THE AWARD-WINNING PUBLICATION OF THE OAKLAND METROPOLITAN CHAMBER OF COMMERCE | www.oaklandchamber.com | VOL XXXVIII NO. 7/8/9
Chamber’s 111TH Annual Meeting CELEBRATE THE WINNERS Page 4
SPECIAL SECTION: TRANSPORTATION Page 9
SMALL BUSINESS New salary requirements Page 10
Summer Series 2016 SPECIAL SECTION: EDUCATION Page 24
OAKLAND BUSINESS REVIEW
Visit www.oaklandchamber.com for more business opportunities, news and event registration.
> Election Series looks at Oakland’s November ballot by Aly Bonde
S PART OF OUR ongoing mission to educate members about relevant policy issues, the Chamber is launching a 2016 Election Series to preview and discuss measures and candidate races on Oakland’s November ballot. As is true in all presidential elections, 2016 will have a lengthy ballot. The Chamber is convening two breakfast forums – hosted jointly by the Public Policy and Economic Development committees – to vet the numerous bonds and parcel taxes that Oakland voters will be asked to approve. The average Oakland single-family homeowner pays an estimated $5,900 annually in property taxes. If all local bond and parcel tax measures pass in November, that could increase by more than $400 once all the bonds are issued. The first event took place Friday, July 8 and the second on Friday, Aug. 26 from 8:30 to 10 a.m. at the Chamber offices. At the first event, Supervisor Wilma Chan spoke about the County Affordable Housing Bond, City Councilmember Abel Guillen discussed Oakland’s Infrastructure Bond, and Councilmember Annie Campbell Washington spoke about the sugar-sweetened beverage tax. The August event discussed two transportation-related measures – the BART bond and the AC Transit parcel tax. AC Transit General Manager Michael Hursh spoke about the importance of stable funding for AC Transit’s operations and BART General Manager Grace Crunican spoke about the need to upgrade BART’s aging fleet. The following is a preview of what will be on Oakland’s ballot, in addition to the 17 statewide measures. Please check the Chamber’s website for additional events and candidate forums this fall at www.oaklandchamber.com. Measure HH – Sugar Sweetened Beverage Tax – A 1 cent per ounce tax on the distribution of sugar-sweetened beverages in Oakland including products such as soda, sports drinks, sweetened teas, and energy drinks but exempting milk products, 100% juice, baby formula, diet drinks, or drinks taken for medical reasons. The measure includes an exemption for small business with annual gross sales less than $100,000. It’s estimated to raise between $6-12 million per year that will go into the general fund and be spent on education and youth programs as guided by a panel of health experts and community members. | Vote threshold: 50% +1 Measure II – City Leasing Authority – A charter amendment to increase the City’s leasing authority to 99 years. Currently, the City of Oakland is only able to lease city-owned land for a maximum of 66 years. The City says it has found it difficult to convince developers to lease land for 66 or less years when the project improvements will last 100 or more years. | Vote threshold: 50% +1 Measure JJ – Renter Protections – A measure to expand Oakland’s Just Cause for Eviction
ordinance, originally passed by ballot measure in 2002. The current law applies only to units built before 1980 and prohibits evictions unless it is for one of the 11 “just causes” for eviction – such as nonpayment of rent, illegal use, owner or family move-in, substantial damage, or violation of a rental agreement. The measure would extend Just Cause to units built before December 31, 1995. It would also require landlords of rent controlled units built before 1983 to request approval from the City for rent increases above the cost of living adjustment. | Vote threshold: 50% +1 Measure KK – Infrastructure Bond – A $600 million bond to go towards addressing the city's $400 million street paving backlog; pedestrian improvements; improving fire, police, library, and parks facilities; water, energy, and seismic improvements; and rehabilitating affordable housing units. The first bond issuance is limited to $200 million to avoid a sharp increase in property taxes. It’s estimated that once all the bonds are fully issued, the debt service will cost an average of $69 per $100,000 of assessed value. | Vote threshold: Two-thirds Measure LL – Police Commission – An amendment to the City’s charter to establish a Police Commission of civilian commissioners to oversee the Police Department by reviewing and proposing changes to policies and procedures, requiring the Mayor to appoint a new Chief of Police from a list of candidates provided by the commission, and having the authority to terminate the Chief of Police for cause. It will also establish a Community Police Review Agency to investigate complaints and recommend discipline. The Commission will consist of seven regular and two alternate members. The Mayor would nominate three regular and one alternate commissioner, subject to the City Council’s approval. The remaining Commissioners will be chosen by a nine-member selection panel that itself is chosen by each Councilmember and the Mayor. | Vote threshold: 50% +1
Measure G1 – OUSD Parcel Tax – A $120 tax per parcel of property for 12 years to fund a districtwide educator salary increase and give grants to middle schools to increase access to courses in arts, music, and world languages. The tax is expected to raise $12.4 million annually and has exemptions for senior and very low-income residents. Sixty-five percent of the funds will go toward raises to school site educators at both district and charter schools. The remaining 35% will be given as grants to district and charter middle schools. | Vote threshold: Two-thirds – continued on page 3
> Celebrating the award winners
HE CHAMBER CELEBRATED OAKLAND AND ITS AWARD WINNERS AT THE 111TH ANNUAL MEETING, FEATURING A KEYNOTE ADDRESS by Christopher Thornberg of Beacon Economics, who presented an update to the Oakland Chamber District Economic Indicators Report, an annual district-by-district analysis of Oakland’s economy.
The award winners gathered afterwards. They are: Front row (left to right): Janet Liang, representing Kaiser Permanente (Deep Roots Award); CJ Hirschfield, Children’s Fairyland (Heart of Oakland Award); Marta Riggins, Pandora (Tech Oakland Award); Amana Harris, Attitudinal Healing Connection (Secret Sauce Award); and Kim Bardakian (Leadership Oakland Alumnae Award). Back row (left to right): Chamber President Barbara Leslie; Rick Welts, Golden State Warriors (Oakland on the Map Award); Mike Hannigan, Give Something Back (Community Catalyst Award); B Byrne, Clef (Tech Oakland Award); Kokomon Clottey, Attitudinal Healing Connection (Secret Sauce Award); and Chamber Board President Mark Everton. Nearly 400 businesspeople and guests attended the gala; Kaiser Permanente was the event sponsor. For more information on the Chamber’s Annual Meeting, see pages 2, 4 and 6-8. ■
April 2010 |1 1
Thank you to our 2016 Annual Meeting Sponsors Event Sponsors
Partner Sponsor Table
| OBR Oakland Business Review | www.oaklandchamber.com
> Election Series – continued from page 1
Measure A1 – County Affordable Housing Bond – A $580 million bond to create and retain affordable rental and homeowner housing units and assist existing low-income and vulnerable residents. Homeowners programs would be allocated $120 million while rental housing programs would be allocated $460 million. Oakland stands to receive at least $100 million, possibly closer to $200 million. At least 60% of Oakland residents would fall under the income eligibility requirements. Once all the bonds are fully issued, the debt service could cost property owners up to $14 per $100,000 of assessed value annually. | Vote threshold: Two-thirds Measure RR – BART Bond – A $3.5 billion bond for the acquisition or improvement of BART property with the goals of preventing accidents, breakdowns, and delays; relieve overcrowding; reduce traffic congestion; and improve earthquake safety by replacing and upgrading 90 miles of worn track, tunnels, old train control systems, and other infrastructure. Once all the bonds are issued, the debt service could cost property owners up to $17.49 per $100,000 of assessed value annually. | Vote threshold: Two-thirds Measure C1 – AC Transit Parcel Tax Extension – A measure to reauthorize the agency’s existing $96 parcel tax first passed by voters in 2002 and reauthorized in 2004 and 2008. The current tax is set to sunset in 2018. The measure would extend the parcel tax for another 20 years. It will go toward the operation and maintenance of bus service, which includes equipment, personnel, and compensation. | Vote threshold: Two-thirds ■ Aly Bonde is the Chamber’s director of public policy.
SUMMER SERIES 2016 |
CROWD OF NEARLY 400 ATTENDED THE OAKLAND CHAMBER OF
– photos by Auintard
The stars come out at Chamber’s 111th Annual Meeting 1
Commerce’s Annual Meeting Luncheon on June 23 to honor eight outstanding organizations and individuals. The Chamber honored the Golden State Warriors (Oakland on the Map Award), Kaiser Permanente (Deep Roots), Give Something Back Office Supplies (Community Catalyst), Children's Fairyland (Heart of Oakland), Attitudinal Healing Connection (Oakland Secret Sauce), as well as two winners for the Tech Oakland Award – Pandora and Clef. The event also featured a presentation by Chris Thornberg of Beacon Economics, who summarized the results of the Chamber’s District Economic Indicators Report – a deep-dive analysis of Oakland’s economy broken down by City Council district. The report is part of District Indicators Project, a three-year study commissioned by the Chamber to identify and inform businesses and policymakers regarding the factors driving Oakland’s economic expansion and how to support future growth and equitable job creation. Since the project was launched in 2015, the Chamber has issued two reports and provided three updates on key economic trends and indicators at the city and district levels. The Annual Meeting is one of the Chamber’s largest events of the year and is an opportunity to honor the outstanding contributions that businesses make to our city every day. Oakland is blessed to have a business community that is exceptionally civic-minded. The Chamber’s 2016 award recipients truly exemplify the collective impact Chamber members have on Oakland. THE WINNERS • Golden State Warriors (Oakland on the Map) – Oakland on the Map recognizes a local organization that has been particularly effective at championing Oakland. It’s hard to think of an organization that has done more toward this end in the last year than the Golden State Warriors. The Warriors championship and record-breaking season united and inspired Oaklanders while exemplifying the special resilience of our city and our team. • Kaiser Permanente (Deep Roots) – As Oakland continues to grow, it’s important to honor those long-time stewards of our economy who helped to build our city’s foundation. Deep Roots honors a local company that has been a major player in Oakland for many years. Few businesses in Oakland have as deep of roots as Kaiser Permanente. Kaiser’s national headquarters is in Oakland, so they see themselves as part of the fabric of this community – and they demonstrate that as a business, a health care organization and a community partner. • Give Something Back Office Supplies (Community Catalyst) – Oakland has always had a solid foundation of organizations dedicated to the betterment of our community. They strive to lift up our citizens and spark change where it’s needed the most. This award recognizes those contributions above and beyond the norm that benefit Oakland. Give Something Back is now approaching its 25th anniversary in Oakland and is the largest independent business-to-business office supply company in California. Their business model has remained consistent – to compete for customers’ office products and donate the profits earned to nonprofit groups chosen by customers and employees. More than $7 million has been donated to date. • Clef and Pandora (Tech Oakland) – Our city’s tech industry is growing, but aiming to grow the Oakland way. Oakland tech could lead the way in being a model for inclusive, sustainable growth that creates jobs and opportunities for new and existing residents alike. Pandora and Clef are two organizations that embody and champion these ideas. Pandora has been at the heart of Uptown Oakland’s renaissance and has engaged with the Oakland community since its founding in 2005. It partners with organizations that foster music education and provides employees with 40 hours of paid volunteer time off. Clef chose Oakland because its social history, growing tech culture and dynamic and diverse community aligned with their guiding principles. Setting and sharing their employee standards for community involvement and participation, the entire Clef team has become vocal advocates for diversity and inclusion. • Children’s Fairyland (Heart of Oakland) – One enduring truth about Oakland is that our city has heart. No matter what comes, Oakland rises to meet it. This award honors a local organization that has contributed to Oakland’s persistent spirit. Frequently included near the top of any list of favorite Oakland attractions, Children’s Fairyland welcomes more than 220,000 visitors annually. It’s landscaped gardens, storybook sets, magic key activated talking Storybook Boxes, farm animals, child-sized rides, a renowned Children’s Theatre program and the longest-running puppet theater in the country have been a Bay Area treasure since 1950. • Attitudinal Healing (Secret Sauce Award) – We all know it’s hard to put into words what exactly makes Oakland so special. This award honors an organization or individual who contributes to what Mayor Schaaf likes to refer to as Oakland’s “Secret Sauce” – that unique ingredient to Oakland’s allure. Mayor Schaaf presented the award to Attitudinal Healing Connection for its work on the Oakland Super Heroes Mural Project, which has the goal of cultivating, educating, and engaging youth in community issues and solutions through the power of public art. • Kim Bardakian (Leadership Oakland Alumnae) – Leadership Oakland is a nine-month Chamber program that gives the city’s current and future leadership the opportunity to gain an in-depth understanding of the role leadership plays in our city. This award recognizes a graduate of Leadership Oakland who has gone on to exemplify the skills honed in the program by contributing to our city and business community as a leader. Kim Bardakian, formerly of Visit Oakland and now with the Kapor Center for Social Impact, has gone above and beyond to market Oakland as an outstanding place to live, work, and visit. She was chosen to be honored by the Leadership Oakland Class of 2016 for her accomplishments and commitment to Oakland since graduating from the program. ■
| OBR Oakland Business Review | www.oaklandchamber.com
1) Christopher Thornberg of Beacon Economics presented an update to the Oakland Chamber District Economic Indicators Report, an annual district-by-district, in-depth analysis of Oakland’s economy. 2) The Tech Oakland Award was presented to two winners. (Pictured left to right) Presenter Daniel Schacht of Donahue Fitzgerald honored Marta Riggins of Pandora and B Byrne of Clef. 3) Oakland Mayor Libby Schaaf was on hand to present the first Special Sauce Award to Attitudinal Healing Connection of Oakland. Accepting the award for AHC were Amana Harris (right) and Kokomon Clottey. 4) CJ Hirschfield of Children’s Fairyland accepts the Heat of Oakland Award from Kim Delevett of Southwest Airlines. 5) Kim Bardakian accepts the Leadership Oakland Alumnae Award from Zack Wasserman of Wendel, Rosen, Black & Dean LLP. 6) Golden State Warriors President Rick Welts accepts the Oakland on the Map Award from Janet Liang of Kaiser Permanente. 7) Mike Hannigan (left) and Sean Marx accept the Community Catalyst Award from Terry Curley of United Business Bank. 8) The Deep Roots Award was presented to Kaiser Permanente by Zack Wasserman of Wendel, Rosen, Black & Dean LLP (left). Accepting for Kaiser is Janet Liang and Mark Fratzke.
