AT THE HEART OF THE BEAUTY & HAIR INDUSTRY
Editor’s letter
The arrival of September marks the beginning of a seasonal shift, which is the perfect time to adapt your offering to ensure you stay profitable in the coming months. And our latest issue has lots of content to help you do just that.
The start of autumn can be a busy time for many clients, so our skincare feature takes a look at express facials, and how they can be a great way to attract business during quieter periods.
In a competitive market, showing the true worth of professional colour has never been more essential to keep clients coming back to the salon. We chat to some professionals, who explain how you can do this.
We also chat to some brow artists about popular and profitable treatments – while there are many options available to clients these days, waxing and threading remain the go-to method for many.
Our interiors features will inspire anyone looking to give their salon a makeover. We talk to two newly opened Dublin salon owners about planning their projects, and bringing their vision to life.
Meanwhile, Liz McKeon has some advice about building resilience in order to succeed, while our products section brings you a round-up of the all the latest launches.
Don’t forget, entries for Beauty, Hair & Spa Awards 2026 close on 12 September. With 13 categories in total, putting yourself forward for one of these prestigious trophies is a great way to boost your business, advance your career, build team morale and stand out from the competition. We have received an unprecedented number of entries so far, and we look forward to receiving more before the deadline. For more information and to enter, visit professionalbeauty.ie/awards.
The Beauty, Hair & Spa Awards 2026 will take place at the InterContinental Dublin on 19 April as part of the Professional Beauty & Hair 2026 show weekend at the RDS, which is shaping up to be bigger and better than ever before. You can now register your interest to attend at professionalbeauty.ie/show.
Wishing you all a busy season ahead!
Karina Corbett Editor
JACK EAMES
Editor
Karina Corbett
Tel: +353 (0) 87 279 0445
Email: karina.c@thepbgroup.com
Sales Manager
Linda Horan
Tel: +353 (0) 86 356 7167
Email: linda.h@thepbgroup.com
Sales Manager
Matt Crane
Tel: +44 (0) 203 841 7367
Email: matt.c@thepbgroup.com
Marketing Executive
Molly Clifford
Tel: +44(0) 208 194 8483
Email: molly.c@thepbgroup.com
Marketing Director
Chloe Monina
Tel: +44 (0)207 349 4799
Email: chloe.m@thepbgroup.com
Head of Editorial
Eve Oxberry
Tel: +44 (0) 203 841 7378
Email: eve.o@@thepbgroup.com
Executive Director
Jayne Lewis-Orr
Tel: +44 (0) 203 841 7360
Email: jayne.l@thepbgroup.com
Managing Director
Mark Moloney
Tel: +44 (0) 207 349 4790
Email: mark.m@thepbgroup.com
HAIR: TERESA WELLER, TERESA WELLER HAIRART MAKE-UP: GRACE HAYWARD STYLING: ANNA LATHAM PHOTOGRAPHY:
Last call for Beauty, Hair & Spa Awards 2026 entries!
The Beauty, Hair & Spa Awards 2026 are open for entries, with the clock ticking towards the closing date of 12 September.
The gala ceremony will take place at the InterContinental Dublin on 19 April, as part of the Professional Beauty & Hair 2026 show weekend.
The Beauty, Hair & Spa Awards are unique in Ireland because they are judged by the industry, for the industry. An independent and autonomous judging process ensures fairness and transparency to ensure only the very best make it to the shortlist.
The 13 categories for the Beauty, Hair & Spa Awards 2026 are:
• Aesthetic Clinic of the Year, sponsored by Creagh Aesthetic Distribution
• Aesthetic Practitioner of the Year, sponsored by Dermapenworld Ireland
• Beauty Salon of the Year, sponsored by Bioline Jatò
• Salon and Spa Team of the Year
• Business Director of the Year, sponsored by Eden Beauty Group
Flair Hair & Beauty Supplies joins Salon Services
Flair Hair & Beauty Supplies has joined Salon Services, which is part of the Sally Europe family. In a social media post, it announced that it would cease trading as Flair on 27 June, and its six stores would reopen as Sally Beauty on 1 July.
“We would like to express our sincere thanks to everyone who made Flair a huge success over the years; our wonderful customers, our dedicated and talented staff, our suppliers, friends, and family,” it said.
Flair was founded by Patrick Donnellan in 1974, when he opened his first cash-and-carry outlet for hair professionals in Dublin. His son John Donnellan went on to run the business, which became one of the country’s biggest distributors of professional hair, barber, beauty, nail and spa products.
• Colour Technician of the Year
• Educator of the Year
• Hair Salon of the Year
• Irish Hairdresser of the Year, sponsored by Schwarzkopf Professional
• Make-up Artist of the Year, sponsored by EVAGARDEN
• Nail Salon of the Year, sponsored by The Gel Bottle Ireland
• Spa of the Year
• Therapist of the Year, sponsored by SQT Ireland For more information on the categories, and to enter, visit professionalbeauty.ie/awards.
World Wellness Weekend to take place in September
The ninth World Wellness Weekend is taking place on 19-21 September in over 160 countries and 10,000 venues globally.
The not-for-profit event was launched in 2017 to make wellness activities accessible to a wider demographic. Over the course of the three days, venues will open their doors to inspire the public to try new fun and inclusive classes with friends, family and colleagues.
This year sees the largest participation of hotel groups and spas supporting World Wellness Weekend. This includes 200+ Marriott International hotels, 126 David Lloyd Clubs and all Aqua Sana Forest Spas in the UK and Ireland.
Aqua Sana Forest Spa in Co Longford is hosting three activities over the three days, with Sound Bathing Sessions, Sleep Sessions and Discovery Sessions taking place daily at designated times..
World Wellness Weekend has a number of country ambassadors, with Ireland being represented by Tara Moore, head of spa operations at Galgorm Spa & Golf Resort in Northern Ireland.
IN BRIEF
Committee member and former president of the Irish Hairdressers Federation (IHF) Lisa Eccles recently represented Ireland and the IHF at a European gathering on sustainability in the hairdressing sector, which was held in Brussels. The event was hosted by UNI Europa and Coiffure EU, the EU social partners in personal services. The two bodies bring professionals, experts and industry leaders together to foster cooperation, share best practices and tackle common challenges in the European hairdressing industry. Eccles took part in key panel discussions, highlighting the efforts Irish salons are making to build a more sustainable industry, including responsible product use, energy efficiency, and the integration of sustainability into education and training.
Mood Hair Colour has announced the appointment of Tracey Ann Smith as its new creative director. According to Mood Hair Colour, Smith brings a fresh vision to the brand’s creative future, and the partnership marks the beginning of a new era for the company. “I’m honoured to join a brand that celebrates individuality and creative freedom,” said Smith. “I can’t wait to push boundaries, showcase the brand and be part of this new and exciting era.” Mood is distributed in Ireland by Maguire Hair & Beauty Supplies.
Gen Z and Millennial men are embracing skincare, self-care and beauty in 2025, according to Pinterest. The platform’s 2025 Men’s Trend Report found that male Pinterest users are more engaged than ever with skin health. According to the findings, there were a number of rises in skinrelated searches by men, including dry skin care routine (+45%), microneedling (+50%), niacinamide serum (+35%), centella asiatica (+45%), tretinoin (+40%) and skin health (+30%). The report also shows a big rise in male interest in colour cosmetics and nails. Notable search increases include male make-up (+50%), men’s facials (+230%) and male nail art designs (+115%).
ALFAPARF Milano Professional appoints brand ambassador UKI
ALFAPARF Milano Professional has announced that it has appointed Andrea Dorata as brand ambassador UKI.
Dorata owns Dorata Hairdressing in the UK with siblings Angelo and Simona.
“Andrea is a welcome addition to our ambassador line-up,” said David Donnellan for ALFAPARF Milano Professional. “With an outstanding flair for colour, we are looking forward to working closely with him.”
Dorata added: “This new partnership represents a time of growth – not just in our own businesses, but in the development of our team, the evolution of our craft and the future that we are all shaping together.”
