Plug Magazine March 2020

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The Inspiring

Haircare Pioneer

MADAM C.J. WALKER (1867–1919)

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adam C.J. Walker created specialized hair products for African American hair care and was one of the first American women to become a self-made millionaire. WHO WAS MADAM C.J. WALKER? Madam C.J. Walker invented a line of African American hair products after suffering from a scalp ailment that resulted in her own hair loss. She promoted her products by traveling around the country giving lecture-demonstrations and eventually established Madame C.J. Walker Laboratories to manufacture cosmetics and train sales beauticians.

ber 23, 1867, on a cotton plantation near Delta, Louisiana. Her parents, Owen and Minerva, were recently freed slaves, and Sarah, who was their fifth child, was the first in her family to be free-born. Minerva died in 1874 and Owen passed away the following year, both due to unknown causes, leaving Sarah an orphan at the age of seven. After her parents’ passing, Sarah was sent to live with her sister, Louvinia, and her brother-in-law.

The three moved to Vicksburg, Mississippi, in 1877, where Sarah picked cotton and was likeHer business acumen led her to be one of ly employed doing household work, although the first American women to become a self- no documentation exists verifying her employmade millionaire. She was also known for her ment at the time. philanthropic endeavors, including a donation toward the construction of an Indianapolis DAUGHTER A’LELIA WALKER YMCA in 1913. At age 14, to escape both her oppressive working environment and the frequent misEARLY LIFE treatment she endured at the hands of her Walker was born Sarah Breedlove on Decem- brother-in-law, Sarah married a man named


Moses McWilliams. On June 6, 1885, Sarah gave birth to a daughter, A’Lelia.

her business operations to Indianapolis, the Madam C.J. Walker Manufacturing Company had become wildly successful, with profits that When Moses died two years later, Sarah and were the modern-day equivalent of several A’Lelia moved to St. Louis, where Sarah’s broth- million dollars. ers had established themselves as barbers. There, Sarah found work as a washerwoman, In Indianapolis, the company not only manearning $1.50 a day — enough to send her ufactured cosmetics but also trained sales daughter to the city’s public schools. beauticians. These “Walker Agents” became well known throughout the black communities She also attended public night school whenev- of the United States. In turn, they promoted er she could. While in St. Louis, Breedlove met Walker’s philosophy of “cleanliness and loveher second husband Charles J. Walker, who liness” as a means of advancing the status of worked in advertising and would later help African Americans. promote her hair care business. A relentless innovator, Walker organized clubs HAIR CARE and conventions for her representatives, which During the 1890s, Sarah developed a scalp recognized not only successful sales, but also disorder that caused her to lose much of her philanthropic and educational efforts among hair, and she began to experiment with both African Americans. home remedies and store-bought hair care treatments in an attempt to improve her con- HARLEM YEARS dition. In 1913, Walker and Charles divorced, and she traveled throughout Latin America and the CaIn 1905, she was hired as a commission agent ribbean promoting her business and recruiting by Annie Turnbo Malone — a successful, black, others to teach her hair care methods. While hair-care product entrepreneur — and she her mother traveled, A’Lelia helped facilitate moved to Denver, Colorado. the purchase of property in Harlem, New York, recognizing that the area would be an importMADAM C.J. WALKER COMPANY ant base for future business operations. While there, Sarah’s husband, Charles, helped her create advertisements for a hair care treat- In 1916, upon returning from her travels, ment for African Americans that she was per- Walker moved to her new townhouse in Harfecting. Her husband also encouraged her to lem. From there, she would continue to operuse the more recognizable name “Madam C.J. ate her business, while leaving the day-to-day Walker,” by which she was thereafter known. operations of her factory in Indianapolis to its In 1907 Walker and her husband traveled forelady. around the South and Southeast promoting her products and giving lecture demonstra- Walker quickly immersed herself in the social tions of her “Walker Method” — involving her and political culture of the Harlem Renaisown formula for pomade, brushing and the sance. She founded philanthropies that includuse of heated combs. ed educational scholarships and donations to homes for the elderly, the NAACP, and the NaWALKER AGENTS tional Conference on Lynching, among other As profits continued to grow, in 1908 Walker organizations focused on improving the lives opened a factory and a beauty school in Pitts- of African Americans. burgh, and by 1910, when Walker transferred


