Job Title: Marketing Coordinator
Location: Cheyenne, Wyoming
Organization: Cheyenne Frontier Days™ Old West Museum
Job Type: Full Time, Permanent (Monday to Friday, 8:00 a.m. – 5:00 p.m. with occasional evenings and weekends)
Compensation: $40,000 (DOE)
Job Overview:
Cheyenne Frontier Days™ Old West Museum is seeking a highly motivated and dynamic individual to join our team. This position is ideal for someone passionate about history, Western lifestyle, and engaging audiences through creative marketing campaigns. The Marketing Coordinator is responsible for utilizing all traditional and trending marketing methods to attract visitors to the Museum, its events, its fundraisers and its programming while fostering the Museum’s growth. The Marketing Coordinator will play a pivotal role in enhancing the Museum’s visibility and engagement with the community while reaching national and international audiences.
Key Responsibilities:
• Develop and execute marketing strategies to promote Museum events, fundraisers, and programs.
• Utilize a variety of media platforms, including social media and email marketing, to engage and attract visitors.
• Create visually appealing and effective marketing materials using Adobe InDesign and Illustrator.
• Manage the Museum's website, ensuring it is up-to-date, user-friendly, and visually appealing.
• Collaborate with volunteers and committees to support marketing initiatives.
• Monitor and analyze marketing performance data to inform decision-making.
• Maintain the annual marketing budget and make strategic decisions based on budget constraints.
• Stay current with marketing trends, emerging technologies, and best practices.
• Photograph Museum events as needed.
• Create Museum newsletters and the quarterly Stageline Magazine.
Minimum Qualifications:
• Bachelor’s degree in marketing or related area preferred, plus at least 2-year work experience in a museum, nonprofit, or related field.
• Two years or more of experience in design with Adobe InDesign and Illustrator.
• Proficiency with Microsoft Office Suite and Internet applications.
• Proficiency with Adobe Software (Photoshop, InDesign, Illustrator).
• Knowledge of digital technology, current social media platforms, mobile devices, and other relevant media.
• Familiarity with current marketing standards and best practices.
• Experience in graphic design, website design, and email marketing, particularly using Wix.
Skills:
• Self-directed with strong organizational skills.
• Ability to work both independently and in a team.
• Effective under pressure with tact and diplomacy.
• Budget management experience.
• Flexibility and adaptability to changing schedules.
• Creativity and resourcefulness.
• Excellent communication skills.
How to Apply:
Interested candidates please submit a resume, references, and cover letter to josie.molloy@oldwestmuseum.org. Applications will be accepted until the position is filled. This is an exciting opportunity for someone with a passion for history and western culture.