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Education on Target 400 user-driven sessions by OAUG-selected speakers featuring tips, techniques and best practices – plus access to all three groups’ education, nearly 800 sessions in total.

APRIL 18-22, 2010 MANDALAY BAY CONVENTION CENTER LAS VEGAS, NEVADA USA The Independent Oracle Users Group (IOUG), the Oracle Applications Users Group (OAUG) and Quest International Users Group (Quest), present COLLABORATE 10: Technology and Applications Forum for the Oracle Community. As an educational conference, COLLABORATE 10 helps users of the full family of Oracle business applications and database software gain greater value from their Oracle investments. Created by and for customers, COLLABORATE 10 offers an expert blend of customer-to-customer interaction

If you attend one conference this year, make this the one. COLLABORATE 10 offers hundreds of user-driven educational presentations, highimpact networking opportunities and direct access to other Oracle customers, executives and solution providers. Be there and you’ll gain practical insights, techniques and answers to your questions — everything you need to help your organization sharpen its performance and WIN.

Over 50 Special Interest Group (SIG) meetings throughout the week – fantastic opportunities to connect and discuss your specific areas of interest. Geographic networking meetings. Get to know the users in your region. Interact, face to face, with Oracle executives and product development professionals. Unique educational experiences, including the Women in Technology panel discussion, Fusion Council seminar, OAUG-IT Convergence Boot Camp programming and more.

and insights from technology visionaries and Oracle strategists. Expand your network of contacts by interacting with Oracle customers, solutions providers, consultants, developers

Sunday’s 20th Anniversary Celebration is a trip down memory lane to celebrate the meteoric ascent of the OAUG – and help kick off its next twenty years with a bang.

and representatives from Oracle Corporation at COLLABORATE 10.

Find complementary products and solutions providers who can help you reach new heights of performance with your Oracle environment in the Exhibitor Showcase.


Register before March 18, 2010 for early-bird savings

Who Will Be There? Fusion, E-Business Suite, PeopleSoft, Agile, Hyperion, Oracle Communications, Siebel users

New This Year! A Full Day of Sunday Programming

Oracle development and executive management

2010 marks both the 5th year of the COLLABORATE conference and the 20th

Applications managers

Anniversary celebration for the OAUG. To celebrate these milestones and provide

Executive management

even more value to attendees, we’ve enhanced Sunday offerings. You’ll find more

Systems analysts

details throughout these pages and online at

Strategic IT managers Business and IT developers

35 OAUG Educational Breakout Sessions

DBA and technical support

Free OAUG-IT Convergence Boot Camp Workshops

Functional project managers

Fusion “Soup to Nuts” Seminar

Solution providers

33 Special Interest Group (SIG) Meetings

20th Anniversary Celebration at Mandalay Bay

Save $400 when you register prior to the early-bird cutoff, March 18. The OAUG has negotiated discounted rates with the official conference hotels (as low as $71 per night – see page 19). Visit our online Cost-Cutting Corner for even more ways to save hundreds on your trip.

Be sure to arrive on Saturday so you can hit the ground running early Sunday! 3

Bullseye: COLLABORATE 10 is Productive & Affordable

Register before March 18, 2010 for early-bird savings

SCHEDULE AT-A-GLANCE Additional information available at Sunday, April 18, 2010 7:00 a.m. - 6:00 p.m.

9:00 a.m. - 5:00 p.m.

10:00 a.m. - 5:00 p.m.

10:00 a.m. - 5:00 p.m.

1:00 p.m. - 6:00 p.m.

2:00 p.m. - 2:50 p.m.

6:00 p.m. - 8:00 p.m.

General and Exhibitor Registration OAUG Boot Camp Workshops OAUG Educational Breakout Sessions OAUG SIG Meetings Oracle Fusion “Soup to Nuts” Wellness Session OAUG 20th Anniversary Celebration

Monday, April 19, 2010 6:00 a.m. - 7:00 a.m.

7:00 a.m. - 7:00 p.m.

8:00 a.m. - 9:00 a.m.

8:00 a.m. - 5:00 p.m.

9:15 a.m. - 10:30 a.m.

10:45 a.m. - 11:45 a.m.

11:45 a.m. - 1:15 p.m.