She also donated the largest amount of money by an African American toward the construction of an Indianapolis YMCA in 1913. HOUSE In 1918, at Irvington-on-Hudson — about 20 miles north of New York City in the Hudson Valley — Walker built an Italianate mansion she called Villa Lewaro. It was designed by Vertner Tandy, an accomplished African American architect. Villa Lewaro was a gathering place for many luminaries of the Harlem Renaissance, and was designated a National Historic Landmark in 1976. DEATH Walker died of hypertension on May 25, 1919, at age 51, at Villa Lewaro. In 1981, the Madam C. J. Walker Manufacturing Company ceased operations. A line of cosmetics and hair-care products bearing the name Madam C.J. Walker Beauty Culture is available at Sephora retailers. Walker left one-third of her estate to her daughter, who would also become wellknown as an important part of the Harlem Renaissance, and the remainder to various charities. Walker’s funeral took place at Villa Lewaro, and she was buried at Woodlawn Cemetery in the Bronx, New York. LEGACY In 1927, the Walker Building, an arts center that Walker had begun work on before her death, was opened in Indianapolis. An important African American cultural center for decades, it is now a registered National Historic Landmark. In 1998, the United States Postal Service issued a stamp of Walker as part of its “Black Heritage” series.


JESSICA ALBA

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ctress Jessica Alba has appeared on TV and film since she was just 13 years old. Most know her from the Fantastic Four movies, but as of late, she’s known more for her entrepreneurial skills with The Honest Company. Jessica Alba and The Honest Company strive to provide safe and effective beauty and baby products. Whether it’s diapers and wipes, organic baby formula, shampoos and conditioners, or vitamins and supplements, her company gives you healthy products that truly work. HOW IT STARTED Alba’s daughter and her own history with childhood illness-

es inspired her to create her own business. This business would provide an alternative to prevalent baby products full of synthetic fragrances and other harmful chemicals. It took her three years to find her partners, and in 2012, she launched her company with a whopping 17 products. There are over 1,300 chemicals banned in Europe—and The Honest Company avoids putting any of these in their products. The United States has banned less than a dozen harmful chemicals found within traditional household products, so Alba and her partners looked to Europe to begin their research on what to put in their own.

WOMEN AT THE HONEST COMPANY At the beginning, Alba went through some tough times. She felt alone on her journey to create her business, especially since she was the only woman in the boardroom at the time. There was a difference in what she considered important—like diversity in thought and vision—and what her male partners considered important. As her company has grown, she’s recognized just how important it is to have people that support and push you to success, like her husband did for her. She also recognized that, when it came to the boardroom, she needed to put her foot down and


solidify what she thought was important. With Alba’s help, the company has created a way to help employees reach executive positions, even if they started at an entry-level position. The company will add a curriculum, a women-specific program, and in-house mentorship opportunities that work for women specifically. WHAT MAKES IT GOOD Alba didn’t create this company to make money; she made it

because of real-life needs she had as a mother. She wanted to help other mothers so that they wouldn’t have the same experience she had. When she had her first child, Honor, Alba had an allergic reaction to a baby laundry detergent— she didn’t want other mothers to experience the same thing. One of the coolest aspects of the company is that they offer subscription boxes. You can pick and choose what goes into them—whether it be a monthly pack of diapers, beauty essentials, or formula, Jessica Alba and The Honest

Company want to make sure that families have what they need. Although her company has had some ups and downs, this year L. Catterton, a private equity firm, invested $200 million in Alba’s company. Alba told Forbes that she’s just getting started. You’ll definitely want to look into Alba’s organic products and the soonto-come company growth.