Kreative Salon Supplies acquires Prestij Salon Supplies
Kreative Salon Supplies has announced the acquisition of Prestij Salon Supplies, a distributor that has served the Irish hairdressing sector for a number decades.
Founded by Paddy and Maureen Murphy, Paddy Murphy is now retiring after 48 years in the industry.
Kreative Salon Supplies said that the acquisition marks an exciting new chapter, as it continues its commitment to expanding its nationwide support for salon professionals.
“I am thrilled to welcome Prestij Salon Supplies into the Kreative family,” said Paul Farrell, owner of Kreative Salon Supplies.
“Paddy’s contribution to the industry is nothing short of remarkable, and I’m honoured to continue serving the loyal customers he supported so well over the years. At Kreative, we are fully committed to upholding the exceptional level of service they’ve come to expect.”
WorldSkills Ireland returns to RDS in Dublin in September
WorldSkills Ireland 2025 is taking place at the RDS in Dublin on 17-19 September.
The Government and industry initiative highlights apprenticeships and skills careers, with a focus on addressing national shortages, including those within the hair and beauty sector.
As a platform for promoting practical, future-focused career paths, it aims to help close the information gap around apprenticeships, skills training and vocational opportunities.
The three-day event will feature live demonstrations, industry talks and direct engagement with employers. There will also be competitions, including ones in hairdressing and beauty therapy.
“As more students look beyond the traditional third-level route, WorldSkills Ireland has become a crucial platform for informing and inspiring the next generation,” said Ray English, co-chair of WorldSkills Ireland.
“This event doesn’t just tell them about opportunities, it shows them. Through live experiences, real conversations and exposure to exciting industries, students walk away with real, achievable alternatives to traditional academic routes.”
Irish businesses win at IIAA Salon of the Year Awards
A number of Irish salons were recognised at the recent IIAA Salon of the Year Awards 2025, which saw skincare and make-up professionals from Ireland and the UK gather at Nobu Hotel in London to celebrate their successes across various categories.
Touch & Glow Skin & Laser Clinic, which has salons in Ardee, Co Louth and Carrickmacross, Co Monaghan, was named Environ Salon of the Year.
The Skin & Make-Up Studio Ennis was named Best Independent Salon Ireland, as well as receiving the Community Champion Award.
Skin and Bodyworks, which has clinics in Navan and Ratoath, Co Meath, won the Platinum Salon of Excellence Award.
The Green Salon of the Year Award went to Denise’s Beauty & Skin Clinic in New Ross, Co Wexford, while Dolores O’Reilly from Soileir Skin in Portarlington, Co Laois won in the Therapist –Acne/Problem Skin category.
IN BRIEF
National Beauty Distribution has announced that it has added Davines to its portfolio of professional brands. Founded in Parma, Italy in 1983 by the Bollati family, Davines Group started out as a research laboratory, producing high-end haircare products for cosmetics companies worldwide. A decade later, it began creating its own brand of Davines haircare products exclusively for salons. Known for its commitment to sustainability, it is part of the B Corp community, and has an international presence in more than 90 countries. Based in Blarney in Cork, National Beauty Distribution is owned and run by Kieran Walsh.
SOSU Cosmetics and Dripping Gold have announced a sponsorship deal with Ireland Fashion Week, which is taking place on 6-10 October. SOSU Cosmetics is set to be the Official Makeup Partner, while Dripping Gold will be the Official Body and Skin Finish Partner for the event. The collaboration will see both brands, which are owned by Suzanne Jackson, take the reins backstage during Ireland Fashion Week, and throughout the year via a series of activations. “It feels like a full-circle moment,” said Jackson. “I started my journey as a fashion blogger in 2010, so it is incredibly special to now see my own brands bringing the glam to such an iconic celebration of Irish talent.”
Phorest returned to Bull Island in Dublin recently for its annual beach clean-up in support of Plastic Free July. In partnership with Clean Coasts, the salon software company’s team joined forces with industry friends and salon customers to help protect and preserve Ireland’s coastline. Now in its second year, the initiative forms part of Phorest’s commitment to environmental sustainability. Its broader sustainability mission includes reducing waste through its software features, such as digital consultation forms and receipts; supporting circular economies via its partnership with Green Salon Collective and the Green Fee; and offsetting its own emissions through tree-planting and carbon-neutral initiatives.
L-R: ANDREA, SIMONA AND ANGELO DORATA, OWNERS OF DORATA HAIRDRESSING IN THE UK
ROAD TO RESILIENCE
In order for your salon to thrive even in the toughest and most challenging of times, you must learn to be resilient, advises salon business expert Liz McKeon
Resilience is our ability to adapt and bounce back when things don’t go as planned. Resilient people acknowledge the situation, learn from their mistakes and then move forward, rather than wallowing or dwelling on failures.
There are three elements that are essential to resilience. These are known as the ‘3 Cs’:
1. Challenge – people who have a high level of resilience will see a difficulty as a challenge, preferring to see their failures and mistakes as lessons to be learned from, leading to opportunities for further growth.
2. Commitment – resilient people are committed to achieving their salon business goals and enjoying the entire scope of their lives. They commit to business, their hobbies, friends and family – everything they care about.
3. Control – resilient people recognise the benefits of spending their time and energy focusing on situations and events that they have control over. They tend to feel empowered and confident because they put their efforts where they expect to get the best results and outcomes. Those with little resilience are more inclined to spend time worrying about events they perceive to be out of their control, and they end up feeling lost and powerless. Subsequently, taking any action to improve a situation seems pointless to them. To improve resilience, learning to change thought patterns is absolutely vital. How we look at and deal with adversity and stressful situations really does have an impact on whether or not we succeed. This is the main reason
that developing a resilient mindset is so important for business success. Running a successful salon business demands dealing with numerous challenges, often on a daily basis.
Resilient people, no matter what the setback, never see themselves as victims; instead, they have a positive outlook for the future, and a desire to achieve their clearly defined goals. They also remain empathetic to their peers, and do not waste any time worrying about what others think about them. That is the ideal recipe for salon business success!
Manage your mindset
Interestingly, how we explain setbacks to ourselves is also important for building resilience. For example, start to see the effects of disappointing events as temporary, not permanent. Stop blaming yourself when things go wrong, and instead view the circumstances or other people as the cause. Avoid allowing failure and setbacks to affect unrelated areas of your life.
Failing and making mistakes is an inevitable part of being a salon business owner. Being resilient allows us to bounce back, learn from the lessons and move on to bigger and better experiences. It gives us the power to overcome all types of setbacks.
You have chosen to be a business owner or manager –welcome to the bumpy road of entrepreneurship! From time to time you will encounter setbacks, defeats and failures – many of which will seem fatal. The good news is that they are not.
As entrepreneurs, there is no such thing as failure, only experience and feedback. You have to always keep going and stay strong, even when the going gets tough.
Here are some top tips to help you remain resilient:
1. Relish the journey. Learn to enjoy, and even welcome, all the challenges that your business projects present to you. The most important thing is that you continue to prioritise and maintain your appetite for your business.
2. Remember, there is always a way. Get into the habit of looking for possibilities instead of limitations. Running a successful salon business is also about having fun.
3. Make many attempts. Resilience is about bouncing back. In business, it is necessary to try many ideas and try many times. Accept that you have to make several attempts to find the winning formula – then it becomes easier to sit back and enjoy the ride.
4. Have back-up plans. Salon business doesn’t always go to plan, so resilient people will accept that it is necessary to have a back-up plan in place for every scenario. That way, what might have become a failure simply becomes plan B. There will always be things you can’t control in your salon business.
5. Spot the opportunity in every challenge. If you can actively look for possibilities and have the awareness to identify them when they arise, you will have an invaluable life skill. Become a master of the comeback! PBHJ
Liz McKeon is an author, business coach, trainer and mentor, specialising in the hair, beauty and spa sector. For further information, visit lizmckeon.com or call +353 86 386 1243.
TOUCH The Personal
Highlighting the bespoke nature of colour services can help attract clients to the salon, and keep them coming back
In an increasingly competitive market, showing the true worth of professional colour has never been more essential to keep clients coming back to the salon. There are a number of ways you can do this, starting with an in-depth and personalised consultation.