> Mandatory collection
> ‘Sunset’ editor at Women
of compostables effective July 1
in Business luncheon
by Michelle Fay
Irene Edwards, the editor of Sunset Magazine, was the featured speaker at the Chamber’s East Bay Women in Business Roundtable luncheon on Friday, Aug. 5 at Scott’s Restaurant in Jack London Square. Sunset recently moved its headquarters from Menlo Park to new offices in Oakland. Edwards, who was named editor in October 2015, was most recently executive editor of the digital shelter and Irene Edwards lifestyle publication Lonny, and special projects editor of Travel + Leisure in New York, discussed “Evolving the Modern Heritage Brand: Change in an Era of Disruption.” From 2004 to 2008, Edwards was executive editor of Sunset, where she was instrumental in repositioning the 110-year-old brand for a contemporary audience. She directly oversaw the travel, food, home and garden departments and acted as a strong advocate for sustainability, innovation, and wellness-focused editorial. Sunset began in 1898 as a promotional magazine for the Southern Pacific Transportation Company, designed to combat the negative “Wild West” stereotypes about California. The East Bay Women in Business Roundtable luncheon is a great opportunity to network. Bring a friend or co-worker and plenty of business cards – and be ready to mingle. The event is $40 for Chamber members and $45 for non-members. For more information, contact Shaterica Sullivan at the Chamber at (510) 874-4800, ext. 0 or at firstname.lastname@example.org. To register, visit www.oaklandchamber.com. ■
Starting July 1, 2016, Oakland businesses and multi-family residential homes with five or more units will be required to provide adequate on-site collection service for compostable materials (organics) under Alameda County’s Mandatory Recycling Ordinance. This includes food scraps, food-soiled paper, and plant debris. Opportunity to save Complying with the new requirements will not Michelle Fay only help reach Alameda County’s waste reduction goals, but may also save Oakland businesses money, since organics collection service is offered at a 25 percent discount compared to the cost of garbage collection. To set up organics collection service, contact Waste Management at (510) 613-8700 or email email@example.com. For multi-family properties, Waste Management provides organics collection service at no additional cost. To request free tools such as kitchen food scrap pails to support tenant participation in composting and recycling, visit www.ebrha.com/free-materials. What businesses need to do In addition to the existing recycling requirements, businesses that generate significant quantities of organics will be required to: 1. Provide containers and service of sufficient number, size and frequency for organics, at the same or equally convenient location as garbage, 2. Place compostables in these separate organics carts/bins, ensuring the materials are free of contamination (garbage or recyclables), and 3. Provide information at least annually to employees, tenants, and contractors describing how to properly use the recycling, garbage, and organics containers. Do you generate a “significant quantity” of organics? The Ordinance prohibits the disposal of any food scraps or food-soiled paper in the garbage. However, currently only businesses and institutions that generate a *significant* quantity of organics are required to have separate collection service. Organics are considered significant when 20 gallons (think four five-gallon buckets) or more of organics are disposed of in a garbage bin or 10 gallons (two five-gallon buckets) or more are disposed of in a garbage cart. To determine if you exceed the threshold, take a look in your garbage bins or carts the day before collection day. Organics include food prep trimmings, spoiled or contaminated food, paper contaminated with food or oils such as pizza boxes and bakery boxes, paper that is wet, waxed corrugated produce boxes, paper plates, towels and napkins. Deadlines and enforcement Under the Mandatory Recycling Ordinance, owners and managers of businesses and multi-family properties must set up organics collection service and complete the steps to comply with the new requirements by July 1, 2016. However, fines for non-compliance (ranging from $100-$250) will not be issued until January 2017. Notifications will be sent to the business or property owner before a fine is issued. Free indoor green bins To make separating food scraps, food-soiled paper and plant debris easier, the Alameda County Waste Management Authority is offering free indoor green containers and lids, up to $500 per approved site. To apply, visit www.RecyclingRulesAC.org/containers. For details about the requirements and an overview of the services and support materials available, visit www.RecyclingRulesAC.org/city-of-oakland. For questions about the Ordinance, call (510) 891-6575 to leave a message or email info@RecyclingRulesAC.org. ■ Michelle Fay is a staff member at the Alameda County Waste Management Authority.
SUMMER SERIES 2016 |
2016 Annual Meeting
> Recognizing the collective impact of business The Chamber’s 111th Annual Meeting explored the theme “Education is Everyone’s Business” to highlight the truly exemplary commitment of the Oakland business community toward improving educational outcomes for Oakland youth. From hosting student interns or sponsoring youth programs to funding the Oakland Promise or working with the Chamber to create Linked Learning pathways, Oakland business is deeply committed to preparing our students for quality jobs of the future right here in Oakland. The Chamber salutes the following companies that helped sponsor the Annual Meeting and that are working to help local students and schools strengthen Oakland’s education programs and better prepare students for college and career. ■
Kaiser Permanente In the last 5 years, Kaiser Permanente has provided more than $250 million in support for community programs in Oakland – and has supported hundreds of community organizations. A shining example is Kaiser Permanente’s investments in the Oakland Unified School District. Since 2010, Kaiser Permanente has provided OUSD more than $17 million in funding to support school-based health centers, the African American Male Achievement project and the District’s strategic planning.
Southwest Airlines In its 45th year of service, Dallas-based Southwest Airlines Co. (NYSE: LUV) continues to differentiate itself from other air carriers with exemplary Customer Service delivered by more than 50,000 Employees to more than 100 million Customers annually. Southwest operates more than 3,900 departures a day during peak travel season across a network of 97 destinations in the United States and seven additional countries.
United Business Bank United Business Bank continues to support public education in Oakland. We are long time supporters of the award winning Lighthouse Community Charter School on Hegenberger Road. We also believe that you can’t educate a child if they aren’t in good health and we support the Alameda Health System and its foundation, Alameda Health System Foundation.
DONAHUE FITZGERALD LLP Donahue Fitzgerald actively supports and participates in numerous organizations fostering children and education in Oakland by volunteering, donating funds, and providing board leadership and legal services. For example: • Girls, Inc.: year-round achievement and skillsbuilding programs, as well as counseling services to over 8,000 girls and families • East Bay Asian Youth Center: partnering with neighborhood schools to provide extended summer and after-school learning opportunities to help students achieve academic success • Great Oakland Public Schools: leadership, information, education and advocacy to improve public education in Oakland • Oakland Rotary Education Committee – supporting all transitional kindergarten classes in OUSD
| OBR Oakland Business Review | www.oaklandchamber.com
Wendel, Rosen, Black & Dean LLP Founded in 1909, Wendel Rosen has supported our community for more than a century. The firm’s attorneys and staff have given time and money to numerous Oakland environmental, economic and educational organizations throughout the years, including Rebuilding Together Oakland, individual school programs, Marcus Foster Educational Foundation, East Bay Leadership Foundation, First Tee Oakland, Girls Inc. and many others.
BART BART is a proud, long-time supporter of the Oakland Metropolitan Chamber of Commerce. The City of Oakland is the heart of the BART system with all five of its lines running through the city and nine stations, including the new Oakland International Airport Station. BART connects you to the people you love, the places you enjoy, and to the countless opportunities that Oakland has to offer.
CHILDREN’S FAIRYLAND Fairyland’s Community Outreach provides access for young children from families with limited means to nurture their imaginations and love of books and learning. This includes 16,000 free and subsidized admissions annually, a special day at Fairyland for every City of Oakland Head Start child with HIS OR HER family, Transitional Kindergarten Day in partnership with Oakland Rotary, and much, much more. Science comes to life for kindergarten and first grade students while interacting with Fairyland’s animals in educational programs based on Next Generation Science Standards.
CLEF For Oakland, what may be more important than what CLEF does, is how CLEF does it. CLEF chose Oakland because its social history, growing tech culture and dynamic and diverse community aligned with their guiding principles. While many startups in the angel or first rounds of funding are internally focused, CLEF came to town and immediately looked outward. Setting and sharing their employee standards for community involvement and participation, the entire CLEF team has become vocal advocates for diversity and inclusion.
East Bay Municipal Utility District (EBMUD) In 1978, EBMUD began an education outreach program so that students can learn about water conservation, pollution prevention and watershed stewardship. They offer classroom materials in English and Spanish at three grade levels, outdoor classroom programs from November to April, and participates in regional education outreach programs. EBMUD provides student and teacher workbooks for free to public and private schools in their service area. EBMUD is also proud to participate in the Alameda County and Contra Costa County Science Fairs through the “Excellence in Water and Wastewater Research Awards.” Students and teachers who decide to explore a water-related topic can compete for special cash prizes ($100 to $400) and recognition.
Farmer’s Insurance / Ruth Stroup Agency • We help PTA raise money by donating unique and special dinner parties. To date we have raised over 15k for local schools. • Farmers gives teachers special discounts – we love to help educators. • Farmers program “Thank America’s Teachers” provides classroom grants. • We donate pizza parties (when I’m not the insurance lady, I’m the pizza angel) for teachers’ meetings and celebrations. • We support Oakland Leaf, Oakland Ed Foundation and GO Public Schools. • We give as often as we can – because we believe that educating our kids is everyone’s job. • We provide internships and jobs to local youth.
Full Court Press Dan Cohen and the entire team at Full Court Press Communications believe every child in every neighborhood in Oakland and the entire U.S. deserves a world class education. We work professionally and with our volunteer time to make it happen. www.FCPCommunications.com
GENSLER Gensler is a global design firm with over 5,000 professionals networked across 47 offices. Gensler collaborates with clients to create environments that enhance performance, achieve business goals, enrich communities, and enhance everyday human experiences. Gensler is deeply invested in Oakland’s local community and looks forward to building new relationships and partnerships each year.
Give Something Back In partnership with Oakland non-profit, K to College, they are the principal supplier of backpacks and school supplies donated to well over 400,000 homeless, foster youth and low-income public school students, including 10,000 school supply backpacks to be distributed next month to the Oakland Public Schools with Lend-a Hand, K to College and Oakland Education Fund.
Golden State Warriors The Warriors Community Foundation provided $1.5 million in grants to Bay Area organizations focused on education and refurbished more than 50 basketball courts; over 15,000 tickets were donated to local schools and non-profits with the help of players and coaches to enjoy Warriors home games; and more than 2,000 service hours were given back to the community through The Warriors’ Helping Hands employee volunteer program. Through their health & fitness platforms they have generated over 12 million minutes of physical activity and play amongst Bay Area youth who have made the commitment to become active and healthy.
Lowney Architecture Lowney Architecture works with clients to build urban communities through unorthodox thinking, progressive ideas, a scaled approach, and inspired design. Our design excellence and technical expertise extends to educational organizations and engages a diverse range of projects to ensure our commitment to the Oakland community. Lowney Architecture is among the top 30 fastest growing companies in the East Bay and among the top 100 in Northern California.
Oakland Public Education Fund The Oakland Education Fund raises money for Oakland public schools ($50 million since 2003) and builds partnerships that lead to great outcomes for kids. We recently launched Oakland School Volunteers, which includes a matching program that pairs business with an “adopted” school.
– Continued on page 8
SUMMER SERIES 2016 |
2016 Annual Meeting – Continued from page 7.
Samuel Merritt University Since 1909, striving to reflect the communities we serve by educating compassionate and diverse healthcare professionals. Samuel Merritt University. Oakland Unified School District • This year, we celebrated Coliseum College Prep Academy for achieving a 91% graduation rate, the highest in OUSD history. • We gained national recognition for our collaborative work with key local stakeholders on the Oakland Promise, an initiative that aims to triple the number of college graduates from Oakland. • Kicked off the Oakland Equity Pledge, establishing a partnership between District and charter leaders to create a more equitable school experience for all Oakland children.
Pandora Pandora has been engaged with the community of Oakland since its founding in 2005. Its philanthropic arm serves two important purposes. First, it partners with organizations that foster music education and enrichment in our communities. Second, it allows employees to support and volunteer for causes about which they are passionate, by providing employees with 40 hours of paid volunteer time off to support local employee engagement.
Peralta Community College District Peralta Community College District partners with the City of Oakland, its businesses, community-based organizations, elected officials and educational institutions, including the Oakland Unified School District in order to provide high quality, relevant and practical education to strengthen the assets of this remarkable community. We partner because collectively we have the capacity to design the solutions we need to ensure our ability to meet the learning, workforce, economic, and entrepreneur-related needs of our great students, employers and community.
Port of Oakland The Port of Oakland supports programs that increase access to highquality education and prepares individuals for careers in Port related industries. The Port makes community investments in education through: • Internships • Scholarships • STEM career education • Curriculum support, staff volunteering, Port tours and linking our partners to local schools Our community partners in education: • Oakland Education Fund • OUSD African American Male Achievement Initiative • TechBridge • Cal State University East Bay
| OBR Oakland Business Review | www.oaklandchamber.com
UCSF Benioff Children’s Hospital Oakland UCSF Benioff Children’s Hospitals leads CHAMPS: Community Health & Adolescent Mentoring Program for Success The CHAMPS program is designed to support high school students to explore career opportunities in the health care field, provide academic guidance and social emotional support through civic engagement, clinical internships, life skills training and professional development. The 31 CHAMPS graduates in the Class of 2016 received 120 acceptances to 42 different private and public 4-year institutions, for an impressive 87% acceptance rate.
Torrey Pines Bank At Torrey Pines Bank, we believe our community will be even stronger and more vibrant if our youth are provided ample opportunity for learning, growth, and achievement. Our employees generously volunteer to serve various nonprofits in Oakland. We provide literacy training to African American Male Achievement (AAMA) students, a program Oakland Public Education Fund (OPEF) supports. This program creates awareness on establishing a banking relationship, specifically savings accounts, to help students support their AAMA program trips and initiatives. We support OPEF’s Oakland Reads initiative where bank employees volunteer at various Oakland schools and read to students during Latina, African American, and Pacific-Asian Read-in programs.
Wells Fargo Wells Fargo supports key organizations and programs, like Junior Achievement, SparkPoint – Oakland & the Oakland Promise to provide an array of services such as financial literacy, college preparation, access to quality health and science, technology, engineering & math (STEAM) options to many vulnerable groups. Wells Fargo taught 6 classes for Junior Achievement at Allendale Elementary School in Oakland.
