Macmillan Children's Publishing Group - Sep to Dec 2013

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HENRY HOLT AND CO. (BYR)

AUGUST 2013 JUVENILE FICTION / ANIMALS

MARKETING

National consumer advertising campaign Select author appearances School & Library Marketing Campaign including Conference Features

PRAISE My Life as a Book: “Give this to kids who think they don’t like reading. It might change their minds.” —Booklist, starred review “A kinder, gentler Wimpy Kid with all the fun and more plot.” —Kirkus Reviews, starred review “Sure to engage fans of Jeff Kinney’s “Diary of a Wimpy Kid” books as well as those looking for a spunky, contemporary boy with a mystery to solve.” —School Library Journal My Life as a Stuntboy: "Another fun, emotionally resonant read for the Wimpy Kid set and beyond." —Kirkus Reviews “A fast-moving plot and relatable protagonist make this stand-alone sequel a good choice for boys who, like Derek, would rather reach for a TV remote or game controller than a book.” —School Library Journal “Fans of the first will be utterly delighted by this sequel and anxious to see what [Derek] will turn up as next.” —BCCB “This is a great package for kids, especially those like Derek who don’t think they like to read.” —Booklist

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