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Floyd Mayweather & James Prince, 2000 RAP-A-LOT VIDEO SHOOT (HOUSTON, TX) photo by DERON NEBLETT

Hip Hop is probably the most competitive genre of music that exists. It’s the only form of music where the artists go directly at each other. So it was only fitting that perhaps the best fighter of his generation, Floyd Mayweather Jr., aligned himself with someone entrenched in the industry. After firing his father as his manager, Mayweather hired Rap-A-Lot Records founder James Prince. The relationship must be fruitful, as Mayweather has managed to become the only superstar in the dying sport, generating publicity (and money) everywhere from Dancing With the Stars to Wrestlemania.

72 // OZONE MAG

Ozone Mag #67 - May 2008  

Ozone Mag #67 - May 2008

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