CITY COUNCIL CORNER by Aly Bonde
Editor’s note: The following is another in the continuing series of stories from Aly Bonde, the Chamber’s public policy director, on the projects and discussions at Oakland’s City Council meetings. On June 21st the Oakland City Council adopted a host of midcycle budget changes – amendments to the second year of the biennial budget. As part of the changes, the Council voted to delay the third police academy planned for this fiscal year in order to wait for the City Auditor’s report on recruitment policies in the wake of recent scandals. Councilmembers Brooks, Kaplan, and Gallo made an alternate motion – which failed with a tie-breaking vote from Mayor Schaaf – to completely delete the funding for the third academy and reallocate it to other services. If the motion had succeeded and the third academy had been cancelled, Oakland’s police force likely would have decreased from 774 to 761 by the end of the year. Other mid-cycle amendments include: • $1,000,000 set-aside for a Police Commission, assuming the ballot measure creating the commission passes in November • $130,000 in funding to maintain operations at the West Oakland One-Stop Neighborhood Career Center • $200,000 for additional summer youth jobs • $190,000 for a homelessness pilot program project • $346,000 increase to the Workforce Innovations & Opportunities Act Grant subsidy to make up for a loss of federal funding • $390,000 increase to the Head Start subsidy in anticipation of reduced federal funding • $176,000 to partially subsidize the Meals on Wheels program • $365,000 for upgrades to the Rent Adjustment program’s software The Council upheld the Planning Commission’s denial of a CEQA challenge to the Hanover Company’s mixed use development at 2400 Valdez. The project will add 225 new units, 23,000 s.f. of ground floor retail, and a new public plaza at 27th and Valdez. The Council asked the developer to meet with local residents to address concerns about construction impacts. The Economic and Workforce Development Department’s tracking report for Q1 2016 showed: • A 5.3% unemployment rate Oakland, down from 6.3% this time last year • Commercial Real Estate • Industrial: Vacancy rate - 2.9%. Rent/s.f. - $8.25 • Office: Vacancy rate – 6.3%. Rent/s.f. - $29.22 (Downtown – 4.9% and $37.04) • Retail: Vacancy rate – 2.9%. Rent/s.f. - $29.62 • Real Estate Transfer Taxes and Transient Occupancy Taxes, which are based on hotel occupancy, have been rising overall for the last few years. Sales taxes are also on the rise, but recent gains have been oﬀset by the low cost of fuel. • Development pipeline as of April 2016 • Residential – 1,900 units under construction and 10,323 units approved • Commercial – 695,591 s.f. under construction and 2,368,187 s.f. approved The Community and Economic Development Committee heard an informational report about the process of updating Oakland’s public lands policy for the sale and lease of city-owned land. The major changes being considered and negotiated would: set aside 30% of proceeds for the Affordable Housing Trust Fund, require projects on city-owned land have 15% affordable units, elevate consideration for affordable housing projects in the City’s decision making process, and prepare a Real Estate Portfolio Asset Management Plan for City-owned property. The Council heard an update to the creation of the new Department of Transportation that was approved in the budget process a year ago. They also approved the hiring of an interim director, Jeff Tumlin. The new department will essentially take over all above-ground transportation planning and operations, while all below ground activity will remain with Public Works. When the item was in committee, CM Kaplan expressed concern about bifurcating project design from project delivery (which will remain with Public Works), as that’s historically been a problematic issue. To receive weekly public policy updates about developments at City Council, email Public Policy Manager Aly Bonde at firstname.lastname@example.org. ■
> Oakland to attract millennial and ‘bleisure’ travelers Visit Oakland, the city’s official destination marketing organization, will shift focus to target the millennial meeting planner and leverage business trips into leisure travel opportunities (business + leisure = bleisure). Visit Oakland representatives announced their strategies at the recently held 3rd Annual Tourism Breakfast. Visit Oakland partners, including hoteliers, local business leaders, and members of the Oakland Chamber of Commerce and city of Oakland were in attendance. Visit Oakland’s targeted campaigns will promote the destination’s core appeal to the millennial demographic, including culinary, arts and culture and Oakland’s vast and beautiful outdoor space. Oakland tourism remains strong from the past year, generating $1.7 billion in visitor spend and generating 94,000 tourism-related jobs. Mark Everton, Visit Oakland President & CEO, led a panel discussion with representatives from Oakland International Airport, Expedia and Bloomberg Associates on the importance of tourism as an economic driver for the city. The panel discussed how Oakland can continue the momentum it has already created as a destination. “Today’s traveler doesn’t want anything that their parents did. They want something they can share with their friends, put on social media and do something that’s unique and different. I think Oakland exudes that. It’ll really set us up for long term strong growth next year,” said Sally Smith, director of marketing management for Expedia. Bryant Francis, Oakland International Airport’s new director of aviation, cited Visit Oakland’s strong foundation to allow him to provide a better traveler experience. “The airport is growing,” he said. “We’re getting busier, we’re adding markets. We’re continuing to expand our reach both internationally and domestically.” “We want that gateway coming into Oakland at OAK to be more of a one-way door. We want more people to travel to Oakland and spending more time, more dollars and experience more of Oakland,” said Everton. Ernesto Freire of Bloomberg Associates was impressed with what Visit Oakland has accomplished already. “How we can bridge the gap is build up resources to support the good work that has already been done,” he said. “Incremental investments can return so much in terms of economic impact to the city. Tourism remains strong. It’s an incredible economic driver and it’s a job creator.” ■
SUMMER SERIES 2016 |
CHANGE IS AFOOT
> New salary requirements for exempt employees by Evelin Bailey
On April 4, 2016, California Governor Jerry Brown signed legislation to raise the statewide minimum wage, over time, to $15 an hour. In May, the federal Department of Labor (DOL) issued a new rule that all employers must increase the salary level from $23,660 per year to $47,476 per year if they want to maintain the exempt status of certain employees. The new federal rule goes into effect on Dec. 1, 2016, with the California minimum wage increases occurring Jan. 1 each year until 2022. By Jan. 1, 2022, employers will be paying at least $21,000 more per exempt employee. Who is exempt? “Exempt” means a worker who is not entitled to overtime compensation and other rights afforded to non-exempt, hourly employees, of which California has many. This article focuses only on the minimum salary an employer must pay an exempt employee. There are tests under both federal and California law that an employee must meet to qualify as exempt, depending on the basis for the exemption. For a list of exemptions recognized under California Evelin Bailey law, look at the California Division of Labor Standards Enforcement’s website (http://www.dir.ca.gov/dlse/faq_overtimeexemptions.htm) or you may wish to speak to an employment attorney. According to a state-by-state breakdown released by the White House, there are 392,084 California workers currently classified as exempt employees who will be eligible for overtime under the DOL’s new regulations. Tough choices Under California law, to meet the salary basis test for exempt status an employee must earn a monthly salary equivalent of no less than two times the state minimum wage for full-time employment, which is defined as 40 hours per week. In 2022, the California minimum wage will be $15.00 per hour, which means the minimum salary will be $62,400 ($15 per hour x 2 x 2080 hours per year). The choices employers must make by Dec. 1, 2016 and every Jan. 1 until 2022 are the following: 1. Convert exempt employees to hourly employees and (a) pay the overtime worked by them or (b) limit the workdays to no more than eight hours per day and limit the workweeks to no more than 40 hours per week. 2. Raise the salary of those exempt employees making less than the minimum to comply with the Dec. 1, 2016 deadline and keep raising it to comply with the California minimum salary requirement. Keeping your employees exempt under the law John Doe works for ABC (a fake company) as a manager currently exempt from overtime under the executive exemption. Earlier this year, John’s salary was increased to $41,600 per year to comply with California law. ABC wants to keep John as a salaried, exempt employee. ABC will need to increase John’s salary by $5,876 by Dec. 1, 2016 to comply with federal law. On Jan. 1, 2019, ABC will again have to increase John’s salary by another $2,444 to keep John exempt under California law. By Jan. 1, 2022, John’s salary will be $62,400 to keep up with California law. Between Jan. 1, 2016 to Jan. 1, 2022, John’s salary will have increased by a total of $20,800 to keep him exempt under both California and federal law. Converting current exempt employees to hourly employees ABC decides to convert John into an hourly employee, which means ABC should: • Notify him of changes to his compensation within seven (7) calendar days of the change, as required by Labor Code section 2810.5(b); • Require him to record all hours worked by using time cards or timesheets; • Ensure that he takes a 10-minute rest break and 30-minute meal break each day as required by applicable wage and hour laws; and,
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• Pay him overtime for more than eight hours worked in a day or 40 hours in a workweek, as well as any required premiums for missed or delayed breaks. The decision to keep the exempt status or convert an employee to an hourly rate will likely entail a case-by-case determination of each affected individual’s duties and impact on labor costs. Consider consulting a qualified human resources personnel or employment attorney in making this determination to ensure compliance with both state and federal wage and hour laws. ■ Evelin Bailey is an employment attorney at the Oakland firm of Wendel, Rosen, Black & Dean LLP, where she represents employers in disputes with employees and counsels on a wide range of employment law issues. She can be reached at email@example.com or (510) 834-6600.
> Ferries, trolleys and elves by Zack Wasserman
We need more mass transit in the Bay Area and better transit mobility, and we need to get out of our cars. There will be a Measure on the November ballot to provide $3.5 billion for BART maintenance to keep BART rolling smoothly. We need to support that Measure. City and transit leaders are looking to make our Broadway Shuttle more effective and more widely used and are exploring trolley service, whether fixed route or flexible routes. Uber, Lyft and improved taxi services are changing our attitude towards individual car traffic and they are expanding our ride sharing opportunities. AC Transit is looking to improve service with new routes, grid networks and Bus Rapid Transit. We need to support the extension of the parcel tax for those purposes as well. But it will also take a commitment to think and act outside our comfort zones if we are truly to improve our traffic and congestion problems. We need to think creatively. We should be inspired by New York Mayor de Blasio’s efforts to create a Citywide Ferry Service, which will carry more than an estimated 4.6 million trips per year beginning in 2017 – operated by our own Hornblower, Inc. Additionally, we could look forward to a major boost to our own ferry service if the Lucas Museum is located on Treasure Island. We need to think about both our history and our future. Today BART carries approximately 120,000 passengers each day back and forth under the bay and our population is about 4,656,000 – and those BART cars are too crowded. We need better BART cars, more cars and we may well need another tunnel. But we do have another method of crossing the bay. In 1921, ferries were reported to carry 74,000 passengers a day back and forth over the bay and our population was less than 1,000,000. Today the SF Bay Ferry system (WETA) carries more than 8,000 passengers a day – about 4 percent of the of the total public transit Transbay trips – buses carry about 10 percent and BART about 86 percent. Time of passage, routes, connections and parking all affect the efficiency and attractiveness of ferries, as well as other transportation methods. Nearly 600,000 commuters still cross the bay over the bridge using cars. Things are changing. And transportation improvements will take money, of course. We have demonstrated that we will support good transportation measures – Measure BB passed in 2014 will provide an additional $8 billion during the next 30 years to improve transportation throughout the county, including more than $700 million for Oakland transportation programs. Some of these programs include local streets and roads, bicycle and pedestrian improvements; support and capital improvements for BART stations, the Port of Oakland and major arterial improvements; as well as expansion of senior and paratransit transportation programs. SPUR issued a comprehensive report last year describing the range of ways we can improve our transportation congestion and I commend it to you (www.spur.org/news/2015-06-29/how-we-can-move-morepeople-between-sf-and-east-bay). No one action, no one ballot measure, no one method of transportation will solve congestion in our region – congestion that makes our lives harder and the air we breathe worse. So we need to keep thinking, keep supporting good transportation measures, and get out of our own cars – bike, walk, join casual carpooling, organize your own neighborhood car pools. And the elves? Who do you think will be driving the automatic cars that are coming soon? ■ Zack Wasserman is a partner with the Land Use and Real Estate Practices at the Oakland law firm Wendel, Rosen, Black & Dean LLP. He may be reached at (510) 834-6600 or firstname.lastname@example.org.
▲ In 1921, ferries were reported to carry 74,000 passengers a day back and forth over the bay and our population was less than one million.
▲ There will be a Measure on the November ballot to provide $3.5 billion for BART maintenance.
