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hey! i’m paige davenport. I was born and raised in Orange County spending my days in the sunshine, playing for hours on end on a soccer field or on the beach. The older I get, the more I appreciate the beauty that surrounds me and still awes me each and every day. It was in this lifestyle that my passion for creating & capturing was cultivated. I was always the little kid constantly holding a camera in everyone’s face trying to capture every minute of a family vacation or organizing the neighborhood kids to help out with my “music video” ideas. I was the kid that designed websites in my free time and redesigned my room every other month. Creating is just in my blood. I love to capture real and raw experiences so that when moments turn into memories I have them captured forever by my camera. I’m a brand photographer and love partnering with companies who are innovative, adventurous, and create solutions to problems they see in the world. I’m a dreamer and a doer and believe anything you can dream up can also become reality if you put your mind to it. Over the past four years I’ve found a balance between photo, design, and marketing that leaves me able to bring my wildest dreams to life. So what are you waiting for? Dive in.


CONTENTS CREATION CARE

01

ELE SWIMS

02

KYST COLLECTIVE

03

McLAREN 04 NEKTER JUICE BAR

05

PERFECT BAR

06

SENIOR SHOW

07

SUN BUM 08 SURF DURT

09

SURF + SUPPORT

10

THE ONE SWIMWEAR

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Paige Davenport | Portfolio | Photography, Design + Marketing

01

CREATION CARE Every year at PLNU, senior Graphic Design students are in charge of creating art that will be showcased around campus during Creation Care Week. This topic is extremely important to me and inspired me to create a marketing campaign using my love for photography, design, and marketing to educate about the importance of reef safe products in our oceans. I was honored to partner with Sticky Bumps surf wax and Tropical Seas sunscreen to promote eco-friendly products and encourage caring for creation.


THE PROCESS photo I had a ton of fun photographing the images that would be used in this campaign as well as capturing the process from start to finish.

design My design brain came into play when having to decide where I would showcase my piece as well as how I could create a takeaway for each viewer that would be both educational and beautiful. I decided to make handouts that included some important statistics as well as the information for an instagram contest I hosted throughout the week. The goal was to encourage people to document their sustainable choices. I also decided to use 100% recycled materials in my table that I built. I used an old beat up surfboard (donated by a sweet couple who live down the street from me) with some scrap wood found in the art department. Building a table from scratch was definitely a challenge for me, but I am so happy with how it all turned out!

marketing When thinking about what would make this project appealing to the student body, staff, and anyone else that came through campus I thought this would be a great opportunity to partner with brands who are creating both reef safe and sustainable products. The goal was to show viewers that choosing more eco friendly products are as simple as swapping out the brand of surf wax you buy, or the type of sunscreen you wear every day at the beach. There is often no price difference in these products which makes it a no brainer to choose sustainable. Sticky Bumps donated a case of surf wax that I was able to give out for free and got an amazing response from students, many of whom surf every day. For the instagram contest, I was able to give away Tropical Seas Travel sunscreen packs. I’m so thankful to the companies who were so generous sending product for this project!


Paige Davenport | Portfolio | Brand Photography

02

ELE SWIMS Ele Swims was born out of wanting a high quality swimsuit that all women could feel confident and cute in, but also be active in. Through much trial and error, the main goal was to really nail down the science of a flattering, high quality one piece. Once that goal was met, the idea of Ele Swims was born. Elle hopes that her swimsuits travel the world. She hopes they have some stories to tell.


Paige Davenport | Portfolio | Brand Photography + Design

03

KYST COLLECTIVE Kyst (the norwegian word for coastal) is a collection of clothing and goods for women, minis, and all those who are beach bound. Leah, the owner, carefully sources and curates pieces that illuminate the California beauty, while supporting local women and families who help create the one of a kind pieces found here. This is the summer 2019 lookbook for all beach and home goods.


Paige Davenport | Portfolio | Design + Marketing

04

MCLAREN AUTOMOTIVE The most successful marque in Formula 1™ history, our competitive bloodline stretches back over 50 glorious years. Our story is one of triumph. It’s a story about inspirational people, their vision, courage and commitment. It’s a story that begins with Bruce McLaren.


