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NEHA R. PANIKER COPYWRITER | MOB: +91 9687622067 My eyes absorb a million scenes. Everyday I see new people. Their emotions bring out a kaleidoscope of complex colors, tucked away some place never to be noticed by others, which make my visions and writing different. This vast world is an endless source of ideas, thoughts and feelings. A never-ending journey marks this pursuit of mine and continues to reflect in my writing.

OBJECTIVE To work with an advertising agency that will help me hone my writing skills, my ideas, and give me the opportunity to learn and improve my professional capabilities.

INTERNSHIP Percept Holding, Mumbai, 2008 During my first stint with an advertising agency, I worked closely with the client servicing and the copywriting departments. It helped me understand the basic working of an advertising agency.

WORK EXPERIENCE Conquest, Mumbai – April - October 2009 Executive Assistant, Administration & Coordination. I was entrusted with the job of designing the company logo, the brochure, the website. My job profile also included administration, coordination with agencies and overseeing their work and marketing support. The experience helped me understand how an agency works, showed me how to use my creative talents to create a new brand identity for a company, and to deliver accurate, interesting work within the deadline.

EDUCATION My graduation in Mass Media with Distinction from Sophia College, Mumbai (2009) was the stepping stone towards realizing my love for advertising. Having learnt the basics of advertising, I am currently pursuing my passion for writing and learning the finer aspects of copywriting through MICA’s Crafting Creative Communications program. This course is helping me not only learn copywriting, but also to gain knowledge about art direction, typography, brand personality and most importantly, deciphering the client brief. HSC, National College, Mumbai, Maharashtra Board SSC, Dr .S. Radhakrishnan Vidyalaya, Mumbai , Maharashtra Board.

SKILLS I am proficient with the use of graphics softwares such as Adobe Photoshop, Corel Draw, Adobe Premiere, Adobe Illustrator.


STRENGTHS My command over the English language, strong communication skills, good grasping power for new ideas, and good understanding of team dynamics.

ADDITIONAL PROJECTS Project Work: (during my BMM graduation) Conceptualized, developed and presented a radio Show – “Noise of India” Created documentary – “Blind Working Woman” Conceptualized and created print advertisement for Maxim Magazine Created promotions and schemes for a credit card company aimed at college students. Worked on a collateral on collateral for a Franchise named Pub World.

EXTRA CURRICULAR ACTIVITIES I love to write poems and short stories. It helps to generate new ideas and improve my writing skills. Watching plays and movies in Indian and various foreign languages. I’m an avid reader. The books I read vary from fiction to autobiographies to magazines. Photography is a hobby. I enjoy capturing landscapes, people. I have been a volunteer at ‘Kaleidoscope’ (Sophia College’s Inter Collegiate Festival), Assistant Contingent Leader for Wilson College’s Inter Collegiate Festival ‘Polaris’,

PERSONAL DATE OF BIRTH: 9th July 1988 PERMANENT ADDRESS: 504, Shivam 1-B wing, Raheja Complex, Malad(E), Mumbai – 400097. MOBILE: +91 9687622067, PHONE: +022 2840 9341, FAX: +022 2840 1601 E-MAIL: paniker.neha@gmail.com

REFERENCES Available on request

PORTFOLIO LINK: issuu.com/paniker.neha


Neha Paniker_CV_Copywriter