Page 1

you ne e d to break a ew e f gg


Let ther..e. be light

to m a k e an o mele t t e






Let ther..e. e light

you hold

the key to my heart

you ne e d to break a ew e f gg


to m a k e an o mele t t e

Let ther..e. be light

s . u . g . a. r







The world of PELEG DESIGN revolves around three basic principles: Functionality, aesthetics and humor It is a world motivated by continuous curiosity with the explicit purpose to transform what was once an average, been-there-done-that concept into an innovative and truly exciting experience. PELEG DESIGN studio was founded in 2004 by Shahar Peleg, who holds a B.A. in Design and Interior Architecture from the Holon Institute Letofther..e. Technology (HIT). be light The studio’s products are designed to be used in homes, offices and other living spaces. Beyond the end-product, Shahar provides the observer with a complete, all inclusive experience. Through optical illusions that stretch the limits and break conventions, he invites the viewer to take a closer look, revealing a fresh view of everyday products.

you hold

the key to my heart



the key to my heart


y o u hproducts old PELEG DESIGN’s are sold worldwide. They can be found in selected gift shops and in museum shops around the world.

s . u . g . a. r











• • •

• • •

/// Egg Separator Unit Price $7.70 + GST Order in 6's Size: 3 x Ø11 cm

Oopsy daisy, another baking fail? Not anymore! Just place this flower on top of a cup, crack an egg, and it will easily separate your eggs. PE647

/// Multipurpose Kitchen Board Unit $13.65 + GST Order in 6's Size: 24.5 x 36.5 x 6 cm

Take a ride on a magic carpet! Your kitchen will feel much cozier with this persian carpet glass board. You can use it as a cutting board, a platter or a trivet for hot pots and dishes. It’s sterile, heat-resistant and durable. PE660 • Scratch proof • Tempered glass • Stain proof • Heat resistant 280oC / 536oF • Hygienic surface


Jumbo Jr.


/// Faucet Fountain

/// Dog Travel Bowl

• Unit price $9.09 + GST • Ordern in 6's • Size: 7.8 x 10 x 5.5 cm

• • •

An elephant never forgets… to help kids reach the tap! This young elephant just loves water. When holding him under the tap he will redirect the stream closer to the kids and make it much easier for them to reach it while they brush their teeth. PE618


Unit price $9.09 + GST Order in 24's Size: 30 x 10 x 1.3cm

Who’s a good bowl? Who’s a good bowl? This dog bowl is very good indeed, and very practical! It's perfect for your dog's food or water when you are on the go, having a picnic, camping, or just going for a walk. It's reusable, sealable and compact, so it can even fit your pocket! Pack of 2 bowls. PE655




• • •

• • •

/// Sponge Holder

/// Corkscrew

Unit price $9.09 + GST Order in 6's Size: 11.5 x 3.5 x 6.5 cm

This fancy corkscrew can make even the most ordinary wine Stripes look elegant. Whether you're a host or a guest, PE650 this corkscrew will surely impress.

Wine glasses PE651

Bananas PE652

Unit price $9.55 + GST Order in 6's Size: 7.5 x 9 x 10 cm

Yogi is a true Zen master. He will patiently wait for you by the sink to turn your dishwashing time into pure serenity. He can be attached to your kitchen tiles or sink, just to remind you that true enlightenment can be found even in our daily tasks. PE635



• • •

• • •

/// Self-Watering Device Unit price $14.55 + GST Order in 6's Size: 19.5 x Ø6.2 cm

/// Herb Snips Unit price $5.91 + GST Order in 6's Size: 14.5 x 5 x 1.2 cm

Keep forgetting to water your plants? Going away for the weekend? Care-it will take care of your plants for you. Stick it in a flowerpot and let it do the irrigating. You'll know when to add water by the height of the carrot's leaves.

Need to add some spice in your life? These fresh looking scissors will cut your herbs straight from the planter. When not in use, it will easily blend in when you stick it in the ground!