“A bespoke colour appointment should begin with a bespoke consultation; it’s not just about asking what shade the client wants, it’s about understanding
what colours make them feel confident, and what tones they might shy away from,” says Amy O’Sullivan, Schwarzkopf Professional educator and owner of Hair by AOS in Drogheda, Co Louth.
“You also need to be realistic with the client. Setting clear expectations during the consultation about what is achievable at each appointment is key to long-term trust.”
“The consultation should be looked on
‘Setting clear expectations during the consultation about what is achievable at each appointment is key to longterm trust’
as a service in itself,” says Ger Hennessy, Alter Ego head educator and owner of Ger Hennessy Hair Studio in Kilworth, Co Cork. “It needs to include everything from face shape, eye colour and skin tone, to hair porosity and what the client is looking to achieve. You need to be confident and truthful with your client to get the best possible result.”
“The consultation is everything,”says Beatrice Moate, ALFAPARF Milano Professional education manager at Accademia in Dublin. “It’s your chance to really understand your client’s vision, and assess their hair history by asking them about previous colour or chemical treatments.”
“It’s all about making the first impression on your client, ensuring that they feel comfortable and confident in your hands,” says Mike Decanter, creative director at Zeba in Dublin for L’Oréal Professionnel. “I always start by asking them about their expectations. Their lifestyle in important also – you need to find out how often they get their hair done, and if they can keep up with the maintenance if it’s a more demanding colour. Don’t let the consultation go on too long because if it starts going around in circles, it just creates confusion. That’s when you step in and guide the conversation with confidence.”
‘I love combining techniques, such as balayage with babylights, to create something really soft and dimensional’
Talking techniques
Once you’ve nailed down the result your client is hoping to see, it’s time to think about the best way to achieve this, and how you can make it unique to them. “Once we know the client’s goal, it’s our job to translate that into a tailor-made technique,” says O’Sullivan. “For some, this could be precision face-framing highlights to lift their complexion. Or if you know from the consultation that they like to wear their hair up, you could make this more bespoke by combining foils with freehand painting through the back sections.
“Placement is powerful – how their hair falls, where they part it and how they style it daily all influence how and where we place our sections, and our chosen colour or colours. These small, thoughtful decisions really showcase a professional colour service.”
“Once I know what result the client is hoping for, I explain exactly how we’ll achieve it,” says Decanter. “Every service I do is customised to suit the client’s needs and their hair. I love combining techniques, such as balayage with babylights, to create something really soft and dimensional. It always comes back to lifestyle. If a client has greys, but doesn’t want to commit to regular regrowth appointments, I’ll suggest a softer, more lived-in blend.”
“Sometimes I’ll go for a classic balayage or combine balayage with highlights for more depth,” says Jake Nugent, OSMO ambassador and owner of Jake Nugent Hair in Middlesbrough in the UK. “In other cases, I’ll even use up to three techniques together – for instance, balayage, highlights and lowlights. This really personalises the client’s colour, and creates a unique look that flatters them perfectly.”
“Mixing techniques, such as combining balayage with classic highlights, not only gives a multi-dimensional, bespoke result, it
also showcases the kind of expertise box dyes simply can’t replicate,” says Moate.
Building relationships
At the core of every successful salon is the bond between stylist and client. And when it comes to bespoke colour, this relationship is more than just a routine interaction – it’s the key to client trust and satisfaction.
“A lot of the time, us hairdressers are working under pressure with multiple clients, balancing our time and focusing on the artistry of our work,” says Gareth Williams, global ambassador for Moroccanoil and London-based stylist. “But it is super-important to also focus during the consultation. Don’t interrupt your client when they are explaining their desires. Instead, enable them to feel fully heard.”
“Your client needs to trust you, and by listening to them during the consultation, you will know what they want and how best to achieve this,” agrees Hennessy. “If your client feels listened to, and you explain what you are doing, and why, they will have more confidence in you, and become a loyal and long-term client. For example, if their hair tone is warm in some parts and cool in another, explain to them that you are doing a bespoke toning in order to achieve what they want. Clients love to hear the science behind hair colour, and it increases their confidence in you.”
“Clients remember how you made them feel,” says Decanter. “It’s all about listening and reassuring them. I always try to sit down at their level during the consultation, which makes the conversation feel more relaxed and natural. You’re there to give them your expertise, not to sell. The more honest you are, the more they will trust you.”
“It’s a good idea to make notes about the client,” suggests O’Sullivan. “This will help you to remember any details from their previous appointment. The better you know them, the better you can personalise their colour, and move from being their stylist to being their go-to hair expert.”
It’s also worth considering how much time your client is prepared to sit in the chair, and you can help them make
informed decisions about the services on offer. “We’ve broken down our colour service menu, showing the time frame and a short explanation of each service,” says Emma Simmons, UKI Revlon Professional creative artist and owner of Salon 54 in Yorkshire in the UK. Introducing smaller services, such as face framing or grey glazing, can help clients ‘pick and mix’ a custom colour service, highlighting the bespoke nature of the appointment, she adds.
Marketing matters
Now that you understand the power of bespoke colour and are equipped with the knowledge on how to offer it, it’s time to share this on social media. “You want existing or potential clients to stop scrolling and pay attention to your work, and before-and-after photos and videos are a great way of achieving this,” says O’Sullivan.
“I also think step-by-step transformations are brilliant for demonstrating your talent and the work that goes into those looks. They will show clients why your time and salon is worth investing their money in. I would advise doing at least three posts a week to keep your audience engaged. You can mix them up with transformations, client testimonials and/or behind-thescenes clips.”
“TikTok has made a massive difference to my business,” says Decanter. “I've seen a big increase in new clients who’ve found me through my videos. It's not just about before-and-after content, it’s about sharing your unique services, whether that’s colour correction, global pre-lights or curly hair expertise. Clients are searching online for someone who really knows their stuff, so your content should reflect what sets you apart.”
Beyond the salon
Your expertise should also extend beyond the salon as you recommend the appropriate homecare products to your client. “Homecare should be a non-negotiable part of any bespoke colour service,” stresses O’Sullivan. “If you’ve created something beautiful, you want it to last – and your client does too. Make sure your recommendation is specific because, just like colour, homecare isn’t a ‘one size fits all’. Suggesting toner or treatment appointments as a top-up in between full colour
‘Clients are searching online for someone who really knows their stuff, so your content should reflect what sets you apart’
service ones is also a great way of boosting business, while maintaining the client’s colour and keeping them happy.”
“When clients spend money on bespoke colour services, as a stylist you need to recommend professional homecare that will prolong the results,” says Hennessy. “We can give proper advice on which products will best suit their hair needs and lifestyle.”
“I always ask clients what they’re currently using, and if they have any concerns, such as fading or brassiness,” notes Decanter. “From there, I recommend what will help. It's not about the hard sell, but it’s important to recommend the right homecare so they can get the best out of their colour.”
“Bespoke colour doesn’t stop at the chair,” agrees Moate. “Recommending professional homecare is a key part of the service; it protects your work, extends colour vibrancy and shows your client you’re invested in their long-term results.”
Offering bespoke colour services can also be very rewarding, and help you stay ahead of the curve in the industry. “They are the way forward for stylists who do not want to get stuck in a rut,” says Hennessy. “Education is key; exploring different colour techniques will help stylists come out of their comfort zone.”
“I think for us hairstylists, there’s nothing more rewarding than seeing your client smile and their shoulders relax when we show them their finished look, and they see that we’ve delivered,” says O’Sullivan. PBHJ
Gareth Williams
SOFTWARE FOR STAFF
With staff recruitment and retention being hugely important for salons, having a software system with staff management features can be hugely beneficial
When it comes to running a business, your staff are your greatest asset, and this is particularly true in the hair and beauty industry. A good team can make all the difference to your appointment book, retail sales and client loyalty.
Having a salon software system can help with this area of your business, ensuring your employees are properly supported. Many platforms offer a comprehensive suite of tools that can significantly improve staff management, leading to increased efficiency, productivity, and a better overall salon experience for both staff and clients.
