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BU S I N E S S CONTINUED FROM 8 Pier 1 Imports and Urban Outfitters. Hairgrove was in the airline industry and operated a retail home accessories store in Phil-

CONTINUED FROM 8 with? How do I catapult those things into reality?” The reality turned out to be an online shop she named Bee’s Knees, after the expression’s popularity in Britain. The website went live in early November, and Facebook and Instagram accounts soon followed to help spread the word. A few friends from her Watermark Community Church circles have helped her get started in various ways. One Watermark friend, Taylor Beam, was able to lend a hand with photography and design. “I love the idea of it, obviously, and the mission behind it — it’s not just about clothes,” Beam said. “It’s about people, too. She knows how to make the bigger picture come together.” When pulling products from market, Hall likes to look for pieces that are “fashion-forward but also timeless, sophisticated, and classy.” But she’s also keeping the value of what she sells in mind, and not just the aesthetics. “She’s so committed to her product quality, too,” said Beam, who has also made purchases from Bee’s Knees. “They’re trendy pieces, but really good quality that’s going to last.” Right now, the website only caters to women’s fashions, but friends have asked her what may be next, such as men’s clothing or maternity pieces, or even a storefront. But Hall’s goals are a little more one-stepat-a-time than that. “My biggest hope is to continue — that Bee’s Knees would be longstanding, and also that it’s something that continues to be high quality,” she said. Email sarah.bennett@ peoplenewspapers.com

ture and more like a labor of love. “Our goal is to build a lifestyle brand,” Farrell said. “We felt like there was a niche in the market that was growing but kind of missing the mark. We

want to bring good designs but do it in an affordable way.” ACDC plans to unveil several new products early this year — everything from textiles and pillows to lamps and small furniture — and continued growth

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adelphia before the duo moved to Dallas in 2013. Many of their ideas come from trends and extensive travels. So the first venture into wholesale for both men feels less like an entrepreneurial ven-

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could lead to a storefront. “Eventually I think the retail aspect will fall under the umbrella of the brand,” Hairgrove said. Email todd.jorgenson@ peoplenewspapers.com

Preston Hollow People -- January 2015  

Preston Hollow People is a monthly publication produced by People Newspapers, an affiliate of DMagazine, in Dallas, Texas.

Preston Hollow People -- January 2015  

Preston Hollow People is a monthly publication produced by People Newspapers, an affiliate of DMagazine, in Dallas, Texas.