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SWISS DESIGNED HIGH QUALITY HEADWEAR

Winter 2018


#GOEXPLORE


”In 2006 hä? was founded by my brother Mat. We spent some time in Mammoth Mountains to shred the park when Mat hurt his back and therefore wasn‘t able to snowboard anymore for six weeks. Back then Mat had dreadlocks and never found a beanie that did fit him well enough. Bored of the American tv, he decided to knit some beanies by himself. The whole crew was stoked on the smooth style and fit. That’s how it all started and we never thought that we can go all the way to the point we are at right now. During the last ten years our hä?family has grown a lot and people with the same passion joined us on our journey. Watching our childhood heroes – like Nicolas Müller or Heikki Sorsa – shredding with the stuff we designed, Mat and I are smiling at each other and can hardly believe it. We are very proud to have started something with our own hands that evolved to something bigger than just a label. Hä? became a family. Our team riders and hä?family members are working closely with us, which leads to constant improvement of functionality and style of our products. Together we create new styles to make your days out in the cold as fun as possible. As as Swiss brand we go in for quality. We will continue to produce high quality headwear and are curious to see where hä? will take us. Hop in and join us on our journey!“ Sebi Bumann, Co-founder.


Polycolon® is a highly functional fabric. Our team riders are really stoked about its functionality as a first layer. Polycolon® gets rid of uncomfortable moisture from the skin and stays dry, is really light and guarantees highest wearing comfort. It‘s dry when it‘s wet – it‘s warm when it‘s cold! Merino is a really fine and soft natural fiber. The Merino Wool absorbs moisture vapour, which means less sweat on your body. It even absorbs the odours from sweat. It is also an active fiber that reacts to changes in body temperatures. You will stay warm when it‘s cold and it helps you to cool when it‘s hot! Dralon® provides softness and warmth. This synthetical fiber ensures stability and shape retention. But it doesn‘t only keeps your accessory in shape, it guarantees a high lightfastness in any colour. Moreover products made of Dralon® are crease-resistant, easy to clean and are quick to dry. Acrylic fabrics dehumidify very quickly. The synthetical fibre provides in cold weather excellent insulation and warmth. It is not only warmer than a lot of other

SWISS DESIGNED HIGH QUALITY HEADWEAR During the winter months the Swiss Alps is a tough environment. We are happy to call those mountains our home and spend day after day in harsh conditions. This leads to a steady innovation and improvement of our products, from which emerges the high quality of our head wear. We focus on high quality, but transperancy and a fair production are just as important to us. J

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fabrics, as for example cotton, it is also really light. Therefore products made of acrylic have a high wearing comfort.

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ThinsulateTM insulation works by trapping air molecules between you and the outside. The more air a material traps in a given space, the greater its insulating value. Because the microfibres in ThinsulateTM insulation are far finer than other fibres, they trap more air in less space, which naturally makes it a better insulator. Our quick dry jacquard fabric is very breathable. The composition of 95% polyester and 5% lycra makes sure every product has a very high wearing comfort. The polyester ensures durability, moisture transport and will keep you warm. The 5% lycra ensures elasticity which guarantees a perfect fit. Everything started in the South of Switzerland. Some of our products are still hand-crocheted in the beautiful valley called Wallis. Surrounded by the highest mountains of Switzerland, our grandma, mother and friends are still working daily on some of the nicest products we have (available only in Switzerland). Made in Europe! – this counts for the biggest part of our products. We are working intensly together with a small family-owned business closed to Łódź. The qua-

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lity standards in Poland are incredibly high. With our common passion for accessories and highly functional fabrics we definitely pushed our products to the next level. For years we are working successfully in India. Some of our best neckwarmers are made in the South of India, where temperatures are really high all year around. This effort, the nice fabrics and the longstanding experience ensure we can produce some of the finest head wear you can find on the market.