The British-Indian Star in Bollywood

KATRINA KAIF

A Detailed Biography by StarsUnfolded BIO/WIKI Real Name: Katrina Turquotte Nickname(s): Kat, Katy, Katz, Sambo Profession: Actress PHYSICAL STATS & MORE Height: In centimeters- 174 cm in meters- 1.74 m in feet inches- 5’ 8½” Weight (approx.): in kilograms- 55 kg in pounds- 121 lbs Figure Measurements (approx.): 34-26-34 Eye Colour: Brown Hair Colour: Black CAREER Debut Film: Film Debut: Boom (2003)

PERSONAL LIFE Date of Birth: 16 July 1983 Age (as in 2019): 36 Years Birthplace: Hong Kong Zodiac sign: Cancer Nationality: British Hometown: London, United Kingdom School: Homeschooling (Taught at home by her mother, tutors and also did correspondence courses) College: Left her college in London to pursue acting career in Bollywood Educational Qualification: High School Religion: Islam Food Habit: Non-Vegetarian India Today Hobbies: Playing Chess, Painting, Reading


Controversy: During the shooting of the film Namastey London, Katrina went to Ajmer Sharif dargah wearing a short skirt that irked people’s religious sentiments and the scene had to be reshot. RELATIONSHIPS & MORE Marital Status: Unmarried Affairs/Boyfriends: Salman Khan (Actor) FAMILY Husband/Spouse: N/A Parents Father: Mohammed Kaif (British businessman of Kashmiri descent) Mother: Suzanne Turquotte (Harvard Graduate, English Teacher and a Lawyer) Siblings Brother: Michael Kaif (Elder, A professional skier and a rock climber) Sister: 3 Elder: Stephanie, Christine and Natasha, 3 Younger: Melissa, Sonia and Isabel

FAVOURITE THINGS Favourite Food: Yorkshire pudding, cheesecake, kheer, cinnamon rolls, steamed fish, lamb chops with salad & baby potatoes, grilled vegetables Favourite Indian Food: Dosa Favourite Cheat Meal Food: Pancake Favourite Actors: Hrithik Roshan, Leonardo DiCaprio, Johnny Depp and Robert Pattinson Favourite Actress: Penelope Cruz, Madhuri Dixit and Kajol Favourite Films Bollywood Films: Umrao Jaan, Dil Dhadakne Do, Tanu Weds Manu Returns Hollywood Films: Casablanca, Gone with the Wind Favourite Cricketer: Rahul Dravid, Irrfan Pathan Favourite Books: All books by Sidney Sheldon Favourite Colours: Pink, White, Mauve Favourite Sports: Cricket, Chess Favourite Song: Moon by Poolside Favourite Musicians/Bands: Radiohead, Muse, Coldplay


Favourite Perfume: Narciso Rodriguez For Her Favourite Musicians/Bands in Mumbai: Mainland China, and Wasabi by Morimoto at The Taj Mahal Palace Hotel in London: Hakkasan, Harrods Georgian Restaurant, Alloro, Aqua Kyoto Favourite Destinations: London, Italy, Spain, Dubai and Havana STYLE QUOTIENT Car Collection • Land Rover Range Rover Vogue SE • Audi Q7 Instagram • Audi Q3 MONEY FACTOR Salary (approx.): Rs. 6-7 Crores per film Net Worth (approx.): $6 Million SOME LESSER KNOWN FACTS ABOUT KATRINA KAIF • Katrina was raised by a single mother, Suzanne Turquotte with her 7 siblings. Out of all the 8 children of Suzanne, Katrina is the only one who is half-Indian as her father, Mohammed Kaif, a British citizen, is originally from Kashmir. (Express.co.uk) • Because of the fact that Katrina’s mother, Suzanne Turquotte used to teach English as a foreign subject in different countries, they had to move to different countries. Katrina was raised in Hong Kong, China, Japan, France, Switzerland, Poland, Belgium, and other European countries. Her family moved to Hawaii and then to her mother’s home country, England when she was 14, where she lived for 3 years before moving to India. • Katrina’s parents got separated when she was very young, her father has never contacted them after the separation. When asked about whether her father has