/// AWARD ///

Watch It


• • •

• • •

/// Blindspot Mirror Unit price $11.36 + GST Order in 6's Size: 12.5 x 7.5 x 2.5 cm

Do you sometimes wish you had eyes in the back of your head? This mini mirror is just for you! It can clip almost anywhere to help you see what's going on behind you. Whether you need to see if your boss is coming, or watch your baby in the backseat of the car – Watch It will make all your blind spots visible again. PE640

/// Pencil Clip Unit price $4.55 + GST Order in 24's Size: 7.2 x 1.9 x 0.8 cm

This is not an ordinary paper clip, it's Clippen! It holds your pencil close to your notebook, so you won't have to look for it when a new idea pops into your mind. It's simple and elegant - exactly the bling your stationary needs! PE645

Major Pepper

/// Salt and Pepper Guard • • •

Unit price $9.09 + GST Order in 6's Size: 9.5 x 4 x 4 cm


/// Cheese Grater • • •

Unit price $9.09 + GST Order in 6's Size: 20.5 x 7.6 x 1.4 cm

Even the Queen needs her food to be spicy! This dutiful guard will not move an inch unless you take it apart: his hat is a pepper shaker and his body a salt shaker.

Grating cheese does not need to be a battle… But, it can be an adventure with this handy little sword! Use it to grate your cheese easily, just as they did in Roman times. Probably…




/// Vegetable Peeler • • •

Unit price $10.45 + GST Order in 6's Size: 13 x 7.5 x 3.5 cm

This peeler is a real cool cat. It sits in the kitchen, purrs with delight and sticks out its tongue whenever you peel your vegetables. PE886

Sumo Eggs


/// Egg Cups

/// Egg Cup • • •

• • •

Display (12 pcs): $10.00 + GST Each Order in 6's Size: 5.5 x 6 x 12.5 cm

Behold the knights of the round egg! Bound to his chivalry code, Arthur will come to your service each morning as your egg in shining armor. PE777

PE775 - Full display of 12 pcs

Unit price $11.80 + GST Order in 6's Size: 5.5 x 6 x 4 cm per unit

On the left corner, a red sumo egg holder. On the right corner, a black sumo egg holder. This is all you need to have a great japanese style breakfast! PE906

Bag Bunny /// Bag Opener • • •

Unit price $7.70 + GST Order in 6's Size: 2.4 x 3.6 x 6.6 cm

This bunny loves snacks! In fact, he loves any kind of bagged food, which he will cut open smoothly without making a mess. Unlike other bunnies, this bunny will not run away... He will magnetize to the fridge so you can easily find him when needed.







• • •

• • •

/// Lemon Juicer

/// Popsicle Maker

/// Pourer & Stopper Open

Unit price $13.65 + GST Order in 6's Size: 17.5 x 12 x 8 cm

When life gives you lemons - make a salad! This lemon juicer will help you pour love and freshness into every dish, so you could watch it grow into a beautiful meal. If that's not enough, the lid can be flipped, helping you save storage space.

Veggie Pop


Unit price $9.09 + GST Order in 6's Size: 9 x 4.2 x 8.2 cm

This legendary oil lamp can grant you three wishes: easily poured olive oil, a clever seal to keep it fresh, and a magical look that adds charm to your bottle!


• • •

Unit price $11.36 + GST Order in 6's Size: 12.5 x 12 x 12 cm

Carrots never tasted so good! Use any kind of fruit to make delicious homemade carrot shapedpopsicles. It can stand on its leaves, keeping your hands free to plant the next batch. PE840



Sugar House


/// Cutlery Drainer

/// Sugar Bowl

/// Citrus Zester & Peeler

• • •

• Unit price $14.55 + GST • Order in 6's • Size: 10.8 x 10.8 x 12 cm

• • •

Once upon a time, on a kitchen shelf far-far away, there was a special house, sweet as sugar. This dazzling sugar bowl will bring glitters of snowflakes to your tea, and make your coffee break much sweeter. PE970