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> Ferry expands schedules, services to meet ridership surge
Transportation > It’s ‘Walking Tours’ season in Oakland
The San Francisco Bay Ferry continues to ride a wave of surging ridership, expanding its schedule and introducing new ticket purchase options to meet high summer demand for its commute and leisure ferry services. Ferry riders travelling from Oakland to the San Francisco Ferry Building and Pier 39 can now choose from 19 weekday and 15 weekend day departures. Direct service from Oakland and Alameda to AT&T Park for selected Giants games continues to be a popular alternative for fans who want to avoid bridge traffic and city parking. Parking is free (with validation) in the Washington Street garage at Jack London Square. To provide extra convenience for weekend ferry riders, tickets can also now be purchased at a new “pop-up” ticket office
at Jack London Square. Open weekends and holidays only from 9:15 a.m. to 2:45 p.m. through Oct. 30, the “pop-up” ticket office only accepts credit cards. These recent service enhancements are in response to rapid increases in ferry ridership. Last year, San Francisco Bay Ferry ridership system-wide totaled more than 2.3 million riders, a 19 percent increase over the prior year. This year the service expects to carry in excess of 2.4 million riders. Ridership on the Alameda/Oakland/San Francisco route over the last 11 months was over one million riders with 465,000 of these traveling to/from Jack London Square, a 26 percent increase over the previous year. To meet projected growth in Oakland and overall systemwide ridership, the ferry is expanding its current fleet of 11 vessels and adding docking facilities at the San Francisco Ferry Building. Two new 400-passenger vessels will arrive in Spring 2017, and three additional vessels are planned. The Downtown San Francisco Ferry Terminal Expansion Project will add berthing capacity to support system growth as well as emergency response capabilities. San Francisco Bay Ferry is the operating brand of the Water Emergency Transportation Authority (WETA) that was established by the state legislature to operate an integrated regional ferry service, expand ferry service on the bay, and coordinate the water transit response to a regional emergency. Under the San Francisco Bay Ferry brand, WETA operates daily passenger ferry service to the cities of Alameda, Oakland, San Francisco, Vallejo, and South San Francisco. For more information on the San Francisco Bay Ferry, visit www.sanfranciscobayferry.com. ■
Downtown Oakland is undergoing a renaissance that has captured national media attention, with the Uptown District emerging as a premier arts and entertainment destination. Local residents and visitors can glimpse both today’s happening scene and landmarks from Oakland’s past during the 2016 Oakland Tours season. Free 90-minute walking tours of downtown Oakland will be offered every Wednesday and Saturday through October. The twice weekly guided tours showcase the city’s changing skyline, landmarks, churches and high-rises. The six-month-long tour season ensures ample opportunity to take in each of the eight different tour itineraries. Each tour, led by a volunteer guide, begins at 10 a.m. from various starting locations depending on the itinerary. Reservations are recommended by leaving a message on the Tours’ 24-hour hotline at (510) 238-3234 or via email to email@example.com. The tour brochure, itinerary descriptions, dates and starting locations are available at www.oaklandnet.com/walkingtours. Tour 1 – Old Oakland: This tour explores the 1870s business district where carefully restored brick commercial buildings now house offices, galleries and eateries. Offered on June 25, July 23, Aug. 3, Sept. 28 and Oct. 22 Tour 2 – City Center: Explore the upbeat style of modern City Center, alongside restored historic landmarks like the Tribune Tower, the Rotunda Building and City Hall. June 15, July 9, Aug. 10, Sept. 10 and Oct. 5 Tour 3 – Uptown to the Lake: Standing out among the many new restaurants and clubs, Oakland’s vibrant Art Deco-era landmarks – including the Fox Oakland Theater, the Paramount Theatre and the jazzy blue and silver Floral Depot Building – are the focus of this tour. June 11, July 20, Aug. 24, Sept. 14 and Oct. 1 Tour 4 – Preservation Park: On this tour, view fine details of the Victorian-style architecture of several 19th century houses, relocated and restored in a tranquil setting just west of downtown. Today they serve as offices for nonprofits, conference meeting spaces and special events. June 4, July 13, Aug. 13, Sept. 7, Oct. 8 and October 26 Tour 5 – Oakland Chinatown: Explore this multi-ethnic downtown district packed with shops, restaurants and cultural institutions, and learn about the contributions made by Chinese and other Asian immigrants to California’s history. June 29, July 6, Aug. 6, Aug. 31, Sept. 24 and Oct. 19 Tour 6 – Jack London Waterfront: Follow the footsteps of Oakland’s famous literary son Jack London and see some of his favorite haunts. Visit a wholesale produce market in operation since the early 1900s, located alongside newly built residential loft developments. June 8, July 2, Aug. 20, Sept. 3 and Oct. 29 Tour 7 – Churches and Temples: Visit historic houses of worship and learn about their influence on the history of Oakland. Featured buildings include the First Presbyterian Church, Temple Sinai and the Roman Catholic Cathedral, Christ the Light. June 18, July 27, Aug. 27, Sept. 21 and Oct. 15 Tour 8 – New Era/New Politics: This tour highlights African-American leaders who have made their mark on Oakland. Learn how former Mayor Lionel Wilson, journalist Delilah Beasley, Oakland Tribune publisher Robert Maynard, state legislator Byron Rumford and others changed the city and the Bay Area. June 22, July 16, Aug. 17, Sept. 17 and Oct. 12 The annual free Oakland Tours Program is sponsored by the City of Oakland’s Cultural Arts & Marketing Division in the Economic & Workforce Development Department. ■
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14 | OBR Oakland Business Review | www.oaklandchamber.com
> Matson – 134 years in the Bay Area and going strong In 1882, Captain William Matson made his maiden voyage from San Francisco to Hawaii aboard the three-masted schooner, Emma Claudina, marking the beginning of Matson Navigation Company. One hundred thirty-four years later, Matson is still here, still sailing and, as a recipient of numerous industry awards over the decades (including back-to-back Quest for Quality top rankings as the world's #1 Ocean Carrier in 2014 and 2015), it’s still bringing the best in ocean transportation service to the Bay Area. From its modest start in 1882, Matson has grown to become the premier shipping company between the west coast and Hawaii, and one of the most respected and innovative carriers in the world. Matson was the first to recognize the potential of Hawaii as a tourist destination, building a fleet of first-class luxury liners to ferry passengers from the mainland and a five-star hotel on Waikiki Beach – The Royal Hawaiian Hotel – to welcome them upon arrival. From hotels to airplanes to containers, Matson never hesitated to take the first step. It pioneered containerization in the Pacific – an innovation that revolutionized the industry, becoming the worldwide standard – and developed the first automobile-carrying ship in the Pacific. Matson’s talented engineers designed much of the industry’s first shore side container handling equipment, including the world's first A-frame gantry crane, which was erected in Alameda in 1959 and became the prototype of container cranes around the globe. Today Matson continues to grow and lead. It was among the first containership operators to recognize an obligation to protect the environment and set the industry standard for environmental protection with its Zero Solid Waste Discharge policy. From its use of state-of-the-art bilge water and exhaust gas cleaning systems, to the dual fuel, LNG-capable engines being installed on its two new Aloha Class ships currently under construction, Matson is committed to being an industry leader in environmental stewardship. Having launched a successful express service between China and the west coast in 2006 and acquiring the assets of a New Zealand shipping firm in 2012 to develop reliable containership service in the South Pacific, Matson in 2015 continued to expand its footprint in the Pacific and leverage its expertise in fast, reliable service honed over 100 years in the Hawaii market by acquiring the Alaska trade lanes of Horizon Lines. Matson immediately invested more than $30 million in new equipment for its Alaska operations, including a 65-ton gantry crane that is the largest in Alaska and powered exclusively by renewable energy. All of Matson’s Pacific services are further enhanced by the vast transportation and distribution network of the company’s Concord-based subsidiary, Matson Logistics, a leading provider of multimodal transportation, warehousing, and supply chain services in the North America market. Matson Logistics serves a broad range of customers and industries with customized supply chain solutions and Quest for Quality awardwinning service, handling tasks such as: • Long haul and regional highway truckload and LTL service • Domestic rail intermodal service • International rail intermodal service • Specialized hauling, flatbed and project work • Warehousing and distribution • Value-added packaging services, light assembly, and product customization • Web-based supply chain visibility and management • NVOCC services • Customer portal for fast and easy access to rate, book, and manage freight After 134 years, Matson remains committed to the Bay Area, to improving the business of transportation, and to moving freight better than anyone. ■
> BART conference connects users, creators of transit accessibility technology
When BART opened in 1972 it broke new ground for accessibility in public transit, buoyed by a burgeoning disability rights movement born in Berkeley. So it was fitting that Berkeley was the setting in June 2016 for BART's AccessTech Developer Conference, marking a redoubled focus on accessibility, particularly in areas involving new technologies. “As we explore ways we can use technology to make BART easier to navigate, please also think about how it can be used for public transit in general and for improving accessibility between Bay Area transit systems,” said BART Board Director Rebecca Saltzman, whose East Bay district includes downtown Berkeley. AccessTech was the brainchild of Bob Franklin, manager of BART’s Customer Access and Accessibility Department. ▲ A live-captioner types as a presenter The group reflected the diverse range of people with disabilities, who may have different needs, but speaks at a breakout session. share a common interest in accessibility to transit and transit information. “The beautiful thing about technology is that it allows information to be customized to our sensory and physical access needs,” said Erin Lauridsen, assistive technology educator with the Independent Living Resource Center of San Francisco and a daily BART commuter. “As a blind traveler, the last mile for me really is about the last 100 feet,” Lauridsen said, emphasizing the need for more detailed information beyond what’s already available through existing technologies. Lauridsen said she was excited about the new trains in BART's Fleet of the Future, which will have automated audio announcements and improved passenger information overall. Other speakers included Timothy Moore, BART's web services manager, who discussed BART's open data program and developer outreach, including open APIs. APIs, or application programming interfaces, are sets of routines, data structures and protocols that support the building of applications. Moore noted that there are hundreds of apps powered by BART's open data, used among a group of about 5,000 registered developers. Ian Rees, software engineer with Mapzen's Transitland project, helped facilitate one of the afternoon breakout sessions. “I'm passionate about transportation, and about open data,” Rees said. “My brother is a wheelchair user, so it (accessibility) is always in the back of my mind when I'm writing these apps.” Marilyn Golden, a disability rights activist and a policy analyst at the Disability Rights Education and Defense Fund, was heartened by what she called “excellent” presentations and chances to connect users of accessible technology with those who create the technology (groups that are not mutually exclusive). While she still has some concerns about accessibility on new BART trains, she said that overall, she saw the conference as a step in the right direction. “Nothing but good can come out of an event like this today,” she said. More info is at www.bart.gov/accesstech. ■
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> Amtrak® San JoaquinsSM – Connecting you to over 135 destinations Amtrak® San JoaquinsSM travels through the heart of California’s San Joaquin Valley and provides an important connection between the valley and the Bay Area. This scenic route traverses the state’s top agricultural region, often called “the nation’s salad bowl” for the diversity of fruits and vegetables grown in its fertile soils. Riders enjoy the picturesque view along San Joaquin’s miles of vineyards, fruit and nut orchards, and the Sierra Nevada foothills in the distance.
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Passengers have access to the best of the San Joaquin Valley from the train, and riders can visit even more exciting destinations using Amtrak’s connecting Thruway bus service. These spacious motorcoaches greet passengers at the train stations in Sacramento, Stockton, Oakland, Emeryville, Martinez, Merced, Hanford and Bakersfield – taking passengers to and from destinations throughout California and beyond, including Yosemite, Napa, Los Angeles, Eureka, Las Vegas and Reno. In 2012, nearly 45 percent of San Joaquins passengers used an Amtrak Thruway bus on at least one end of their trip. Residents and visitors alike benefit from easy connections to other regional transportation networks. The Emeryville station provides Thruway bus service to San Francisco, providing a superb view of the City by the Bay, while the Richmond station provides a seamless connection to BART. The San Joaquins terminus in the Bay Area is at Oakland’s Jack London Square, home to the San – continued on page 13. Francisco Bay Ferry terminal and a favorite local
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> Facility enhancements to double
capacity at OAK
destination that offers family fun events, top notch dining and entertainment. For those living in the San Joaquin Valley, all that the Bay Area has to offer – music, art, food, sports, to name a few – is just a relaxing train ride away. With recent great promotions and savings, it’s an affordable way to travel. Some of the deals include: • Friends & Family: Buy one ticket and get up to five more tickets for half off • 15 percent senior discount • 50 percent off an adult fare for kids ages 2-12 • 10 percent off full-fare tickets for AAA members Amtrak San Joaquins also boasts convenient and modern amenities that will make your travel experience easy and enjoyable. Such amenities include: • Café Car – The on-board café offers a selection of snacks, sandwiches, small meals and beverages. • Free Wi-Fi® - Catch up on work, browse the web and chat with friends. • Comfortable seating – Take a nap or simply enjoy the San Joaquin Valley scenery through the large picture windows. • Spacious train cars – Stretch your legs and walk around during your trip, or visit with your friends and family. • Onboard bicycle racks – Traveling with your bicycle? The San Joaquins feature bike racks on most cars. The Amtrak San Joaquins service began in 1974 with one round-trip between Oakland and Bakersfield and a bus connection to Los Angeles. The service has grown to be the fifth busiest Amtrak intercity passenger rail service, carrying over 1.1 million passengers a year between Bakersfield, the Bay Area and Sacramento. On June 20, 2016, for the first time in over 14 years, Amtrak San Joaquins added an additional daily roundtrip and currently operates five daily roundtrips between Bakersfield and Oakland’s Jack London Square and two daily roundtrips between Bakersfield and Sacramento. The Amtrak San Joaquins service is managed by the San Joaquin Joint Powers Authority and is operated by Amtrak. With 365 miles of track and 18 stations, the San Joaquins is definitely a great method of travel. Best of all, taking the train helps reduce air pollution and greenhouse gas emissions. Amtrak San Joaquins service helps improve our environment and gives us cleaner air to breathe. “Next time, take the train,” when you are planning your trip throughout “The Golden State” and beyond. ■
Oakland is on the nation’s radar as a “hot” San Francisco Bay Area destination and traffic at Oakland International Airport (OAK) continues to soar. OAK is settling into an upward growth trajectory having recently reported 30 consecutive months of year-over-year growth as the number of nonstop to destinations climbs to record levels to markets across the U.S. including the Hawaiian Islands as well as internationally to Mexico and Western Europe. International growth Just three short years ago, Norwegian began service exclusively at OAK with the region’s first ever nonstop flights to Oslo, Norway, and Stockholm, Sweden aboard brand new Boeing 787 Dreamliners. Based on that success, on May 12, Norwegian launched Oakland’s first-ever nonstop service to London, placing London Gatwick Airport (LGW) as its third European destination from OAK and the airport’s ninth international destination. Also flying from OAK to Europe is Portuguese carrier Azores Airlines, offering its unique nonstop service to the exotic Azores archipelago. OAK’s growing international portfolio is led by Volaris Airlines, which flies nonstop to five destinations in Mexico. Bryant Francis, director of aviation for the Port of Oakland, entered his post leading OAK in March, having come most recently from Long Beach Airport. Francis notes his
optimism for Oakland’s International growth, “Both commerce and culture are booming in the region. Major companies are bringing offices to Oakland and the East Bay with thousands of new jobs. The art and restaurant scene is attracting many tourists who may not have been familiar with Oakland previously. Now, people are considering OAK first when deciding how to access the San Francisco Bay Area. We want to do everything possible to prepare for and build on this great opportunity.” Local expansion On a percentage basis, Oakland International is the fastest growing airport in the San Francisco Bay Area, having more than doubled the number of nonstop destinations over the last seven years. With over 11.2 million passengers having traveled through Oakland year-over-year gains sustained over multiple years. For example, the airport recently reported that passenger traffic in the month of May 2016 was up 5.8 percent from May 2015, and is up 16.7 percent for the two-year period since May 2014. Given Oakland’s increasing visibility and appeal as part of the already globally leading Bay Area region and the addition of new routes and more flights, traffic at Oakland International Airport is expected to continue trending upward. Southwest Airlines, OAK’s largest passenger air carrier and Oakland’s largest private employer, recently expanded its OAK operations to include two gates in Terminal 1 in order to accommodate a growing number of scheduled departures. This is in addition to its exclusive use of all gates in Terminal 2. Meeting the demand To further meet the demands of anticipated growth, the airport is undergoing multimillion-dollar expansion to its International Arrivals Building. Due for completion next summer, the expansion will double OAK’s international flight capacity. Also underway is an extensive renovation of Terminal 1, begun in 2008 to update and modernize the airport. To date, the Terminal 1 upgrades have introduced new monitors in the departures check-in area, breastfeeding suites, and a new central utility plant, which houses management systems and energy equipment. Oakland International’s Terminal One improvements now under construction include: • New security screening and Automatic Passport Control kiosk area • Carousel building addition and baggage conveyance replacement • Seismic upgrades including building systems infrastructure upgrades • Passenger boarding bridge, aircraft parking, and taxi lane modifications These enhancements are intended to maintain a focus on providing a positive customer experience and to prepare the airport for continued increased flight and passenger activity. Learn more about OAK by visiting www.oaklandairport.com. ■
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> Aging Oakland streets record third straight year of decline by John Goodwin
Pavement conditions on Oakland city streets deteriorated for the third consecutive year in 2015, with the typical stretch of asphalt in need of immediate treatment or rehabilitation. Data released last month by the Metropolitan Transportation Commission (MTC) show Oakland’s 1,932 lane-miles of local streets registered an average pavement condition index (PCI) score of just 57 out of a possible 100 points last year, as calculated on a three-year moving average basis. Oakland registered a 60-point average PCI score for the 2011-13 period, before falling to 58 for 2012-14. The dip in Oakland’s average PCI score stands in contrast to an ever so slight improvement in pavement conditions across the nine-county Bay Area. The region’s 43,000-mile network of local streets and county roads logged a one-year PCI score of 67 for 2015, though the three-year moving average remained unchanged at 66 for the seventh consecutive year. Among the Bay Area’s three major cities, San Francisco (67) tops the pavement quality charts, with San Jose (62) in second place. “One of MTC’s goals is to get the local street and road network in every one of our cities and counties to a PCI score of 75 or better,” explained MTC Chair and Santa Clara County Supervisor Dave Cortese. “We have a long way
of city streets by 10 points to 55 last year from 45 in 2014. Vallejo’s three-year average PCI score of 49 reflects a two▲ Scores of Bay Area Bike point jump from the 47 registered for 2012-14. Share stations, such as this “Vallejo residents are starting to see one near San Francisco City the return on their investment,” said MTC Hall, will soon be installed in Commissioner and Solano County Oakland, Berkeley and Supervisor Jim Spering, referring to the Emeryville. one-cent sales tax approved by city voters in 2011 to finance a wide range of municipal priorities, including public safety, pavement repair, streetlight replacement and economic development. “Sales tax dollars allowed Vallejo’s public works department to completely repave more than 50 residential streets last year, with even more on the schedule for this year.” The complete 2015 Bay Area Pavement Conditions Summary – including percentages of local roadways in “excellent” or “very good” and “poor” or “failed” condition, and a listing of average PCI scores for the arterials, collector roadways and residential streets – in all Bay Area counties and cities is available at http://mtc.ca.gov/tools-andresources/digital-library/pavement-condition-bay-area-jurisdictions-2015. MTC’s Vital Signs website www.vitalsigns.mtc.ca.gov/street-pavementcondition provides even more detailed information on pavement conditions in each of the Bay Area’s nine counties and 101 cities, including both block-by-block analysis and a record of every municipality’s average PCI score for each year from 2003 through 2015. Those interested in a deeper look at the challenges facing the region’s local street and road network are invited to visit the MTC website at www.mtc.ca.gov/whats-happening/news/street-fight-overview and click on the link for a 2014 multimedia piece entitled “Street Fight: The Ongoing Battle for Better Bay Area Pavement.” ■ John Goodwin is a public information officer at the Metropolitan Transportation Commission.
