Africa Outlook - Issue 60

Page 84

H O R M U U D

T E L E C O M

S O M A L I A

LIQUID TELECOM

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iquid Telecom came to Kenya in 2013, when it acquired Kenya Data Network. Today, it is the single largest ISP in the country, with a network across 40 counties, from Kakamega to Mombasa, Kajiado to Garissa, and offering the country’s top technical expertise. The scope of the project during the initial interactions between Liquid Telecom and Hormuud was to build fibre from Garissa town through Daadab, Liboi to Dhobley in Somalia for purposes of providing capacity to Hormuud. Following engagement and negotiations, a contract was entered and signed on 13 August, 2013 for an initial term of seven years with a capacity uptake of 600 mbps (1*STM-4) dropped at Dhobley Somalia. This came at a non-recurring cost of $16,000 and a monthly recurring cost of $68,200.

Hormuud Foundation Director recieves an award at the SABA event

Mohamud explains: “Most of our staff have been growing with the Company over the years. As our capacity increases, our workforce increases, and as the workforce increases the amount of training we provide does too. “Added to this is the fact that most of our vendors and international suppliers offer aftersales services and training as well, so between our staff and partners, the customers are getting the most knowledgeable advice and education possible.” Numerous employees are sent to Nairobi to expose individuals to new technological innovations and experiences to further this ethos, and this is complemented internally via Hormuud’s ever-improving HR initiatives. “Consistently, over the past 10 years, we’ve won ‘the best company to work for’ award in Somalia,” Mohamud enthuses. “Despite us getting bigger, we’ve become even more personable from an employment and enrichment perspective.

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Following a successful partnership over the years and increased capacity requirements for Hormuud Telecom, capacity uptake from Liquid Telecom was increased to one GB at the same monthly recurring cost of $68,200.

Ahmed Yusuf, Chairman

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“Then there is our unique and advanced remuneration approach based on three pillars: of course, there’s each person’s basic salary; but then there is also a yearly bonus; and most importantly a monthly incentive directly attached to the monthly income of the overall Company.” Employee loyalty is an inevitable outcome from such an approach, and this same long-term fostering of relationships can be seen across the business’s supply chain too. In this respect, business partners are driven in the most part by Hormuud’s product offering; many of them using the telecom services themselves.

Responsible and progressive

The final strand of the Company’s personable approach to doing business can be seen in areas not directly related to business results at all. Since


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