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Fashion styling

ď ľ The

main aim of a fashion stylist is to create a personal look for there clients . However there are many other industry's within styling e.g. window dressing , editorial styling and many more. Fashion stylists also experiment with the latest trends and various brands to create the perfect look for there clients. These clients also include celebrity’s who will promote the work of the stylist.

Stylist roles Personal A personal stylist gives a one to one experience. These stylists work with individuals and celebrities to ensure they get the best possible service and leave with the perfect key trends and looks. Commercial Mainly used for promoting a brand , commercial styling is mainly based on clients such as models, actresses , actors such as gigi hadid when she featured for tommy Hilfiger Editorial The stylist chooses the over all look of the shoot including the hair , lighting , clothing .

Roles/responsibilities of a stylist

Have a clientele

Hardworkin g/determin ed

Experience in the fashion industry and working with clients

Roles of a fashion stylist

Good communic ation skillsable to ingage with clients

Understand different body shapes and skin tones . Porfolio

Passionate about styling

artistic Educated on tend forcasting


Networking skills Knowledge on colour and style

Successful stylists and their contribution to the industry

Rob Zangardi and Mariel Haenn are celebrity stylists. They work for the kardashians and jenifer lopez . The pair met after college when zangardi was hired onto last call with carson daly ,where he met Haenn on set . The pair first teamed up for the Rhianna umberella music video, which lead them to discover they have the same taste and ten years later are still working together.The pair enjoy working together as they say that they can get twice as much work done and have your best friend at work with you. The duo are working on styling Jennifer Lopez's show residency in Las Vegas and are continuing to dominate the styling industry and showcase their work.

Body shapes apple

Tips for your body shape : Follow your body line – avoid detail around the bust and tummy and hips Choose soft , loose fabrics Try to add detail to the shoulders to give them attention Dress in single colours eg black ,navy, grey Wear body controlling underwear to define your middle area

Body shapes pear

to enhance and add volume (or the illusion of volume) to your upper body while emphasizing your waist and deemphasizing your lower body to create a balanced, hourglass appearance.

Tops with nibs or fitted waists

U neck or v neck tops

Embellishment around the bust and shoulders

Bold prints and patterns and bright colours

Body shapes Hourglass

Wear fitted clothes but make sure they're not too tight.

If you feel you’re a little on the shorter side wear ¾ length or skirts just below the knee with a slit to make you look taller.

Wrap-style tops.

Tailored shirts and jackets

Wear fitted dress shirts with darted waists that conform to your natural shape. Stay away from boxy styles

Body shapes Rectangle

Go for asymmetric styles, ruffles, unusual shapes and floaty fabrics that add softness and volume

Wear draping clothes, they will give soft lines across the body

Wear slim-fitted boyfriend blazers or try a simple, fitted jacket to add flattering definition to your body frame.

Medium to high necklines usually work well, especially if you have s small bust and long neck

If you have no waist at all, then a belt is best avoided

Body shapes strawberry

Accessories should be big and bulky. Long necklaces will create a focus in the centre of the body, and don't forget some show-stopping shoes.

For strawberry shaped bodies, some of the best options for necklines are square necklines, sweetheart necklines etc. A scooped V neckline would also look really good on the top heavy strawberry body- enhancing an important aspect of their bodies!

Also a dress that is tight fitting on top and flaring at the bottom. Flared pants, flared skirts, flared jackets etc. If you have a strawberry figure, all these are your best friends!

Face shapes

What hairstyles best suit your face shape? Oval shape - you lucky thing- any style will look good on you..... However try to avoid Covering up your "perfect" features with heavy bangs, or too forward-directed styles. Round shape - The secret to a great hairstyle on a round face is to create the illusion of length instead of roundness. Heart shape â—ŚShoulder length cuts with wispy layers that kick out will also work very well. Square shape - Hairstyles that have long, soft layers towards the top of the head are an instant disguise for a square jaw. Soften your square face with waves and curls which will also add some femininity to your style. Triangle shape - Layered hairstyles will help balance and soften your prominent jaw line.

Skin tones Lip colours that suit your skin tone best ! 

Light skin - Going nude is the best option for this skin tone. Peach and pink coloured lip glosses will make it look better. You can create a glamorous look by going for red. Dark chocolate and burgundy are not preferable for your skin tone as they will contract with your fair skin.

Medium skin- Copper shades are the best selection for your skin tone. You can select among nude, orange or pink for daytime. For night-time events, you can go for brick red which will give you a very flattering look. Red will be colour which you have to avoid with your skin tone.

