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“The artists that were around when I was growing up are still around to this day, because they had such great artist development and we were made to love them, not just their music.” now it’s just direct sales. Okay, now you’ve also got a CD you’re coming out with. What’s up with that? Yeah, it’s a compilation album. Once I get all my artists out and they made their own name and hits, I’m gon’ do a compilation album with everybody. I’m gonna be heading the album, and I’m calling it Nothing But Hitz. You not gon’ know what’s on it, it might be rap, it might be rock, it might be pop. You might hear some T-Pain songs, you might hear some Huey songs, some Asia, some Chris Brown, you might even hear some UGK songs. Whatever it is, it’s gon’ be 12 to 14 straight up Hitz. I know you do a little rapping yourself. Are you getting in the booth to hop on the project as well? Like I said, at home when I was younger I was trying to rap, but it wasn’t really a real thing, because really, I was just trying to do whatever I could to get up outta Memphis. When I moved to New York, rap was kind of being pushed on me. I was trying to explore my options with it because I felt I could do it, but I just ain’t never really did it. I kinda just fell into this A&R thing. I didn’t wake up one day and say, “I wanna be an A&R.” When I first get to Arista I didn’t even know what an A&R was. Somebody explained to me one day that A&R meant Artist & Repertoire, and I was like, “What the fuck is repertoire?!” That shit didn’t sound good, but I ended up being good at it, and I enjoyed the ride, but I am getting more into the forefront of things now. I’m modeling my career after people like Puff, and Irv Gotti, Jermaine Dupri—the kinda guys who are the faces of their companies. I don’t really watch rappers, because that’s not really what I’m trying to do. I know that’s an art form, and even I may feel like I can do that art form, at the same time we live in a real world where there are bills, and as businessman, it’s more lucrative for me to be the boss of my own company than it is to rap. Okay, so what else are you working on? Well they’re trying to do a reality show on us right now called “Making Hitz.” They basically follow me around, watch me and Glenn’s interactions, watch me and my homies who I moved into my house, and basically it’s like watching the real life aspect, and the business aspect, going from an A&R to a CEO. Eventually, I’m trying to take this music thing into making movies. I figure if I can put music together, I can put movies together. I got so many movie ideas that are in my head, and I don’t really wanna talk about it, but we got a movie right now we’re working on. Music is of course my nucleus, but ultimately I wanna get to the point where movies are just are big a part of my life as music. // OZONE MAG // 53

Ozone Mag #67 - May 2008  

Ozone Mag #67 - May 2008

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