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english version When he was filmed by Frank Capra, he was the first to cry on screen without being immodest.

Golf Barrière The club with 9 destinations

From Marrakech to Deauville, La Baule to Cannes, and Dinard in Brittany to Ribeauville in Alsace... Or even near Paris, just a few minutes away from the Champs Elysées... When Lucien Barrière Hotels & Casinos brings a touch of swing, you will see why golf is more than just a sport. Golf is not just a way of life; it is life as an art form. The game and its accompanying philosophy are full of a zesty passion, and an atmosphere of rough meadows and low hedges. Slow walks at a measured pace, relishing each moment. What exactly is it that makes adult males (in spite of the statistics that show more women are getting involved in the sport) want to hit a small, uneven ball through the unpredicatble air, over the grass or sand, to try and make it end up in a perfectly round hole on an immaculate lawn? The answer is: nothing! They do it just for fun. “A sport to play while waiting to relax”, is how the avid golfer and actress Katharine Hepburn summed up the sport, and she is not one to be challenged when it comes to sport, well-being, and Californian comforts.

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Indeed, this is Barrière’s take on golf. With 14 hotels and over 50 outstanding golf courses in mainland France, Lucien Barrière Hotels & Casinos is never caught in the rough and has a definite swing in its step. The hotels are the story of François André, the founder of Groupe Lucien Barrière, who in the 1920s invented a revolutionary concept: the resort. Total well-being all in

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one place: service, leisure, a variety of sports: swimming, horse riding, tennis, and, of course, golf…. 19 holes, no less. His aim was to win over British tourists during their stopovers in Normandy (Deauville) and Brittany (Dinard, La Baule) as they headed on to winter on the Côte d’Azur. And it is a long story indeed; a story of a special philosophy, one that is reborn every morning in the grounds that Barrière hotels have cared for, for generations. From the oldest to the newest, such as the courses designed in Alsace with Kempferhof, as well as in Ammerschwhir-Trois-Epis and Wantzenau. Or even further, west-north-west on the compass to the Ardennes, the Artois plain and Cambrésis, and onwards to the shores of the North Sea with the golf courses at Brigode, Arras, and Dunkirk. Golf likes geography. Not the kind found in textbooks, but the kind found out of the window! It is from these observations of landscapes and countries, of rolling green terrain and sea breezes, that these exceptional courses are born and upon which the Group stakes its name and a large portion of its reputation. A large portion indeed, as golf is as fickle as seasoning in cooking: too much is too much, and too little not quite enough. In other words, what is required is a type of metered audacity. “For both seasoned players and amateurs who are passionate about golf, we have created an offer that is right for them”, David Raguet, the Barrière Golf Director, proudly reports with, of course, the Côte Fleurie as a backdrop with its 27 holes woven amongst the Normandy hedgerows. An “unmissable link”. Five other majestic sites await in Dinard at the Grand Hotel Barrière. In the exclusive “45-hole club” On the Atlantic coast, from Pornic to Saint-Jean de Monts in Southern Brittany – with a few stretches inland –Golf International Barrière boasts 45 spectacular holes that make it a European golfing heavyweight. Set around hotels with legendary names – Hermitage, Castel MarieLouise, Royal Thalasso – and nestled into the landscape of the bay, the panorama opens out on to six partner golf courses. These partnerships come into their own in destinations like Marrakech, with the Naoura Barrière, La Palmeraie, the Royal Golf Club, and the Samanah that in 2009 opened a partially turfed desert golf course. Another example of this partnership can be seen on the Côte d’Azur between Majestic Barrière and the highly prestigious Terre Blanche in the Var. The doors to the luxury dressing rooms open with a simple flash of your Gold pass. Welcome to planet golf. Destinations, conditions, and fees: www.lucienbarriere.com

Signé Barrière N°5  

Le Magazine du Groupe Lucien Barrière Hôtels & Casinos

Signé Barrière N°5  

Le Magazine du Groupe Lucien Barrière Hôtels & Casinos

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