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Annual  Report  2011  /  2012  


Table  of  Content   Foreword by chairwoman Janni Raundahl .............................................. 4   Vision, Mission & Values ......................................................................... 5   Vision....................................................................................................5   Mission ..................................................................................................5   Values ...................................................................................................5   Our Organizational Structure.................................................................. 6   Secretariat.............................................................................................6   Marketing and Communication..................................................................7   Human Resources ...................................................................................7   Finance .................................................................................................7   360° Projects ......................................................................................... 8   Develop Prize .........................................................................................8   360°|Academy .......................................................................................9   Company Visits..................................................................................... 10   Better Place ...................................................................................... 10   Top Toy ............................................................................................ 10   Danske Bank ..................................................................................... 10   Dong Energy ..................................................................................... 11   360° Fairtrade...................................................................................... 11  


360°|Lab ............................................................................................. 12   NGO meets Business .......................................................................... 12   Sustainability next in China and Denmark ............................................. 12   360°|Film Club .................................................................................. 12   Green Week ...................................................................................... 13   Sustainable Christmas Bazaar.............................................................. 13   nextLead .......................................................................................... 14   BoP Innovation Day ........................................................................... 14   360° Crossing Borders.......................................................................... 15   oikos FutureLab .................................................................................... 15   Winterschool 2011 ................................................................................ 16   Looking ahead: beyond a grass-roots approach.................................... 17  


Hello  and  welcome  to  our  first  annual  report!   2011/12 has been an amazing year. In November, we started our collaboration with oikos International and shortly after, in March, we were granted full membership to represent Copenhagen. With oikos we have been able to expand our network and share knowledge with other chapters. Moreover, our members got to attend conferences in Spain, Germany and Switzerland. 360° has also been able to increase the collaboration with other student organizations at CBS through the CBS Network. One practical example of this was the one-week nextLead conference on responsible leadership that was arranged jointly by several student organizations. We are proud that more than 300 students participated in the event and engaged in the discussions. The conference ended with a party where we collected over 18 000 DKK for the NGO Care. A big success in 2011 was our nominations for the CSR Awards in the Student and the Communication category. Being considered for the awards by the sustainability community was not only a great honour, but also shows the impact we have made in the field. Over the past two years, 360° has professionalized the organizational structure to be able to lift and coordinate more tasks. We will continue our efforts and improvements because we believe this is the right path to be the gamechanger we want to be. We want to thank the CSR centre and the Sustainability Platform for supporting us, as well as all the other inspiring CBS-students initiatives! We are looking forward to our newly started partnership with CSE to promote social entrepreneurship. With this report we want to present the achievements of the academic year 2011/2012 as well as challenges that we faced and what lie ahead of us. We appreciate any comments or suggestions that you may have after reading the following pages. Enjoy your reading! Janni Raundahl / Chairwoman 2010-2012


Vision,  Mission  &  Values   Vision   We want 360° to be a game-changer within the sustainability field.

Mission     The mission of 360° is to strengthen its community platform in means of building comprehensive

frameworks

of

interaction

in

which

students,

business

professionals, and other experts can meet, share knowledge, and build competencies in terms of: 1. Environmental, social, and financial sustainability in companies and organizations 2. Ethical and leadership

responsible

organizational

practices,

competencies,

and

3. Opportunities in the developing world for the private and public sector The main activity for 360° to do this is by organizing projects in close collaboration with its key stakeholders. This is done by engaging students in selfdriven and self-initiated activities in collaboration with a broad range of players within business, NGOs, universities, media, and public institutions.

Values   Inclusion:

We do our best to include new and existing members into the organization and strategy development.

Accountability:

We talk the walk and walk the talk.

Courage:

We take initiative and encourage members to challenge existing systems.


Our  Organizational  Structure   360° is a project-based organization with groups for supporting functions such as communication, HR and finance. The projects are divided into three different focus areas, namely Campus, Business and Entrepreneurship.

Below you can

read about the support functions and the different initiatives.

Secretariat   The secretariat consists of the chairperson and the group managers of communication, finance, human resources, Develop Prize, 360°|Lab, Company visits and 360°|Academy. Its main function is to ensure the implementation of the strategy.


Marketing  and  Communication         The Marketing and Communication team currently consists of the four subgroups Social Media & Website, Marketing, Newsletter and IT, which are formed by seven people in total. Besides the promotion of the several events via various channels such as Facebook, our website, 360° Newsletter, the CBS intranet, screens and billboards on campus, the team has worked on the improvement of the internal communication within 360°. The communication platform Podio was introduced in order to simplify communication processes, task allocation and filesharing through a virtual volunteer community.

