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B SUMMER 2010 GRAPHICS

NOTE: ONLY ARCHIVAL IMAGES WITH R&P INDEX BOXES IN THIS SU 10 STYLE GUIDE NEED R&P CLEARANCE.


SUMMER GRAPHICS

B 2

summer 2010 - graphics

graphics-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.

All trademark use on products, advertising or otherwise must comply with the terms and conditions of the Playboy license agreement. Nothing in this style guide should be construed as granting Playboy licensees additional rights other than those specifically granted in their license agreement with Playboy.


summer 2010 - graphics

B 3

graphics-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.

All trademark use on products, advertising or otherwise must comply with the terms and conditions of the Playboy license agreement. Nothing in this style guide should be construed as granting Playboy licensees additional rights other than those specifically granted in their license agreement with Playboy.


B 4

summer 2010 - graphics

graphics-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


summer 2010 - graphics

B 5

graphics-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


summer 2010 - graphics

B 6

graphics-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


summer 2010 - graphics

B 7

graphics-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


B 8

summer 2010 - graphics

graphics-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


summer 2010 - graphics

B 9

graphics-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


B 10

summer 2010 - graphics

graphics-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


B 11

summer 2010 - graphics

graphics-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.

PLEASE FILL OUT AND SUBMIT RIGHTS AND PERMISSION FORM SEE BOX: A, B, C IN RIGHTS AND PERMISSION INDEX


B 12

summer 2010 - graphics

graphics-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.

PLEASE FILL OUT AND SUBMIT RIGHTS AND PERMISSION FORM SEE BOX: C IN RIGHTS AND PERMISSION INDEX

PLEASE FILL OUT AND SUBMIT RIGHTS AND PERMISSION FORM SEE BOX: D IN RIGHTS AND PERMISSION INDEX


summer 2010 - graphics

B 13

graphics-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


B 14

summer 2010 - graphics

graphics-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.

PLEASE FILL OUT AND SUBMIT RIGHTS AND PERMISSION FORM SEE BOX: F IN RIGHTS AND PERMISSION INDEX


summer 2010 - graphics

B 15

graphics-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


B 16

summer 2010 - graphics

graphics-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


B 17

summer 2010 - graphics

graphics-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


B 18

summer 2010 - graphics

graphics-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


B 19

summer 2010 - graphics

graphics-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


B 20

summer 2010 - graphics

graphics-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


B 21

summer 2010 - graphics

graphics-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


B 22

summer 2010 - graphics

graphics-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.

Black


NOTE: ONLY ARCHIVAL IMAGES WITH R&P INDEX BOXES IN THIS SUMMER 2010 STYLE GUIDE NEED R&P CLEARANCE.

FALL/WINTER PATTERNS

B SUMMER 2010 PATTERNS


summer 2010- patterns

B

patterns-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.

24


B 25

summer 2010 - patterns

patterns-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


B 26

summer 2010 - patterns

patterns-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


summer 2010- patterns

B

patterns-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.

27


summer 2010- patterns

B

patterns-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.

28


summer 2010- patterns

B

patterns-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.

PLEASE FILL OUT AND SUBMIT RIGHTS AND PERMISSION FORM SEE BOX: G IN RIGHTS AND PERMISSION INDEX

29


summer 2010- patterns

B

patterns-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.

30


summer 2010- patterns

B

patterns-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.

31


B 32

summer 2010 - patterns

patterns-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


B 33

summer 2010 - patterns

patterns-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


summer 2010- patterns

B

patterns-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.

34


summer 2010- patterns

B

patterns-summer 2010 All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.

35


PLAYBOY PHYSICAL

PLAYBOY PHYSICAL

NOTE: ONLY PLAYBOY PHYSICAL LICENSEES SHOULD REFERENCE THE PLAYBOY PHYSICAL SECTION. PHYSICAL PATTERNS AND GRAPHICS MAY ONLY BE USED BY PLAYBOY PHYSICAL LICENSEES NOTE: ONLY ARCHIVAL IMAGES WITH R&P INDEX BOXES IN THIS SUMMER 2010 STYLE GUIDE NEED R&P CLEARANCE.


summer 2010 - Playboy Physical graphics and patterns

B

NOTE: PHYSICAL PATTERNS AND GRAPHICS MAY ONLY BE USED BY PLAYBOY PHYSICAL LICENSEES All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.

37


B 38

summer 2010 - Playboy Physical graphics and patterns

Playboy Physical-summer 2010 NOTE: PHYSICAL PATTERNS AND GRAPHICS MAY ONLY BE USED BY PLAYBOY PHYSICAL LICENSEES All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.

PHYSICAL ICONS


summer 2010 - Playboy Physical graphics and patterns

B

Playboy Physical-summer 2010 NOTE: PHYSICAL PATTERNS AND GRAPHICS MAY ONLY BE USED BY PLAYBOY PHYSICAL LICENSEES All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.