Handmade! The products with this smart button are hand-crocheted. These high quality products are made with lots of love and passion. ONE x TWO

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One X Two! You get one product but can use it at least in two different ways. With only a flick of your wrist you can transform this product in a different style or another product with different features and benefits. Reversible! - Flip your product inside out and you have a different colour way! Ergo-fit – This product has a very special style to make sure it fits better to your head or body shape. The ergo-fit ensures a higher functionality than other comparable products on the market. Lining – An additional fleece lining guarantees a even higher wearing comfort. We use a very fine and warm polyester polar fleece which makes sure you can stay much longer out in the cold. Level 1 warmth – This product will keep you warm but not necessarely on the coldest of winter‘s days. It is meant for the spring days in the park where the

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wind might be still cold and the sun is getting strong every day. Additionally, this product is perfect for hiking and mountain tours, where you want to wear light fabrics. Level 2 warmth – This product will keep you warm and cozy for nearly every kind of condition during a winter. The majority of our products regarding warmth

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are level 2. From the first to the last snowfall you will be happy with a product of level 2. Level 3 warmth – This product is meant for the outdoor enthusiasts which don‘t mind to go out when it‘s icy cold. Are you somebody who doesn‘t mind to shred

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some powder when the sun is not shining and it‘s stormy? Than this is your level! The cold has no chance with one of these products!

SWISS DESIGNED HIGH QUALITY HEADWEAR


BEANIES Beanies are the heart of our collection and each winter, together with our team riders, we are constantly looking to improve our assortment of beanies. No matter if you are going for a walk in the city on a winter‘s day, riding down a mountain or going for a mountain tour, our beanies won‘t let you down.

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TEAM

Unisex – Highly Functional Polycolon Lining – 70% Acrylic & 30% Polycolon – Highly Adaptable Knitting Structure – 1 Beanie, 2 Styles – Made in Europe – One Size Fits All ERGO

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Black

Olive

Saphir

Bordeaux


DRIFTER MERINO

Unisex – Highly Functional Combination of 50% Merino & 50% Dralon® – 1 Beanie, 2 Styles – Made in Europe – One Size Fits All ONE x TWO

Bordeaux

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Grey

Kaki

Blue

Gun Metal


STROLLER

Unisex – 100% Warm Acrylic – Thick Yarn for Handmade Look – Black Polar Fleece Lining for Extra Warmth – Faux Leather Patch – Made in Europe – One Size Fits All 3

Beige

Jeans

Kaki

Grey

Aubergine


NAVIGATOR

Unisex – 100% Warm Acrylic – 1 Beanie, 2 Styles – Made in Europe – One Size Fits All ONE x TWO

Jeans

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Dark Grey

Army

Red

Brown


RAMBLER

Unisex – 100% Warm Acrylic – Made in Europe – Faux Leather Patch – One Size Fits All 2

Green

Blue

Anthracite

Bordeaux

Beige


EXPLORER

Unisex – 100% Warm Acrylic – Made in Europe – Faux Leather Patch – One Size Fits All 2

Blue

Bordeaux

Beige

Purple Haze

Black


TM

ADVENTURER

Unisex – Thinsulate Insulation – 100% Warm Acrylic – Made in Europe – One Size Fits All

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Black

Green

Earth

Emerald

Taupe

Heather Grey


PROTECTOR

Unisex – 100% Highly Functional Polycolon® – Perfect for Mountain Tours Due to It‘s High Breathability – Fits under Your Helmet – Made in Europe – One Size Fits All ERGO

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Black


ROOKIE

Unisex – 100% Warm Acrylic – 4 Layers for Extra Warmth – Made in Europe – Big Logo – One Size Fits All 3

Earth

Green

Blue

Black

Grey


YOUNGSTER

Two to Seven Years Old Kids – 1st Row: ThinsulateTM Insulation – 2nd Row: Polar Fleece Lining – 100% Warm Acrylic – Made in Europe – One Size Fits All

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Black

Beige

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Jeans

Grey


#STAYWARM


NECKWARMERS Do you know the feeling of having a really cold face? We don’t! With our functional neckwarmers you will always stay warm and cosy.

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TEAM

Unisex – Highly Functional Polycolon Lining – 50% Acrylic, 50% Polycolon – Highly Adaptable Knitting Structure – Ergo-Fit that Wraps Round Your Shoulders – Faux Leather Patch – Made in Europe – One Size ERGO

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Black

Kaki

Navy

Bordeaux


DRIFTER MERINO

Unisex – Highly Functional Combination of 50% Merino and 50% Dralon® – Two Layers – Faux Leather Patch – Made in Europe – One Size Fits All ONE x TWO

Gun Metal

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Grey

Kaki

Blue

Bordeaux


STROLLER

Unisex – 100% Warm Acrylic – Thick Yarn for Handmade Look – Wellness Polar Fleece Lining for Extra Warmth – Faux Leather Patch – Made in Europe – One Size Fits All 3

Black

Grey


WELLNESS

Unisex – 100% Wellness Polar Fleece – Faux Leather Patch – Silvano Signature Line: Photo Print on Polyester 5% & Wellness Polar Fleece 95% – Woven Label – Made in India – One Size Fits All ERGO

