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Who Are OuterBoom We are lovers of outdoor media. It’s what we’ve always done, our bread and butter. We sell it, we buy it, and we build it. Now between us we’ve racked up a fair deal of experience working across the globe, before the islands natural pull brought us back home. Now before you start going through our nifty handbook full of outdoorsy delights we just wanted to tell you what we don’t do here at OuterBoom. We are not a booking machine, definitely not an advert hungry monster all too eager to make a sale. Our ethos; if you win we win. We like to keep everyone happy, we like to provide outdoor advertising that works and that’s the way business should be. So, if you’re thinking outdoor give us a ring, or go outside.


BILLB OARDS


Advert Size = 6m x 3m

Available Backlit

Artwork Requirements 1/ Visual size 6000mm x 3000mm 2/ Bleed size 6200mm x 3200mm (100mm all around) 3/ All artwork to be supplied as a High Res PDF and at 10% of artwork, with a minimum 300dpi. 4/ Image may be colour corrected for both front and rear illumination if installed for a backlit. 5/ Artwork to be submitted 1 week before beginning of the month.

Any Questions? Please contact: Mark Galea, the sales guy Email: mark@outerboom.com Phone: 99226330


Advert Size = 4m x 3m

Available Backlit

Artwork Requirements 1/ Visual size 4000mm x 3000mm 2/ Bleed size 4200mm x 3200mm (100mm all around) 3/ All artwork to be supplied as a High Res PDF and at 10% of artwork, with a minimum 300dpi. 4/ Image may be colour corrected for both front and rear illumination if installed for a backlit. 5/ Artwork to be submitted 1 week before beginning of the month.

Any Questions? Please contact: Mark Galea, the sales guy Email: mark@outerboom.com Phone: 99226330


Billboard Rules We love it when you get it right the first time. Here are some useful tips to keep in mind when thinking about billboards.

1/ For Billboards, Six Words or Less is Ideal & Colour is Important. Remember that we’re on the move when we read billboards, so we don’t have a lot of time to take them in. Six seconds has been touted as the industry average for reading a billboard. So, around six words is all you should use to get the message across. Also, consider the space in which the billboard is found and use colours to make it stand out.

trouble developing a strong marketing campaign? Speak to us!

4/ The More Billboards, The Better. Billboards are a mass market medium, so you want more than one, and you want as many eyes on them as possible. Remember, frequency breeds familiarity, familiarity breeds confidence and confidence breeds sales.

2/ Consider Your Market

5/ Get Creative

Stop and think where your target market lives and get a billboard in that area, or in a street leading to that area. Yes it’s that simple. Remember that women react better to certain colours, men to particular images. We're more than glad to help with this – just ask.

Get creative with your billboard ideas. A flat billboard is the standard, but it doesn’t have to be the norm. You can go 3D, have moving parts and even have people interacting with it. There is no reason that it just has to be a large, simple print ad. This is your opportunity to do something eye-catching and memorable, so go for it. Speak to us about interactive billboards, we have a few tricks up our sleeve.

3/ A Billboard is Part of a Campaign not THE Campaign. A billboard is a supportive advertising medium, which means that it’s ideal for brand-building and supporting a larger campaign, but it just cannot do the heavy lifting alone – so use other media in your campaigns. Having


SOUTH Luqa to Qormi - Ref. BBS01 Advert Size = 6m x 3m

On a busy road leading to the Hal-Farrug roundabout, this billboard captures the south of the island. It is one with high traffic and low velocity like many others on our books, the perfect recipe for a billboard.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 35,000 Avg speed per car: 40kmph Distance from driver: 3 Metres Viewable Distance: 100 Metres

Price: â‚Ź1750 excl. VAT

Zebbug to Qormi - Ref. BBS02 Advert Size = 6m x 3m

This billboard is on Triq L-Imdina leading down to Qormi. One of the only billboards in this direction and meticulously placed before a bend and close to a speed camera.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 40,000 Avg speed per car: 50kmph Distance from driver: 5 Metres Viewable Distance: 100 Metres

