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TechNavio Announces the Publication of its Report - Global Software Authentication Market 2010-2014 TechNavio today launched its report, Global Software Authentication Market 2010-2014, which is based on an in-depth study of the Americas and the EMEA and APAC regions. London, UK, December 12, 2011 -- TechNavio today launched its report, Global Software Authentication Market 2010-2014, which is based on an in-depth study of the Americas and the EMEA and APAC regions. The report aims to aid decision makers understand the current and future landscape of this market. Commenting on the report, an analyst from TechNavio’s IT Security team said, "Software authentication and particularly phone-based authentication is witnessing high acceptance in non-traditional sectors such as Social Networking and Online Gaming. Phone-based authentication, unlike other authentication solutions, does not require the issuance of additional hardware tokens, hence it is convenient for users who are not willing to spend extra for added security." According to the report, the major driver for the overall authentication market is the increasingly strict compliance requirements. Companies from the Financial Services and Healthcare sectors are the most strictly regulated and have to comply with multiple security regulations. The report also discusses the challenges associated with growing privacy concerns. The study was carried out using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key players. TechNavio is the market research platform of Infiniti Research publishing periodic reports on multiple areas of niche and emerging technologies. For further information, please visit http://www.technavio.com/content/global-software-authentication-market-2010-2014. Follow us on Twitter @Technavio for daily industry updates. Media Contact: Ludmila Berkesova Program Manager Technavio 8 Wimpole Street W1G 9SP London UK Tel: 0044 207 637 2456 Fax: 0044 845 280 2825 ludmila@technavio.com http://www.technavio.com


TechNavio Announces the Publication of its Report - Global Software Authentication Market 2010-2014