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Grey

Black

Snowstorm

White

Windlip


POLAR FLEECE

Unisex – 100% Soft Polar Fleece – Embroidered Logo– Silvano Signature Line: Photo Print on Polyester 5% & Soft Polar Fleece 95% – Woven Label – Made in India – One Size Fits All ERGO

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Black

Grey

Double Trouble

Out There


EXPLORER

Unisex – 100% Warm Acrylic – Polar Fleece Lining – Made in Europe – Faux Leather Patch – One Size 3

Blue

Beige

Bordeaux

Purple Haze

Black


REVERSIBLE

Unisex – Reversible & Double Colour – 100% Polar Fleece – Two Layers – Ergo-Fit that Wraps Round Your Shoulders – Faux Leather Patch – Made in Europe – One Size

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Black

Navy

Gun Metal

Grey


THE X

Unisex – One Neckwarmer, Two Styles –One Half Very Breathable and Quick Dry Jacquard Tube (95% Polyester, 5% Lycra) – Other Half 100% Polar Fleece/Photo Print on Polyester 5% & 95% Polar Fleece – Made in India – One Size Fits All J

Black

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Windlip


TUBE

Unisex – Black and Black Mel: Highly Functional Composition of 92% Polyester & 8% Elasthan Made in Europe – Black: Quick Dry Jacquard of 95% Polyester & 5% Lycra Made in India – One Size Fits All J

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Black Jac.

Black

Black Mel


KIDS

Two to Seven Years Old Kids – 100% Wellness Polar Fleece – Embroidered Logo – Made in Europe 3

Black


#OUTTHERE


MASKS & HOODS When functionality meets style –this is what you get! Our team riders love our masks and hoods. Next to a ton of style you will get the best wearing comfort. Our highly functional hoods and masks will keep you warm in any kind of condition! J

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THE LEVI

Unisex – Integrated and Adjustable Neckwarmer – Several Buckles Ensure a Perfect Fit – Full Head Coverage – Leather Patches – One Size Fits All ONE x TWO

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Deluxe

Black

Slim

80% 420 GSM Cotton and 20% Polyester. Buckles to Adjust Fit. Integrated Wellness Polar Fleece Neckwarmer & Lining. Fits over Your Helmet.

100% Polar Fleece. Buckles to Adjust Fit. Integrated Grey Polar Fleece Neckwarmer. Fits over Your Helmet.

100% Polar Fleece. Integrated Black Polar Fleece Neckwarmer. Two Leather Buckles to adjust Fit. To Wear without Helmet.

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THE STORM

Unisex – 100% Warm Acrylic – Lining: 90% Cotton & 10% Elasthan – Two Layers – Embroidered Logo – Made in India – One Size Fits All 3

Black


THE MASK

Unisex – 100% Soft Polar Fleece – Top Part: Highly Functional Quick Dry Jacquard of 95% Polyester & 5% Lycra – Full Head Coverage – Fold Top Part Inward to Wear as a Neckwarmer Only – Silvano Signature Line: Photo Print on Polyester – Fits under Your Helmet – Made in India – One Size J

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Black

Snowstorm

Out There

Double Trouble

Top: Highly Functional Quick Dry Jacquard of 95% Polyester & 5% Lycra. Bottom: Polar Fleece Neckwarmer. Fits under Your Helmet.

Top: Highly Functional Quick Dry Jacquard of 95% Polyester & 5% Lycra. Bottom: Wellness Polar Fleece Neckwarmer. Fits under Your Helmet.

Top: Highly Functional Quick Dry Jacquard of 95% Polyester & 5% Lycra. Bottom: Warm Polar Fleece Neckwarmer. Fits under Your Helmet.

Top: Highly Functional Quick Dry Jacquard of 95% Polyester & 5% Lycra. Bottom: Warm Polar Fleece Neckwarmer. Fits under Your Helmet.