Price: â‚Ź1750 excl. VAT


SOUTH Qormi Roundabout - Ref. BBS03 Advert Size = 6m x 3m

This billboard is just off the roundabout on Triq Guze’ Duca on the way to Zebbug. It sees a serious amount of traffic each day and is perfect if you’re looking to capture an audience in the centre/south of Malta.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 45,000 Avg speed per car: 40kmph Distance from driver: 5 Metres Viewable Distance: 50 Metres

Price: €1750 excl. VAT

Qormi Road - Ref. BBS04 Advert Size = 6m x 3m

This billboard is on Triq Guze' Duca leading to Qormi, on the side of KREA and Pitre. It’s placed on the curve in the road and ideal for directional signage for motorists heading in this direction.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 40,000 Avg speed per car: 50kmph Distance from driver: 5 Metres Viewable Distance: 100 Metres

Price: €1750 excl. VAT


SOUTH Airport Road - Ref. BBS05 Advert Size = 6m x 3m

This billboard is on the way to our main airport. It sees a serious amount of traffic each day and is perfect if you’re looking to capture an audience in the centre/ south of Malta.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 30,000 Avg speed per car: 40kmph Distance from driver: 10 Metres Viewable Distance: 100 Metres

Price: €1750 excl. VAT CENTRAL

St Venera Tunnels - Ref. BBC01 Advert Size = 6m x 3m

She’s a curvy one, a great position on a road that sees an absolute overload of cars every day. The speed of traffic is fast, but slows down with the turning. The billboard is on the better side, the left.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 35,000 Avg speed per car: 60kmph Distance from driver: 2 Metres Viewable Distance: 50 Metres

Price: €1850 excl. VAT


CENTRAL Mriehel Bypass towards Attard - Ref. BBC02 Advert Size = 6m x 3m

This is one of the busiest roads on the island and is leading towards Attard.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 55,000 Avg speed per car: 70kmph Distance from driver: 5 Metres Viewable Distance: 75 Metres

Price: €1850 excl. VAT

Mriehel Bypass towards Qormi - Ref. BBC03 Advert Size = 6m x 3m

This billboard is on Mriehel bypass driving towards Qormi.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 55,000 Avg speed per car: 70kmph Distance from driver: 5 Metres Viewable Distance: 75 Metres

Price: €1850 excl. VAT


CENTRAL Mriehel Bypass Crosscraft - Ref. BBC04 Advert Size = 6m x 3m

This billboard is on the road leading off from the Marsa bypass and onto the Mriehel Bypass. The billboard is right on the curb and in close vicinity to drivers. We like this billboard and we think you will too.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 30,000 Avg speed per car: 30kmph Distance from driver: 3 Metres Viewable Distance: 50 Metres

Price: €1850 excl. VAT

Birkirkara Bypass Mini Billboards - Ref. BBC05

6x1.5

Advert Size = 6m x 1.5m

Little billboards on a big road. These four mini-billboards are great if you want exposure but you’re on a budget. Small but mighty.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 40,000 Avg speed per car: 25kmph Distance from driver: 1 Metre Viewable Distance: 10 Metres

Price: €700 each excl. VAT


CENTRAL Sliema Ferries - Ref. BBC06

18x2

Advert Size = 18m x 2m. Available front-lit on request.

This permitted site is bang in the middle of Sliema Ferries and towers over everything in the area. It’s n absolutely fantastic site and if you’re targeting locals, expats and foreigners on the island and we’re positive it’ll work for you.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 50,000 Avg speed per car: 15kmph Distance from driver: 5 Metres Viewable Distance: 300 Metres

Price: On enquiry

Swieqi 2 - Ref. BBC07

10x2

Advert Size = 10m x 2m

These billboards are just after the Pembroke traffic lights junction on the way to Swieqi. There are a total of six advertising sites of 10X2 metres each, set in a space over 120 Metres wide.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 42,000 Avg speed per car: 20kmph Distance from driver: 4 Metres Viewable Distance: 10 Metres

Price: €1200 excl. VAT


CENTRAL Swieqi 3 - Ref. BBC08

12x2

Advert Size = 12m x 2m

This site is set on Luxol Football Grounds boundary wall just off a set of lights that always seem to take ages to turn. What better way to pass on a message to drivers than when they’re stopped in traffic.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 40,000 Avg speed per car: 20kmph Distance from driver: 15 Metres Viewable Distance: 25 Metres

Price: €1250 excl. VAT

Luqa 2 - Ref. BBC09 Advert Size = 6m x 6m

This billboard is also on the way to our main airport. It sees a serious amount of traffic each day and is perfect if you’re looking to capture an audience in the centre/ south of Malta.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 35,000 Avg speed per car: 60 kmph Distance from driver: 30 Metres Viewable Distance: 400 Metres

Price: €1500 excl. VAT & Printing


CENTRAL Zebbug - Ref. BBC10

3x2.5 Advert Size = 3m x 2.5m The only permitted billboard on a very busy road on the way to Zebbug. This dual carriageway sees a ton of traffic everyday and with no obstructions drivers will see this billboard from quote a way away.