1:15 p.m. - 3:30 p.m.

3:30 p.m. - 3:45 p.m.

OAUG Wellness Program Morning Workout General and Exhibitor Registration OAUG Educational Breakout Sessions OAUG SIG Meetings General Session and Keynote Address OAUG Educational Breakout Sessions Lunch OAUG Educational Breakout Sessions Afternoon Break

Tuesday, April 20, 2010 6:00 a.m. - 7:00 a.m.

7:30 a.m. - 6:00 p.m.

8:00 a.m. - 9:00 a.m.

18 Calendar

5:00 p.m. - 7:30 p.m.

OAUG Educational Breakout Sessions Welcome Reception in Exhibitor Showcase

Morning Workout General and Exhibitor Registration OAUG Educational Breakout Sessions

6:00 a.m. - 7:00 a.m.


Morning Workout

8:30 a.m. - 1:15 p.m.

7:30 a.m. - 3:00 p.m.

Exhibitor Registration

8:00 a.m. - 1:00 p.m.

OAUG Educational

8:00 a.m. - 11:30 a.m.

9:15 a.m. - 10:15 a.m.

Keynote Address

8:00 a.m. - 5:00 p.m.

OAUG SIG Meetings

10:15 a.m. - 4:00 p.m.

Exhibitor Showcase

10:15 a.m. - 4:00 p.m.

Exhibitor Showcase

10:30 a.m. - 11:30 a.m.

Women in IT Panel

11:30 a.m. - 1:00 p.m.

2:00 p.m. - 4:15 p.m.

4:30 p.m. - 5:30 p.m.

5:30 p.m. - 7:00 p.m.

OAUG Educational Breakout Sessions Lunch in Exhibitor Showcase OAUG Educational Breakout Sessions OAUG Geo Meetings Cocktail Reception in Exhibitor Showcase

7:30 a.m. - 12:00 p.m.

General Registration

OAUG SIG Meetings

10:30 a.m. - 11:30 a.m.

Thursday, April 22, 2010

7:30 a.m. - 6:00 p.m.

11:30 a.m. - 1:00 p.m.

1:00 p.m. - 3:15 p.m.

3:15 p.m. - 4:00 p.m.

4:00 p.m. - 5:00 p.m.

6:00 p.m. - 8:00 p.m.

Register before March 18, 2010 for early-bird savings

OAUG Wellness Program

8:00 a.m. - 5:00 p.m.


3:45 p.m. - 4:45 p.m.

OAUG Wellness Program

Wednesday, April 21, 2010

Breakout Sessions

Lunch in Exhibitor Showcase OAUG Educational Breakout Sessions Afternoon Break in Exhibitor Showcase OAUG Educational Breakout Sessions Evening Appreciation Event


22 Calendar

General Registration OAUG Educational Breakout Sessions OAUG SIG Meetings

ORACLE PARTICIPATION Demonstrating the continued collaboration and partnership between the user community and Oracle Corporation, Oracle representatives will be on hand throughout COLLABORATE 10 to provide direction and strategies to help you advance. Get the one-to-one access you need through education sessions, meeting opportunities, product demonstrations and networking events. Hear breaking news and product announcements. With the latest information directly from Oracle, you can increase your quality of minimize IT costs. For a list of confirmed participants, session abstracts and speaking times, visit

“I can tell COLLABORATE has already become a very important event because so many products get synchronized inside of Oracle, from development, targeted at this event now.” – Charles E. Phillips, Jr. President, Oracle Corporation COLLABORATE 09 Keynote


service, strengthen your architecture for maximum performance and

Register before March 18, 2010 for early-bird savings

OAUG FORUM TARGETS YOUR TOP CHALLENGES As the leading knowledgebase for Oracle Applications users, it is the OAUG’s mission to enhance the capabilities of real users through education. COLLABORATE 10 - OAUG Forum is the cornerstone of that

You Call

educational programming. To develop the top-quality, user-driven content you have come to expect,

The Shots

COLLABORATE 10 lets you design your own curriculum from all of the education sessions presented by IOUG, OAUG and Quest. Preview the OAUG offerings online at, and in early 2010, use the online agenda builder to create and save a schedule using all three groups’ offerings.