New online tools help Bay Area residents guide region’s future
to go, and when you consider how old ▲ 4th Street east of Jack our pavement is, that gap is even London Square is one of many bigger than it seems.” Oakland streets with a PCI scores of 90 or higher are pavement condition index considered “excellent.” These are score in the “poor” range. newly built or resurfaced streets that Chief factors in the show little or no distress. Pavement deterioration of pavement with a PCI score in the 80 to 89 range include heavy vehicle traffic, is considered “very good,” and shows water and the passage of only slight or moderate distress, time. requiring primarily preventive maintenance. The “good” category ranges from 70 to 79, while streets with PCI scores in the “fair” (60-69) range are becoming worn to the point where rehabilitation may be needed to prevent rapid deterioration. Because major repairs cost five to 10 times more than routine maintenance, these streets are at an especially critical stage. Roadways with PCI scores of 50 to 59 are deemed “at-risk,” while those with PCI scores of 25 to 49 are considered “poor.” These roads require major rehabilitation or reconstruction. Pavement with a PCI score below 25 is considered “failed.” Oakland streets rated excellent or very good include Claremont Avenue from Highway 24 to the Berkeley city line, High Street from East 12th Street to Interstate 580 and MacArthur Boulevard from High Street to 73rd Avenue. Pavement conditions along Broadway generally are rated good or fair. Examples of poor or failed pavement can be found along Park Boulevard and on most Oakland segments of Telegraph and Shattuck avenues. Dublin and the Contra Costa County city of Brentwood topped the list of Bay Area pavement rankings for the 2013-15 period, with both cities reporting average PCI scores of 85. Other cities with three-year PCI scores in the “very good” range include El Cerrito (84), Colma (83), Foster City (82), Clayton (81), Union City (81) and San Ramon (80). The lowest-ranked pavement in the Bay Area was found in the Marin County city of Larkspur, which recorded a PCI score of 39 for 2013-15. In addition to Larkspur, other jurisdictions with three-year average PCI scores in the “poor” range include Petaluma (46), unincorporated Sonoma County (47), Orinda (49) and Vallejo (49). Interestingly, MTC’s Regional Streets and Roads Program later this year will recognize Vallejo for chalking up the biggest year-to-year PCI improvement of any Bay Area municipality. The Solano County city boosted the one-year PCI score on its 714 lane-miles
18 | OBR Oakland Business Review | www.oaklandchamber.com
by Khristina Wenzinger
The Metropolitan Transportation Commission (MTC) invites Bay Area residents to weigh in on the policies and strategies being considered as MTC works with the Association of Bay Area Governments to develop “Plan Bay Area 2040,” the long-range transportation and housing roadmap for the nine-county region. MTC recently unveiled two online tools to make it easier for residents to take part. The Build a Better Bay Area website (http://buildabetterbayarea.org/) is an interactive quiz that introduces residents to the three alternative scenarios – Main Streets, Connected Neighborhoods and Big Cities – MTC and ABAG developed to shape discussion of the Bay Area’s growth and mobility challenges over the next 25 years. Easily accessed from a smart phone, tablet or desktop computer, the quiz consists of 10 simple questions covering transportation and land-use policy issues. Participants are asked to select an answer to each question on a scale ranging from strongly agree to strongly disagree. The goal is to help residents see which scenario (or scenarios) aligns most closely with their own priorities, and how their responses may impact plans for the future. After completing the quiz, users can compare their results with those of others around the region, and are encouraged to share their outcomes with family, friends and neighbors via social media. Spanish and Chinese language versions of the quiz are available upon request. The second new tool is the Plan Bay Area Open Forum (http://planbay area.org/misc/open-forum.html), an online platform where residents can view information about the three alternative scenarios and provide input by answering four quick questions. Comments and responses are published and publicly viewable on the forum, with the hope of sparking a conversation online. The responses and comments MTC and ABAG receive via the Build a Better Bay Area quiz and the Plan Bay Area Open Forum will be included in the summary of public comments the agencies’ staff will present this month to the MTC Planning Committee and ABAG’s Administrative Committee. Public comment ultimately will be used to construct a “preferred scenario” from among the three alternatives. This preferred scenario is scheduled for adoption at a joint meeting of the two committees in September. ■ Khristina Wenzinger is a public information officer at the Metropolitan Transportation Commission.
> It’s not your father’s Port of Oakland From operating hours to cargo handling processes, the Port of Oakland is transforming to improve service. Increased volume, bigger ships and customer cost-pressures necessitated a new way of doing business. With these new challenges, stakeholders made it clear to the Port what they expect – reliable, fluid cargo handling. Here is how the Oakland seaport is working to improve efficiency in transporting goods.
> New free app for truckers Truckers who haul cargo to and from the Port of Oakland (drayage) now have a groundbreaking mobile phone app at their service. The new app, aptly named DrayQ, was developed for the Port of Oakland to aid harbor truckers. It’s available at Apple and Google app stores with no charge. Tick-tock DrayQ displays how long it takes to enter marine terminal gates known as “wait times.” It also calculates how long drivers must wait to complete transactions inside the terminal (turn-times). The data appears on mobile phone screens much like freeway drive-time signboards. “There’s no more guesswork for truckers picking up or delivering cargo in Oakland,” said Port Maritime Director John Driscoll. “Now they can plan their days with real-time information.”
Operating hours expand ▲ The Port of Oakland is the only port in the U.S. to have received No more 8-to-5 in Oakland. A $1.5 million fund from the Port this ultra-large containership, helped finance the launch of extended hours at the Oakland CMA CGM Benjamin Franklin, seaport. After the fund expired, the Port’s busiest marine three different times. terminal, Oakland International Container Terminal (OICT), began offering Monday-through-Thursday night gates. OICT is nearing 1,000 gate moves a night. That’s a good start, but greater participation is needed to make extended hours successful. Vessel operations Ships are moving through the Port on schedule. Longshore labor has contributed by working ships faster than any other West Coast port – often 30-to-40 moves per hour. Agreements between terminals allow for berth sharing when there is extraordinary demand. Megaships Oakland is the only U.S. port to receive three vessel calls from the ultra large containership CMA CGM Benjamin Franklin in 2016. All were on time: coming and going. The Port will soon embark on a $14 million program to raise the height of four of its iconic, giant container cranes. Once raised, the cranes can handle the Franklin and other megaships. Terminal access TraPac terminal has opened an additional gate to improve access. Everports has rebuilt gates and introduced a new operating system. OICT has added marine clerks at its gates. It has also opened a nearby yard exclusively for empty container pick-up and delivery. This started slowly with only three participating shipping lines; it has now grown to 10.
Measurement Port officials say its new technology could fundamentally change seaport operations in two ways – for the first time, truckers and dispatchers have a precise measure of how long a terminal transaction takes. If it’s too long, drivers can plan around slow periods. Cargo owners and terminal operators now have accurate data to determine if containerized shipments are being efficiently processed. If they’re not, the data can help pinpoint where operational changes are needed. Technology DrayQ was developed for the Port by Reston, Virginia-based Leidos. It relies on Bluetooth, GPS and WiFi technology to measure truckers’ progress through the Port. Automated DrayQ readers anonymously track every truck in the Port whose driver carries a cell phone. Curious? Go to the Port’s home page (www.portofoak land.com) and click on “view terminal entry status.” The link takes the visitor to the latest data satisfying the desire to be in-the-know right now. ■
Import deliveries The biggest challenge facing west coast ports is getting imports out of the yard quickly. The Oakland answer is fewer transactions from import delivery lanes. The Port is working with peel-off programs where a shipper’s imports are block-stowed in the terminal and dray-offs at night to a nearby location where imports are ready for pick-up 24/7. Appointments Oakland International Container Terminal instituted an appointment system in June. Appointments are now required for pick-ups in import delivery lanes, assuring truckers that once at the Port, they can complete their transactions. Metrics The Port of Oakland has invested in new mobile apps so that truckers can see how long the wait times are at marine terminal gates and how long it takes for a transaction once inside. Armed with this critical data, truckers can make better decisions about which gates to access. Turn-times, wait times These are at the heart of operating performance at marine terminals.Although transactions times are in need of improvement, they will get better. By taking advantage of performance enhancements like appointments and extended hours, weekday gate crowding will diminish resulting in greater efficiency transporting goods. ■ ▲ Night-time work at the Port of Oakland.
> Port of Oakland free harbor tours The best cruise bargain have returned to the Port of Oakland. The Port’s resuming free harbor cruises twice a month from now until Friday, October 28. The excursions provide a rare glimpse inside one of the world’s key trade gateways. “Harbor tours are our most popular public outreach initiative,” said Port of Oakland Social Responsibility Director Amy Tharpe. “We had more than 1,000 visitors on the cruises last year and we’re eager to make new friends this year.” Friday evening harbor tours are scheduled each year between July and October. Visitors will ride aboard a 120passenger vessel operated by Commodore Cruises. The 90-minute excursions pass the Port’s marine terminals in Oakland Estuary and Outer Harbor. Live narration will provide insight to the way the Port handles more than two million cargo containers annually. Harbor tours provide a unique vantage point because marine terminals are closed to the public. Visitors can register for free harbor tours on the Port of Oakland website at www.portofoakland.com. ■
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> It’s time to rebuild BART by Taylor Huckaby
Since 1972, billions of trips have been taken on BART – proudly headquartered right here in Oakland. Our trains and stations knit together friends, families, businesses, employees, landmarks, and opportunities. However, what was cutting edge then no longer serves the complex needs of today’s region. Growth is a bittersweet experience, and BART has not been spared from either the pressures of population change or the passage of time. We fit squarely into every issue from traffic, to housing, to environmental concerns. BART now serves the equivalent of the population of Atlanta on the average weekday, and facilitates tens of millions of dollars in daily economic productivity. Thus the commute – which is never pleasant no matter what the method – has become exasperating. Yet there’s a silver lining to these growing pains, as greater demand for public transit is, generally speaking, a good problem. Record-breaking ridership has enabled us to find funding for many of the solutions needed to bring us into the 21st century. We’re hiring more groundskeepers, more system maintenance workers, and more mechanics. We’re building a new maintenance complex to ensure breakdowns stay at a minimum. We’re modernizing stations. And our new, larger fleet of train cars is beginning to arrive. However, a looming problem must be addressed separately from the work
we’ve already been doing to improve. As we have aged, an army of BART workers have extended the life of our train cars and physical infrastructure in extraordinary ways, working ever-harder to offset ever-increasing stresses. Yet the bones of BART – the miles of power transmission cabling, rails, tunnels, and track components working quietly in the background – are decaying. BART’s core was not built to last much further than where we are now, and the cost of replacing what we have with what we need exceeds the monetary gains from increased ridership. Our power replacement requirements alone have a price tag of $1.2 billion. Part of BART’s plan to overcome this challenge is the $3.5 billion general obligation bond measure going before voters in Alameda, Contra Costa, and San Francisco counties this November. The measure is a no-frills package based on hard data, collected using international best practices, and is expected to increase the tax burden of the average Alameda County property owner by $39.06 a year. That’s less than a pack of gum a week. The bond is about replacing worn rail, waterproofing leaky tunnels below sea level, modernizing the physical parts of our train control system, fighting fault line creep. It isn’t about pet projects, and we’re sensitive to the needs of our local communities. We’ve held over 200 meetings with diverse groups throughout the Bay Area to give our plan context, and to get an idea of how we can improve the lives of the people we serve. We are here to listen, engage, tell our story, and build trust. Since our last bond measure in 2004, we’ve proven ourselves to be a responsible steward of public funds. We’ve reinforced parking structures, strengthened maintenance facilities, fortified stations, and protected the Transbay Tube – guarding our riders against the threat of earthquakes while saving millions of dollars. Furthermore, part of BART’s plan is to establish an Independent Oversight Committee to ensure your capital investments are carried out with an excess of transparency, accountability, and integrity. Back in 1962, the Bay Area decided to invest in its future – a future of safe travel, reliable transit, and reduced congestion. Ever since then, we have been a proud and enduring staple of our region’s culture, workforce, and values. It’s time to rebuild. ■ Taylor Huckaby is a spokesperson for BART.
