local area, and for showing the new looks of

Zhio-0n. Pay efforts to promote the culture of Zhio-On.

We also arranges a "trial area" at the exhibition.

Then we can discuss and interact with the participates, we can also collect the different gameplay methods of “Fang San Qi.”

Place/ Zhio-On Cultural Center, Yunlin Time / April, 2018

Place/ National Library of Public Information, Taichung

詔安棋遇記

Time / March, 2018

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—The Farmer M.L.B.

小農大聯盟 Social Design Action

2019 Coordinator — Peichen Chen Action — All teammates in Yuntech VCD Lab. (graduate)

“Via the process of learning and participation,

we go into the community, proactive integration with the local people. We transfer knowledge to the public and drive local development. ”

The Farmer M.L.B. is based on the food safety issue. In action, our main targets are who implement the

echo-friendly farming method. We promote the production and Traceability Agricultural Product(TAP)

to make sales and marketing information transparent. Start!

Food Safety

For achieve this goal, we try to create market aesthetics by helping the echo-friendly farmers to set

up their equipment upgrade. We combine government policies and work with the echo-friendly farmers, for raise a bottom-up social design action.

Idea

Market

Aesthetics

Material

Equipment

Goal!

Eco-Friendly

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Upgrade

Promote Farming


3 Activities Plan The systemization of the crop box enables the

farmers who join the “The Farmer M.L.B.” to

become an union brand image. For being a recog-

nition of the eco-friendly farming , it can be sepa-

rated from the general farmers. The crop box

combines clear visual information. It can be

stored, displayed and make it more efficient in

the process of setting up the booths.

小農大聯盟 INSERT/ 14


Field Investigation Survey We took group action to seek more local

echo-friendly farmers in Yunlin, and they were all

usually set up booths in the market. During the field

survey, we could understand the needs and diffi-

culties of different farmers in the process of plant-

ing, harvesting, transporting and selling.

We collect all the individual problems and needs,

then helping them to develop the visual of individu-

al crop boxes and booths.

For the promotion goal of this action, we integrate

the versatility of crop boxes required by those

farmers, and complete the social action promotion

intermediary ‒ the standardized crop box.

After the field investigation survey, we collect the

sales needs of eco-friendly farmers. We found that

they all had the problems of scattered equipments,

so we started at here.

By using a systematic crop box as an intermediary,

we combine the crop boxes with the TAP for making

the sales information transparent. We hope to let

the consumers had an easing environment to buy

crops, if this way succeeded, we could create a

win-win situation between them.

Individualization Explore

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Versatility

Integration


3 Action Vision USR

The team assisted the farmers who cooperated with this action to develop the equipment. At the same

time, we start up market and online publicity to proEnvironmental Sustainability

mote crop boxes and echo-friendly farming, spreading informations for expanding the social circle.

The promotion goal was hoping to attract someone

who agree with the concept of echo-friendly farming to join.

Health Promotion

We hoped that through our action, those

echo-friendly farmers can successful connected in the future to become one of the farmer M.L.B.

Local Concern

小農大聯盟

member, and become a self-operated group.

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The ongoing moment.

継続的な瞬間

Typography 6

grow out of nothing, but if you wanna

All the details need to be tried by

fine-tuning, even the subjective visual

balance, you can grow through constant observation and practice.

Every time you try, every moment you grow.

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島:字型提案概念展

practice. Typography design is like this.

純楷/東京未來市場

improve to become great, it takes a lots

雲林科技大學藝術中心標準字

In learning, it only takes a moment to

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—甄體 / Zhen Font

島:字型提案概念展 Islands : A Collection of Font Proposals (2018)

The people who designed fonts are like isolated

islands, they working hard in their own world to

bring a better reading experience to this world. The “Islands” Exhibition was held for those people.

The Zhen font is an elegant italic as a font proposal. I try to weak the unique turning feature of Ming(the

font name), and make it with a strong ratio between the horizontal and vertical stroke as Zhen font’ s feature. I designed the 島 in these principle.

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Zhen Font’ s italic font principle.


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島:字型提案概念展 INSERT/ 20


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—TsunKai

純楷

2018

Appliczation⸺東京未來市場 (2019)

多肉楷體—純楷

多肉楷體 In 2018, from 多 肉 楷 體 to 純 楷 , I redefine the font. I considered the characteristics of strokes, the gravity of the font, and the desire font atmosphere, etc., and develop a innocent but emotional type of font⸺ 純楷 (TsunKai).

It takes the characteristics of extension and smooth

Re-define

support, creating a sense of warmth outside the

support of the strokes, and creating a subtle feeling by tightening the center and raising the center of gravity, the overall literal frame is flat.