the OAUG engages a panel of experts, including leaders from 70 special interest groups (SIGs), the Conference Committee, Education Committee and Oracle Product Development, as well as the Board of Directors. The presentation selection process is rigorous. An open call for presentations met with a tremendous response from the user community this year, with well over 1,300 proposals received. Our multidisciplinary team reviews and thoroughly vets those proposals for a final selection of approximately 400 education sessions. Selected presentations are deemed to be the most relevant, the most useful and the most likely to have an immediate impact when their concepts are applied by your organization. These sessions are organized into 18 educational tracks, designed to help you identify the most pertinent sessions to complement your particular educational needs. Design your own curriculum – feel free to fully immerse yourself in a single track, or sample offerings from as many as you’d like. Sessions range from beginning to advanced levels and dedicated session rooms eliminate conflicting sessions within your specific track. As a COLLABORATE 10 attendee, you also have access to the educational offerings presented by IOUG and Quest – together, the three groups will deliver nearly 800 sessions at this year’s conference. More detailed descriptions of the following tracks are available at You can also view the entire slate of education sessions and begin to plan your full week of COLLABORATE education with our convenient online agenda builder.


Register before March 18, 2010 for early-bird savings


Over 50 Special Interest Group (SIG) General Meetings During the Week

GEOs Meet Tuesday, April 20

COLLABORATE 10 to discuss these

The OAUG Geo members reside within a defined

The OAUG SIGs serve as forums to collect and discuss

geographic region and meet to facilitate networking

user requirements and interests on specific issues

among area applications users. Members discuss and

and areas within the family of Oracle Applications

share ideas concerning many diverse topics. Be sure

products. Whether a SIG works with a particular

to visit for the

application or a particular industry, it provides the

latest meeting schedule.

E-Business Suite Siebel Customer Relationship Management Hyperion OBIEE Enterprise Asset Management Customer Data Management Fusion Applications General Ledger Financials PeopleSoft

Oracle Applications investment! Over 50 SIGs will host general meetings during COLLABORATE 10, which are great opportunities to network with users in your area of special interest.

*At press time.

For the complete schedule of Geo and SIG meetings at COLLABORATE, please visit


information specificity you need to maximize your

products and others:

Register before March 18, 2010 for early-bird savings

TRACKS AND SAMPLE EDUCATION SESSIONS Application Strategy and Services

I found something appealing and applicable in almost every timeslot.”

Sessions discuss the overall strategy of Oracle Applications as a variety of Applications thought leadership, user experience and integration. These sessions apply to all the Oracle Applications product lines, including E-Business Suite, PeopleSoft, Siebel and JD Edwards. In addition, you’ll find sessions covering services that aim to help you maximize the value of your applications investment, accelerate your implementation timelines and business results and optimize your post-implementation monitoring and support including Oracle Support, Oracle Consulting On Demand/SaaS for applications and Oracle University.

Alicia Hoekstra, Consultant, Solution Beacon, LLC 2009 Attendee

Sessions include: Improving Your Return on Investment: Strategically Accelerating User Adoption of Oracle Technologies David Dodds, Oracle University How to Manage Customizations Using Application Change Management Pack for Oracle E-Business Suite Milton Estrada, TUSC

Asset Lifecycle Management Organizations are realizing significant cost savings and improved planning capabilities through integration of the entire asset lifecycle. From sourcing and procurement through capitalization, financial and operations management and write-off, out-of-the-box enterprise integration links all business functions for complete asset visibility and control. Sessions include: Upgrade Analysis: Enterprise Asset Management 11.5.10 to 12.1, Who What Where When Why and HOW? Aaron Williams, USANA Health Sciences Oracle’s Capital Infrastructure Blueprint for PeopleSoft Customers Mark Rosenberg, Oracle


Register before March 18, 2010 for early-bird savings

BI/Data Warehousing/EPM Business intelligence, knowledge management, data mining, analytics: what does it all mean? What does it have to do with my data warehouse and databases? Today you have to do more than tune your data warehouse. You have to start at the beginning with the design, work through to the deployment, and keep it tuned for peak performance. Plus, you need to make the most of that stored data by analyzing it and using it to give your company a competitive advantage. Business intelligence has moved beyond the data warehouse to access other data sources; learn how BI is helping companies make the right decisions. This track examines the growth of business intelligence and the partnership with data warehousing to make the most of your key data sources. Sessions include: Leveraging Your Hyperion Investment for Non-Financial Operations Maria Myers, Linium Oracle’s Strategy and Roadmap for Oracle’s Hyperion Performance Management Applications John O’Rourke, Oracle