MONTEREY AUTO WEEK I have had the privilege of working alongside The Apex Agency with one of their biggest clients McLaren Automotive for 3 years now. I have attended the Monterey Auto Week twice and have enjoyed the way that design and marketing collide in such a lively and innovative atmosphere.

the bernardus hotel We transform the tennis court into a luxury event space featuring the newest McLaren’s where we host Ride and Drives, cocktail parties, presentations, and feature areas for people to engage with. My favorite part is creating small details that show both thoughtfulness and help create every experience personal and intentional. At this event site, we created personalized signs for each owner on the McLaren rally. They hung over their individual parking spots at the Hotel that the public was able to walk through.

lagnua seca raceway The second event space is on the Laguna Seca Raceway. Rally Owners spend part of the day eating lunch at the track and then get to have a bit of fun driving a few laps around the track. I believe in marketing a product through experiences. When a client can create memories that they will hold onto, they create a bond with the brand that is extremely valuable to McLaren’s marketing strategy. Previous purchasers have one of the biggest voices when it comes to selling more cars in the future.

concours d’elegance The final event space takes place on Sunday at the Pebble Beach Concours d’Elegance. McLaren is one on the only brands that hosts a party during the event right on the golf course. We transform the backyard of the Miller house, creating a structure that holds about 1,000 people throughout the day. This event space is a place for owners, clients, and dealership owners to come have drinks, food, and have a fun time hanging out in an exclusive area on the golf course overlooking all of the cars. Countless hours were poured into building this space in only 4 days. Tectonic graphic walls created the perfect simple canvas to compliment orange floral arrangements, photo frames, white couches, and of course…the cars. Guests loved this year’s new addition of the DJ booth and the exclusive VIP area.


Paige Davenport | Portfolio | Brand Photography

05

NEKTER JUICE BAR Nékter products are designed to optimize overall health and wellness by feeding the body with essential vitamins and nutrients. Nékter uses fresh, natural, and raw ingredients to maintain the integrity of their menu – you are always eating clean at Nékter. The Nékter Cleanse helps reset your digestive system and is a simple way to flood your body with more living enzymes, vitamins and nutrients. It is a way to break your body from processed food habits and can help decrease sugar cravings.


Paige Davenport | Portfolio | Brand Photography

06

PERFECT BAR “We’re Perfect Bar—The Original Refrigerated Protein Bar—a company founded out of the love of family and whole food nutrition.” “We believe a lot of things, like doing life your way, having fun in the kitchen and surrounding yourself with people who believe in your dreams. We believe that fresh, whole food ingredients are always the best choices and that eating healthy on-the-go should be as delicious as it is nutritious.”


Paige Davenport | Portfolio | Photography + Design

07

SENIOR SHOW POSTER Every year at PLNU, senior Graphic Design and Visual Art students get to show off their work at the annual senior show. I loved the creative freedom this project gave me to incorporate both photography and type into a cohesive message for this year’s Senior Show poster.


Paige Davenport | Portfolio | Brand Photography

08

SUN BUM Sun Bum products are formulated to protect those who live & love in the sun. Sun Bum products are all 100% vegan and cruelty free as well as reef friendly. Now you don’t have to choose between protecting your skin and protecting the ocean.


Paige Davenport | Portfolio | Brand Photography

09

SURF DURT Created by two California girls & a chemist dad from Hawaii, Surf Durt goes on smooth for coverage you can see. It’s safer for you, your skin & the most essential ocean ecosystem. There are no added chemicals, hormone disruptors or toxins. We don’t even add scents, It just smells like cookies. Reef-safe, solar-powered, surf-driven.


SURF + PRESENTED BY SUN BUM

MARCH 16 @ LOWERS 9AM-3PM

COMMUNITY COMING TOGETHER TO PROMOTE OCEAN SUSTAINABILITY


Paige Davenport | Portfolio | Photography + Design

10

SURF + SUPPORT This corporate surf event takes place annually to bring the local community together to enjoy the ocean, surfing, and educate the public on our responsibility to the ocean. Sun Bum sponsors this event and provides not only education, but free reef-safe sunscreen to encourage everyone to live a more eco-friendly lifestyle.


Paige Davenport | Portfolio | Brand Photography

11

THE ONE SWIMWEAR The One Swimwear strives to enhace a woman’s natural beauty through a suit that is both, modest + beautiful. We are not defined by outward appearance, but by our character.


THANK YOU To my dad, thank you for your endless creative inspiration and for always pushing me to think outside the box and become not only a better photographer, but a better person. I’m so grateful for you. To my mom, thank you for always encouraging me to pursue my dreams no matter how big they are and being there through all of my frustrations as well as success. You truly do inspire me. To Connor, thank you for your friendship and humor that always brightens my day. I’m gonna miss our Monday night sibling dates. To Claire, thank you for being not only the best sister, but one of my best friends. Thank you for assisting me on my photo shoots and constantly making me laugh. To all of my family and friends, you have inspired these photos I have taken and the designs I’ve made. Thank you for your support of my crazy big dreams. This book is dedicated to you. Design Paige Davenport Photos Paige Davenport Printer Clear Story Typeface Houschka Rounded + Abril Fatface Copyright 2019, Paige Davenport. All rights reserved.


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