This chameleon just loves citrus. Using one side to zest fruits for cocktails or cooking, the other side will help you peel your fruits with ease. Now that’s the perfect pet. PE595


Unit price $15.91 + GST Order in 6's Size: 14.5 x 10 x 11.5 cm

Sometimes, a runny nose can be a big plus. Jumbo the elephant will be more than happy to drain all excess water from your wet cutlery straight into the sink. PE831


Unit price $5.91 + GST Order in 6's Size: 6.2 x 3.7 x 1.8 cm



/// Pourer & Stopper • • •

/// Magnetic Bottle Opener • • •

Unit price $9.09 + GST Order in 6's Size: 9 X Ø4.1 cm

Pull a rabbit out of the hat and turn every drink to a fest! Become a professional bartender with this fancy rabbit pourer which aerates wine while pouring it, or just easily pour spirits into two shot glasses at once. Cheers!


Unit price $9.09 + GST Order in 6's Size: 10.5 x 4.9 x 1.7 cm

They say dog is man's best friend, but can a dog open a beer for you and then patiently wait on the cap of the next one? No, we didn't think so. Beerdy, your beer-buddy, will always be happy to open another beer for you. And another. And another. And another…






• • •

• • •

/// Wine Bottle Holder

/// Wine Bottle Holder

Unit price $22.70 + GST Order in 6's Size: 25 x 20 x 15 cm

Look, no hands! You don’t have to drink a lot of wine to see flying bottles. Just take a look at this chrome plated iron chain, which uses the principle of balance to create a mysterious and thrilling floating illusion.

Unit price $22.70 + GST Order in 6's Size: 21 x 25 x 20 cm

Just like his older brother the Chain, this easy-tobe-mistaken as soft rope can also grab a bottle by its neck and magically lift it up in midair. PE621


Moby Lid



/// Toothpick Holder

/// Toothpick Dispenser

• • •

• • •

• Unit price $10.00 + GST • Order in 6's • Size: 7.6 x 8.7 x 5 cm

/// Silicone Lid Unit price $11.36 + GST Order in 6's Size: 24.5 x 24.5 x 4.5 cm

This silicone cap is a real sea change in the world of kitchenware! It fits most sizes of pots and dishes, creating a vacuum and keeping your food fresh. PE865

Unit price $11.36 + GST Order in 6's Size: 5 x 5 x 11.5 cm

What a spiritual experience! This meditating guru will sit calmly on his modest chair of toothpicks, keeping them handy and ready for use. PE845

Even the biggest mammal on the planet knows how to keep his teeth clean. There are tons of toothpicks waiting in the belly of the whale - just shake it and pick one! PE613

Clipurse /// Bag Clips

• Unit price $6.80 + GST • Order in 6's • Size: 2.1x9.5x5.1/2.1x13x5.1 cm Cereals? Flour? Rice? Put them in a purse! This purse-shaped sealing clip will add style to your pantry and keep your food fresh. PE977


Crime Scene

Board Brothers

• • •

• • •

• • •

/// Cutting Board Drier

/// Hot Pot Trivet

/// Kitchen Tablet Stand Unit price $9.09 + GST Order in 6's Size: 24 x 6.5 x 7.5

Cooking becomes much easier with this handy tablet stand. Now the recipes on your mobile phone, tablet, kindle or other devices will definitely stand out, so you can cook at ease. When done – simply hang it on your kitchen rail. PE850

Unit price $13.65 + GST Order in 6's Size: 13.5 x 0.5 x 24.5 cm

Turn on the sirens, clear the table! A hot and steamy casserole is coming your way. It would be a crime not to put it on those lovely crime scene chalk line silicone trivets. PE727

Unit price $9.51 + GST Order in 6's Size: 6 x 8 x 4 cm

Do you also put your cutting board against the wall to dry, andthen discover it is still wet? This cutting board drier will keep it dry clean, and ready to use! PE911