TRACKS AND SAMPLE EDUCATION SESSIONS Database Customer Relationship Management The customer is always right, so you need to be right about your customers. Creating profitable, loyal customers is the ultimate goal of customer relationship management (CRM) — customers who will continue to buy from you when a competitive alternative exists. Gain insight and guidance from your peers who are setting the standard for customer-centric business transformations. Sessions include: Governance Risk Compliance as the Foundation for Computer System Validation of Siebel E-medical Rosemary Amato, Deloitte Consulting Leveraging Oracle Quoting for a Fully Integrated Opportunity to Back Office Process Jill Vickers, OAC Services, Inc.

The Oracle relational database continues to evolve to include more new features, and as a result, has become even more complicated. On top of all the daily challenges of maintaining a high performance database, now you have to be sure the data are available 24Ă—7 and compatible with other systems. This track is designed to provide DBAs of every experience level and industry with the tools to productively and creatively administer your data. Sessions include: Top Ten DBA Challenges in an EBS Environment Srini Chavali, Cummins, Inc. Leveraging Oracle Database Security Technologies with Oracle E-Business Suite Steven Kost, Integrigy Corporation

Development Working in application development means learning an alphabet soup of languages and performing a balancing act between Web-based, wireless and client/ server applications. What will give you the edge to create successful applications? Do you use the Oracle suite of tools, or do you need to look for something that you can integrate? And how will your applications be used? With wireless technology? Through a portal? Will your forms and reports be used on an intranet or on the Internet? This track covers the topics that surround the development and deployment of your applications. Sessions include: Data Sanitization for R12 Oracle E-Business Suite Anunaya Shrivastava, ADS

I heard from experts and my peers. It was particularly helpful to hear from more than one expert on the same topic. In my case, I heard two very different views of the security in APEX. This presented a balanced starting point for further research.

Steps and Methodology for Custom Development in R12 E-Business Suite Srinivas Pothireddy, Apps Associates

Chad Johnson, DBA Polk County BoCC


2009 Attendee Register before March 18, 2010 for early-bird savings


Governance Risk and Compliance Governance Risk and Compliance is not just about business controls that legislation requires. It makes sound business sense to protect your reputation, remain competitive, ensure your staff follows your business processes and control your business finances, in addition to any legislation or industry requirements. Follow this track if you are affected by government regulations or industry requirements, or you want to improve your management of business risk and enable your organization to operate more effectively.

Infrastructure Technologies As a technology professional, you have the ability to guide a company’s direction. Part of your evolving responsibilities includes implementing best practices and understanding viable future technologies. Your knowledge will help lead discussions to apply technology to the changing needs of the business. This track covers the information you need to participate in your company’s infrastructure decisions surrounding the database environment. Topics focus on an enterprise scope when dealing with networks, hardware, middleware, backup strategies, disaster recovery, data management and technology trends.

Sessions include: How to Integrate PeopleSoft Enterprise 9.1 Applications and Oracle Policy Automation Jen McClure, CherryRoad Technologies, Inc. Case Study: An Embedded and Effective GRC Solution for the Oracle E-Business Suite Chris Broussard, Paradigm Geophyiscal

Sessions include: Implementing an Advanced Architecture for Oracle E-Business Suite Elke Phelps, Humana Inc.

Financial Management

Human Capital Management

This track provides the regimen needed to maintain the health and well-being of an organization, covering the systems and processes that enable efficient operations and support strong internal financial controls.

In the face of brutal competition, leaders must drive superior levels of efficiency and performance throughout their operations. This track discusses how Human Capital Management can be employed to create a direct line of sight between key objectives and workforce performance, improving operating and financial results.

