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Ybrant Digital eCommerce Performance Agency


Introduction GLOBAL

• 16 local offices • 50 national markets • 500+ agencies and brands

TECHNOLOGY

• Proprietary tools • Auto-Optimization • API and data integration

PARTNERS

• Display Exchange Seats • Facebook API • Microsoft Sales House


Social Philosophy Efficiently building and managing a successful facebook

strategy is our partners biggest challenge‌ ‌Ybrant Social provides the complete guidance and services that lead to success.


Brands

Agencies

Clients and Partners


Performance approach  ROI monitoring  Pixel tracking up to 10 levels

Creative 1

Delivery

 AB testing – free creative services  Automatic generating multiple ads Creative 2

 Only best performing ads remained Average ROI Example 80%

 Various performance models: CPL/CPA/CPS/CPI/CPD Creative 3

 100% media cost transparency 1

2

3 Days

4


Transparency  Online 24/7 reporting  Transparent reporting system  Multi-user capabilities  Multi-account management  Layered reporting  Ability to export data  Customizable logo per account  ROI  Campaign and ad level reporting


Case Study - Facebook Company Name- Tchibo Geo- DE Target: Male & Female 18+ Interests- not given by the client, according to the product we promoted  activity model- Dynamic CPC + Fee  eCPA was 12% lower then goal  ROI = 113%


Case Study - Facebook Campaign Goal

Type of ads-

 Drive sales of its unique products

 Standard ads

 Increase brand engagement

Campaign results-

 CPA of 20€

 eCPA was 12% lower then goal

What was done-

 ROI = 113%

Daily optimization based on Pixel tracking

Optimizing based product pricing

 Average Daily Clicks = 2,182

Different targeting per offer type (Clothing, lifestyle, out door style, etc.)

 Average Daily Sales = 23

Targeting by relevant Interests

Using age segmentation to improve results

Optimization through a daily cup of clicks

keeping the best converting ads


Case Study – Facebook Company Name- Metro Deal Geo- PH & ID

Target: Male & Female 18+ Interests- not given by the client, according to the product we promoted  activity model- Dynamic CPC + Fee  Budget- 120K$ per month  CPL goal- $1  eCPL avg of $0.5-0.7$

 ROI = 150-200%


Case Study – Facebook Campaign Goal Expose users to the unique daily deals  Generate sales by increasing leads base  CPL of 1$

Type of ads

Standard ads

Campaign results-

 eCPL of 0.5$  ROI = 200%

What was done

Daily optimization based on Pixel tracking

Different targeting per offer type (Clothing, lifestyle, out door style, etc.)

Targeting by relevant Interests

Using age segmentation to improve results

Optimization through a daily cup of clicks

keeping the best converting ads

 Average Daily Clicks = 45K

 Average Daily Leads = 10K


Case Study – Display Biliger.de

buscape.com.br

 Geo: Germany

Geo: Brazil

 Gender: Male + Female,

Gender: Male + Female

 Age: 25-45

Age: 25-45

 Budget: 25K$ monthly

Budget: 30K$ monthly

 ROI: 110%

ROI: 140%


Case Study – Display 3suisses.fr

swarovski.com

 Geo: France

Geo: UK, US, France, Germany

 Gender: Male + Female

Gender: Female

 Age: 25-45

Age: 25-55

 Budget: 15K$ monthly

Budget: 20K$ monthly

 ROI: 120%

ROI 210%


Case Study – Display •

patek.com

 Geo: Italy

Geo: Italy

 Gender: Male + Female

Gender: Male

 Age: 25-55

Age: 35-55

 Budget: 50K$ monthly

Budget: 20K$ monthly

 ROI 110%

ROI: 136%

IKEA - hemmaikea.it


Let Us Guide You Campaign Management and Creative Service

Training and Guidance

Campaign upload and management

Facebook strategy

Highly trained & dedicated Campaign Management team

Sales pitch

Creative Factory support

Updates and new features

Deep optimization & tracking

Measurements

Facebook strategy guidance & support

Join roadshows

Tailor-made SLA

Success stories

6 days a week of global service


Thank You


Ybrant digital - performance ecommerce agency