Aligning the Business Cards for Perfect Branding of your Business To many business people, business cards appear outdated in the present world of technology. But, they are an important component of your brand. Take these cards as a transportable edition of your business or brand. You can hand out a card to each person you meet in parties, meetings, social gettogethers or seminars etc. It will make you remembered in the minds of those persons… and they will contact you when they will have a need of your service or product. How to align the business cards for perfect branding of business? Size matters a lot Many businessmen go for very smallsized cards. No doubt, they look cute and sweet. However, what is the fun of having a card if it does not include necessary information. Nowadays, businesses have much information to include in the card… like, products / services they deal in, name and addresses of business locations, phone numbers, fax, email id, etc. Some companies have also started adding on their cards their working hours, which is not a bad idea. Thus, there is no requirement to make the size of the card smaller . Design of the card Attractive business card designs say a lot about the brand name. Thus, do consider this element seriously and think what type of card do you need? A memorable design complements the quality online presence and is more effectual in tantalizing prospective patrons towards your business. Simple card design, on the other hand, can be useful to show professionalism in the business dealings. If you have a wellestablished website, ensure that your business card aligns with the site in order to create additional interest among the customers. Content also matters The things which you include in your business card matter a lot. A card is meant for the customers, so that they can contact the business immediately in any need. Thus, it is good to include those contact details where you are readily available all the time. If you are always online on Skype, it is best to include Skype user name; if you are available on Twitter, include such detail. One thing more… it is best if you add a catchy statement in your card about your brand. In conclusion, it can be said that business cards are a representation (or we can say image) for the businesses. So, they have to personify the brand / business perfectly.