Human  Resources   Throughout

this

academic

year

we

have

had

several

recruitment

days,

sometimes in connection with events happening at campus. We have been able to reach out to more students and stakeholders, thereby gaining publicity and building awareness in the local environment. In turn, this has proven to attract new, motivated and highly competent members. Consistency is a challenge for any volunteer based organization, as well as ensuring commitment from our members who are very active and ambitious, which naturally limits the time for extracurricular activities. We have currently about 30 members who actively participate in the different groups and events.

Finance   The main activity for the finance team this year has been mapping out possible sources of funding as well as to standardize applications and the application process. We managed to receive sponsorships for marketing material and our homepage as well as food and drinks to our events. Our current financial status is depicted in the figure below.


360°  Projects   Develop  Prize   Develop Prize has had a turbulent year where Venture Cup, a start-up competition based at CBS, started a competition for social entrepreneurship with a price we could not compete with. This resulted in a year where Develop Prize had a complete transformation in terms of concept and operations. Develop Prize has still supported social entrepreneurs throughout the year. However, there was no final event and no winner was declared. Instead of trying to compete with Venture Cup, Develop Prize is aligning its events with them so our participants can participate in both competitions. We no longer compete on the monetary value of our price, but rather on unique experience to go visit the country where the entrepreneur has a business plan. This trip is coordinated with Develop Prize, who will send one or two members to document the trip and to encourage the other entrepreneurs back home. In addition, Develop Prize has forged an alliance with the social entrepreneurship minor at CBS. This gives us direct access to the social entrepreneurs in this class, and we can help these students realize their business plans. Develop Prize has received funding for a new webpage which will act as a gathering point for all projects Develop Prize is a part of. This page will solve one of the major constraints Develop Prize has had during the year, which is getting social entrepreneurs to submit business plans. The webpage will future an


interactive way to upload a business plan, which guides the participant through the process. It also allows participants to enter without a complete business plan, and allow Develop Prize to see where we can have the greatest impact on all the ventures. Our long term plan is to take advantage of the possibilities the oikos network offers and introduce the concept of Develop Prize to other oikos universities. Creating a website that is simple and easy to replicate will add value the more

universities

participate

for

everyone participating. Our concept is simple, students submit business plans for

social

countries,

ventures

in

developing

Develop

Prize

pushes

students to think, create and develop. Picture:Develop Prize strategy meeting. Tor made pizza and Sarah made cake.

360°|Academy   360° Academy is the newest project initiated by 360° and will be launched for the first time fall 2012. We work towards exposing students to sustainability, and change their mindset so that future businesses might not only focus on profit maximizing but in a larger degree maximizing value for society. To achieve our objective we will facilitate learning by organizing an extracurricular elective for students all over Copenhagen. In total, the elective consists of five sessions, offering a theoretical introduction and the newest research within the field, facilitated by CBS or external professors. In addition we are inviting companies to present their sustainability practice, their challenges and "hands-on" experiences. By the end of the elective, students will be given the opportunity to apply the knowledge they have attained by solving and discussing a case-problem in collaboration with a company.


Company  Visits   In company visits, we collaborate with some of Denmark’s biggest companies to come and visit dem on site and hear about their work with sustainability and responsibility. In 2011/12 we arranged four visits.

Better  Place   We started off the fall semester with a visit to the sustainable mobility company Better Place at their visitor centre in Hellerup. In an exciting and comfortable atmosphere the participants got to know how Better Place tries to optimize the driving experience and at the same time minimize environmental impact and cost. The visit was topped off with a test ride in one of their electric cars, convincing everybody that sustainable transportation is the way to go!

Top  Toy   In the middle of the sleepy town Tune lays the playful and colorful headquarters of the toy company TOP-TOY. Friendly employees took us through the company’s offices and its different departments, almost losing a couple of students during our tour around the life-size Toys "R" Us-store. Luckily, they were found for the ensuing presentation about TOP-TOY’s sustainability work, touching upon issues such as global supply chain management, sustainable packaging and child labour in toy production. Leaving with unique insights and reflections, the participants thought it was well worth travelling to this toy company far, far away in the land of Tune.

Danske  Bank   In the beginning of March, the Corporate Responsibility Department at Danske Bank welcomed us to their headquarters in central Copenhagen. The group of students were given a thorough introduction to their many efforts to promote and encourage responsibility, ranging from sustainability reporting to climate credit investments. The Danske Bank representatives also engaged the students by presenting some dilemmas they face in their work, challenging them further by playing the UN Global Compact dilemma game. In sum, a very informative, interactive and fun company visit!