Specs at a Glance 1/ Avg Cars per day: 40,000 2/ Avg Speed per car: 50kmph 3/ Distance from Drivers: 3 Metres 4/ Viewable distance: 150 Metres

Price: €950 excl. VAT MARSA

Marsa Tigrija - Ref. BBM02 Advert Size = 6m x 3m

This billboard is on Mriehel bypass driving towards Qormi.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 55,000 Avg speed per car: 70kmph Distance from driver: 5 Metres Viewable Distance: 75 Metres

Price: €1850 excl. VAT


MARSA Marsa Footbridge - Ref. BBM03 Advert Size = 6m x 3m

This billboard is strategically placed on Marsa Aldo Moro and is seen by a large amount of drivers every day.

Specs at a Glance 1/ Avg Cars per day: 60,000 2/ Avg Speed per car: 30kmph 3/ Distance from Drivers:10 Metres 4/ Viewable distance: 75 Metres

Price: €1850 excl. VAT

Marsa Millenia - Ref. BBM04 Advert Size = 6m x 3m

We all know the amount of billboards across this street, it’s daunting. How is this one different? It’s the last one before the corner and it’s permitted. Forget about the ones in the middle, this is the billboard you want.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 55,000 Avg speed per car: 20kmph Distance from driver: 3 Metres Viewable Distance: 100 Metres

Price: €1850 excl. VAT


MARSA Marsa Roundabout - Ref. BBM05 Advert Size = 6m x 3m

This billboard is at the beginning of Marsa Aldo Moro on the main roundabout.

Specs at a Glance 1/ Avg Cars per day: 60,000 2/ Avg Speed per car: 30kmph 3/ Distance from Drivers:10 Metres 4/ Viewable distance: 75 Metres

Price: €1750 excl. VAT

Marsa Garibaldi - Ref. BBM06 Advert Size = 6m x 3m

Placed perfectly to catch the attention of drivers, this billboard is just before a sharp bend. Cars have begun to slow down significantly so you can afford to say a thing or two about your brand. If you want to shout loud about something you’re proud of, this is the billboard for you.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 40,000 Avg speed per car: 40kmph Distance from driver: 5 Metres Viewable Distance: 100 Metre

Price: €1750 excl. VAT


CENTRAL NORTH Coast Road - Ref. BBCN03 Advert Size = 6m x 3m

Just after 'Splash and Fun' is another effective billboard. The right choice if you're looking to target the North of the Island or people travelling there.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 35,000 Avg speed per car: 55kmph Distance from driver: 3 Metres Viewable Distance: 25 Metres

Price: €1750 excl. VAT

High Ridge Coast Road - Ref. BBCN04 Advert Size = 6m x 3m

This billboard is just opposite the entrance to the BMX track on the way to Splash and Fun. The right choice if you're looking to target the North of the Island or people travelling there.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 35,000 Avg speed per car: 55kmph Distance from driver: 3 Metres Viewable Distance: 25 Metres

Price: €1750 excl. VAT


CENTRAL NORTH Pembroke towards Paceville - Ref. BBCN05 Advert Size = 6m x 3m

A great billboard for a branding campaign, it’s just off one of Malta’s most affluent areas so if you have an up-market brand, this is just right.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 40,000 Avg speed per car: 55kmph Distance from driver: 3 Metres Viewable Distance: 25 Metres

Price: €1750 excl. VAT

Pembroke towards Bugibba - Ref. BBCN06 Advert Size = 6m x 3m

A great billboard for a branding campaign, it’s just off one of Malta’s most affluent areas so if you have an up-market brand, this is just right.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 40,000 Avg speed per car: 55kmph Distance from driver: 3 Metres Viewable Distance: 25 Metres

