ohlala Spotlight â€œTimeless design cannot be made by copying classic designs or by taking styles from the pastâ€?
Which colour or material would you like to add to the Bang & Olufsen world? I would really love to use white metal, but that does not exist yet. Imagine completely matte white surfaces but with a depth that cannot be achieved by the use of paint. We have definitely not finished exploring the use of aluminum; it is an incredible versatile material. Colours have to be subtle and somewhat integrated with the material. This gives the colour a sense of trueness and genuineness. At the same time I do have a dream of finding a color that does not exist yet. How would you describe Scandinavian design? I guess there is a kind of mild and honest minimalism in Scandinavian design; it is human and warm, not cold. There is a bit of unpretentious coziness that expresses relaxed comfort and human openness. It is a bit more authentic. Maybe it is just the more long lasting non fashion approach that does it. There is also the fact that most people in Scandinavia have grown up with modern design and are surrounded by it every day. There is a high sense of quality understanding. Bang & Olufsen, Al Sawari Tower - B, Corniche Road, Abu Dhabi and the Dubai Mall, First Level Fashion Avenue. www.bangolufsen.com
For The Modern Middle Eastern Woman