Dong  Energy   In April, DONG Energy welcomed a small group of students to their headquarter, where they were given a comprehensive introduction to the company’s sustainability strategies. The participants got the chance to speak to business analysts about the energy industry in general and the slow transition towards renewable energies. Another speaker was the Head of the DONG Energy CSR department, discussing the particular CSR challenges facing the company in the coal industry. The visit was a huge success, judged not only on the interesting content, but according to our survey 70% of the participants said the visit had increased their interest in sustainability issues!

360°  Fairtrade   As the first university in Scandinavia, CBS received the title of a Fairtrade University in November 2011. This meant that we should have at least five Fairtrade - products in the canteen. All coffee, tea and sugar served at conferences and meetings should be Fairtrade

certified.

The

institution

should also host two events yearly to inform about the concept and the reasons of the Fairtrade Labelling Organization. 360° was a vital part of this progress, as both initiators and organizers.


360°|Lab   During the academic year, the many events organized by 360° were strategically organized into different segments. In this connection, 360°|Lab was created containing the various ad-hoc events. 360°|Lab is very much representing the sandbox environment of 360°. Here, new initiatives and ideas surface to be supported and developed with the potential to become a core activity of 360°.

NGO  meets  Business   More important than ever, yet still an up- and coming field: NGO-Businesspartnerships. On February 8th, 360° - Students for Sustainability and 180 Degrees Consulting organized a conference for students to find out about the opportunities, challenges, current developments and future perspectives in this field. Different organizations provided the audience with perspective from both NGOs and businesses, and included Microsoft, Copenhagen Business School and Red Cross. The following lively debate was moderated by professor Mette Morsing from CBS Centre for Corporate Social Responsibility.

Sustainability  Next  in  China  and  Denmark   In collaboration with the Ministry of Foreign Affairs, 360° hosted a seminar at CBS on sustainability in China and Denmark. Friis Arne Petersen, Ambassador of Denmark to China, presented ‘what to expect and how to respond’ in relation to macroeconomic tendencies in China and how sustainability is aligned with business in China. Next, Anna Lise Mortensen Grandjean, Director at the Danish Business Council for Sustainable Development, presented sustainability trends and challenges in a Danish business context. The seminar was successfully completed with around 120 participants. The Ministry of Foreign Affairs and 360° were both very satisfied with the collaboration and outcome of this event.

360°|Film  Club   Unfortunately, this year the firm club took only place two times during the first semester. Although we received a lot of good feedback for the first two movie presentations, the Film Club got put on hold due to a missing concept for funding. The movie licenses turned out to be too pricy and would restrict other


projects of 360°. We hope that in the next year we find a way to solve this matter and can continue with this project.

Green  Week   In October 2011 the campus at Solbjerg Plads was transformed into a centre of green ideas. Green Week offered a range of different seminars, activities, and speeches open for participation in order to create awareness and debate among students on environmental and sustainability topics. Each day of the week was assigned to a certain theme, which made it possible for students to inform themselves on topics such as fashion and beauty, food and beverage, and waste and water. Having taken a major part in organizing the week together with CBS Green Office, 360° was represented in the main hall with different activities. Here, several 360° volunteers were ready to engage and discuss the daily topics with curious students.

Sustainable  Christmas  Bazaar   For the second year in a row, 360° hosted the sustainable Christmas bazaar at CBS. The aim of the bazaar was to make students and others at CBS become aware of alternative solutions to the

traditional

consumption

patterns during Christmas. Just like the previous year this was organized around a flea market. Students

were

invited

to

sell

second hand clothes and items. Also, NGOs such as Red Cross, 1010, Forests of the World, and others were invited to present their alternative solutions to traditional Christmas gifts. This event was positively received by many at CBS and a good atmosphere was created - especially due to the great smell of cookies, cakes, and coffee enjoyed to the sounds of jingle bells and hohohos... Last but not least, Santa Claus (x 2) made this moment unforgettable!


nextLead   The nextLead - Responsibility week took place for the first time this year. 360° Students for Sustainability collaborated with the student organizations Net Impact, AIESEC, CEMS and 180° Consulting to organize the event at CBS. The five days each focused on an individual topic - start, create, link, elevate combine. As this year’s topic was responsibility in business and leadership we managed to organize some very attractive key speakers. A summarizing video of the nextLead week can be seen at nextLead’s youtube channel.

On friday night everybody could enjoy a great party at the Tietgenkollegiet. The profit was donated to Care, a NGO. The party raised the impressive amount of 18200 DKK. It was a great opportunity to gather the resources of so many student organizations and to jointly launch such an event. We look forward to repeat the event next year.