Price: €1850 excl. VAT


CENTRAL NORTH Swieqi - Ref. BBCN07 Advert Size = 6m x 3m

This site is on the way to the Paceville Junction just before our site “St Andrews Left & Right”. It’s a great site on a low velocity road.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 35,000 Avg speed per car: 40kmph Distance from driver: 5 Metres Viewable Distance: 50 Metres

Price: €1850 excl. VAT

Swieqi, Luxol - Ref. BBCN08 Advert Size = 6m x 3m

A great billboard on one of the main arterial roads of Malta. Direction towards Paceville.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 40,000 Avg speed per car: 55kmph Distance from driver: 3 Metres Viewable Distance: 25 Metres

Price: €1850 excl. VAT


CENTRAL NORTH St. Julians - Ref. BBCN09 Advert Size = 6m x 3m

This billboard is placed on the street leading down to Spinola Bay. It sees a serious amount of traffic each day and is perfect if you’re looking to target the centre of Malta.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 25,000 Avg speed per car: 40kmph Distance from driver: 5 Metres Viewable Distance: 100 Metres

Price: €1750 excl. VAT

Gzira - Ref. BBCN10 Advert Size = 6m x 3m

This billboard is set just before the entrance to Manuel island.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 35,000 Avg speed per car: 40kmph Distance from driver: 10 Metres Viewable Distance: 40 Metres

Price: €1750 excl. VAT


CENTRAL NORTH Msida - Ref. BBCN11 Advert Size = 6m x 3m

This billboard is situated on a busy road leading towards Valley Road and Regional road. There are four lanes of stand-still traffic so you’re sure to get a second look.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 55,000 Avg speed per car: 30kmph Distance from driver: 10 Metres Viewable Distance: 40 Metres

Price: €1850 excl. VAT

San Gwann 1 - Ref. BBCN12 Advert Size = 6m x 3m

This is leading towards San Gwann from Naxxar. The billboard is close to drivers and you can afford to have a little text on the artwork.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 25,000 Avg speed per car: 40kmph Distance from driver: 5 Metres Viewable Distance: 100 Metres

Price: €1750 excl. VAT


CENTRAL NORTH San Gwann 2 - Ref. BBCN13 Advert Size = 6m x 3m

This is leading towards San Gwann from Naxxar. The billboard is close to drivers and you can afford to have a little text on the artwork.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 25,000 Avg speed per car: 40kmph Distance from driver: 5 Metres Viewable Distance: 100 Metres

Price: €1850 excl. VAT

Birkirkara Bypass - Ref. BBCN14 Advert Size = 6m x 3m

A great site on one of Malta’s busiest roads. We recommend you book way in advance as this goes fast.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 60,000 Avg speed per car: 60kmph Distance from driver: 5 Metres Viewable Distance: 50 Metres

Price: €1850 excl. VAT


CENTRAL NORTH Burmarrad towards St. Paul's - Ref. BBCN15 Advert Size = 6m x 3m

One of our gems in the north. Not much to say other than if you’re looking to target the north this is the right billboard for you.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 40,000 Avg speed per car: 45kmph Distance from driver: 3 Metres Viewable Distance: 50 Metres

Price: €1750 excl. VAT

Burmarrad towards Mosta - Ref. BBCN16 Advert Size = 6m x 3m

A great site on one of Malta’s busiest roads. We recommend you book way in advance as this goes fast.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 60,000 Avg speed per car: 60kmph Distance from driver: 5 Metres Viewable Distance: 50 Metres

Price: €1750 excl. VAT


CENTRAL NORTH Regional Road - Ref. BBCN17 Advert Size = 6m x 3m

One of our gems on one of Malta's main roads driving towards Marsa.

Specs at a Glance 1/ 2/ 3/ 4/

Avg cars per day: 60,000 Avg speed per car: 45kmph Distance from driver: 3 Metres Viewable Distance: 50 Metres

Price: €1850 excl. VAT


Contact: e: mark@outerboom.com t: +356 9922 6330


Profile for OuterBoom

Outerboom Billboards  

A list of billboards available at Outerboom

Outerboom Billboards  

A list of billboards available at Outerboom

Profile for outerboom
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