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BE AUT Y By Erin Bradley

HOW TO GET DRAMATIC, GORGEOUS EYES Many women shy away from dramatic eyes for fear they can’t achieve a great look. YAM’s beauty expert let’s you in on how to do a bold eye and what’s trending for the fall/ winter season.

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ne of the most coveted makeup looks is a beautiful dramatic eye. It’s not only fun to wear but it can completely transform and enhance any eye shape or colour. Many people shy away from trying anything new for fear of looking overdone or just plain making a mess — and let’s face it, what works on the runway doesn’t always work in real life. So first, I’m going to give you the basics of creating a great dramatic eye, then we’ll talk about what’s trending and how to make the look work in your life. GET READY FOR DRAMA These application tips will help you avoid any potential pitfalls and get you all the drama you seek. 1. When it comes to makeup, always do your eyes first. That way you won’t 84

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risk ruining your entire look if you make a mistake. Instead, you can simply wipe away any fallout under your eyes and then blend on foundation, concealer and finally a setting powder. 2. Avoid smudging, enhance colour and create a base for blending with this two-step process. First, apply a light layer of matte cream-to-powder shadow primer on your eyelids with your fingertip. For fair skin, try MAC paint in “untitled.” For medium tones, try MAC “sublime nature” or Lancôme’s “nude.” And for deep skin tones, try MAC paint in ‘constructivist.’ Second, using a medium-fluffy brush, apply a sheer coat of eye shadow that’s a shade or two lighter than your skin tone. 3. Use separate brushes for light and dark colours. This will help blend and soften any harsh lines. My favourite must-

have blending brushes include QUO’s Professional All Over Shadow Brush, and MAC’s #217. Remember to clean your brushes weekly. 4. Don’t forget to celebrate your eye makeup efforts by balancing the look with a neutral makeup palette and lip colour. NOW FOR THE DRAMA Makeup artists love creating variations on the dramatic eye technique so there’s always a trending colour or series of products to freshen up the look each season. Enjoy playing around with dramatic eye techniques a few times before you plan to wear the look. TRYING ON THE TRENDS Orange and bronze eye shadows are perfect for anyone seeking a simple makeup

YAM magazine  

Page One Publishing

YAM magazine  

Page One Publishing