“One of the biggest challenges salons face in 2025 is holding onto great people,” says Luke Doolin, country manager UKI at Phorest Salon Software.
“What we’ve seen is that having the right tools, such as clear goal tracking, performance insights and scheduling, helps team members feel more supported, more in control and, ultimately, more loyal to the business.”
“When a salon has a software system installed, staff are reassured that the business is being properly managed, tasks are automated, and targets are clear and unambiguous – all of which makes for a much more rewarding work environment,” says John Donnelly, director of Digital Salon Group, which is
the exclusive distributor of SalonIQ in Ireland.
Software can also incentivise staff.
“Being able to set personal goals, receive push notifications and monitor their progress in real-time is really powerful for team members,” says Doolin. “That kind of visibility not only keeps them motivated, but also helps them take ownership of their success.”
The benefits are felt by both the business and its employees, he adds.
“Salon software can manage rosters across multiple locations, and calculate annual leave, sick days and payroll. From a business perspective, that means a lot less admin and more consistency across the team. And for staff, it gives clarity as they know exactly when they’re working, how much they’ve earned and what their leave entitlements are. That transparency is instrumental in building trust and efficiency on both sides.”
“The majority of salon software systems will do rosters, and most of these are accessible via the cloud, which is important when a staff member requests annual leave or a sick day, and the PC in the salon is not readily available,” notes Donnelly.
“They will also have KPI dashboards, which allow owners and staff track sales, rebookings and customer feedback.
Commissions can easily be calculated, and owners can put staff incentives in place to reward top performers.”
‘Being able to set personal goals, receive push notifications and monitor their progress in real-time is really powerful for team members’
Client relationships
Of course staff performance is closely aligned with client loyalty, and having the right software is a great way to build those all-important client relationships. “You can build client profiles to keep track of everything you need to know about your client, allowing for a personalised experience,” says Annabel Wood, product marketing manager at Fresha.
“You can even send automated texts on your clients’ birthdays with a discount, or share offers and news by emailing
everyone on your list. There are so many ways to target different clients, so you can always maintain and nurture those relationships.”
“Software makes it easy to keep in touch with clients through automated messages, reminders and even rebooking prompts,” says Doolin. “It helps staff build more meaningful relationships with their clients. This strengthens client loyalty and boosts retention. When a client trusts and feels connected to a stylist, it has a direct impact on their column and overall performance.”
“Automated messages can be used to not only inform clients of their appointments, but provide them with aftercare advice, while loyalty schemes can be offered to encourage client retention,” says Sally Conchie, marketing specialist at Timely. “Clients can even be marked as VIPs and rewarded with exclusive discounts and special promotions, allowing your business to stand out.”
“Salon software systems allow the accurate updating of client notes and consultation forms, giving staff accurate information on their client before their appointment,” adds Donnelly. “This allows the opportunity to upsell treatments or recommend products, thereby boosting earnings and job satisfaction.”
Tipping made easy
With tips often making up a significant portion of a team member’s income, salon software can help to facilitate these payments also.
“Tipping is a crucial part of many professionals’ income across hair and beauty salons, and spas, especially as the cost of living continues to rise,” says Doolin. “With fewer clients carrying cash, a digital, seamless tipping solution is more important than ever. Our PhorestTips feature allows clients to leave a tip directly through the PhorestPay Card Terminal, ensuring it goes straight into the bank account of the chosen staff member. It’s quick, discreet and removes the awkwardness for clients who want to show appreciation without cash
Designed to support both salon teams and business owners, it is is also fully compliant with the changes to tipping legislation. It ensures 100% of tips go to employees, with no deductions, and staff have a clear digital record of their earnings to stay tax compliant.
“For salon owners, it’s a no-fuss solution that improves morale and staff retention, and takes the complexity out of managing tips. Many of our customers have signed up for it – it’s helping businesses modernise and protect this
‘Salon software systems allow the accurate updating of client notes and consultation forms, giving staff accurate information on their client before their appointment’
important part of employees’ income.”
“Tips are very important to team members, but with less and less cash in circulation, salons need to be careful about accepting tips on their behalf as these are liable to tax,” says Donnelly. “Many of the more modern software systems allow tips at the payment terminal, which are diverted directly to the staff member.”
"Tipping can also be facilitated by specific software. Irish fintech company Strikepay launched its digital tipping offering striketip in 2020 after the first Covid-19 lockdown. CEO Oli Cavanagh came up with the idea for the business when he noticed that most people had stopped carrying cash, and salons had stopped taking tips through their payment terminals.
“With striketip, the salon just buys a contactless tipping stand and they set it up themselves,” he says. “It only takes a couple of minutes, after which all of their staff can be tipped directly. This is important because of the new tipping legislation, and means that it saves the salons money and liability by not going through their pay terminal or booking system.”
Flying solo
Of course not all salon businesses have a team, and if you are a freelance or mobile stylist, or running a rent-a-chair operation, you are usually the sole staff member. Some software platforms have features that are tailored to such enterprises.
“Booksy offers mobile-friendly scheduling, integrated Google Maps and secure payment processing features, making it easy for freelancers to manage their business from anywhere,” says the company’s senior sales manager Hannah Hulley.
“So if a mobile stylist charges per mile, the system will work this out for them. Alternatively, they can choose to charge a set fee for travel. The system will also allow the stylist to set the maximum distance they are willing to travel for an appointment.”
Irish start-up Chuzeday is an all-in-one calendar, booking and appointments solution that is aimed at small service operators such as salon owners, and freelance hair and beauty therapists. Based in Wexford, its founder Deborah Jordan is a former salon owner.
“When I was running my own small solo business, I was losing between eight and 10 hours a week, both during and after work, managing appointments by returning DMs, texts and calls,” she explains.
“The hair and beauty industry is a creative one, and not everyone wants to use a software system that requires a lot of technical training. We just don’t have the time, especially when you are on your own. With Chuzeday, you have your own landing page, integrated payments and booking schedules, allowing you to be visible, make more money and get your time back to do what you love to do. It’s about building sustainable growth in your business.” PBHJ
SERVICEExpress
Adding
express facial options to your treatment menu is a great way to diversify your offering, expand your client base and boost revenue
While more clients than ever are investing in skincare and regular facials, adding express or mini facials to your offering can help boost your business in a variety of ways. As they are shorter in duration, you can accommodate more appointments per day. And offering a diverse range of facial services encourages clients to explore different treatments, opening up opportunities for upselling.
So what exactly is an express facial?
As the name suggests, it is a more time-efficient version of a traditional facial treatment. It generally cleanses, exfoliates and hydrates the skin to improve texture, unclog pores and help maintain a balanced complexion between more in-depth facial treatments.
While many salons offer express facials that are miniature versions of their most popular facials, it is still important to personalise it and tailor it to your client’s needs.
Rachel Hogan owns Alken Beauty Lodge in Emo, Co Laois, where she offers clients a 25-minute express facial.
“I do a consultation with the client first,” she explains. “Consultation is key to any great treatment as it builds trust. It also lets you know what exactly the client is looking for, and what their concerns are.
“My express facial consists of a double cleanse, along with an exfoliation or massage. It also includes a mask, which is tailored to the client’s skin type, and an SPF moisturiser. If they have any skin concerns, I suggest a 60-minute facial going forward, and recommend that they rebook an appointment for about four to six weeks’ time.”
Haku is a Japanese beauty salon in Ranelagh in Dublin that offers a range of facial treatments, including its mini facial, which is a shorter version of its Haku Signature Facial. “This 25-minute treatment consists of a deep cleanse to remove dirt, oil, make-up and impurities,” explains Haku owner Sayaka O’Connor. “That is followed by our signature kobido facial massage to lift and sculpt the face. We then finish the mini facial with customised skincare, which is selected by our therapists to suit the client’s needs.”
‘Mini facials are also a great way to educate
clients on the importance of having a good homecare routine, and to introduce them to some homecare products’
When it comes to the essential ingredients for express facials, Hogan recommends a salicylic acid as a good cleansing ingredient, ceramides and hyaluronic acid for hydration, and alpha-hydroxy acids for exfoliation. “An SPF moisturiser is also a good addition as the client may be on their lunch break and rushing back to work.”