Sessions include: Oracle Financials Road Map and Vision Oracle E-Business Suite Release 12.1 and Beyond Amrita Mehrok, Oracle

Sessions include: Oracle SSHR: Get Your Information When You Need It without Waiting Karen Busko, IT Convergence

Implementation of Hyperion EPM System Integrated to Oracle EBS Matthew Maxon, Coherent, Inc.

PeopleSoft Approval Workflow Engine Overview Philip Ledbetter, TITIAN Technology Partners

11 Register before March 18, 2010 for early-bird savings

Advanced Technology Deployment Architectures for E-Business Suite Steven Chan, Oracle

TRACKS AND SAMPLE EDUCATION SESSIONS I was able to learn exactly what I set out to learn when I registered for the conference.

In order to compete in the manufacturing arena companies must deal with the pressures of globalization, increasing supply chain complexity and increasing customer expectations. Learn how different companies are gaining a competitive edge by building responsive and lean manufacturing organizations. Sessions include: Supply Chain Lessons From The Economic Meltdown Kraig Brown, LL Products How to Increase Throughput with Oracle Production Scheduling, Nicolas Huret, Chevalier Consulting, LLC

Jim Emanuelson, Land O’Lakes 2009 Attendee

Master Data/ Application Integration Master Data Management consolidates and maintains complete, accurate and authoritative master data across the enterprise and distributes this master information to all operational and analytical applications as a shared service.

It’s not enough these days to just know how to tune a database or build a Web page. You need to have all the skills to stand out in the sea of IT professionals and to move ahead. Skills like risk analysis, project management, determining return on investment, resolving conflicts and team building are just as valuable in the work place. This focus area highlights the other professional and personal skills you need to get ahead and to advance your career. Sessions include: PM BlackJack - The 21 Things Your Project Sponsor Really Wants to Know Janet Dahmen, TUSC Ten Steps to Success: Tips and Advice to Achieve Oracle EBS Certification Mohan Dutt, VeriSign Inc.

Sessions include: Oracle Master Data Management Strategy and Roadmap Pascal Laik, Oracle Best Practices and Advanced Topics in Master Data Management and Data Governance Dan Power, Hub Solution Designs, Inc.



Professional Development

Register before March 18, 2010 for early-bird savings


Sales Order Fulfillment Sales Order Fulfillment applications streamline and automate the entire sales order management process, from order promising and order capture to transportation and shipment. It captures multi-channel demand, including EDI, XML, telesales and web storefronts. Business benefits include reduced fulfillment costs, reduced order fulfillment cycle time and improved order accuracy and on-time delivery. Sessions include: Streamlining Multiple Instantiation in Oracle Configurator Developer James Lindhorst, DARC Corporation

Project and Portfolio Management

Implementing Oracle WMS in a High Volume Distribution Center Paula Baran, KAZ, Incorporated

Supplier Relationship Management and Procurement

Learn about applications that enable organizations to develop, manage and deliver dynamic product catalogs across all channels. By using the software, companies can bundle profitable offerings, simplify the process of defining and classifying products and equip marketers with tools for configuring pricing rules, staging content, managing approvals and publishing catalogs.

Supplier Relationship Management is the integrated suite of procurement applications that dramatically cut all supply management costs. Enterprise SRM reduces spend on goods and services, streamlines procure-to-pay processes and drives policy compliance. Sessions include: Developing an Inventory Consignment Program with Your Supplier, Yvonne Ventimiglia, Garmin International

Sessions include: Phasing Your Way to Project Management Success Patrick Savage, Emerging Solutions Improved Federal Accounting with Oracle Projects Release 12.1.1 Randy Egger, Project Partners, LLC

Oracle’s PeopleSoft Purchasing Contracts and Recurring Vouchers Release 9.1 Overview Alexandra Dhillon, Oracle

11 Register before March 18, 2010 for early-bird savings

Supply Chain and Planning When a performance-driven approach is applied to a manufacturing-based enterprise, an effective, streamlined supply chain takes center stage. These enterprises focus on performance-enhancing initiatives that let them reduce inventories and operational costs and improve customer service through better, timelier product availability. Such near-flawless execution is a result of having crystal-clear visibility into the supply chain to identify problems early and make real-time adjustments to supply chain processes. Sessions include: Synchronize Your Financial and Operating Plans with Oracle Integrated Business Planning Scott Malcolm, Oracle sPro:Implementation in a Complex Regulatory Environment in Support of Global Supply Chain Objectives Brad Gualrson ManTech International Corporation