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THE NINJA

Unisex – Highly Functional Quick Dry Jacquard of 95% Polyester & 5% Lycra – Full Head Coverage – Fold Top Part Inward to Wear as a Neckwarmer Only – Fits under Your Helmet – Embroidered Logo – Made in India – One Size J

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#GOPLACES


HEADBANDS & KNITS A headband is the perfect accessory for the cooler mornings in fall, where a beanie might still be too warm to wear. It fits easily in your pocket and represents therefore a must have for the slopes as well. After the last run you take the helmet off and you have something stylish to wear! Our knits are brand-new and have been designed to keep you comfy during the cold and dark winter days. ONE x TWO

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HEATHER

Unisex – 70% Acrylic & 30% Fine Wool – Polar Fleece Lining – Faux Leather Patch – Fits in All Common Jacket Pockets – Made in Europe – One Size Fits All 2

Kaki

Beige

Grey

Jeans


UNI

Unisex – 100% Warm Acrylic – Polar Fleece Lining – Faux Leather Patch – Fits in All Common Jacket Pockets – Made in Europe – One Size Fits All 2

Black

Bordeaux

Saphir

Grey Mel


KIDS

Two to Seven Years Old Kids – 100% Warm Acrylic – Polar Fleece Lining – Faux Leather Patch –

Fits in All Common Jacket Pockets – Made in Europe – One Size Fits All 2

Grey Mel

Saphir


#HOME


KNITS

Unisex – 100% Warm Acrylic – Faux Leather Patches – Made in Europe – One Size ONE x TWO

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Wayfarer

Roamer

Vagabond Black

Vagabond Grey


HOODIES Our line of hoodies was influenced a lot by our team of snowboarders and skiers. The ride hoodies, especially, have become more and more functional thanks to their input. They feature a built-in neckwarmer, a music pocket, a small pocket on the left sleeve for ski passes and a super warm 420g fabric. The Street Hoodies look basic but come with uniqueness and style. The 280g fabric is perfect for your daily business. ERGO

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RIDE HOODIES

Unisex – 80% Cotton & 20% Polyester – Super Warm 420 Gsm – Integrated Neckwarmer – Music Pocket – Arm Pocket for Your Ticket – Baggy Fit for Shredding – Drawstring around the Hem – Hood with Draw String and Neckwarmer Allow Full Head Coverage –Made in India ERGO

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Navy


STREET HOODIES

80% Cotton & 20% Polyester – Warm 280 Gsm – Hood with Draw String –Made in India 2

Grey

Olive


Silvano Signature Five years ago Silvano came up with the idea to print some of his shots onto t-shirts and since he is one of our best friends, we were totally up for it. In 2012 the „Silvano Signature Line“ was launched successfully. Since 2012 we added each season a variety of different products which Silvano designed. Silvano spends his winters with some of the biggest legends of our sport like Nicolas Müller, Fredi K, Jake Blauvelt and many more. He follows them arround on their adventures and often stands out there in the cold for several hours. Silvano knows what‘s best to stay warm and influences our products a lot. At this point we want to thank Silvano once again for letting us print some real art onto our products – thanks buddy! J

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Windlip

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Out There


SHIRTS

Unisex – 65% Soft Cotton & 35% Elastic Polyester – Vintage Look – Printed Art – 180 GSM – S/M/L/XL 1

Slash Rider: Nicolas Müller


Hangtime Rider: Fredi K

MĂźllair Rider: Nicolas MĂźller


Home

Glacier


snowboard Mathieu Schaer, Max buri, Severin Van Der Meer, Mario Käppeli, Marco Smolla, Levi Luggen, Jonas Boesiger, Michael Schärer, Aurel Anthamatten, Julien Emch, Fred Couderc, Marco Schwab, Celia Petrig, Leandro Eigensatz, Mika Andenmatten, Bernhard Kraxner, Friedl May, Nadja Flemming, Martin Seiler, Johannes Zösmayr, Féfé Pellacani, Sam Schaer, Pascal Annen, William Arnold, Matthias Schwestermann, Talha Karakoca, Noah Vicktor, Philippe Hänni, Andreas Arn, Julian Fürsinger, Ariana Bellwald, Angelo Werlen, Philipp Zurbriggen, Cedi Schumacher, Maxime Jaccoud, Sebi Bumann, Mat Bumann

#HAEFAMILY

freeski Lisa Zimmermann, Nico Vuignier, Alessandro Jossen, Philo Bair, Fabian Braitsch, JP Furrer, Maxi Noppeney, Regina Rathgeb, Mathias Obmascher, Antonin Maudry, Anthony Vuignier, Jacques Summermatter, Andreas Burri, Philipp Baumgartner, Samuel Baumgartner, Andreas Seiler

creative Silvano Zeiter, Mike Knobel, Jeffrey Gabriel


hä?wear GmbH, Amselweg 8, 3930 Visp, Switzerland info@ha-wear.com cell mat: +41 (0)79 516 06 76 copyright hä?wear GmbH 2016 photos: silvanozeiter.com


Winter 2018