“These facials may be shorter than regular facials, but they should never be short on results,” says Alexis O’Sullivan, owner of AuraLuxe Beauty Academy in Midleton, Co Cork, which offers clients a 30-minute mini facial. “As well as a double cleanse, exfoliation, treatment mask and a finishing routine with high-performance serums, moisturiser and SPF, we always weave in elements of touch and relaxation. Even a 30-minute treatment can leave someone feeling renewed when it’s done with intention.”
Popular appeal
With many clients leading busy lives, express facials are particularly appealing to those who are unable to commit to a longer appointment. “Our mini facial is popular with on-the-go clients, such as full-time workers or busy mums,”says O’Connor. “It only takes 25 minutes, so it’s perfect for when they feel that their skin needs a quick pick-me-up.”
“Between inflation and cost of living increases, clients are now investing in results-driven treatments more than ever,” says Hogan. “My express facial focuses primarily on exfoliation and hydration. It’s the ultimate glow-up, which is what every client wants, especially if they have an event or wedding to attend.”
“Mini facials have become one of our most requested services – they appeal to clients who value time, results and experience.” says O’Sullivan. “Whether it’s a busy parent, a working professional on a tight schedule, or someone just beginning their skincare journey, these facials offer a luxurious reset that’s efficient, yet effective. It’s skincare that’s not overwhelming, and that’s powerful.”
Because they are shorter and less expensive than regular facials, mini facials are also popular as an add-on treatment, or indeed a taster treatment.
“They can be a great add-on option for clients who come in to the salon for a massage or a reflexology treatment, and decide to get one while they are there,” says O’Connor. “Mini facials are also a great way to educate clients on the importance of having a good homecare routine, and to introduce them to some homecare products.
“Our mini facial and other express treatments are the perfect introduction to the many comprehensive treatments we offer. Finding a new spa or salon can be daunting, so an express treatment allows clients to test the water with us.”
“They are fantastic as a taster option for your main facial menu,” says Hogan. “If you have a client who comes in for another service, and you notice their skin would benefit from a treatment, you can suggest they try an express facial. This way, you are upselling, while showing your client what you can offer them. An express facial is also a great starting point for clients who have never had a facial before, or who perhaps had a bad experience having one in the past. I also
‘An express facial is also a great starting point for clients who have never had a facial before, or who perhaps had a bad experience having one in the past’
recommend them to teenagers who are having their first facials.”
The time is now
With kids going back to school this season, and clients being more timepressed, now is a great time to incorporate express facials into your salon offering, advises Hogan. “September to December is an excellent period as well to introduce facial packages. For instance, you could offer clients a deal where they buy a number of facials and get one free. You could also offer vouchers for December, with these packages to cover those quieter periods in January and February.”
“September is the perfect time to offer mini facials,” agrees O’Sullivan. “As routines return after summer, and clients shift their focus back to themselves, they’re seeking ways to feel refreshed and radiant. A mini facial fits beautifully into this seasonal rhythm. At AuraLuxe, we see September as a time of reconnection – and facials like these help clients reclaim a sense of balance, both in their skin and their schedule.”
Whether they are express, regular or signature, Hogan believes that facials can be the driving force behind your salon. “As someone with over 20 years’ experience in the beauty and spa industry, I have learned that facials are not a luxury item on your treatment menu – they are your bread and butter. They are also an excellent way to get to know your client and their needs, so you can recommend your other services, which is paramount for the growth and continued success of your business.” PBHJ
YOUR GAME Shape up
While there are many brow treatments available to clients these days, classic services such as waxing and threading are more popular and profitable than ever depends on their hair growth cycle, and how defined they want their brows to be.”
The brow sector is constantly evolving as an increasing number of treatments are now available to clients. From lamination to powder brows, there is a service to meet every need. Even so, classic options such as waxing and threading are still among the most sought-after salon offerings.
“Brow waxing is always a popular choice with clients,” says Orlagh O’Reilly, educator with Suzanne Egan Academy in Dublin. “As a treatment, it’s quick and efficient, and there is a minimal amount of discomfort. For many clients, it’s the go-to method.”
It’s also a treatment that attracts regular business. “The majority of clients find that getting their brows waxed every four to six weeks strikes a good balance between maintaining the shape and allowing for adequate regrowth,” says Joanne Quinn Geoghegan, owner of Beautorium Training Academy in Waterford.
“Most clients return every four to six weeks,” agrees O’Reilly. “This usually
“It’s very important a consultation is done with the client before the treatment,” says Lauren Malone, a brow and make-up artist and educator, who owns Lauren Malone Academy in Gorey, Co Wexford.
“Brow waxing is more popular than ever, but with many clients using retinols and acids in their skincare routine now, and some younger clients using harsh chemical exfoliants, their skin can be more sensitive to wax. As therapists, it’s important that we stay informed and educated about skincare trends, and keep our clients’ safety at the forefront of their treatment.”
Many benefits
With brow waxing, there are numerous benefits – both for the client and the business. “It’s clean, precise and fast, which makes it a dream for both professionals and clients,” says O’Reilly.
‘There is consistent
demand for brow waxing – as a regular maintenance treatment, it ensures repeat business’
“And it allows us to catch even the fine, fluffy hairs, giving a smooth, long-lasting result.
“From a business point of view, it’s efficient, cost-effective and pairs well with other services, making it a high-profit treatment with minimal time investment. It’s also great for upselling as clients tend to also book a tint or a hybrid tint, or even add on some facial waxing, such as the chin or lip. When they’re already in the chair, it’s the perfect opportunity to offer those finishing touches to complete their look — and boost your revenue too.”
“When done properly and professionally, waxing will create a beautiful brow shape,” says Malone. “And when you are skilled in brows, you gain a reputation for it, and the clients will flock to you.”
“It’s a treatment that is customisable; a skilled technician can tailor the shape to suit individual preferences and facial features,” says Quinn Geoghegan. “There is consistent demand for brow waxing – as a regular maintenance treatment, it ensures repeat business. And once clients start getting their brows waxed, they want to enhance their eyes further, so they start booking in for other treatments, such as lash lifts and tints.
“In fact, brow tinting is a very common add-on treatment that enhances the colour and fullness of the brows. It is especially suitable for those with lighter or sparse hairs. Offering brow waxing is also good for attracting male clients as more and more men are opting to have their brows done.”
Time to thread
Threading is another cost-effective treatment that attracts a steady and loyal client base. “This is an ancient hair removal technique that originated in the Middle East and Asia,” explains Quinn Geoghegan. “It involves using a thin cotton or polyester thread, which is doubled and twisted. This is then rolled over areas of unwanted hair to entwine them in the thread, and pluck them out from the follicle.”
“It is typically used for more detailed areas and, in skilled hands, can be done in a similar time frame to waxing,” says O’Reilly. “Some clients find it more painful, depending on their sensitivity, but it’s a great alternative for those who may be allergic to wax or can’t get waxing done for some reason.”
“In my opinion, threading is the most profitable service you can offer,” says Malone. “Compared to waxing, it can be a little more ‘pinchy’ as it grabs the hairs one by one, whereas waxing can pull a larger portion of hair in one quick move.
techniques you can get under your belt, the more bespoke and perfect brows you can achieve,” says Quinn Geoghegan. “The brow world offers a lucrative career path for beginners or therapists who are already qualified.”
‘Threading is one of those skills that you acquire with hands-on repetition; the more you do it, the better, more precise and faster you get’
That said, I’m a big fan of it, and I try to encourage most of my clients to have it done. However, some have coarse, deep-rooted hairs that are more suited to wax removal. In this instance, waxing is the more comfortable and less painful treatment. But after I remove the bulk of the hair with wax, I refine the border line of the brow with thread, and then tweeze one or two hairs for a perfect finish.
“In terms of products, all you need is a spool of thread, but the treatment does require training. There is a knack to it. I used to practise on my thighs and anyone who would lend me an arm when I was starting out.”
“Proper training is essential, not just for technique, but also for insurance purposes,” says O’Reilly. “It might look simple, but it takes a lot of practice to master. Precision, speed and confidence are key. Threading is one of those skills that you acquire with hands-on repetition; the more you do it, the better, more precise and faster you get.”