The Oracle Applications Users Group (OAUG) is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be addressed to the National Registry of CPE Sponsors, 150 Fourth Avenue North, Nashville, TN 37219-2417. Web site: For issues regarding refund, complaint and program cancellation policies, please contact Oracle Applications Users Group, 3525 Piedmont Road, Building Five, Suite 300, Atlanta, GA 30305-1501. Phone: +1 404.240.0897. Web site:

Our goal for 2010? Overwhelming value! As a team, we recognize the limitations placed on individuals and companies with travel restrictions and budgetary constraints. We have pursued the “best of breed� presenters and timely topics to ensure that COLLABORATE 10 is your not-to-be-missed opportunity to network, learn and get definitive answers to your every question.


Melissa Sider, DARC Academy Practice Director, DARC OAUG Agenda Chair

Register before March 18, 2010 for early-bird savings


IT ALL STARTS SUNDAY! Oracle Fusion “Soup to Nuts” Sunday, April 18 1:00 p.m. – 6:00 p.m.

High-Impact Workshops, Activities, Meetings, Receptions and more! users willing to help with quality issues; they formed an organization with the purpose of establishing

Sunday Boot Camp Primer Workshops Sunday, April 18

a structure with a means of effectively comparing

getting the most out of your conference experience. Join us Sunday for an informative kick-off session and then jump-start each morning Monday through

and communicating collective experiences between

Join the OAUG and IT Convergence for a unique, FREE

Join the OAUG for a half-day seminar dedicated to all

users and Oracle. Now OAUG is over 20,000 users

workshop experience during COLLABORATE 10! We

things Fusion. Top Oracle Fusion Ace Directors and

strong with a global reach and a reputation as the

are joining forces to bring you compelling primers to

customer evangelists from Oracle’s leading users groups

leading source of Oracle Applications education.

our year-round boot camp series. Learn new skills and

Wednesday with a workout led by a local trainer.

Welcome Reception Monday, April 19 5:00 p.m. – 7:30 p.m.

guide an intensive deep-dive into Oracle Fusion, current

business-centric problem solving techniques. Mini-

and future. This event is open to everyone registered for

demos give insight to deploying Oracle Applications in

COLLABORATE 10. Hear the latest updates from both

business environments. For session titles, times and

The COLLABORATE 10 Exhibitor Showcase will officially

Oracle and customers on the following topics: Fusion

details, visit

open at the Welcome Reception Monday evening. Continue your networking while you walk through the

Applications, Middleware with Applications Unlimited,

2010 Wellness Program

Development Tools and, of course, the Database. This

OAUG Wellness Program Kick-Off Session Sunday, April 18 2:00 p.m. – 2:50 p.m.

know and more. You can’t get this kind of information from anyone, anywhere, except at COLLABORATE 10!

OAUG 20th Anniversary Celebration Sunday, April 18, 2010 6:00 p.m. – 8:00 p.m.

showcase and get a preview of what’s to come during the conference.

is it – Fusion “Soup to Nuts” – everything you want to

Featuring a live performance by Pete Martinez!

OAUG Wellness Program Morning Workout Monday, April 19 – Wednesday, April 21 6:00 a.m. – 7:00 a.m.

Exhibitor Showcase Happy Hour Tuesday, April 20 5:30 p.m. – 7:00 p.m. Take a well-deserved break after the education sessions and join us in the Exhibitor Showcase

The OAUG is celebrating 20 Exercise and healthy living don’t have to stop while

for a cocktail reception held in

and experiences for the Oracle

Join your fellow members, OAUG board members,

you’re away from home. To assist, the OAUG provides a

your honor. The COLLABORATE

Applications community! It all

and our great volunteers at this very special event

program for the health-conscious attendee by offering

10 exhibitors invite you to join

started with a small group of

as we take a trip down memory lane.

tips on eating right, exercising, staying healthy and

them for refreshments and fun as

years of sharing knowledge

11 Register before March 18, 2010 for early-bird savings

you learn about the products and services available to increase the return on your Oracle investment. The Exhibitor Showcase Happy Hour is sponsored by the COLLABORATE 10 exhibitors.