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ever tried to contact her after she became famous, Katrina replied: “He is very decent and comes from a good family and they went their own ways because of issues which are personal. He is an affluent person, so he is not going to come back because his daughter is now famous.” She never attended a regular school because of frequent relocations of her family. Mother Suzanne made a singing troupe with her children to sing at orphanages all over Asia. When she was 14 years old, she won a beauty contest in Hawaii, after which she started receiving modeling assignments. She came to Mumbai, accompanied by her sister, Christine in 2003 to audition for the film Boom. Katrina and her sister, Christine, came


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to Mumbai with Rs. 4 lakh. Christine returned back to London but Katrina decided to stay in Mumbai to make her career in Bollywood and if she runs out of money, she would go back and re-join her college in London. Katrina Kaif’s original name is Katrina Turquotte but her debut film, Boom’s director, Kaizad Gustad and producer, Ayesha Shroff (wife of Jackie Shroff) decided to give her a new name which could connect with the Indian audience, he decided to change her surname to “Kaif.” Mumbai Mirror She was supposed to make her Bollywood debut with the film Saaya, opposite John Abraham, but later she was dropped because she couldn’t speak Hindi at that time. The same year, she made her Bollywood debut with erotic film Boom. She struggled in Bollywood at the beginning but got breakthrough with the film Namastey London opposite Akshay Kumar in 2007. The silver dress that she wore in the film Welcome (2007) was worth 2 lakh (INR) ($4,814), which was gifted to her by an Italian fashion designer Emilio Pucci. She was the most Googled Indian celebrity in 2008, 2009 & 2010. Her Ex-boyfriend, Ranbir Kapoor gave her the nickname Sambo (Rambo’s sister Sambo) after she successfully did a scene in the film Ajab Prem Ki Ghazab Kahani (2009) where she had to climb a ladder placed at a height of 200 feet. In 2010, she teamed up with A.R. Rahman and released a music album called Rhymeskool, to raise funds to build a school in Madurai. She is superstitious and often visits religious places like Siddhivinayak Temple and Mount Mary Church in Mumbai, and Dargah Sharif in Ajmer before her film’s

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release. She still is a British citizen and works in India on an employment visa. She is the first Bollywood actress to have a Barbie doll crafted in her image. She considers director Kabir Khan as her best friend from the Bollywood film industry. Her mother, Suzanne, with her American partner Jesse Tincher are now settled in Chennai, they volunteer for social causes in India. Katrina is actively involved with her mother’s charitable trust, “Relief Projects India”, that helps abandoned baby girls and works against female infanticide. Katrina fears living alone and darkness, during her early days in Mumbai, she used to stay awake and wait for the sun to come up and then sleep for 5 hours.


MIXED-RACE WOMAN LEARNS TO ANSWER

‘WHAT ARE YOU?’ Anna Griffin

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asmine Westmoreland’s mother is white, her father black. Her skin is a lovely light brown. And that makes many of the people she meets wonder.

well, you must be Cuban, you must be this.’ And I’m like, ‘Nope, black and white.’ ‘No you’re not.’ ‘You’re going to argue with me right now?’ “They do. They will argue, what I am.”

“I get the question a lot — like, what are you? People ask me constantly, probably once a week,” she said.

Westmoreland, 29, spent her childhood in Coos Bay, Oregon, a city of 15,000 people on the Oregon coast — 90 percent of them white. She got the questions there, too, even though she was just a kid.