Soap Opera

/// Dish Scurbber Holder • • •

Unit price $11.36 + GST Order in 6's Size: 11 x 8.5 x 6 cm

Our diva won’t do the dishes for you, but she sure wants to help! This lovely little bath singer will hold your scrubber. No need to go to a hair salon – you can change her style by switching to a different scrubber. So don’t be shy, hum along! PE574

Brain Drain /// Sponge Holder • • •

Unit price $9.09 + GST Order in 6's Size: 8 x 10 x 4.3 cm

You don’t need to be a brainiac to use this sponge holder. Whether in the shower or in the kitchen Brain Drain will keep your sponge in mind. Make sure to do a good job cleaning, it’s watching you! PE577

CakeDozer /// Cake Server • • •

Unit price $12.00 + GST Order in 6's Size: 13 x 7.5 x 3.5 cm

This heavy-duty cake server comes equipped with a small but powerful bulldozer. Just push the slider and it will shovel a slice of pie right onto your plate. PE882


Bloom /// Napkin Holders (set of 4)


Magnetic Vase

/// Set of 5 Aluminum Vases

• Unit price $11.80 + GST • Order in 6's • Size: 20 x 5.5 x 3.5 cm each

• • •

Surprise your guests with a blooming dinner table! Simply grab any napkin, fold it in half, and give Bloom a quick twistit will turn your napkin into its petals. No matter what the season is, bloom is a never-ending spring at your fingertips. PE590 PE591 - Full Video Display

Tall, thin and elegant, this set of 5 magnetic vases will bring a breathtaking effect to your dinner table. The vases are fixed by 5 bases which are hidden underneath the tablecloth. Suitable for both real & artificial flowers.

Unit price $31.80 + GST Order in 6's Size: 1.5 x 1.5 x 24 cm




Seed Guard

/// Friendly Vase

/// Seed Growing Device • • •

• • •

Unit price $8.18 + GST Order in 6's Size: 9.5 x 9.5 x 2 cm

Trying to grow your own seed? Help is on the way! Stick the seed right in the middle of the lifebuoy and let it float away in a jar full of water. Plants ahoy! PE565

Unit price $13.65 + GST Order in 6's Size: 19 x 13.5 x 10.5 cm

This sweet little vase is quite a character! With his flexible arms and legs you can place him in whatever position you like. Just fill him up with water, add some flowers, and he will brighten any room or office. PE555 PE556 PE557

Impossible Bottle

/// A Unique Display for Your Most Special Things • • •

Unit price $15.91 + GST Order in 6's Size: 25.5 x 10.5 x 11 cm

It’s hard to squeeze a ship into a bottle, but now it’s easy to squeeze in anything else. Simply insert your favorite piece of memorabilia through the bottom lid, either standing or lying on its side. The result is no less than magical. PE862



Cotton Ear Joe /// Cotton Swab Holder This adorable vintage cotton bud box will light up any bathroom.

• • •

Unit price $9.09 + GST Order in 6's Size: 8.5 x 6.2 x 3 cm


Mr. Razor


/// Razor Holder

/// Egg Separator

• • •

• • •

Unit price $10.00 + GST Order in 6's Size: 8.3 x 8.7 x 5.8 cm

This elegant gentleman will keep your razor where it belongs - on a fine mustache. He will easily stick to your tiles or mirror and keep your razor clean and safe. PE615

Unit price $9.09 + GST Order in 6's Size: 6.5 x 5 x 5 cm

There are plenty of fish in the sea, but nothing like this sip-lip silicone phenomenon. YolkFish has a special talent- he knows how to split the yellow from the white. PE801 PE805 - Video display


Key Petite

Key Pete

/// The Magnetic Man

/// The Magnetic Girl

• • •

• • •

Unit price $11.80 + GST Order in 6's

Size: 6 x 8 x 7 cm Looking for your keys again? Ask Pete! Superstrong and stylish, attach magnetic Pete to any metallic surface and he will happily hold your keys. Although he looks small, he can hold up to 30 keys!