“Specialised brow training helps the therapist perfect their skills, and the more
Ready to retail
Meanwhile, both waxing and threading can boost your retail sales. “By offering at-home care products to clients, you can increase your revenue, while also helping clients maintain their results and keep their brows healthy between appointments,” says Quinn Geoghegan. “From soothing gels and lotions, to ingrown hair serums and brow conditioners, there are many options that you can recommend to clients after waxing or threading. You can also remind clients that waxed/threaded areas can be more sensitive to the sun, so suggest they use an SPF.”
“There are usually more targeted aftercare options with waxing treatments, but both waxing and threading remove the hair from the follicle, so the core aftercare advice is frequently the same, and I always recommend whatever works best for the particular client,” says O’Reilly.
“When it comes to brows, the retail world is booming, and there’s no shortage of great options to help maintain results between appointments. The key is to choose wisely, and always make sure the ingredients are right for the client’s skin, routine and needs. I’ll never recommend something I haven’t personally used or researched thoroughly. It’s all about trust and giving the best advice possible.” PBHJ
THESE SPACES Watch
We chat to the owners of two newly opened salons about planning their projects, and the process of bringing their ideas to life
FOLLICLE SCALP & HAIR CLINIC
Mount Street Upper, Dublin 2
With over 20 years’ experience in the hair and beauty industry, Fiona Morris opened Follicle Scalp & Hair Clinic in May of this year.
“Throughout my career, I’ve specialised in nails, hair and, more recently, hair loss solutions,”she explains. “My journey has spanned both salon work and education, giving me a well-rounded perspective on client care, technical expertise and the importance of continued professional development. I’ve always had a passion for helping people feel confident in themselves, which naturally led me to focus on hair and scalp health. This passion is now the foundation of my new business.”
Follicle Scalp & Hair Clinic has a range of offerings, including the Japanese Head Spa and other scalp treatments, colour services, cuts, and extensions. Located in an old Georgian building in Dublin’s city centre, Morris says she had a very clear vision from the start.
“When I first saw the vacant room, I immediately saw the potential,” she says. “I’ve love preserving the elegance of the old world, while introducing modern design elements, and the room now reflects that balance perfectly. One of my favourite touches is the wallpaper; it is quirky and stylish enough to bring personality into the space, without taking away from its heritage.”
When planning the décor, client comfort was her top priority, she explains. “I wanted the space to feel welcoming, practical and calming – like a true sanctuary. I began with the salon furniture, choosing a soft sage green as the foundation colour. It’s a neutral, soothing shade that reflects a sense of balance and care. Branding is extremely important to me; I believe it should reflect not just the visual identity of the business, but also its values. Every detail, from the colour palette to the overall atmosphere, is designed to align with who I am as a professional, and what the clinic stands for – comfort, trust and results-driven care.”
Key focus
Morris also wanted Maletti’s Eden wash unit to be a key feature in the space. “It offers the ultimate in comfort, with its sleek design and lightweight structure. It’s more than just a basin; it’s a full comfort experience. It has an ergonomic reclining seat with lumbar support, a built-in massage function and water temperature control. It’s been a game-changer for my clients, especially those here for longer or more sensitive treatments.
“All of the clinic’s furniture is by Maletti. I wanted something that combined comfort, quality and timeless style. My styling chairs are sage green with gold hydraulic bases – elegant, but calming. The mirrors are framed in gold with sleek black glass shelves, tying in beautifully with the overall aesthetic.”
All Morris’s choices have been made with her clients in mind. “Their wellbeing always comes first. My mantra is ‘Your Follicle, Your Crown, Your Power’, and that message runs through everything I do. The clinic also stands out for its holistic and ethical approach. I use ethically sourced hair extensions that ensure both quality and traceability, along with high-end, luxury haircare brands that deliver real
‘Branding is extremely important to me; I believe it should reflect not just the visual identity of the business, but also its values’
results. I believe the combination of science-backed treatments and a deeply relaxing environment makes Follicle a truly unique space in the Irish hair industry.”
She also believes her clear vision helped the project to run smoothly. “That said, we did face a few delays along the way –mainly around the water installation and waiting on the carpenter to finish the units. Despite the setbacks, I never lost sight of the end goal, and seeing the finished space now makes it all worth it.”
With her new business up and running, Morris says her journey is only beginning. “I’m always striving to grow and improve, and I’m about to start a degree in trichology, which is something I’ve wanted to do for years. Now feels like the right time to take that step. It’s an opportunity to deepen my knowledge and provide even more advanced care to my clients. Growth, learning and passion are at the heart of everything I do, and I truly believe this is just the start.”
DUBLIN HAIR RESTORATION PROFESSIONALS
Glasnevin, Dublin 11
Dublin Hair Restoration Professionals is the brainchild of siblings Dean and Jessica Kidd, who both worked in many different sectors, before spending the last 13 years in the hair replacement industry.
“My skill set has always been management and the day-to-day running of a salon, while Jess is a chartered accountant and has always been involved in the back end of business,” explains Dean Kidd. “Over Christmas we joked about starting a business together, and that went from a dream to a reality.”
Kidd says they had a specific vision for the salon from the outset. “We wanted a luxury feel – something like a hotel or spa. We believe that our hair replacement stylists Ema, Rob and Jenny are the best in the country, and we wanted their treatment rooms and our premises to reflect that.
“It was important to us that we show our clients that we want only the best for them and our staff. Some of our clients might be sensitive about the idea of hair replacement, so we wanted to take the focus off the ‘why’ they are here, and focus instead on making them feel comfortable. Our new premises helps
them feel like they are in safe hands from the moment they arrive.
As they began their business journey together, the Kidds enlisted the services of Gainfort Salon Design, working closely with owner Michael Gainfort for the duration of the project. “When we met with Michael, Jess and I explained what we had in mind, and then he spent time with us, taking in the premises, and our ideas and vision. He evaluated everything, telling us what was practical or not practical, and why. He came back to us then with the perfect design.
“The workroom needed to have enough storage space, along with space for staff to take a break and relax. We decided on a double-sided kitchen/ workroom, and Michael delivered exactly what we had in mind. For the stylist rooms, we wanted something that would be comfortable and enjoyable for the client to spend time in, but also practical for the stylist. Michael came up with the idea of a free-standing backwash, an all-in-one stylist unit and chairs with wheels. After the client’s hair is washed, the chair can be wheeled over to a lovely desk-like space. They can work, watch a show on their tablet or just relax.”
‘For the stylist rooms, we wanted something that would be comfortable and enjoyable for the client to spend time in, but also practical for the stylist ’
Making progress
Unlike many building projects that encounter delays, Kidd says this one progressed at a very steady pace once they got started. “I first spoke to Michael at the end of January this year. He had all the design and budgets done within two weeks. Once we gave him the go-ahead towards the end of February, it was like a speedboat at full throttle!
“Jess and I have been involved in many projects over the years, but this one was the easiest. Michael looked after everything – the electrics, plumbing, building works, floors, doors and all the furniture. He never let us down on budget, design, quality or time. This meant myself and Jess were able to set things up in the background. At the end of April, the salon was turnkey ready.”
Kidd says the aim from the start of the project was to invest in high-quality furniture and fittings that would last, and would have minimal maintenance requirements. “And that is exactly what we got. The finish and quality of everything is five-star, and it didn’t break the bank. We got quality and durability at a very good price point.
“We are so happy with the result, and our clients love it as well. We wanted something luxurious, and that is what we achieved. We have a beautiful, stylish and welcoming salon, which is also practical and functional.
“From walking in and being greeted at reception, to the purpose-built private treatment rooms, the attention to detail is second to none. It is amazing that an industrial building has been transformed into a luxury salon.”
POSTCARD FROM MARRAKESH
Marrakesh - a city of vibrant contrasts and timeless allure, where golden light dances through the arches of ancient streets and the scent of jasmine warms the aiR
“Postcard From Marrakesh – our anniversary shoot – celebrates 30 incredible years of HOOKER & YOUNG. Captured in the vibrant heart of Marrakesh, this collection reflects our deep love of hairdressing, the journey we’ve shared and the pride we have in the brand we’ve built. It’s a celebration of creativity, collaboration and the amazing people who make it all happen.”