20 | OBR Oakland Business Review | www.oaklandchamber.com
Transportation > Southwest lands in Long Beach
Southwest Airlines, the carrier offering more seats than any other carrier each day to, from, and within California, has embarked upon a new chapter in a faithful 35-year partnership with California travelers. Southwest® celebrates inaugural service at Long Beach Airport, the carrier’s 98th city served, now offering service in all five major commercial airports in the L.A. Basin with four flights a day to and from the Bay Area nonstop between Long Beach and Oakland. “Southwest’s arrival in Long Beach brings much needed competition not just with our unique value and unparalleled customer service, but with unmatched access to the rest of the country through our Oakland gateway,” said Paul Cullen, Southwest Airlines’ vice president of Corporate Planning and Financial Planning and Analysis. “The initial schedule for Long Beach offers long reach with easy connections to 19 cities through our four flights a day to Oakland.” Southwest now offers a peak summer schedule of nearly 60 flights a day in each direction between Oakland and Southern California’s five airports in the greater L.A. region, plus San Diego. Just recently, Southwest filed an application for route authority to add new daily international service later this year from LAX to Cancun, Puerto Vallarta, and San Jose del Cabo/Los Cabos in Mexico, alongside daily service to Costa Rica which began in April. Book Southwest’s great low fares from Long Beach to Oakland at southwest.com. ■
> Southwest awarded authority to serve Havana, Cuba Southwest® daily flights are expected to begin in 2016 from Ft. Lauderdale to three Cuban cities: Havana, Varadero, and Santa Clara, along with daily nonstop service from Tampa to Havana. Pending finalized authority from the Department of Transportation, and subject to requisite approvals from the Cuban government, Southwest confirms it will begin its Cuba service later this year to Havana along with previously awarded service to Varadero and Santa Clara. The carrier will have a total of five daily departures from Ft. Lauderdale (Miami Area) to Cuba – two to Havana, two to Varadero, and one to Santa Clara – plus one daily departure from Tampa to Havana. “Our Countdown to Cuba continues with new enthusiasm, and we’re finalizing plans to bring our world famous value and customer service to these emerging U.S. travel markets,” said Gary Kelly, Southwest Airlines Chairman, President, & CEO. “As the largest carrier of domestic passengers in the United States*, these nonstop flights from two of our Florida focus cities will provide high-quality, low-fare service to our customers while also offering convenient connections to Cuba for dozens of U.S. cities across the Southwest network.” Southwest will soon publish its low fares and flight schedules for Cuba service and intends to begin operations to Cuba later this year. Southwest continues to plan for 2016 year-over-year available seat mile (ASM) growth in the 5-6 percent range. ■
> Bay Area Bike Share nears ribbon cutting on East Bay expansion by Dani Simons and John Goodwin Bay Area Bike Share’s long-awaited East Bay debut may occur before the calendar turns to 2017. The Metropolitan Transportation Commission and program operator Motivate this spring unveiled a proposal to station more than 350 bicycles at 34 East Bay locations – including 21 in Oakland, 10 in Berkeley and three in Emeryville in the first phase of a three-step plan designed to expand the three-year-old Bay Area Bike Share program’s fleet tenfold. Motivate already is working with the Oakland Department of Transportation, the Berkeley Public Works Department and Emeryville’s Planning Division to secure permits for the Phase 1 sites and to outfit the stations with bicycles before the end of December. “I can’t wait to jump on a bike when we bring this program to Oakland,” said Mayor Libby Schaaf, who also serves as an MTC Commissioner. “Active transportation improves public health, promotes economic development, helps the environment, and is fun and affordable.” Bay Area Bike Share customers can buy an $88 annual membership online or use a debit or credit card to buy 24-hour ($9) and three-day ($22) memberships from any station kiosk. The program allows unlimited trips up to 30 minutes each for the duration of the membership period. Trips longer than 30 minutes are subject to overtime fees. Annual members receive bike share station keys in the mail, allowing them to bypass the kiosk and simply insert their key at any available station dock. One-day and three-day members receive access codes from the kiosk, and then wait for the green light before pulling a bike out from the dock. These short-term members must request a new ride code for each trip by swiping their credit or debit card at the kiosk. After a trip, customers simply return the bike to an available dock at any station in the service area. Motivate’s three-phase East Bay expansion campaign calls for a total of more than 100 stations – including 70 in Oakland, 37 in Berkeley and 10 in Emeryville – by the end of 2018. Motivate selected the first East Bay locations for Bay Area Bike Share through a community engagement process that included over six months of public input into the system’s design. Recommendations for station sites were collected through nine public workshops, scores of briefings with public officials, neighborhood groups and other stakeholders, and an online portal through which members of the public submitted more than 5,000 unique location suggestions. The most attractive sites for bike share stations typically are high-visibility locations near existing bicycle routes, co-located with BART stations or other transportation connections, and close to local destinations like parks and commercial districts. Bike share systems thrive when stations are placed close to one another, typically no more than a fiveminute walk. “Since the launch of Bay Area Bike Share in 2013, we’ve heard a strong desire from the community to bring bike share to the East Bay,” said Emily Stapleton, general manager of Bay Area Bike Share. “In the first year of our expansion, we’re planning to connect the key commercial corridors in Oakland, Berkeley and Emeryville to provide residents, workers and visitors with a new and accessible option to travel in and between them.” Motivate committed to siting at least 20 percent of its expansion locations for the Bay Area Bike Share program in lower-income neighborhoods designated by MTC as Communities of Concern. The company expects subsequent expansion phases to expand incrementally beyond downtown Oakland-North Oakland-Berkeley corridors to surrounding neighborhoods. The Bay Area Bike Share program currently has about 700 bicycles and 70 docking stations in San Francisco, San Jose, Mountain View, Palo Alto and Redwood City. Motivate aims for a Bay Area Bike Share fleet that will grow to some 7,000 bikes in the coming years, with a fresh round of growth in San Francisco and San Jose as well as the East Bay. Plans call for a total of 4,500 bikes and more than 320 stations in San Francisco plus 1,000 bikes and over 80 stations in San Jose. Brooklyn, N.Y.-based Motivate is the nation’s largest bike share program operator. For details about the proposed Bay Area Bike Share station locations in Oakland, Berkeley and Emeryville, visit www.bayareabikeshare.com/expansion. ■ Dani Simons is director of Corporate Communications and external affairs at Motivate. John Goodwin is a public information officer at the Metropolitan Transportation Commission.
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> Names in the news • Wendel, Rosen, Black & Dean LLP congratulates partners Christine Noma and Patricia Curtin on their selection to the San Francisco Business Times 2016 “Most Influential Women in Business” list and partner Pamela Schock Mintzer on her selection to the “Forever Influential Honor Roll.” The list recognizes outstanding female professionals who make a difference in their companies, industries and communities. The honor roll recognizes prior winners of the Influential Women awards and an expanding group of exceptional women leaders. • In addition, Wendel, Rosen, Black & Dean LLP welcomes richly experienced food and beverage lawyer Allan Zackler as a partner. Zackler, principal and founder of Oakland-based Zackler & Christine Noma
Associates, and Rebecca Logsdon, who has long worked with Zackler as a legal assistant, joined Wendel Rosen in its Food and Beverage Practice Group on June 1. Zackler has more than 40 years of experience in food regulatory, consumer products and corporate law. He advises advertisers and manufacturers on claims substantiation, product recalls and responses to government and consumer inquires. Wendel also welcomes Monica Dell’Osso who is a partner in its Trusts & Estates Practice Group. Dell’Osso was most recently a partner at Burnham Brown, heading their Trust and Estate Planning Practice Group. Ashley Sundar is in our Trusts & Estates Planning Group, also. She has significant experience in trust and estate administration and litigation, estate planning, and conservatorship administration and litigation as well as experience in real estate and commercial litigation.
Pamela Schock Mintzer
• The Port of Oakland Commissioners has awarded executive director Chris Lytle a new three-year contract. The agreement means the long-time industry veteran will remain at the helm in Oakland through July 2019. Lytle will continue to manage three primary businesses: a seaport, Oakland International Airport and a commercial real estate portfolio. All three have achieved milestones under his direction in 2016 including 30 consecutive months of growing passenger traffic at the airport (along with Oakland’s first nonstop service to London); an export rebound at the Port of Oakland along with the first three visits of the 1,300-foot-long Benjamin Franklin (the largest cargo ship to ever visit the U.S.); and a new master lease at tourist-favorite Jack London Square with CIM Group, one of the nation’s best-known real estate investment and management firms.
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> Progress on OUSD’s Pathway to Excellence by Antwan Wilson
It is with great pride and optimism that I share with our local business community the ongoing efforts of Oakland Unified School District (OUSD) to ensure that Every Student Thrives! We are two years into the implementation of the District’s strategic plan, Pathway to Excellence, and I am pleased to highlight our progress that I recently detailed in my Superintendent Work Plan Year End Report. Together, with the OUSD Board of Education, employees, families and community stakeholders, we are committed to providing all Oakland students with a high-quality education and helping them grow to be successful, responsible and productive citizens. We have come a long way and are steadily improving. Graduating students that are college, career and community ready In 2015-16, we celebrated Coliseum College Prep Academy for achieving a 91 percent graduation rate, the highest in OUSD history. This improvement is an example of the type of growth we are seeing throughout the District for African-American males, foster youth, and students with special needs – to name just a few student groups. We also continue to support personalized, digital learning, having completed a $5 million project to deploy 15,000 Chromebooks and over 3,500 wireless access points across the District. In addition, OUSD is expanding Linked Learning programs which provide students with rigorous academics, technical education and work-based learning. It is through partnerships with local business leaders that our students receive mentoring and exposure to career paths. Lastly, OUSD garnered national recognition for our collaborative work on the Oakland Promise, an initiative that aims to triple the number of college graduates from Oakland within the next decade. To get involved visit www.oaklandpromise.org. Increasing investments and fiscal transparency As the second largest employer in Oakland, OUSD takes pride in stimulating the local economy and helping to sustain small
businesses. In 2015-16, we exceeded our required goal of 50 percent local business utilization on the Capital Program. In fact, of the $328 million bond funds spent, $170 million was with Oakland businesses. We have also prioritized direct funding for District-run schools, allocating an additional $20 million (excluding employee raises). Furthermore, two years of focused efforts culminated earlier this month, when we completed all financial audits, saving millions of dollars in penalties and putting our finances on par with other districts throughout the state. OUSD’s General Obligation (GO) Bonds ▲ Superintendent were recently assigned an Aa3 rating by Antwan Wilson Moody’s Investor Service. The Aa3 rating speaks at the incorporates the District’s large and Chamber’s Annual diverse tax base that is supported by a Lunch strong local economy. This spring we launched a website to provide the public full access to our financial records. Visit www.ousd.org/fiscal transparency. Solidifying our commitment Ensuring that Every Student Thrives! is a vision that we take seriously, we work hard to support all Oakland students. For example, a new Equity Policy is now in place to support additional investments focused on improving outcomes for English Language Learners, Latino, and African- American students. We also launched the Equity Pledge, a partnership between District and charter leaders to create a more equitable school experience for all Oakland children. Appreciating the progress made to date is important, but we also acknowledge that our District still has more work to do to meet the goals of the Pathway to Excellence strategic plan. We have an agenda of work that is immense and school community environments that face deeply rooted economic and social inequities. Business leaders play an important role in partnering with us to change the course of students’ lives for the better. We will encounter challenges along the way, but by aligning and uniting with integrity, hard work, and a steadfast commitment to equity and excellence – we will build a better Oakland. ■ Antwan Wilson is superintendent of the Oakland Unified School District.
▲ Superintendent Antwan Wilson visits with OUSD students. ▲
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24 | OBR Oakland Business Review | www.oaklandchamber.com
> Quality education leading to life, liberty and happiness – Shared values, integrity, courage and compassion matters! by Elñora T. Webb, Ph.D
How do we create the idealized conditions where we are able to fully experience life, liberty and happiness? More importantly, how do we ensure that this is a universal experience for all people independent of history, family origins or economic status? Many of us believe that this requires individual choice; devotion to the inner (self) work and the planting Elnora Webb of seeds to cultivate the landscape and support the evolution of consciousness. Fundamentally, achievement of life, liberty and happiness for all requires a collective will reflected in the structures, policies and practices throughout our global society. Thus, choice to establish the necessary values and otherwise ensure the type of cultures that honor all. Educational systems, societal structures, businesses, industries, foundations and community-based organizations have required that we leverage one another. These organizations in addition to our families and neighborhoods demonstrate that we need one another in order to actualize our respective visions, missions and goals. And frankly, each unit within our society reminds us that no one of us has achieved any milestone alone. As humans, we are all in this together. We need one another, and are enhanced by each other’s humanity. Likewise, we benefit from remembering that fundamentally, we are almost identical per biologists and other scientists; the .01% or less difference between any two groups is so minuscule that it is remarkable that we are often at odds with one another. Culturally, we’ve created and reinforced conflicts based on gender, ethnicity, age, sexual preference, religion and even political party. These, and so many other conflicts, do not need to continue to define our current nor future realities. As contrived conditions, we can alter them. Quality formal and informal education via our colleges, universities and for profit and non-profit business, governmental and other organizations can equip us with the tools to create the healthier conditions we desire. The “quality” just referenced requires our use of shared values, integrity and unwavering courage to transform as well as evidence compassion for all. Again, conflict has characterized so much of our recorded history, and it has led to a tremendous level of fear. Yet we benefit from remembering that FEAR is false expectations appearing real. We create the conditions within which we survive, thrive and transform. What we do and who we are matters! Let’s connect to humanize, listen to learn, care unconditionally to feel, and give freely to heal. We’ll enable these outcomes when we: 1) demonstrate respect, patience and openness to all, in part by welcoming new ideas and seeking first to understand; 2) spread peace, understanding, and knowledge; 3) incentivize the safety, security and well-being of all; and 4) honor that what we think, feel and do matters. ■
Education > Serving the Underserved: SMU’s Classroom in the Community As patient’s stream into the waiting room at the Brighter Beginnings Family Health Clinic on a Friday morning, Samuel Merritt University (SMU) Assistant Professor Jane Perlas, DNP, APRN, NP-C, discusses the day’s caseload with a dozen of her Family Nurse Practitioner (FNP) students around a conference table in the back of the Richmond clinic. Before the students close their laptops and head into exam rooms, Perlas offers a word of advice. “Own the diagnosis,” she says. “Do your work, make the call. Don’t worry, no one is going to let you get it wrong. We’re going to guide you, but you’ve got to own it first.” Such are the real-life stakes in the clinic-as-a-classroom, where SMU students get the opportunity to work side-by-side with their teachers. Brighter Beginnings, staffed four days a week by a different SMU faculty member and a dozen students, is one of the only faculty-led clinics in the Bay Area and gives SMU students a unique learning experience to work with underserved clients in an under-resourced community. “There’s how it is in academia and there’s how it is in the real world,” says Perlas. “Cases are not always going to present as they do in the textbooks.” For students, the clinical experiences offered at SMU are viewed as a critical distinction from other universities. Owing to the philosophy that learning is doing, and that students can make an immediate impact in communities, students from all five of SMU degree programs are placed in a clinical setting as soon as possible – often within their first school year. At Brighter Beginnings, clients are low-income, sometimes uninsured and often undocumented. Between patients, student Jasmin Moultrie says she’s studying to become an FNP because she wants to change the way patients get access to healthcare. “I want to help change health outcomes, especially the outcomes of the marginalized,” says Moultrie. “We all live in this community together, we all have to care for each other. Somebody has to care for them, and someone will have to care for me.” The relationship between SMU and Brighter Beginnings began in 2013, when the clinic was a bare-bones operation, Perlas says. Chipped paint on the walls, no exam tables, and a lack of medical supplies. “Like working out of a garage,” Perlas recalls. To make conditions more challenging, an invisible barrier existed between the well-intentioned healthcare providers and residents in the community. “We had to build trust with the residents,” Perlas says. “It was a trickling of patients at first. Undocumented residents needed to learn they wouldn’t get reported if they came to get care. Once the word-of-mouth spread that it was safe here, that trickling turned into a stream.” Assistant Professor Noelene Moonsamy, MSN, FNP-C, supervises the cohorts of SMU students who work at Brighter Beginnings and observes the positive impact they have on their patients’ lives. “It’s satisfying that we’re able to make a difference in people’s lives,” Moonsamy says. “It goes with what our mission is as a university: To serve the underserved, to create a feeling of trust and equality with the communities we serve.” Brighter Beginnings has come a long way in the past three years. The clinic now houses two in-take rooms and four examination rooms, all with examination tables and proper supplies. Between 40 and 50 SMU students rotate into the clinic each week. In the near future, Perlas says, she hopes to bring in students from other SMU degree programs – physical therapy, occupational ▼ Assistant Professor therapy, podiatry – and make the clinic an Jane Perlas and a group of FNP students. interprofessional education experience. ■
Elñora T. Webb, Ph.D., is executive vice chancellor and 20102016 President of Laney College, Peralta Community College District.