PE302 PE675

PE674 PE676

Unit price $11.80 + GST Order in 6's Size: 6 x 8 x 7.5 cm Key Pete has been teaching his sister the tricks of the trade. Holding bunch of keys runs in the family. Meet Key Petite – superstrong magnet ensure that she is just as strong as her brother, but with that extra feminine touch. Can hold up to 30 keys! PE374




/// Pocket Puncher • Unit price $6.80 + GST • Order in 6's • Size: 7 x 1.8 x 2.2 cm Keep all your documents neatly filed with this hole punching crocodile. Don’t worry, it won’t bite you, it only wants to punch holes in your papers. Fold a paper in half, click once and you’re done. PE568


/// Pencil Slingshot • • •

Unit price $5.91 + GST Order in 6's Size: 5.7 x 0.8 x 1 cm

Pack of 2 units. This innocent looking pencil clip is in fact your secret weapon against boredom. Launch paper bombs at any target with this pocket catapult. Bullseye! PE604


/// Mobile Phone Night Light • • •

Unit price $7.70 + GST Order in 6's Size: 5 x 3 x 6.2 cm

This tiny lampshade will turn any smartphone into a fun and stylish night light. Just cling it onto your phone, launch your flashlight app, and let there be light! PE858 PE856




• Unit price $6.80 + GST • Order in 6's • Size: 10 x 5 x 2 cm

• Unit price $6.80 + GST • Order in 6's • Size: 12.5 x 1.5 x 4 cm

/// Hippo Bookmark


Look out! Deep between the pages lays Crocomark. This crocodile shaped bookmark will silently wait for the right moment to draw you back into the story. PE452



• • •

Unit price $6.80 + GST Order in 6's Size: 10 x 13 x 1 cm

Unzip your book at the right page. This playful and colorful bookmark, designed as a zipper, will tell you exactly where you should read on. PE444

He gracefully swims through pages, and elegantly emerges from the plot… This Hippo bookmark will tell you exactly where the story stopped. PE450

/// Reading Lamp Bookmark

/// Zipper Bookmark • • •

/// Crocodile Bookmark



/// Submarine Bookmark

Unit price $6.80 + GST

• • •

Order in 6's Size: 11 x 4.5 x 2 cm

Shed light on your last read page! A lamp shaped bookmark will give your books a bright and enlightening look. PE455



Unit price $6.80 + GST Order in 6's Size: 8.7 x 7.5 x 2 cm

Travel 20,000 leagues under the sea and into your book – this submarine bookmark will make sure you’re still on the right page the next day, so you can just dive right back in. PE459

Greeting Stickers /// Writable Stickers • • •

Unit price $5.60 + GST Order in 6's Each sticker Size: 9 x 9 cm


/// Sword Eraser • • •

Unit price $5.50 + GST Order in 6's Size: 1.8 x 7.4 x 7 cm

Isn’t it great to tear a gift wrap? These torn-paper-lookalike writable stickers will add a lot of fun to gift wraps, notebooks, storage boxes and more. Pack of 16 stickers. PE797

Make no mistake - this sword eraser will fiercely fight any scribble and beat down every typo. It'll be swift, efficient, and leave no trace… PE951 PE953

Desk Bucket

Mr. Brooman

/// Whole in the bucket • • •

Unit price $11.70 + GST Order in 6's Size: 13 x 10.5 x 9 cm

Add some magic to your desk with this amazing floating bucket. It will lift up your pens and pencils and tidy up your working space. PE921

Fly Sword /// Fly Swatter

/// Dustpan Holder & Broom Hanger • • •

Watch out little creatures! Fly away or meet our sword!

Unit price $7.70 + GST Order in 6's Size: 2.9 X 11.2 X 7.4 cm

• • •

Unit price $9.09 + GST Order in 12's Size: 53.5 x 11.5 x 10 cm

This loyal butler will click onto your broom and will keep things neat and tidy. He hangs from the wall by its collar and holds a dustpan in his hand. Always at your service! PE982



PE810 Phone (02) 9906 7878 Fax (02) 9437 0063 Email

Profile for Optoco

Dynomighty catalogue  

Dynomighty catalogue  

Profile for optoco