“Meet at the Beach!” Evening Appreciation Event Wednesday, April 21 6:00 p.m. – 8:00 p.m.

With the ever-changing economy, along with Oracle Corporation’s ongoing acquisitions of companies to augment the Oracle portfolio, it’s critical to validate any Oracle product that you are thinking of purchasing and implementing with companies

Women in Technology Panel Wednesday, April 21 10:30 a.m. – 11:30 a.m.

Join your fellow COLLABORATE 10 attendees for an evening of sand and surf as the Mandalay Beach

who have real world experiences with those products. The

turns into the biggest event on the Vegas strip! Who

best way to get the most accurate and current information on

would have thought that you can enjoy the beach in the

the latest and greatest products in your Oracle product suite

Looking to engage with women who are Oracle

middle of the desert? The COLLABORATE 10 “Meet at

experts? The Women in Technology Panel is an

the Beach!” Evening Appreciation Event is a celebration

is at COLLABORATE 10. With all of the new certifications and

you won’t want to miss!

products out there, it’s critical that you purchase the right

environment ripe for learning more about the experiences of women working in the technology

product at the right time and implement it in the right way. At

realm, an industry that has

COLLABORATE 10, you’ll be able to speak with real users of the

historically been male.

Oracle products and take advantage of their prior experiences

This interactive panel who

so that you can avoid any missteps in your implementation.

have been successful in

The combined show provides the best forum to validate your



their careers as technology professionals. Panelists include Katrina Lane, senior vice president

business plans, technology road maps with the most economical use of your time and money.

and chief technology officer of Harrah’s Entertainment

John Stouffer, Oracle E-Business Architect and DBA, Independent Consultant, OAUG Education Track Manager Volunteer 11

Group. You must be pre-registered. Space is limited.

Register before March 18, 2010 for early-bird savings

The Exhibitor Showcase is the place to be – see the latest software enhancements and customizations available from our exhibitors, Star Partners and solution providers. Inside the Exhibitor Showcase you can:

GAME ON! Exciting things are happening inside the exhibit hall!

COLLABORATE 10 exhibit and sponsorship information can be found on the COLLABORATE 10 OAUG Web site at

OAUG Demo Kiosks & Innovation Hour

COLLABORATE 10 Exhibitors and Sponsors


Be prepared to be wowed by the OAUG’s Rising Star Partners and testdrive the latest apps in the Hands On Demo Area (HODA).

Attendees love THEgame, so we’re bringing it back for another year!

• Find out about the products and services you

New this year! Innovation Hour – Where

Visit participating exhibitors and collect

exhibitors and sponsors can pitch their

pieces to the OAUG puzzle, located

• Discuss and get professional, unbiased advice

most innovative product or service in just 10

near the OAUG membership booth.

on application maintenance, upgrades and

minutes! This “As seen on OAUG” format will be

Are you feeling lucky? Give the

integration issues in the OAUG Demo Grounds.

energetic and educational.

wheel a spin and get in THEgame

can use to boost efficiency and extend the

functionality of your business applications.

for fantastic prizes!

• Get the information you need to make better

informed purchasing decisions.

• “Play to Win” great prizes.

The Award-Winning OAUG Mini-Theater BACK BY POPULAR DEMAND

New! OAUG Wellness Program

Grab your popcorn, the show is about to begin! Listen to vendor presentations inside the award-winning OAUG Mini-Theater, located on

In addition to daily workouts (see page

the exhibit show floor. Our theater features 30-minute presentations

14), the OAUG is partnering with the American

and workshops that highlight best

free blood pressure checks, wellness-

practices, products and services

related giveaways and heart-healthy



within the Oracle community. By attending a vendor presentation in the OAUG Mini-Theater, your name will be entered into a drawing to win some great prizes!

11 Register before March 18, 2010 for early-bird savings

Heart Association on a Wellness booth offering

snacks. Be sure to stop by!

2010 OAUG STAR PARTNERS (at press time)

The OAUG would like to thank its 2010 Star Partners, sponsors and exhibitors who are among the leading third-party solution providers in the Oracle community. It is through their continued support that we are able to provide you with outstanding educational opportunities.