“A lot of them will be like, ‘Are you this? Are you that? Are you Brazilian? … You dance really


“Growing up in a small community, I had a lot relate to the same struggles. But then in anof people ask: ‘Where did you come from? Are other way, I don’t want to have to worry about you adopted, did you come from an orphan- his life when he leaves the house.” age, what’s going on right here?’” Westmoreland offers up a familiar story when “There were not a lot of people that looked asked if she’s ever experienced overt racism: like me, and it was kind of depressing, because She’s in a mall, she’s being followed through a you don’t have that person you can relate to, store. But her version is a little different. She someone you can talk about your experiences was with her mother when it happened. Her as a person of mixed race,” Westmoreland said. white, blond mother. Westmoreland moved to Portland about seven years ago. Since then, she’s spent more time “There was one lady who worked there, and with the African-American side of her family, she asked if she could help with anything, and in Portland’s black community. Still, she’s and we said no. She proceeded to follow us marrying a white man. through the shop. We’d look at something, pick it up, and she just followed us. I would “There was even a joke going around with my look at her like, ‘Can I help you? Did you need sister and that side of my family, the darker anything?’ ‘No, no.’ My mom was like, ‘Wow, side of my family. They were like. ‘Who is the that’s never happened to me before.’ Yeah, it’s whitest person in the family? It’s totally Jas- awesome.” mine.’ And it is totally me. They say it in a funny way, but it’s also a little bit of a derogatory Still, Westmoreland says she doesn’t experithing.” ence racism all that often, at least not compared to friends or classmates. She thinks Westmoreland has become an activist. She that’s because her skin is lighter than theirs. helps run Portland State’s black student group, “My mom’s always said she loves that I can and she’s participated in Black Lives Matter move back and forth, fluidly. I’ve started to rallies. Her fiancé sympathizes, but doesn’t al- kind of embrace that. Sometimes it’s kinda ways empathize. fun. Occasionally I wish people would be like, ‘Oh she looks mixed, black and white.’ Give me “We talk about race a lot, actually. And it’s kind what I actually am.” of something we have to agree to disagree on,” she said. “… I’m like, ‘You do realize your child is going to be black, right?’ And he says, ‘ You do realize they will end up being more white than black, though?’ “One thing that has been kind of a funny little, like, argument, is I would like my kids to be close to my skin color, because I don’t want to look like the nanny. “I’ve told him before that in a way I wish he was black so I could come home and we could


THE PLUG SHOW PODCASTS

THE PLUG NETWORK

Paul Prince and DonBondo host the high en- is a subsidiary of Jebomedia Inc. ergy, culturally distinct and nostalgic Podcast The Plug Show. The Plug Network is an entertainment network consisting of a magazine, a podcast and Blending the carefree personality and opti- events. mism of classic, nineties entertainment shows, with a fresh edge of contemporary music and Our podcast airs a new episode every second events, and a clear touch of chemistry be- Sunday, it is hosted by Paul Prince and Dontween hosts and guests – the Podcast makes Bondo is on the mix. We also feature other for a fun and genuine hit of escapism for those members such as, Red, Nae Ak, Avery Soul and looking to let go yet update themselves on the Jey. Each bringing something different to the best new tracks around. show. Showcasing an open love for music and entertainment, The Plug Show fuses the latest news Listen to it on Spotify, Apple Podcasts and from the Urban world, alongside comedy and Google Podcasts or Watch the full episode on various interviews with artists and entrepre- YouTube. neurs across the board. Episodes emerge ever second Sunday from 8pm to 9:30pm. In addition to the standard line-up, The Plug Show often welcomes other members on board such as Red, Nae Ak, Avery Soul and Jey – each of whom bring something a little different to the show, adding dynamic and making sure each episode is unique in and of itself. Featuring great music, great rhythms and honest chat – The Plug Show is the alternative radio show the indie world has been waiting for.


FRENCH ARTIST MIKALYA Mikalya is a young RnB pop singer with Moroccan influences; where she comes from. She sings in French, English, Arabic and Spanish. Since 2018, Mikalya has been singing single and becoming very active on the French music scene. In 2018, Mikalya released 3 music videos shot in Mexico and Colombia. Singles ‘’Plus Loin’’, ‘’Playa’’ and ‘’Doucement’’ were released independently. In 2019, Mikalya is released her single ‘’Seul’’ with label Higher Reign Music Group, and distributed by Sony Music Canada. She also opened for L’Algérino at the National in Montreal, performed shows and festivals, and more recently opened for Maitre Gims for his Canadian Tour ‘’Fuego’’. She performed in Quebec city, Toronto, Ottawa and Montreal. Mikalya is also opening for him in Tunisia, opening at the Omnisport de Rades, a 17,000 people arena on April 11. Mikalya is releasing a new single in April and another one in June 2020. She is performing on May 15th at Club Soda for the show ‘’La Vibe de Montréal’’.



