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NIKE + JUST DO IT.

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Wear it all day and track your progress Nike+ FuelBand tracks your everyday and turns it into NIkeFuel. It also tracks each step and calorie burned. If that doesn’t impress you its also a great watch.

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Hit Your Goal Set a target for how active you want to be. Your Nike+ FuelBand will start everday in red. Once you get to green you’ve hit your daily NikeFuel Goal.

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About NIKE, Inc. It started with a handshake between two visionary Oregonians - Bowerman and his University of Oregon runner Phil Knight. They and the people they hired evolved and grew the company that became Nike from a U.S.-based footwear distributor to a global marketer of athletic footwear, apparel and equipment that is unrivaled in the world.

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Nike Brochure