SUMMER 2010 PHYSICAL

39


B 40

summer 2010 - Playboy Physical graphics and patterns

Playboy Physical-summer 2010 NOTE: PHYSICAL PATTERNS AND GRAPHICS MAY ONLY BE USED BY PLAYBOY PHYSICAL LICENSEES All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.

STRIPED PLAYBOY


summer 2010 - Playboy Physical graphics and patterns

B

Playboy Physical-summer 2010 NOTE: PHYSICAL PATTERNS AND GRAPHICS MAY ONLY BE USED BY PLAYBOY PHYSICAL LICENSEES All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.

PHYSICAL WALL

41


B 42

summer 2010 - Playboy Physical graphics and patterns

Playboy Physical-summer 2010 NOTE: PHYSICAL PATTERNS AND GRAPHICS MAY ONLY BE USED BY PLAYBOY PHYSICAL LICENSEES All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.

STROBE PHYSICAL


B 43

summer 2010 - Playboy Physical graphics and patterns

Playboy Physical-summer 2010 NOTE: PHYSICAL PATTERNS AND GRAPHICS MAY ONLY BE USED BY PLAYBOY PHYSICAL LICENSEES All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


B 44

summer 2010 - Playboy Physical graphics and patterns

Playboy Physical-summer 2010 NOTE: PHYSICAL PATTERNS AND GRAPHICS MAY ONLY BE USED BY PLAYBOY PHYSICAL LICENSEES All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


B 45

summer 2010 - Playboy Physical graphics and patterns

Playboy Physical-summer 2010 NOTE: PHYSICAL PATTERNS AND GRAPHICS MAY ONLY BE USED BY PLAYBOY PHYSICAL LICENSEES All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


B 46

summer 2010 - Playboy Physical graphics and patterns

Playboy Physical-summer 2010 NOTE: PHYSICAL PATTERNS AND GRAPHICS MAY ONLY BE USED BY PLAYBOY PHYSICAL LICENSEES All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


B 47

summer 2010 - Playboy Physical graphics and patterns

Playboy Physical-summer 2010 NOTE: PHYSICAL PATTERNS AND GRAPHICS MAY ONLY BE USED BY PLAYBOY PHYSICAL LICENSEES All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


B 48

summer 2010 - Playboy Physical graphics and patterns

Playboy Physical-summer 2010 NOTE: PHYSICAL PATTERNS AND GRAPHICS MAY ONLY BE USED BY PLAYBOY PHYSICAL LICENSEES All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


B 49

fall/winter 2009/10 - R&P Index

RIGHTS AND PERMISSIONS INDEX All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.

A.

C.

E.

G.

IMAGES ARE ALTERED BY: LICENSOR IMAGES WILL BE: NON-NUDE IMAGES USED: ALONE COVER: W/OUT PLAYBOY HEADER COVERS: NO TEXT

SOURCE: PLAYBOY: AUGUST 1971 PAGE: 09 DATE: N/A

IMAGES ARE ALTERED BY: LICENSOR IMAGES WILL BE: NON-NUDE IMAGES USED: ALONE COVER: W/OUT PLAYBOY HEADER COVERS: NO TEXT

SOURCE: PLAYBOY MAGAZINE PAGE: 2 DATE:06/69

IMAGES ARE ALTERED BY: LICENSOR IMAGES WILL BE: NON-NUDE IMAGES USED: ALONE COVER: W/OUT PLAYBOY HEADER COVERS: NO TEXT

SOURCE: PLAYBOY MAGAZINE PAGE: CENTERFOLD DATE: 12/67 DESCRIPTION: BUNNIES OF HOLLYWOOD OUTTAKE #344195

IMAGES ARE ALTERED BY: LICENSOR IMAGES WILL BE: NON-NUDE IMAGES USED: ALONE COVER: W/OUT PLAYBOY HEADER COVERS: NO TEXT

SOURCE: PLAYBOY MAGAZINE PAGE: CENTERFOLD DATE: 7/63

B.

D.

F.

IMAGES ARE ALTERED BY: LICENSOR IMAGES WILL BE: NON-NUDE IMAGES USED: ALONE COVER: W/OUT PLAYBOY HEADER COVERS: NO TEXT

SOURCE: PLAYBOY MAGAZINE PAGE: 10 DATE: 10/74

IMAGES ARE ALTERED BY: LICENSOR IMAGES WILL BE: NON-NUDE IMAGES USED: ALONE COVER: W/OUT PLAYBOY HEADER COVERS: NO TEXT

SOURCE: PLAYBOY MAGAZINE PAGE: N/A DATE: 6/02 DESCRIPTION: MICHELE, MAEBELLE PLAYMATE OUTTAKE #343770 PLAYMATE MICHELE ROGERS PHOTOGRAPHER: ARNY FREYTAG

IMAGES ARE ALTERED BY: LICENSOR IMAGES WILL BE: NON-NUDE IMAGES USED: ALONE COVER: W/OUT PLAYBOY HEADER COVERS: NO TEXT

SOURCE: PLAYBOY MAGAZINE PAGE: COVER DATE: 3/68


EXTERNAL LOGO LABELS

B

EXTERNAL LOGO LABELS


EXTERNAL LOGO LABELS

B 51

spring/summer 2010 - external logo labels

PLAYBOY external logo labels All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.


fall/winter 2009/10 - external logo labels

B

PLAYBOY external logo labels All rights reserved. No part of this book may be reproduced without the prior written permission of Playboy.