BoP  Innovation  Day   On October 11, 2011, 25 selected CBS students got the chance to take part in the BoP Innovation Day with Novo Nordisk, where they worked on an interesting Bottom of the Pyramid business case taking place in Cambodia. The students were separated into different teams and worked on solutions for the given case during an intense and innovative workshop phase. Afterwards, every group presented its findings to a jury which evaluated the different business solutions and announced a worthy winner at the end of the day. The event was a great success and got very positive feedback, which is why we would like to organize a BoP Innovation Day every semester.


360°  Crossing  Borders     The most important strategic decision of this academic year was the decision to become a full member of the international organization oikos. The Sustainability Platform made it possible for 360° to attend the following meetings: FutureLab in St. Gallen, Switzerland, Winterschool in Berlin, Germany and Spring meeting in Barcelona, Spain. For the future, we really look forward to see the joint development of oikos and 360° as we can see that it can be highly valuable for us as a student organization and a communicator on sustainability.

oikos  FutureLab   As mentioned, 360° decided to investigate the possibilities to join oikos International in the beginning of the fall semester. We were invited to come to the ‘Presidents’ Kick Off weekend’ in Zürich and to ‘the FutureLab’ in St. Gallen. Janni Raundahl, Chairwoman, Christina Ek, manager of Company Visits and Ane Cæcilie Scheel, Vice Chairwoman, participated to get to know the network. The aim with the first summit

was

to

to

develop the chapters and

strengthen

a

network that supports them so that they can make an impact at the universities. The oikos FutureLab was a twoday

event

that

gathered student members, alumni, faculty members and professionals with the prospects to share knowledge between the many members, strengthen oikos’ current work as well as nurture an on-going exchange within the oikos community to set agendas, define priorities and join forces to increase impact.


Winterschool  2011   Parallell to the FutureLab conference was the the oikos Winterschool in Berlin on ‘Social Entrepreneurship’. Simon Barducci, Manager of Develop Prize, and Luisa Schoenwald,

Communication

Manager,

were

sent

to

represent

us.

The

participants were invited to apply by handing in project outlines for their own social start-ups; we decided to present Develop Prize. Participants included students and young entrepreneurs from all around the world, e.g. India, USA, Canada, Sweden, Germany, Brazil, Georgia and the Netherlands, so it was an excellent opportunity to get to know more about the “oikos family”. The knowledge gained during the week on how to develop a business idea and how to start up your own social enterprise was especially valuable for Develop Prize to pass on to their competition participants.

oikos  Spring  Meeting     The delegation to Barcelona consisted of Regine Hagen, Tor Svendsen, Natalie Pedersen and Joerg Weisshar. The topic for the International Spring Meeting in Barcelona was ‘Sustainable Mobility’. As an organization, we had an overall goal for 360° at the meeting; to become a full Chapter in the oikos network. 360° was accepted as “oikos Copenhagen Chapter” by unanimous election during the Legislative after

the

had

Meeting members

given

presentation

a

on

achievements 2011

from

and

our

objectives aspirations future.

and for

The

feedback

our

the

positive on

presentation overwhelming

the was and

positive boost for us.

a


Looking  Ahead:  Beyond  a  Grass-­‐roots  Approach   It is clear that the sustainability debate has for real entered the board rooms and the class rooms. We receive more attention from businesses and NGOs looking for students to engage in dialogue with as well as from other our co-students interested to hear more. This has pushed us to professionalize our work and restructure our organization. Previously, our focus was on the members. The persons coming into the organization were the ones who decided which projects we should engage in. This was in many ways good as we learned a lot by being active in various fields in different set ups, from collaborative workshops and seminars to company visits and case competitions. Onwards, however, we want to engage in fewer projects but with a big impact. Members are of course still the backbone and the essence of 360° and any individual with an idea that fits our mission can still use the organization as a platform to materialize it. We have the knowledge and the network to make things happen. The change from grassroot organization based on activist work to a XXX has been difficult but we can see that our efforts now pay off as we can lift more interesting and bigger projects. In 2011/2012, we have partnered up with the ‘The Sustainability Platform’. The platform is gathering all initiatives on responsibility and sustainability on CBS. We are the natural link between CBS as an organization and the students. We are excited to see the partnership unfold as we believe having strong connections between the institutions is key to make the real changes on campus, in the lectures and thereby in the wider community. The platform is a great partner to have to help us reach our goals. Another new partnership is with Copenhagen School of Entrepreneurship as one of our main pillars is ‘Social entrepreneurship’. We are looking forward to a dynamic relationship with mutual benefits as we share the mission to create a solid growing ground for entrepreneurial activities with a social impact. The outlook for 2012/13 is promising. We have worked hard to be were we are, namely on the springboard to become a game-changer in the sustainability field.


www.360students.dk info@360students.dk 360째 Students for Sustainability Howitzvej 60, 2. sal 2000 Frederiksberg


360 Students for Sustainability Annual Report 2011/2012  
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