Explore Big Sky
Dec. 13-26, 2013 19
Big Sky second in state for bed tax collections VISIT BIG SKY
BIG SKY – As of early winter, advanced bookings for lodging options, vacation rentals and ski equipment had surpassed those from last season, according to Big Sky Chamber of Commerce members. “Compared to last year at this time, we are way ahead,” said Seth Turner, of Black Tie Rentals. “Not only with online reservations, but with our phone call inquiries and bookings, as well. We’re used to having commitments through the Christmas season already, but we’re also seeing signups for rental equipment in March.” Big Sky Vacation Rentals has experienced significant growth this past year, and is seeing increased demand for high-end rental properties, according to Kirsten King, co-owner with her husband Mike. “Summer bookings in 2013 were up 85 percent over 2012, and we are on pace to see a recordbreaking winter season,” King said BSVR’s total income for reservations to date for Jan. 1-Apr. 30, 2014 has already passed last year’s total for the same timeframe, King added. In total for 2014, the company we will welcome more than 10,000 guests into its rental properties. Buck’s T-4 Lodge co-owner David O’Connor noted excitement among guests calling in to book
hotel nights about the Big Sky Resort/Moonlight Basin Resort merger. Statewide, Big Sky’s bed tax collections are outperforming all but one other community in the state, Sidney, which has the highest percentage increase in bed tax collections since January of 2012. The oil boom in eastern Montana has produced nearly 100 percent occupancy rates in Sidney. Visit Big Sky recently launched its national winter campaign, which aims to increase visitation to Big Sky, as well as dollars spent in the community, and encouraging longer stays. The multime-
dia campaign sends people directly to biggestskiinginamerica.com, where they can navigate the latest ski packages, download coupons, read blog posts, and plan their vacation. Since the Oct. 14 launch, the campaign has tallied more than 18,000 visitors, 30,970 page views and 15,800 direct hits from ads. Compared to last year’s campaign, these are increases of 172 percent, 56 percent, and 1,537 percent, respectively. This piece was adapted from Visit Big Sky’s monthly news report.
Nina’s Pin-up Cakes BY RACHEL ANDERSON
EXPLORE BIG SKY EDITORIAL ASSISTANT
BIG SKY – Where there’s a whisk, there’s a way – and Nina’s Pin-up Cakes has both. A new addition to the Big Sky business community, the bakery is located in the Westfork Meadows, and will be preparing a variety of fresh items made from scratch. Anyone looking for a hot cup of coffee and tasty eats can swing in, says owner Nina Trevino, or stay and enjoy an assortment of breakfast burritos, cupcakes and donuts. “My skills and passion for baking have grown in the last decade,” said Trevino, a native Texan who relocated to Big Sky three years ago. As first time business owner, she hopes the bakery will “grow as a small business within the Big Sky community.”
Trevino attended Texas Culinary Academy and has worked in bakeries and fine-dining restaurants, and as a pastry chef for the Hilton Convention Center in Austin, Texas. Recognizing a PHOTO COURTESY OF NINA'S PIN-UP CAKES need, she began sellaging attendees to wear “ugly” holiday sweaters. ing her flavorsome Free treats will be available, and a prize will be confections at the Big Sky Farmers Market. given for the ugliest sweater. Other products will include birthday and wedding cakes, as well as seasonal event items and specialty goods like cake and pie pops. Trevino will host a ribbon-cutting event on Dec. 17, and in the spirit of the season, she is encour-
Hours of operation will be Tuesday through Sunday, from 7 a.m. to 6 p.m.; Trevino expects to have a grand opening before Christmas. For more information, contact Nina’s Pin-up Cakes at (406) 995-7100, or visit ninaspinupcakes.com.
Published on Dec 13, 2013