The Features of TsunKai

extend 撇捺延伸

tighten 中宮較緊縮、重心稍高

steady 兼具支撐

specification 規範橫筆起收尾

stable 平穩厚重

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flat 字面框形狀扁平


5 TsunKai Material/ Glyphs

純楷

Define the stroke

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Appliczation⸺東京未來市場 (2019)

Place ⸺インストールの途中だヒルギャラリースペース 台湾をテーマにした東京未来市場。それが装飾されてい

るか販売されているかどうか、それは台湾風味でいっぱ いです。

台湾で最高の料理 - 豚肉の蒸し煮が主な食べ物です。台 湾人に優しさと暖かいを感じさせるために、フォント純 楷と優しいスタイル付きで。

「おいしそう」の感じ

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5 Typography/ Illustration — Peichen Chen

4/13-14 

ルー

期間限定

ロー ファン

純楷

とんちん  うぇいらい  しーちゃん

東京 未來市場 期間限定

4/13-14

ル ー !!! ロ ー !! フ ァ ン

とんちん  うぇいらい  しーちゃん

東京未來市 場

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—Yuntech Art Center CI

藝術中心標準字

Client — YunTech Art Center

2018 Chinese Typeface — Peichen Chen Design Coordination — Yuwei Yang

YUNTECH From the logo

ARTCENTER

to the typeface.

Redesigned the logo and envelope of YunTech art

center. We used the exterior wall of the Art Center as

the concept of logo, which was collaborate development by Yu-wei Yang and me. In this case, I am mainly responsible for the logotype redesign

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YU NTECH A RTCENTER

The typeface is extended by the Logo graphic, using a thin rectangle as a stroke feature to match the

visual style. The word cavity is high and thin, and the overall center of gravity is high. We hope to

make the image of YYunTech Art Center to be more simple and modern.

雲科大藝術中心標準字 INSERT/ 26


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The instinct of design is dialogue.

会話の始める時

Graphic Design 9

Graphic design has the verity of showing

field. The propose of visual communication design is to achieve communication

through the visualization of information. The designers interprets them from

self-view, and the communication begins from the moment of dialogue.

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Your shape, your rule.

Pao-Chang Tsai.

Peichen’s Tainan Food Guide.

the beginning of the dialogue.”__

2019 New Year’s Greeting.

“The power of art officially started at

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—淡江大學諮輔中心「身 . 展 . 操」

Your Shape, Your Rule.

Client — TKU Counseling Center

The word “ SHAPE” echoes the physical and

psychological shape, emphasizing that everyone has their own right to define themselves. I hope that all the people ,who suffer unequal

treatment just because of their physical or psy-

chological gender and appearance, can bravely embrace themselves and decide how to express their own body.

I choose the color in oft tones, I expected that

all viewers will feel accepted with a warm feeling. With the interactive flat wall as the appeal, I used the the joyful family with interesting

posture as the creative concept, and all the

viewers can take a photo together and feel fun with it.

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2018 Illustration — Peichen Chen


Size/ 200cm X 300cm Material/ photoshop

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—Peichen’s Tainan Food Guide!

台南美食私房指南

2018 Design —Peichen Chen

台南の食べ物は超美味しいです。

Every Tainanese has its own secret menu of this

city. Maybe the store is the one that you used to go. Maybe it’ s

because the boss's temper is

particularly suitable for your own appetite. But

there are always a few stores that you want to hide, and secretly bring some closed friends to eat.

I used the Roman alphabet A to Z as a basic pattern,

match the name of the food and my own pocket list.

This book is accordion binding, if you were hesitating what to eat, let the destiny helps you.

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Beef Soup

Churros

Duck egg soup

府城牛肉湯

趙家白糖粿

集品蝦仁湯

Pot burn noodles

Steamed spring roll

Tempura

醇涎坊鍋燒意麵

金德春捲

豐發黑輪:甜不辣


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台南美食私房指南 INSERT/ 32


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2019 NEW YEAR’S GREETING —EVERYTHING WILL WORK OUT.

2019 賀年狀

Use the silk screen printing to add hand-painting

felling. I draw the Taiwan black pigs and oranges

what were symbolized lucky in Taiwanese culture.

As a New Year's greeting, I hope that no matter what difficulties you encounter, don't give up. All the efforts will become rewards someday.

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2019 Design— Peichen Chen


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己亥年賀年狀 INSERT/ 34


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Design Instict Dialogue

The ongoing moment.

Profile for Peichen Chen

陳珮甄INSERT作品集—Peichen Chen's portfolio|2019  

Portfolio from Peichen Chen, all the works were doned between 17' to 19'.

陳珮甄INSERT作品集—Peichen Chen's portfolio|2019  

Portfolio from Peichen Chen, all the works were doned between 17' to 19'.

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