5-Star Partners

4-Star Partners

3-Star Partners

2-Star Elite Partners

2-Star Partners Gaea Global Technologies


Enterprise Software Quality... Accelerated

Register before March 18, 2010 for early-bird savings

REGISTER TODAY! Registration Category


Cost (USD)

Through March 18


Early Bird Non-Member Registration

Through March 18


Advance Member Registration

March 19 - April 8


Advance Non-Member Registration

March 19 - April 8


On-Site Member Registration

After April 9


On-Site Non-Member Registration

After April 9


Member Government Employee Registration

Through April 22


Non-Member Government Employee Registration

Through April 22


One Day Full Conference

Through April 22


Early Bird Member Registration


Monday, April 19/Tuesday, April 20 Two Day Member Full Conference

Tuesday, April 20/Wednesday, April 21


Wednesday, April 21/Thursday, April 22

Tuesday, April 20/Wednesday, April 21

A membership in the OAUG (USD $725 annually) provides valuable training and networking benefits to your entire company all year, and significant savings on COLLABORATE registration – $340 per person. Visit or call +1.404.240.0897 to learn more.

Groups Save! Bring a group to divide and conquer. Register four or more people from your company to receive the best price per registrant and bring the most information and value back to your organization! Save $210 per person on groups of four (4) or more registrations from the same OAUG member organization, and a discount of $140 per person on groups of four (4) or more registrations from the same non-member organization.

Questions? Contact

Monday, April 19/Tuesday, April 20 Two Day Non-Member Full Conference

OAUG Members Save!


Wednesday, April 21/Thursday, April 22 Exhibit Staff (exhibit hall only access)

Through April 22


Exhibit Hall Only

Tuesday, April 20 or Wednesday, April 21


11 Register before March 18, 2010 for early-bird savings

Best education value around. Thomas Kish, Mirant Corporation 2009 Attendee


Official Conference Hotels

Las Vegas Means Business

When in Vegas Plan to explore all the excitement the city has to offer during your conference down time. Visit for exclusive offers and discounts for COLLABORATE 10 attendees.

Register for the conference and make your hotel reservations at Mandalay Bay or THEhotel by February 14 and be entered in a drawing for dinner for two, show tickets and transportation during COLLABORATE. Prize winner will be notified on February 19 with package details. Open to paid, full conference registrants staying at Mandalay Bay or THEhotel at Mandalay Bay.

Excalibur Hotel and Casino** $71.00 per night*

Luxor Hotel and Casino $105.00 per night*

Mandalay Bay Resort and Casino $199.00 per night*

THEhotel at Mandalay Bay $229.00 per night*

You will receive instructions for booking your discounted hotel room along with your COLLABORATE 10 registration confirmation. *Rates do not include tax **Excalibur rooms are reserved for government employees only.

Start your conference networking before you even set foot in Las Vegas. Your fellow users and Oracle Applications experts are connecting every day on Twitter. Visit and follow the conference profile at When you tweet, remember to include the hashtag #C10. When you search this term on Twitter, you can follow all COLLABORATE-related conversations!


The city’s 140,000 hotel rooms are the reason Las Vegas offers attendees tremendous value. OAUG Forum has secured discounted room rates ranging from $71 to $205. Conference hotels are located within close proximity to all official activities, virtually eliminating the need for transportation. Las Vegas is accessible and convenient; its airport is served by more than 900 flights per day from 130+ US cities.

Register before March 18, 2010 for early-bird savings

PRSRT First Class US Postage Paid Marietta GA Permit 871 Oracle Applications Users Group 3525 Piedmont Road Building Five, Suite 300 Atlanta, GA 30305 USA +1.404.240.0897

Precise, High-Impact Training. Hit Your Oracle Applications Target with: • • • • • •

800 User-Led Sessions Packed with Best Practices and Case Studies 18 Educational Tracks Peer-to-Peer Interaction Dozens of Networking Events, Geographic and Special Interest Group Meetings 150+ Cutting Edge Exhibitors Unparalleled Training Value


Register by March 18 and save over 20% Use promo/access code ONTARGET

COLLABORATE 10 - OAUG Forum Brochure