VOICES
By: Lorna Wilson
Here are a few things to keep in mind for building professional relationships: Be mindful of how the connection can be mutually beneficial.
While asking for things or information is a given in any relationship, you don’t want to be the person who is in need without ever having anything to offer. Show interest in what others have going on even when it seems that nothing is going on.
It’s nice to check in periodically to say, “hello”. Many times I have found that a casual call or email also led to an opportunity. Ask for introductions.
If someone in your circle has a contact that you would like to meet, request to be introduced. This is one of the best ways to grow your network, but an option not to be abused. Don’t befriend someone just because of who they know.
I remember for years telling the students I taught, and people in general, to get out and network. It wasn’t until I mentored a young lady through Women in Film’s mentor program that I realized not everybody knows what that means. This young lady was almost paralyzed at the thought of walking up to someone she didn’t know at an event and striking up a conversation. I made a point to meet her at a Women in Film function and introduce her to some key people; it made no sense for her to join the organization and only meet me. I also knew that she wouldn’t get very far in her desired career as a producer if she didn’t learn to socialize. If talking to strangers is not your thing find someone to work a room with you so you don’t have to go it alone.
of who you want to meet, you can hold your conversations with intent by having specific topics to discuss. When you find yourself talking with someone at length, it’s likely to be a person you should stay in touch with. Having a network is beneficial in most lines of work, but I think it’s especially crucial in the entertainment business. The degrees of separation are more like 2 or 3—versus 6. If you want to get ahead and stay ahead, a strong network is one of the best resources you can develop. So formulate your plan, go meet and greet, make some calls, and before you know it your network will grow without much effort at all.
When going to networking events, or any place where connections can be made, a little preparation can also go a long way in breaking the ice. Decide how many people, and what kind of people you would like to meet. And if you know in advance who some of the attendees will be, do some research on their background. With a goal in mind
MAY / JUNE 2015
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