Gary Hooker and Michael Young, HOOKER & YOUNG
NEW BOHO II
Taking strong references from the fashion house Chloé and and its creative director Chemena Kamali, and the heritage of Karl Lagerfield
“Whilst remaining absolute to the Mahogany Hairdressing viewpoint, this year’s collection comprises of seamless disconnection, erratic silhouettes and dishevelled point cutting born from the foundations of our strength of precision cutting and colour. The colour palette is a blend of Scandinavian blondes with contrasting metallic blue and blush peaches, sultry brunettes using an inky palette to bring depth and shine.”
Colin Greaney, international creative director, Mahogany Hairdressing
VINTAGE VANGUARD
Taking inspiration from the elegance of ’ 70s hairstyles, infused with a modern twist
“I have crafted a series of hairstyles that pay homage to the sophistication of the past, while embracing the creativity of the present with meticulous attention to detail. I’ve sculpted clean, strong silhouettes that exude confidence and style. Each hairstyle is a work of art, blending smooth structure with subtle texture to create a dynamic visual impact. The interplay of light and shadow against the warm backdrop adds depth and dimension.” Michelle Summers Davies, Michelle Davies Hair
HAIR: MICHELLE SUMMERS DAVIES, MICHELLE DAVIES HAIR
MAKE-UP: MORGAN DEFRIE
STYLING: TAHEED KHAN
PHOTOGRAPHY: NARITA SAVOOR
PARTY SEASON MADE PERFECT
Ideal for creating glossy, voluminous, event-ready hair in the salon, GL Tapes Natural Cut are the go-to extension solution this coming party season
As party season rolls in, clients want hair that looks and feels effortlessly elevated – glossy, full and ready to take on every festive invite. Whether it’s a luxe bouncy blow-dry, an elegant updo or a fuller bob with a little more movement, GL Tapes Natural Cut by Great Lengths promise to deliver instant glamour, with zero compromise.
These ultra-discreet tape-in extensions are fast becoming a must-have for stylists looking to create volume, shape and structure in half the time – think full-body blow-dries, sleek ponytails or red carpetworthy waves with a barely-there finish, which means clients can wear them with total confidence.
Endless benefits
Created to meet the needs of modern salons and busy clients, GL Tapes Natural Cut offer a pro-grade solution that combines speed, subtlety and styling freedom. A full application can be done in around two hours, with re-fits completed in just one hour. And stylists can select from up to 13 different lengths per tape for a totally tailored result.
With their ultra-thin adhesive and natural cut design, they are virtually undetectable. They also promote healthy hair, as clients get to add dimension without bleach, and reduce daily heat styling.
In addition, GL Tapes Natural Cut are a sustainable solution, as all Great Lengths extensions are made from 100% Remy hair of guaranteed origin, sourced from Indian temples via a fair, traceable process.
Two styles, one seamless finish
The GL Tapes Natural Cut collection is available in two luxurious styles. GL Tapes Essenza are the most natural-looking tape-in Great Lengths has ever produced, blending seamlessly for an invisible finish; while GL Tapes Aria are designed for delicate areas and finer hair, with a feather-light feel and ultra-discreet attachment zone.
Whether your client is looking for a soft texture and lift, or all-out festive glamour, GL Tapes Natural Cut are your go-to solution to party-ready hair with staying power.
QUATTRO
A display of contemporary elegance and innovation
HAIR: TERESA WELLER, TERESA WELLER HAIRART
MAKE-UP: GRACE HAYWARD
STYLING: ANNA LATHAM
PHOTOGRAPHY: JACK EAMES
“Dynamic textures and sophisticated forms showcase an understanding of both classic and modern hairdressing techniques. Each style in the collection is meticulously crafted, blending natural textures with refined, sculptural shapes. The looks seamlessly integrate voluminous waves, playful curls and striking updos, all unified by a monochromatic palette that emphasises the hair’s intricate details and movement. The collection exudes a sense of motion and grace, capturing both the essence of timeless beauty and the spirit of cutting-edge fashion.”
Teresa Weller, Teresa Weller HairArt
PRODUCT PICKS!
From new haircare ranges and styling tools to innovations in skincare and enhanced brow solutions, we’ve got you covered as we head into autumn
SODA BLONDE
OSMO’s Pink Soda Colour
Enhancing Shampoo and Conditioning Mask are designed for experimenting, without commitment. They contain pink pigments that deliver soft hues to blonde and lightened hair, maintaining colour between salon appointments. Both are formulated with ingredients to nourish, condition and soften the hair.
RRP: from €17.30 osmohair.co.uk
BACK TO NATURE
Eugène Perma Professionnel has launched in the Irish market with its new Collections Nature range. Made in France, it features nine specialised segments. The Curls, Nutri-repair, Daily Moisturizer, Volume, Radiance, Detox Purifying, Neutralising, Anti-dandruff and Kids lines promise to meet diverse hair needs, from colour protection and nourishment to strengthening the hair fibre and taming frizz. Styling products are also available, including Volume Spray to add body, and Daily Spray for heat protection and lightweight care. All packaging is made from recyclable and sustainable materials, reducing the brand’s environmental footprint.
RRP: from €19 xpertprofessional.ie
RENEW AND BRIGHTEN
DIBI Milano has launched its Collage System Lab Biofermented Collagen Cream with Bio-exosomes, Oligopeptide 1 and Biofermented Collagen. This innovative new product, which is suitable for all skin types, is an at-home treatment that promises renewed and brighter skin, and a reduction in the visibility of skin blemishes and wrinkles. Formulated with biofermented collagen, which is obtained through a patented yeast fermentation process, this active ingredient has a stable molecular weight, promising deeper penetration and superior efficacy.
RRP: €150 xpertprofessional.ie
PINK POWER
In celebration of 22 years raising money for breast cancer research charities, ghd has launched five of its most popular tools in a limited-edition Pink Sorbet colour. Each one comes with a soft-touch zip bag that opens into a heat-proof mat. For every purchase, ghd is donating €10 to the Irish Cancer Society.
RRP: from €189 ghdhair.com
TIME TO TINT
Apraise Vegan Lash & Brow Tints are infused with hyaluronic acid to nourish each hair during the tinting process, while delivering rich, lasting colour. Each 20ml tube provides up to 40 applications, and promises enhanced shine, higher coverage and stronger staining power that lasts up to eight weeks. With six intermixable shades, lash and brow technicians can create a bespoke colour match for clients.
Trade: from €4.95 each apraise.co.uk
FOOD FOR MEN
GLOWWA has launched GLOWWA Hair Food Mens, a targeted daily supplement designed to support fuller, healthier hair in men, from the inside out. Ingredients include saw palmetto and pumpkin seed extract, which are natural DHT blockers; myo-inositol, a natural mood-booster that supports mental wellbeing and serotonin production; and lycopene, an antioxidant that supports prostate health and helps fight oxidative stress. The new range is 100% natural and veganfriendly.
RRP: €55.95 glowwa.com
FELINE MAGIC
Andreia Professional has launched its Meowgic – Cat Eye Effect Gel Polish collection. Inspired by the gaze of cats and the shimmering tones of precious stones, it features six shades. Its innovative formula, which is rich in pigments and magnetic particles, reveals different effects, depending on the light and angle, promising to deliver a unique and immersive threedimensional finish. The collection is compatible with acrylic and gel polish, and promises up to four weeks’ wear. Trade: from €6.80 each salon-services.com/ie
SUSTAINABLE CARE
Mila d’Opiz’s new Lumen Verde line blends sustainability and hightech body care. Promising to be ideal for salons, hotels and wellness spaces, it features Hand Wash, Hair & Body Shower Gel, Body Lotion and Hair Conditioner, all in 300ml pump bottles. Only using natural ingredients to support both skin and environmental health, the Mila d’Opiz Lumen Verde range is free from sulphates, silicones, phosphates and aluminium.