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CELEBRATING 125 YEARS OF HELPING CHILDREN, YOUTH AND FAMILIES
> After 125 years Fred Finch looks forward to bright future When Duncan and Eunice Finch founded Fred Finch orphanage in Oakland in 1891, they could not have envisioned that 125 years later, their legacy would not only persist, but thrive – evolving into a multifaceted agency that now serves some 3,000 youth and families each year. Throughout its long history, Fred Finch Youth Center has expanded its mission to meet the changing needs of youth and families. Among their many services, Fred Finch now operates a residential and academic program for adolescents who are struggling with both developmental delays and mental health challenges, provides transitional housing, vocational support, educational counseling and other supportive services to foster youth preparing for independence, and offers school and home-based mental health counseling to vulnerable children and families. Grieving the loss of his son Fred to tuberculosis, shipping magnate Duncan Finch often wandered the docks of Oakland. Moved by the homeless orphans living on the docks, Finch and his wife decided to donate their retirement property in their son’s memory to the Methodist Church for the purpose of establishing an orphanage. Within months, the property on Coolidge Avenue in Oakland was home to 25 children who helped manage a working farm. Today, Fred Finch is one of Oakland’s oldest institutions. Over the past 125 years, Fred Finch has offered assistance to countless young people who have gone on to live healthy, productive lives. Perhaps the most famous is author William Saroyan. Join us on September 22 for our 125th Anniversary Impact Celebration at the Chevron Auditorium located in UC Berkeley’s International House. We will be honoring Assemblyman Tony Thurmond (District 15), who will deliver the keynote address, for his service to children and families. For more information or to reserve tickets, please contact Leslie Weir at 510-485-5251 or visit us at www.fredfinch.org/celebration. ■
Education > Bringing community into Oakland schools Over the past year and a half, the Oakland Public Education Fund has witnessed our community's passion for volunteering in Oakland public schools. As one volunteer said after our 1st Annual African-American Literature Read-In, "I wasn't sure kids would be that into books in this age of video games and cell phones. But, it was amazing how engaged they were. They kept asking me, 'Can you read another, can you read another? And when are you coming back? It was such a great experience." To build on this enthusiasm and the momentum of our other volunteer efforts (three Annual Read-Ins, school clean-up days, and a 500-person volunteer day on the Havenscourt and Lockwood campuses), this month we are launching Oakland School Volunteers. Starting August 2016, the Ed Fund will clear, train, and connect community volunteers with opportunities to support students and teachers in Oakland’s public schools. Oakland School Volunteers aims to meet the needs of both our schools and our volunteers, matching community members with schools where they will have the greatest impact on student achievement. In that spirit, the program will prioritize our highest-need schools. How can businesses get involved? • Adopt an Oakland School The Ed Fund has seen more and more local businesses sending teams of volunteers into our schools. Inspired by the team-building camaraderie of these "all-in" efforts, we have launch Adopt an Oakland School. Ed Fund will help pair your group with an Oakland public school to create a yearlong (and hopefully longer) volunteer partnership. You can email Oakland School Volunteers Program Coordinator Lilly Smith (firstname.lastname@example.org) to learn more about this opportunity. Presenting Sponsor of a Read-In Week In a diverse city like Oakland, students need opportunities to see themselves – and their classmates – in the books they read. To honor cultural heritage months, the Ed Fund coordinates citywide celebrations – continued on page 27
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> Why our students and city need an ‘Equity Pledge’ by Ash Solar
Oakland is embarking on a bold mission to create a just and fair public education system that ensures all our students across district-run and charter schools succeed. Since January, Oakland Unified School District (OUSD) and charter school leaders have been working on the “Equity Pledge,” an agreement for district-run and charter schools to work together on everything from facilities, to enrollment, to teaching practices. In short, the Equity Pledge is our opportunity to establish the “Constitution” we need for a bestin-class, 21st century public education system that includes district-run and charter schools. Ash Solar To realize our full potential as a city, we must have a public school system that ensures all our students can participate and prosper as citizens and members of our society and workforce. We need to be resolved in creating equity across all public schools so that the path does go from hope to change for all of our students – and in particular those from communities whom we have underserved and failed in the past. With that spirit, OUSD Superintendent Antwan Wilson and leaders from the district and charter schools are working to bring district and charter school communities together to envision, define, and realize the Equity Pledge. Done right, the Equity Pledge has the possibility to provide the foundation and guidance for a 21st century school board that is responsible for all students across district-run and charter schools. The Equity Pledge holds quality, equity, and sustainability as the pillars for strong schools – individually and collectively. The Equity Pledge requires unprecedented solidarity and collaboration from all district-run and charter school leaders. We need our leaders to come together and work closely to outline the shared understandings and commitments that ensure a quality school is available in every
Education neighborhood across Oakland. This is our opportunity to start creating a long-lasting equity that our schools, educators, and, more importantly, our students deserve. The Equity Pledge has eight complex areas that require sacrifices from both district-run and charter leaders. We know we don’t have all the answers, but we also know that we can find solutions if we all work on it together. Our students are counting on us to provide them with the resources, tools, and any other support to graduate and succeed in college and life. ■ Ash Solar is executive director of GO Public Schools Oakland.
> Business partnerships give students life-changing work experience Hannah McKellar was barely on track to graduate from Skyline High when she found Genesys Works. Separation from her parents at a young age and a severe lack of confidence had taken their toll. She struggled to see how she would make it to graduation, let alone get a job. “I knew that I had to start somewhere and I didn’t exactly know where to direct myself,” she said, and took the risk to apply to Genesys Works. The fourteen month ▲ Hannah McKellar (right) with program equips and empowers Oakland Mayor Libby Schaaf. underserved high school students to achieve academic and professional success. Program staff coached Hannah through 8 summer weeks of intensive technical and professional skills training where she broke through her barriers and blossomed into a young professional. Through the program’s partnerships with Bay Area businesses, she earned a year-long paid internship in the IT department at PG&E. While working there every day after school, she continued to grow, bringing her grades up from failing to a 4.0, and gaining confidence that she can “stand and deliver” in the real world. Studies show that this type of meaningful workplace experience in high school is critical to preparing students for their futures; the mantra is no longer just about college prep. Efforts like OUSD’s Linked Learning and the White House’s Workforce and Innovation Opportunity Act are growing in popularity and results. That’s why Genesys Works builds partnerships with local schools like Oakland High, Oakland International, Oakland Tech and Skyline as well as Oakland businesses like PG&E, Kaiser Permanante and Clif Bar. The cross-sector approach gives students like Hannah an incredible opportunity while businesses benefit from a diverse pipeline, stake in the community, and fresh, energetic talent. As her internship came to an end, Hannah knew that she wanted to be a leader even if it meant rising in the male-dominated tech field. Her new-found passion shown through during her high school graduation when Mayor Libby Schaaf presented the students with a choice: accept cash or a business card. Hannah promptly jumped up and took the card, and her initiative that day led her to eventually be offered a position in the Mayor’s office. She is currently pursuing her degree at Merritt College, and continues to be a passionate advocate of Genesys Works. ■
– continued from page 26
of Latino, African-American, and Asian-Pacific-American writers and illustrators. During these weeks, schools across Oakland host literacy activities, including volunteer read-alouds in classrooms, hosting an author to read from her or his work, and cross-grade buddy reading. Read-Ins happen throughout the year and involve schools across Oakland. • Latina/o Literature Read-In, October 3rd – 7th, 2016 • African American Literature Read-In, February 6th – 10th, 2017 • Asian Pacific American Literature Read-In, May 8th – 12th, 2017 Your business can be the Read-In's sole presenting sponsor for a donation of $5,000. As presenting sponsor, you will be featured prominently on our website and social media platforms; on posters in all schools; and in all communications about the Read-In. Contact email@example.com to talk about this opportunity. As Oakland's education fund, we consider it our responsibility to help all of our students learn, grow, and thrive. This citywide vision is at the heart of our work with Oakland School Volunteers, and we are excited to partner with your business throughout the school year to build this program. ■
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> Children’s Hospital launches training program for students interested in construction
hospital serves. The program is jointly coordinated through UCSF Benioff Oakland’s Facilities Development and Construction department and the hospital’s Center for Community Health and Engagement. In addition to the pilot program, the hospital will soon engage graduates of established Pre-Apprenticeship training programs, including Cypress Mandela Training Center, RichmondBUILD and Rising Sun Energy Center, to create a defined recruitment and hiring system for community employment. The Pre-Apprenticeship Graduate Program is slated to begin in September 2016. ■
> Cal State East Bay expands and updates Oakland Center
▲ Students taking part UCSF Benioff Children’s Hospital Oakland, in in the pre-apprenticeship partnership with Oakland Unified School District pilot program are learning (OUSD), has launched an innovative construction first-hand about the pre-apprenticeship pilot program as part of the building of the hospital’s hospital’s Master Plan expansion project which New Outpatient Center. is currently expanding and modernizing the hospital’s facilities for children, adolescents and their families. The five-week pilot program recently kicked off with eight Oakland Unified School District (OUSD) students from Fremont, Castlemont and McClymonds high schools, several of whom have completed construction-related training programs with OUSD. The students will experience construction site tours, lectures, guest speakers, tool handling, construction safety seminars and project-based learning. The program is providing access to both male and female students and is representative of the hospital’s diverse patient population. “We understand the importance of workforce development and see this program as an opportunity to provide a career pathway for our community’s youth,” said Dr. Barbara Staggers, executive director of the hospital’s Center for Community Health and Engagement (CCHE). “As a major employer in the community, the hospital believes that the development of a diverse future workforce will add to the economic vitality of the city of Oakland. The pre-apprenticeship program is just one way in which we are utilizing our resources to ensure this growth.” The new program leverages partnerships with Turner Construction, HDR Architects, BART, Cypress Mandela, the Union Trade, Cambria Commercial Kitchens and the city of Oakland Building and Planning Department to offer OUSD sophomores, juniors and seniors the opportunity to work with the hospital and explore careers in construction-related fields. The program includes a variety of in-depth seminars with groups such as the city of Oakland Business Licensing Department and BART. The students will also have the chance to meet with Oakland Councilmember Dan Kalb, as well as the Master Plan project’s architects and project managers. “OUSD is thrilled to partner in this pilot program,” said Bernard McCune, deputy chief, Office of Post Secondary Readiness at the Oakland Unified School District. “This opportunity offers our students hands-on exposure to construction careers and brings us one step closer to our vision of preparing all students for college, career and community success.” The Master Plan Construction Pre-Apprentice Internship Program is one component of a three-tiered plan to create workforce opportunities for the community the
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Cal State East Bay’s Oakland Center has recently undergone an extensive expansion project to accommodate the growing number of students and offerings. In addition to the expansion, the original structure has been renovated to create a cohesive and modern feel between the old and new space.. The renovated center includes new student-centric facilities, including a lounge and study areas. In addition, all of the existing classrooms have fresh carpet, paint and furniture. “We are proud of our 15 years in Oakland offering high-quality professional development, degree, and certificate programs to professionals from all over the Bay Area,” said Brian Cook, associate vice president of university extension. “This newly designed space transformed our existing center into a ‘mini-campus,’ which will provide us with the flexibility to support unique learning and training initiatives for our students. With this expansion, we look forward to increasing our capacity to support the growing workforce demands of the region for many years to come.” Cal State East Bay’s Oakland Center, located at 1000 Broadway, Suite 109, serves the community as a conference center and corporate training facility. It is also home to degree programs such as the full-time one-year MBA, part-time Master of Social Work, and many continuing education certificate programs, including Paralegal Studies, Project Management, Nonprofit Management, Human Resource Management and a recently launched Social Media Marketing program. For more information on The Oakland Center, visit the Center’s website at www.theoaklandcenter.com. ■
▲ The renovated center includes new student-centric facilities, including a lounge and study areas.