ENGLISH ARTIST ODREII

Odreii is a singer songwriter from Montreal, previously known as Elle Ray. In 2017, Odreii toured with singer Naadei, performing at Osheaga Presents, MURAL, House of Paint Festival in Ottawa, SXSW, and the Mongolfières Festival, where they both open for Wyclef Jean. In 2019, Odreii released an EP called ‘’Runs In Mi Blood’’ that was distributed by Higher Reign Music Group/Sony Music Canada. The project was financed by FACTOR. The single ‘’Runs In Mi Blood’’ was produced by Soke from Banx & Ranx. The single charted and peeked at #3 in the top radio Anglophohe of Quebec’s Palmarès Adisq, #5 in the Canada Hit 20 and #10 in the Montreal Top 40 of DBS radio station The Beat 92.5 FM. Odreii performed more than 20 shows throughout the summer of 2019, including performances at the Pop Montreal festival, the Sonido festival in Ottawa and The Hustle in Toronto.

In 2020, Odreii is releasing a new single with DJ Kleancut called ‘’Go Solo’’, including a French version for French radio stations. The single and the video will be launched on March 20, 2020 with a major marketing campaign including radio and PR promotion, influencer campaigns on Instagram and Tik tok, and advertising campaigns on Youtube, Instagram and Facebook. For the summer of 2020, Odreii has been confirmed to perform at Festival Metro Metro, she is doing an official showcase at Canadian Music Week and at MIDEM in Cannes in June, which will be followed by showcases in Paris and London. She is also performing at OMG Restaurant in Sherbrooke on April 23, and at the event ‘’La Vibe de Montréal’’ at Club Soda on May 15. Odreii will also be DJ Kleancut’s guest artist all summer long in festivals for the Go Solo Tour, where she will perform the two titles they have together + her single Runs in mi blood. Stay tuned for more dates announcements.



THE PATH OF REAL ESTATE BROKER

KIPOLA WAKILONGO Kipola is currently a Real Estate Agent with Remax Dynamique, starting her third year this May. She also own SHE which is a Public Relations company that she started in 2013. And of course, a chronicler on Passes le Moh for her business and real estate segment. BACKGROUND MAIN: • Played basketball for 9 years (ended at Champlain College) • Studied PR at Humber College, Toronto • Concordia, was planning to go to John Molson before She switched to real estate. • Finished her real estate course at l’academie de l’entrepreneurship. GENERAL INFORMATION: In her early 20’s, Kipola couldn’t seem to put a finger on the exact career she saw herself doing in life. She must have changed her mind about 50 times until She decided Public Rela-

tions made the most sense at the time. If there is one thing She pride herself in being good at is building and most importantly maintaining my relationships. Kipola strongly believe they have helped her be the woman She is today. When She ended up coming back home to Montreal, it took her a few years to visualize another career option. It was a fellow Real Estate Agent that shared online information that


caught her attention. She ended up calling a Remax to get information that same week. No boss? No fixed hours? No wage ceiling?... She was signed up for classes the next week. Although She had no idea what She was getting herself into, it was the best decision I’ve made in my life. Two years later, Kipola have won her first award at the Remax Gala Maximm (my trophy is called ‘’100% or’’). Her real estate career has permitted her to purchase my two property investments, travel, sponsored her side projects and continue being inspired by fellow entrepreneurs to do more. She is also able to share the information I have learned on Passes le Moh every friday night. Just as She has once been inspired, She hopesto give back to the next person.

FUTURE PLANS: Definitely more investments, She want to make sure her family and Herself are good. Also, She had some talks about the opportunity in hosting some events. Growing her PR team.