NICOLE NORTHWAY PORTFOLIO 2017
Hello! I am Nicole Northway, artist and designer. For the past ten years I have been designing and creating for my own company, One Strange Bird. In 2017, I have and planned and executed a trade show booth, created and designed our product catalogs, and designed and manufactured three major gift product collections.
ADDRESS 2124 W. Division st. Chicago, IL 60622
With each collection, I was also responsible for photographing and marketing. We created and executed a marketing plan for each collection. I have designed and built these projects from the ground up with a very limited budget with great success.
GET IN TOUCH Instagram.com/onestrangebird facebook.com/thatisones-
I also run the day to day operations at our retail store front and oversee our e-commerce and wholesale accounts. I manage a team of creatives that aid me in the manufacture of our product line. I have experience in buying, merchandising, and e-commerce
SOCIAL MEDIA CAMPAIGN FOR ONE STRANGE BIRD SUMMER CAMPS ___
In this project, I created our 2nd Wholesale Catalog. Consisting of 23 pages, the catalog featured our full product line of stationary, baby, and gift items. I designed each item, created a photograph mock up, and styled photographic lifestyle shots. The catalog was made in connection with our first Wholesale tradeshow in Chicago, Illinois. The catalog was created for both print and digital formats and is used as our primary sales tool.
CS-105 TY-201 CSB-105
CS-107 CSB-107 SAMPLE CATALOG SPREAD PAGE ___ CHICAGO COLLECTION
SAMPLE CATALOG SPREAD PAGE
Show your local love with our State Love
Collection. Choose your state to be made on a
variety of gift products.
Onsie or Toddler Tee SL-Onesie SL-Toddler 6 per style
1 in. magnet SL-RMag 12 per style
A2 Cards SL-Single 6 per style A2 Boxed SL-Boxed 3 per style
11 oz. SL-M 6 per
. mug Mug r style
8 X 10 art print SL-Art 3 per style
Womenâ€™s Tank Top SL-Tank 6 per style XS, S, M, L, XL
1 in. pin SL-Pin 12 per style
2 in. magnet SL-SMag 6 per style
SAMPLE CATALOG SPREAD PAGE ___ STATIONARY COLLECTION (SAMPLE)
LOCATION CHICAGO ___
The Holiday Collection consisted of cards, candles, and mugs. I hand-illustrated and designed each product. We manufactured the products and merchandised them in our retail store and in pop up shops at Hallmark, J Crew, and West Elm for the 2017 Holiday Season.
ART DIRECTION ILLUSTRATION + DESIGN STYLING + PHOTOGRAPHY
The holiday collection consisted of four related and coordinating designs. We produced stationary, gift mugs, porcelain ornaments, and scented candles.
MERRY + BRIGHT GIFT MUGS ___ HOLIDAY COLLECTION
HAPPY HOLIDAYS SLOTH CARDS ___ HOLIDAY COLLECTION
HOLIDAY SLOTH COFFEE MUG ___ HOLIDAY COLLECTION
SCENTED MINI CANDLES ___ HOLIDAY COLLECTION
HOLIDAY ORNMENTS ___ HOLIDAY COLLECTION
HOLIDAY CARDS ___ HOLIDAY COLLECTION
KIDS + BABY
Kid + Baby Collection The Kids + Baby Collection is our best-selling product category. Bright and cheerful the designs have a wide range of appeal. Below is a small sample of products that are currently in production, as well as several concept boards for upcoming collections. Each concept includes a sentiment, color palette, main graphic, and coordinating patterns.
SPRING 2018 BASEBALL STYLE BODYSUITS ___ KIDS + BABY COLLECTION
NURSERY ART ___ KIDS + BABY COLLECTION
SWEET LIKE MAMA ONESIE ___ KIDS + BABY COLLECTION
KIDS + BABY
This Spring/Summer 2018 Trend Concept includes a sentiment, icon, and coordinating patterns to be applied to a variety of kid + baby related products.
KIDS + BABY
Kids Cactus Concept The Cactus Concept consists of several icons and coordinating patterns to be used on a variety of products. Some of the icons were hand painted and others were illustrator vector graphics. The fun and playful designs were created to be gender neutral and trend forward.
ARROW BABY BODYSUIT ___ CACTUS COLLECTION
Cactus collection One Strane Bird
ABSTRACT GEO COFFEE MUG ___ CACTUS HOME COLLECTION
CACTUS PATTERN THROW PILLOW ___ CACTUS HOME COLLECTION
The Cactus Home Concept was created as a pitch for a Home Decor Company. The related patterns and color palette was intended to be paired with coordinating textiles and melamine plastic-ware.
NICOLE N O RTHWAY
Customer-focused and highly innovative creative with hands-on experience in managing creative team, setting priorities, and consistently delivering revenue increment. Possess veriﬁable success in combining strong leadership skills with extensive in digital design, photography, and product design.
E D U CATI O N
Master of Fine Arts University of Illinois Chicago Bachelor of Fine Arts University of Missouri St. Louis
-Strong interpersonal skills, detail oriented, and able to lead groups of people and tasks simultaneously -Independent worker with excellent verbal and written communication skills -Hands-on experience working in a fast–paced and deadline–driven environments and managing competing priorities.
R E LEVANT E X PE R I E N C E In Progress Project Management Certiﬁcation University of California Irvine
EXPERTISE Design + Illustration Project Management Content Creation Merchandising + Styling
TECH SKILLS Microsoft Oﬃce
2009-Present Owner- One Strange Bird -Responsible for daily operations, hiring, training, and managing staﬀ -Develop consistent brand style and voice through all social media, print, web, product design, and visual merchandising. -Strategically manage all business development activities including art program development, budget and resource management, product design and manufacture, and marketing plans. -Design, manage, and manufacture gift + apparel product line -Facilitate event planning and execution 2018 Adjunct Professor- University of Missouri St. Louis 2009-2014 Adjunct Professor- Depaul University Adjunct Professor-Columbia College
C LI E NTS + PARTN E R S H I PS
Hallmark, Macys, The Reader, West Elm, J Crew
Adobe Creative Suite Printing Production
firstname.lastname@example.org www.onestrangebird.com 773.639.8177
7070 17th Way North St. Petersburg, FL 33710
Nicole Northway PORTFOLIO 2017
ADDRESS 7070 17th Way North St. Petersburg, FL 33710
CONTACT 773.639.8177 email@example.com www.onestrangebird.com
GET IN TOUCH Instagram.com/onestrangebird facebook.com/thatisonestrangebird
Published on Dec 28, 2017