Bronze skin -Light brown skin women can perfectly pull off dark reds and plum shades for the lips. These are the suitable complements that not only add radiance to the golden undertones but also creates an attractive facial appearance.

Dark skin - deep plum or sultry red is the best selection for this skin tone. For daytime, you can select caramel or warm peach lip colours. Wine coloured shade will be the best for night-time. You can also add orange and coral if you love to try it.

Style profile : Gigi Hadid

Want to steal supermodel Gigi Hadids style , look no futher we have all the information right here !

Super model Gigi Hadid has walked for the likes of Tom Ford and Chanel - all at the age of just 19. And then there's her personal style - cool, eclectic and completely individual. Just three reasons why she's one of our new favourites on the fashion scene.

Gigi Hadid style advice

 Body

type – Gigi

has an petite hour glass figure meaning that she can pull of any outfit  Skin

tone – due

to gigis fair skin tone this means she is best suited to softer more feminie makeup using warm colours and a nude pink lip colours  Face

shape –

Gigi has a oval shaped head , meaning that any hair style suits her however Gigis signature hairstyle is soft beach waves

Gigis wardrobe essentials

What consumer group are you ?


Don’t take fashion risks

Take risks with trends

Not interested in latest trends

Invest in trends in the early stages



Consumer groups Up to date on trends Like to mix styles

Early adopters

Take inspiration from magazines , celebrities , blogs Interested in up coming trends


Majority shopper

ď ľ She ď ľ

is :

A young student interested in fashion magazines and keeping up to date with the latests on trend looks . She also has a job meaning that she enjoys spending all her money on shopping for clothes inspired by celebrites recent outfits . She shops on the high street and enjoys travelling with her friends

Style advise : summer looks for students

This simple yet stylish look was created for students who are on a budget but still want to look amazing in summer , all the items below were affordable and the whole outfit was under ÂŁ100. this outfit would be perfect for a summer holiday or a summer night out as it can be worn by any body shape and will suit anyone.

Style advice : young mum on a budget

ď ľ

This beautiful nght out appropriate outfit was created for young mums as the clothing items available are available to buy on www.boohoo. com/ all the items were under ÂŁ100 and can be used to style various outfits. For this outfit we also wanted to add a pop of colour ,so we decided to add a pastel pink to add feminity. We think this outfit would be perfect for a party or a night out .

Cool Hunt A/W 16 Knitwear

Knitwear has made a huge comeback during the aw of 2016

https://uk.pinterest.c om/pin/393853929893156 683 / https://uk.pinteres 787630971 / This image was sourced from pinterest showing how knitwear was styled . The women in the image wore brightly coloured knitwear to make it stand out against the other neutral clothing she wore. This is a perfect example of how to rock knitwear.

Cool Hunt A/W 16 Velvet a/w Street style in Paris at Haute Couture Fashion Week. A longsleeved boyfriend T-shirt worn underneath a velvet dress is the perfect way to be comfy but chic. 8311699563765563/ https://uk.pinterest.c om/pin/16163707410 6474219/

This photo is also sourced from pinterest showing how velvet was styled during fashion week .She wore a long sleeve turtle neck top layrered with a long velvet bodycon dress which complimented eachother perfectly !

Trend forecasting

Designers include :balenciaga , christopher kane , kenzo , saint laurent , haider ackermann

A key to midnight glam is attention grabbing footwear and accessories. oversized shapes and high contrast colourways. Embellished surfaces and patent materials also key to the footwear

Exagerated details and innovative materials . Plastic coatings and shining pailettes. Lurex wraps in fluid folds

Focus on proportion play , spandex leggings , micro mini dresses , revealing blouses

1980s more is more inspired

Midnight glam

Mid-tone brights and fiery metallics. Gold silver and copper brights are key to the story. Bold, vibrant , dramatic patterns including animal prints , colour blocking is also created through a collage of jewel toned sparkling materials.

s/s 17 digital wave

Inspired by 1980s sports design

Colour Infused with the look and feel of digital age

Contoured Contouring the body in fluid pairings of multiple stripes

Digital wave

Sports blocking / retro classics

Reflective mirrored finishes appear three dimensional

Blinding pairings have a disruptive effect on colour

Concept board for photoshoot Midnight glam

Makeup inspiration

Concept board – midnight glam

Pinterest inspiration : concept board

Raw unedited images

Edited photoshoot

Edited photoshoot

Magazine cover ideas

Styling advice fo midnight glam

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