Trade: €14-€15 sunaura.ie
SUPERSIZED SHAMPOO
Morocconoil has launched Dry Shampoo Light Tones and Dry Shampoo Dark Tones in a limited-edition supersize, offering 45% more. Moroccanoil Dry Shampoo is a dry cleansing spray that promises to refresh and revitalise the hair and scalp to extend the life of any style. Formulated with ultra-fine rice starches, it dissipates instantly to absorb oil and product build-up, without leaving any residue.
RRP: €24.00 xpertprofessional.ie
LOOK LUMINOUS
Candela’s new Glace treatment is a skin-purifying system that combines hydro-dermabrasion, dual cupping massage and LED technology to cleanse, smooth and illuminate. This multi-technology system is combined with a range of cosmeceuticals to offer customisable treatments tailored to each client. With results that promise luminous, smooth and visibly-refined skin, it works as a stand-alone facial, or it can be incorporated in courses with other energy device treatments.
RRP: available on request candelamedical.com
ON THE BRIGHT SIDE
Medik8 has unveiled C-Tetra Advanced, a powerful, yet gentle 20% vitamin C gel-serum. Enhanced with acetyl zingerone and phyto exosomes, it promises to boost brightness, support the skin barrier and deliver Medik8’s most advanced antioxidant protection in a non-greasy, creamy formula.
RRP: €85 eu.medik8.com
STAY PUT
ADVANCED APPROACH
Slovenian skincare brand Aikon has launched in Ireland. Each product in the professional line is backed by over 10,000 in vivo skin measurements, as the brand builds formulations based on comprehensive in-house demographic skin data. This evidence-based approach promises to enable professionals to treat conditions such as acne, pigmentation, ageing, dryness and redness. The Aikon range includes medical-grade cosmetics, targeted nutraceuticals and customised treatment protocols for both in-salon and at-home care. Trade: available on request healthandbeauty.psiloveyou.ie
With a residue-free, non-greasy formula, ELEVEN Australia’s Smooth Me Now Flyaway Balm aims to provide a natural shine for a neat, fresh finish. With ingredients such as coconut oil, sunflower seed wax, shea butter and rapeseed oil, the stick promises to be a quick and easy way to retouch, and keep flyaways and frizz under control.
RRP: €24 elevenaustralia.ie
INTO THE WEST
The Rodeo Club collection from The Gel Bottle channels Western-inspired style, with 10 new gel polish shades across five finishes – glitter, shimmer, cat-eye, high-shine and metallic. Featuring vibrant corals, iconic pinks and the brand’s first blue cat-eye, this pro formula promises to give rich pigment, self-levelling application and longlasting wear.
RRP: from €11.90 each thegelbottle.ie
COMPACT PROTECTION
The new pHformula Compact Foundation SPF 50+ offers broad-spectrum sun protection, active skin repair technology and a dewy, glowing finish – all in a convenient compact. The long-wearing formula, which is easy to blend, without feeling heavy or greasy, is available in Light Plus and Medium Plus tones, and also promises to reduce redness, protect skin cells against oxidative stress and minimise signs of premature photo-ageing. RRP: available on request aspireskin.co.uk
DAILY DOSE
Skinn Health Face & Body Spray
is an advanced formula that aims to restore the skin’s natural barrier, and deeply hydrate, soothe and revitalise impaired skin. Featuring a powerful combination of nano-colloidal silver and hypochlorous acid, the spray works as a natural skin disinfectant, and it can be used anywhere on the body, including on small scrapes and cuts.
RRP: available on request sqtireland.ie
BOOSTED BENEFITS
OF THE ESSENCE
Irish self-care brand Éalú has launched Body Essence, a lightweight mist designed to hydrate, refresh and scent the skin with Éalú’s signature jasmine and coconut notes. Infused with ingredients such as vitamin E, chamomile extract and glycerine, it promises to deliver an instant veil of moisture, while enhancing the skin’s natural radiance. It can be used throughout the day, and can also be sprayed on hair, without causing greasiness.
RRP: €28 ealu-moments.com
Four of Schwarzkopf Professional’s Bonacure products have had an upgrade, with the addition of the brand’s new care-boost complex technology. This innovative formula promises to enhance combability and detangling performance, all without weighing the hair down. The four products – Repair Rescue Sealed Ends, Repair Rescue Treatment, Colour Freeze Treatment and Colour Freeze Silver Treatment – also feature 97% recycled packaging and clean, vegan formulations.
RRP: from €22.90 each capitalhairandbeauty.ie
BE ZEN
BC SoftWear has launched its new lightweight Zen bathrobe, a kimono-style garment that is designed for breathability. Featuring a unique rice weave pattern and a minimalist, non-bulky design, it is available exclusively in white or bespoke colour options for bulk orders. The bathrobe also promises operational benefits for spas, as it takes up less storage space, and its lighter weight translates to reduced energy and water consumption.
Trade: available on request bcsoftwear.co.uk
NEUTRAL TONES
YELLOW Professional’s Purple Leave-In Mousse is designed to maximise neutralisation of unwanted yellow-orange tones, while moisturising the hair. Designed for cool blondes and greys, it is powered by bond complex, açaí and aloetrix, and promises to leave hair shiny, hydrated and easy to comb. It can be applied to washed and towel-dried hair.
RRP: €8.55 yellowpro.it
CREATING AN IKON
With over 25 years’ experience in the hairdressing industry, Valerie Finnegan Cahill is the owner of Ikon Hair and Ikon Training and Consultancy in Cork
What’s your earliest memory?
Running around my garden in Cork with a pair of tights on my head, pretending that I had long and flowing hair. The signs of what was to come were there early!
Who or what is your biggest inspiration?
That would definitely be my dad. His positivity and work ethic have shaped how I see the world. When it comes to business, I am inspired by the people around me, such as my team, my clients and the young stylists coming through the ranks, who remind me why I love this industry.
What was your first job?
I started working in a salon when I was 13. I spent my time sweeping floors, making tea and dreaming of the day I’d have a pair of scissors in my hand.
Ideal holiday destination?
Portugal. Tavira has a piece of my heart. I love being there with the sun, sea and a glass of something chilled by the Roman Bridge.
Favourite food?
Anything that is Italian – so pasta, garlic and fresh bread. Give me carbs any day and I’m happy!
Favourite drink?
A crisp, cold glass of white wine on a sunny day, or a big glass of red when it’s cold and time to get cosy.
How do you relax?
By spending time with my family and friends. I also enjoy having a good Netflix binge with a big blanket and no interruptions.
What was the last great film or series you watched?
Yellowstone – and I got totally hooked on it. I really loved all the drama, the scenery and the strong characters. And I have definitely developed a bit of a girl crush on Beth – she’s fierce, fearless and fabulous!
Dream dinner party guest/guests (alive or dead)?
Annie Lennox for her talent and activism, Michelle Obama for the wisdom and Graham Norton for the laughs.
‘I believe that the human side of leadership has never mattered more’
Do you cook and, if so, do you have a signature recipe?
I wouldn’t call myself a chef, but I make a mean pizza! I throw in whatever toppings I have, and somehow it always works.
Best piece of advice you’ve ever received?
Be interested, not interesting. That shapes how I show up in every room I walk into.
Best piece of advice you’ve ever given? Your team will follow your lead, so choose your energy wisely.
Have you changed the way you work or run your business since the pandemic?
Yes, I absolutely have. Since the pandemic, I’ve learned to let go of perfection, embrace change quicker and really focus on the people – that includes both my team and my clients. I believe that the human side of leadership has never mattered more.
Favourite thing about yourself?
My ability to laugh at myself. And my energy – most days!
What’s the one hair product you can’t live without?
JOICO Zero Heat Air Dry Styling Crème is great for my curls. It gives them definition, frizz control and makes them look their best, without the need for heat styling.
What, if anything, would you now tell your 16-year-old self?
Stop overthinking. You’re stronger than you think, and everything will work out – even better than you can imagine.
How would you like to be remembered? I’d like to be remembered as someone who genuinely cared about this industry and the people in it, and who used every part of my journey to help others grow, lead and love what they do. PBHJ