52


B 53

PLAYBOY resources

PLAYBOY resources STORE FIXTURING SUPPLIER

SHOPPING BAG/ PACKAGING SUPPLIER

company name: REDWOOD INTERIORS 48 Sungei Kadut Ave Singapore 729671 Tel: (65).6368.0838 Fax: (65).6368.7015 contact: Joanna Oh

company name: IMAGES38 Tel: 808.880.1555 Fax:808.880.1666 Image38@aloha.net contact: Andy Goodman assistant: vickie_tsang@easyway.com.hk

company name: ROOTSTEIN MANNEQUINS Tel: 212.645.2020 Fax: 212.929.0342 website:www.rootstein. com contact:Doug Yuen Email: doug@rootstein. com

BOX PACKAGING SUPPLIER

company name: HONG KONG 13 F/Hang Seng Tsuen Wan Bldg 289 Tsa Shui Road Tsuen Wan, NT Hong Kong Tel: 852.2408.3238 Fax: 852.2408.2661 website:www.lepichina.com contact: Pat Mo Email:patmo@lepichina.com

company name: PROPACK(USA) INC (Subsidiary of LEPI China LTD. Tel: 212.683.1377 Mobile: 646.573.2212 Fax: 212.967.3034 contact: Richard Levi ( U.S. Manager/Product Development Email:patmo@lepichina.com

PLASTIC BELT HANGER SUPPLIER company name: B&G PLASTICS (FAR EAST) LTD. Flat A, 3rd Flo., Chun Fat Building 3 Tsat Po St., San Po Kong Kowloon, Hong Kong 729671 Tel: (652).2389.1864 Fax: (652).2357.4680 E-mail: andw_au@bg-plastics. com contact: Andrew Au

company name: BATTS 7020 Allard St. Montreal, Quebec H8N - 1Y8 Mobile: 416.917.3696 contact: Kevin Atkinson Email: katkinson@allstream.net

company name: IMAGE PACKAGING P.O. Box 1212 145 Philo Road West Horseheads, NY 14845 Tel: 800.793.2095 Fax: 607.739.3667 contact: Margaret Thoma Email: mmt@imagepackaging.com

AUTHORIZED HOLOGRAM SUPPLIER

company name: AMERICAN BANK NOTE HOLOGRAPHICS, INC. (ABNH) 399 Executive Boulevard Elmsford, NY, 10523 Tel: 914.592.2355/1.800.966.2264 Fax: 914.592.3248 contact: Bill Wheeler


key trends for eyewear

PLAYBOY resources

B 54

PLAYBOY resources LABELS/PATCHES/HANG TAG SUPPLIERS RECA GROUP SpA | ITALY headquarters Via J. Watt 3/7 41012 Carpi MO Phone: +39.059.646 711 Fax: +30 059 641 862 recagroup@recagroup.com www.recagroup.com

RECA GROUP inc | USA 530 west 25th street - suite 503 New York, NY 10001 Phone: +1 212.229.9827 recagroup@recagroup.com www.recagroup.com contact: Stefano Mancigotti Email: gstefano@recagroup.com

RECA GROUP ltd | ASIA Office: suite 2706-07, 27|F Showroom: suite 3004, 30|F Saxon Tower 7 Cheung Shun Street Lai Chi Kok, Kowloon Hong Kong Phone: +852.2866.6651 Fax: +852.2861.3965 recagroupasia@recagroup.com www.recagroup.com

company name: AMERICAN ZABIN INT’L 3933 South Hill Street, CA 90037 Tel: 213.746.3770 Fax: 213.746.0522 contact: Craig Tobbler Email: craig@aziusa.com

company name: LABELTEX 6021 Young Street # 856 Toronto Ontario, Canada M2M3W2 Tel: 416.229.9929 contact: Gerald Richardson

company name: ADASTRA LABELS 42 Gloucester Way London ECR1R OBR Tel: 44 ( 0 ) 207.278.8020 Fax: 44 ( 0 ) 207.837.3770 contact: Neil Massey

TRIM SUPPLIER-- (BUTTONS, SNAPS, RIVETS) company name: METALBOTTONI SPA

company name: LABELTEX

via Treiste, 61 24060 CHIUDUNO (Bergamo) ITALY Tel: 035 838383 Direct Line:035 8354220 (Manuela) Fax: 035 839289 contact: Manuela

6021 Young Street # 856 Toronto Ontario, Canada M2M3W2 Tel: 416.229.9929 contact: Gerald Richardson



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