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golden children production temple university photojournalism Š 2012


To the workers who had to give up their Thanksgiving, and to the people who waited in line for hours. We salute you.


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black friday

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the day after Thanksgiving, one of the busiest shopping days because of discounts offered by retailers: so named from the use of black ink to record profits.


Contents The malls 12 retailers 44 events 68


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The Malls


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retailers


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Cutlines The Malls Pg. 14Pg. 15Pg. 16- Droves of people at the King of Prussia Mall. Pg. 17- Sit back and relax for a $1.00 massage. Pg. 18- People in the King of Prussia mall take a shopping break to eat at Ruby’s Diner in the Plaza. The line wrapped around the entire length of the restaurant. Pg. 19- NBC 10 news vans cover the Black Friday mayhem. Pg. 20- Crowds swarm Westfarms Mall in Farmington, CT on Black Friday, November 23, 2012. Pg. 21- Westfarms Mall, located in Farmington, CT, was one of the many shopping centers alive with Black Friday shoppers on November 23, 2012. Pg. 22- Even the Starbucks kiosk in the main concourse of Westfarms Mall in Farmington, CT was taken hostage by shoppers on Black Friday on November 23, 2012. Pg. 23- As part of the Black Friday experience, Westfarms Mall of Farmington, CT left no time to waste in decoration and preparation for the Christmas and holiday season with intricate wreaths and ornaments. Pg. 24- Emily McClenithan, 19, works at Aerie in the Lehigh Valley Mall and began her shift on Black Friday at 6 am and worked until 3 later that afternoon. Pg. 25- WLEV, a Lehigh Valley radio station, gave out freebees to many shoppers on Black Friday at the Lehigh Valley Mall at noon. Pg. 26Pg. 27Pg. 28- The King of Prussia Mall play center, full of teetering tots. 80


Pg. 29- Gabrielle Tierney rests her bones in the Lovesac store. Pg. 30+31- Louanne Jones of Camp Hill, PA, proudly shows off her “Black Friday Queen” shirt during the sales on November 23,2012. Pg. 32Pg. 33- Rearranging goodie bags. Pg. 34- King of Prussia’s magnificent Christmas Tree. Pg. 35- Black Friday shoppers tend to go overboard on shopping, buying excessive an excessive amount of “things” simply because they are on sale. Pg. 36- News crews from stations like NBC 10 were found in various retail stores, including the King of Prussia mall, to cover the Black Friday crowds and craziness. Pg. 37- To attract customers into their store, New York and Company hired a DJ to play music during the day on Black Friday. Pg. 38- One of the biggest crowds at the King of Prussia mall on Black Friday was outside the Starbucks. Pg. 39- King of Prussia mall shoppers gather around the mall directory in order to plan out their Black Friday shopping plan. Pg. 40- A Nintendo representative demonstrates the new Wii U in the King of Prussia mall during the afternoon on Black Friday. Pg. 41- A Nintendo representative plays the handheld portion of the Wii U while waiting for interested customers to approach her. Pg. 42- Shoppers make their way through the King of Prussia mall on Black Friday. Pg. 43- : People crowd the King of Prussia mall, but surprisingly it is not as crowded as expected on Black Friday.

Retailers

Pg. 46- Walmart in Allentown, Pa hosted three different sales for Black Friday, one began at 8 pm, the second began at 10 pm, and final sale began at 5 am. Pg. 47- People begin to line up outside of Target in Exton, Pennsylvania before the store opens its doors at 8pm on Thanksgiving night. Pg. 48- Shoppers scurry out of the Target on Jonestown Road in Harrisburg, PA on the night of November 22,2012. 81


Pg. 49- Shoppers eagerly line up as they await the opening for black Friday of the Best Buy in Harrisburg, PA around midnight on November 23,2012. Pg. 50- A local Lehigh Valley woman hauled her deals around Kohl’s at 6 am on Black Friday, November 23, 2012. Pg. 51- TVs were a hot commodity this year on Black Friday, many shoppers set out for their local retailers to buy one or multiple TVs for low prices on November 23, 2012. Pg. 52- People wait patiently in line for hours, outside of Best Buy, in order to take advantage of the Black Friday sales. Pg. 53- The line for Toys R’ Us stretches its way down the side walk of a shopping center in Exton, Pennsylvania. Pg. 54- Forever 21 in the Lehigh Valley Mall had customers waiting in line around the store to purchase their merchandise. Pg. 55- A woman peruses the sales at Walmart in Allentown, Pa on Black Friday November 23, 2012. Pg. 56Pg. 57- Baby Alive seemed to be a popular gift parents were searching for at Walmart on Black Friday, November 23, 2012. Pg. 58- By ten o’clock in the night, a shopper has already accumulated five shopping carts worth of goodies. Pg. 59- All shoes on sale! Pg. 60Pg. 61Pg. 62- Shoppers reference the directory to find themselves around for the night. Pg. 63- Shoppers realize that they are going to need mounds of coffee to get them through the night. Pg. 64Pg. 65- Walmart was a popular spot for Black Friday shoppers this year, many waited in lines to buy TVs and DVD players. Pg. 66- Police help with crowd control outside of a Harrisburg, Pa Best Buy during it’s midnight opening for black Friday on November 23,2012. 82


Pg. 67- Impatient shoppers ignore the rules of the road and decided that Black Friday is the night to park on the grass.

Events

Pg. 70- Apple pies are given out for free to players and spectators in honor of Josias’s favorite dessert. Pg. 71- A truck proudly displays a bumper sticker showcasing the opinion of the driver. Pg. 72- El Galeon, a team of members all from South Jersey, played against several area Rugby teams in their run to the semi-finals. Pg. 73- Bill Palombi dishes out hot dogs from his street cart to hungry spectators. Pg. 74- Kurt Seefahrt of Abington, PA socializes with spectators. Kurt has been organizing the event since 2009. Pg. 75- The Lasalle Rugby Club, a mix of players from the University and the high school, had a rough event, placing 16th out of 24 teams overall. Pg. 76- A Lasalle player dives forward in an attempt to grab a loose ball from a St. Joe’s Prep player. Pg. 77- The members of the St. Joe’s Prep Rugby Club walk down the field after a try is scored by one of their members. Pg. 78- Rhino, a pitbull, enjoys the fresh air of the cool November Friday with his owner Eamon Gallagher.

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Team leader Marissa Pina

contributors Marissa Pina Charlotte Jacobson Patrick Mcpeak cara anderson indira jimenez abi reimold kelsey dubinsky milena corredor courtney marabella

Book team marissa pina patrick mcpeak courtney marabella

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Black Friday  

The chaos of Black Friday

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