> Linked Learning –
Education > Watson named
Showing early results
The Chamber, in its role as the anchor of the East Bay Linked Learning Hub of Excellence, is pleased that its work connecting and coordinating industry partners and school programs is showing early results. On June 13, two Merritt College students began 10-week internships with the Lawrence Livermore National Lab’s Cyber Defenders program. This intensive scientist-led summer program has students working in teams on real problems being investigated at the Lab. The students are graduates of the Merritt College Cyber Security Program, and the internships are the first phase of a developing partnership between the school and LLNL that was initiated and coordinated by the Chamber’s industry engagement work. The partnership extends to technical support for the build out of a full computer science degree offering which includes an accelerated math curriculum designed to help students with limited math backgrounds attain a level of proficiency sufficient to insure success in the study of engineering and computer science. The Lab is also partnering on resource development in support of this build out, and the continuation of student internships. The Chamber sees this effort as a model for industry participation in the development of career pathway education in the region. ■
Holy Names University (HNU) has announced the appointment of Jeanie Watson, PhD, as interim president. She assumed her duties on Aug. 11. As president of Nebraska Wesleyan University, Watson oversaw the restructuring of the Board of Trustees; the development of academic program growth to include master’s degrees and a precollegiate concurrent enrollment program; the design and implementation of a forward-looking strategic plan; a doubling Jeanie Watson of the student headcount; the construction of new campus facilities, as well as the establishment of a satellite campus; an increase in donor philanthropy; and a significant increase in revenue, along with managing consistently balanced budgets. Throughout her career, she has been involved in program development, successful capital campaigns, working with Boards of Trustees, and positioning institutions for strength and growth. ■
> Port staff as educators
▲ Port of Oakland Electrical/ This past spring Port staff Mechanical Engineer Kor Yan mapped out engineering career explains to Cal Maritime pathways at the 5th annual East students how the huge gray Bay STEM (science, technology, transformer changes engineering and math) Career voltages in order to power Awareness Day. Innovative Bay ships at dock. Area companies gave 250 high school students an inside look at STEM careers in their businesses. Cal State University East Bay's Institute for STEM Education organized the event. www.csueastbayistemed.com “The Port focuses on supporting programs that increase access to high-quality education and prepare individuals for careers in portrelated industries,” said Amy Tharpe, the Port’s Social Responsibility Director. “We partner with organizations whose programs align with our objectives around promoting equitable access to educational and training opportunities.” Sponsorships are a big part of the Port’s efforts to support education of local youth including Oakland Aviation Day. East Bay middle school youths participated in the day camp, a partnership of Federal Aviation Administration (FAA) employee associations and local organizations. They visited multiple airport locations where they learned from professionals about aviation careers. The Port partnered with the 2016 Cal Maritime Summer Academic Enrichment Program. The curriculum requires students to carry a full load of STEM courses and learn about maritime career pathways. https://www.csum.edu/web/saep/home. The Port partnered with the Rose Foundation to host Oakland youth at the Oakland Seaport in June, to learn about new technologies being implemented as part of the Port’s Maritime Air Quality Improvement Plan. http://rosefdn.org/new-voices/summer2016 Ms. Tharpe added, “We are pleased to support organizations that are working to educate our youth, expose them to Port career pathways, and build a brighter future for our community by opening these doors.” ■
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> Port of Oakland’s internships by air, land and sea SINCE 1988 Eighteen years and counting – that’s how long the Port of Oakland has been offering its unique internship programs that give college and high school students exposure to a wide variety of professional fields, including the Port’s revenue division – Aviation, Commercial Real Estate and Maritime. Interns also have the chance to be placed in one of the agency’s support divisions, such as communications, engineering or finance. Port of Oakland Social Responsibility Director Amy Tharpe says, “The goal of the Port’s Summer Internship Program is to have students walk away with substantive professional experience, knowledge of important issues impacting the organization and access to a network of individuals working in their fields of interest.” Through a competitive process, students apply for a Port paid internship early in the calendar year and are selected in spring for the summer program.
added, “During this nine-week program, students have access to Port workshops that are offered to supplement the intern experience.” Alberto Martinez is interning in the Port’s Human Resources division and says, “I’m working on a publication that will offer invaluable health and safety information for employees.” He said that this project has reinforced his passion to help people, “I want to pursue a master’s degree in Public Health and a medical degree. It’s the most impactful internship I’ve experienced.”
Unique opportunities Port interns this summer number 23, 17 college and six high school students. Aubrey Williams, a communications major at St Mary’s College, is one of the Port’s 2016 interns and is assigned to the Communications division. Williams says, “What’s special about the Port’s internship program is that it gives students and young
Employees fund scholarships At the same time, Port employees are committed to helping finance the education of local youth. The Port of Oakland’s two employee scholarship organizations have reached a milestone this year by surpassing the $1 million mark in scholarships for students. For more than two decades Port employees have given 600 local high school students $1.1 million in scholarship funds. The Port’s Asian Employees Association Scholarship and Employees’ Scholarship Program were created to raise money for young students beginning in the 1990s. These organizations are all volunteer and employee run. Each year, high school seniors apply for Port employee scholarship awards that average $1,600 per student.
people opportunities to make an impact in their areas of interest. We’re required to participate in a work project we design ourselves that will contribute to the Port and benefit the community.” The types of duties vary from general clerical/administrative to technical expertise and/or fieldwork that may require proficient computer skills. Tharpe
The goal is to encourage students to pursue post-secondary education, vocational school, or apprenticeship trainings. This year the Port’s employee scholarship associations together raised $76,500 for 31 high school students. ■
▲ College and high school students gather at the Port of Oakland during the internship program.
> Henry J. Kaiser Center $52 million renovation The Chamber’s June Economic Development Forum featured a glimpse into the $52 million renovation of the Henry J. Kaiser Center. Built in 1914, the city-owned building is one of Oakland’s most historic properties but closed in 2005 due to lack of funding and fell into disrepair. The City Council selected Orton Development in July 2015 for the project which includes the proposed renovation of the Calvin Simmons Theatre, performing arts and non-profits space, and other mixed-commercial uses. Since 1984, Emeryville-based Orton Development has specialized in large scale, challenging rehabilitation and redevelopment projects including converting Richmond’s Ford Assembly Building into mixed-use commercial space, as well as redeveloping industrial properties at San Francisco’s Pier 70 into mixed-commercial space. Carole Ann Bradley and Nick Orton of Orton Development gave an overview of the project, which they are currently presenting to City Councilmembers. The plan would modernize the 1,900-seat Calvin Simmons Theater into a 1,350-seat space with better sightlines and larger seats. The 6,000 seat convention center arena would be adapted to house four stories of retail and office space, some of which will be leased to arts organizations as well as a ground-floor anchor tenant.
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“The model is the Bolshoi Theatre in Moscow,” Orton said. Right now, Oakland’s arts scene is split between performance space and practice space. This project would create an opportunity for arts organizations to be housed together and share the same practice space, creating greater synergy and collaboration. “In our outreach meetings, we found that not all arts organizations use their space 24/7,” Bradley said. “They often have a busy season, like with the Nutcracker for example. That’s why the proposed shared office space is an important component.” The office space will be market rate, but still affordable to arts organizations especially considering that the model will allow them to save money on performance space. The 60,000 s.f. ground floor retail space will house a major tenant yet to be determined. The space would work well for a brewery or distillery, Bradley said. Orton is leasing the property from the City of Oakland for 66 years and will hire a third party to operate the venue. If approved by Council, the project can start the CEQA process and could begin construction early next year. ■
> Port of Oakland welcomes first train to new $100 million near-dock facility
> Two Oakland companies win StopWaste Business Efficiency Awards by Michelle Fay
▲ The 100-car train carried The Port of Oakland recently agricultural products welcomed the first train to use a new, headed to Asia. $100 million near-dock rail facility at the former Oakland Army Base. The new tracks are located in the Port’s Outer Harbor and will enhance the Port’s intermodal capabilities. The Port wants to attract more discretionary cargo through Oakland. The 100-car train carried agricultural products from Archer Daniels Midland Company from the Midwestern United States and headed to Asia. The cargo was transferred from the rail cars directly into containers by Port tenant Capital River Group and delivered to the terminals for export. The Port of Oakland has seen a growing market for agricultural products, especially from California’s Central and Salinas Valleys and the Midwest. “The Port envisioned a rail yard that would bring cargo through Oakland,” said Port of Oakland Maritime Director John Driscoll. “This was made possible by maritime business partners such as Union Pacific Railroad and government funding partners.” The new tracks are part of a phased rail expansion. Warehouses and distribution centers are also envisioned on the former Army Base. ■
▲ From left to right: Oakland businesses Foods Co and Richard Dan Kalb, Oakland Avelar & Associates Architects are among Councilmember and eight Alameda County businesses that were Alameda County Waste recognized for outstanding environmental Management Authority performance and business efficiency earlier Board President; Ken this summer. Kossloff, Principal at During an award ceremony at their Oakland Richard Avelar & Associates Architects; offices, Alameda County public agency StopWaste Dan Perri, Store announced the winners of the 2016 StopWaste Manager at Foods Co Business Efficiency Awards. Foods Co, a 80,000 Oakland; Wendy square foot supermarket in East Oakland, received Sommer, Executive the Award for Excellence in Reducing Wasted Food. Director, StopWaste. Since Foods Co’s opening in March 2014, they have operated a highly effective food rescue and donation program for produce, dairy, meat, bakery, dry goods and frozen food, in collaboration with the Alameda County Community Food Bank. In 2015, Foods Co donated 67,700 pounds of edible food, equivalent to 56,417 meals and a savings of $8,220 in disposal fees. “The Alameda County Community Food Bank has been instrumental in matching us with volunteers from local pantries that come reliably every day to collect the donations,” noted Store Manager Dan Perri. He also acknowledged the contributions of Foods Co Receiving Manager Tim Arrivas. “Tim makes sure each of our department managers has their goods ready in time for pick up and keeps our busy operations running smoothly.” Food waste has been a buzzword in the media recently, with roughly 40% of food produced reported uneaten. Kroger, one of the nation’s largest grocery retailers, has taken steps to tackle the problem, with their Perishable Donations Program rolled out to stores nationwide, including the Foods Co chain. Looking beyond the reduction and prevention of solid waste, StopWaste also recognized efforts to minimize energy waste, selecting Richard Avelar & Associates Architects to receive the 2016 Award for Excellence in Energy Efficiency. The company, located near Oakland’s Jack London Square, offers architecture and construction consulting services including reserve studies to help community associations plan and budget the replacement of common-area components. Thanks to the initiative of principal Ken Kosloff, association clients receive not only thorough advice on the most energy efficient upgrades to consider, but also what rebates and incentives are available to help finance the measures, and how to apply for them. “For many of our clients, unlocking these unique financial opportunities is like finding a nugget of gold,” joked Kosloff. “But the truth is, without thorough knowledge of the rebate landscape it’s hard to find that treasure. That’s where we come in.” To date, Richard Avelar & Associates have helped over 2,500 HOA units in the region – about 500 of those in Alameda County – become more energy efficient, while saving associations hundreds of thousands of dollars. One local example is Parkwoods Condos in Oakland, a 433-unit community in need of upgrades and repairs to their central hot water heater, common area lighting and other shared infrastructure. Guided by Richard Avelar & Associates, their energy efficiency measures have not only lowered the complex’s gas consumption by 14% and electricity use by 42%, they have also realized $324,750 in rebates – almost half the overall investment to make the upgrades. The StopWaste Business Efficiency Awards honor Alameda County businesses and institutions whose continuous efforts to improve environmental performance and business efficiency have achieved outstanding results. Since the inception of the awards program in 2000, more than 120 Alameda County businesses and institutions have been recognized. For more information about the 2016 awards visit www.StopWaste.Org/2016Awards. ■
Michelle Fay is a program manager at public agency StopWaste.
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> DIRECTORY ADDENDUM The following is a list of new members of the Oakland Metropolitan Chamber of Commerce. Please refer to these members when you have a need for goods and services. 7-Eleven Franchise Division Website: www.franchise.7-Eleven.com Tony Varela Retail Facing History and Ourselves Oakland, CA 94612 Elaine Guarnieri-Nunn Nonprofit Freedom Makers 4096 Piedmont Ave., Suite 614 Oakland, CA 94611 (415) 340-2108 Laura Renner Human Resources Consultants International ProInsurance 142 Sansome St., Suite 500 San Francisco, CA 94104 (415) 223-5549 Website: www.proinsurance.com Michael Snearly Insurance JT2 Integrated Resources P.O. Box 8021 Pleasanton, CA 94588 (510) 844-3100 Website: www.jt2.com John Casas Insurance – Workers Compensation Leavitt Pacific Insurance 4096 Piedmont Ave., Suite 826 Oakland, CA 94611 (415) 254-4088 Website: www.leavitt.com Susan Groff Insurance OCHO Candy 2500 Campbell St. Oakland, CA 94607 Website: www.ochocandy.com Scott Kucirek Manufacturers San Joaquins Joint Powers Authority 1814 Franklin St. Oakland, CA 94612 (510) 285-6700 Sabrina Morales Transportation
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NEW MEMBER PROFILES 7-Eleven 7-Eleven is the world’s #1 convenience store that offers single and multi-unit franchising opportunities. As a 7-Eleven franchisee, you’ll be partnering with a brand that’s known and loved around the world. We also have a proven business model with more than 58,000 store locations around the globe, plus a variety of financial incentives and programs to help turn your vision into reality. There’s a very good chance you’ll find an opportunity in your neighborhood. If you’re interested in a turnkey business opportunity that’s smart, easy and fun – apply now. We also offer a gross profit split, extensive training and weekly support, national buying power, technology and innovation, and the list goes on. Also, if you’re a veteran we offer special incentives including a discount off the franchising fee. Easy to apply, easy to own and easy to grow – come join the 7-Eleven family as one of our new franchisees. For more information call Tony Varela at (510) 648-1924 or visit www.Franchise.7-Eleven.com. ■
Kornas Corporation Kornas Corporation is a professional IT services and consulting company serving small and mediumsized businesses and organizations in the Bay Area, California and Chicagoland area. Founded in 2003, Kornas Corporation is a one-stop shop for all of your network support and technology needs, from design and implementation to maintenance. Our mission is to provide cost-effective, long-term IT solutions that will ultimately enhance your operations and profitability. Our IT professionals provide onsite and on-call remote support services, so that you can keep your business running and focus on growth and expansion and the good things in life. ■
Togo’s Eateries, LLC Togo’s Eateries, LLC is a place where great food and inspired, passionate people come together to serve our millions of hungry loyal guests every month. Ever since our beginnings in San Jose, California in 1971, we are famous for serving “crave-able” food. Our mission is to serve big, fresh, meaty sandwiches with a smile. In 1971 a young college student with a big appetite and a little money bought a small sandwich shack in San Jose where he started making sandwiches the way he liked them – big and made to order, and stuffed with fresh ingredients. Now, 45 years later we are 240 restaurants – and Togo’s still serves up big, fresh sandwiches, made to order. ■
> Your website is a collaboration by Michael Kaulkin
Among the dozens of websites I've built for clients over the years, the most successful were the ones where the clients were the most engaged, contributing their own passion and creativity. These clients are particularly fun to work with, because collaboration is fun. It’s fun to share a client’s delight with some new idea, and it’s fun to work together to solve an unforeseen problem. But busy business owners will often make the leap from “I need a new website” to “You're Michael Kaulkin hired” without considering the legwork that needs to be done in between. When you engage a website developer, the project is a collaboration deserving of the same energy and enthusiasm that you put into running the rest of your business. Be in control of your content What would you like your site visitor to do before leaving the site? Your site should really focus on this one question, whatever the answer, and all content should serve that goal. Your developer will contribute a lot of creative ideas for making the flow work, but ultimately you set the goal and determine the message. The time to work out a site outline and actually start writing the content is now, before you hire a web developer. If you don’t think you’re a great writer, then find someone you trust to work on it with you. Your own words will inform the structure and style of your site and your web developer will be able to understand what your goals are and who your audience is. Collaboration comes later – your developer may have some ideas about how to make your content more successful on the web, whether in terms of readability or search engine optimization. Have opinions When it comes to design, in the spirit of collaboration, have opinions. Think about your competitors’ sites. What’s good or bad about them? Outside your own field, what sites please you just in the way they look? Your designer will want to create something that you find pleasing and will keep you informed about technical reasons why some of your ideas might not work. Consider their ideas, because that’s how collaboration works, but start with what you like. Budget time to manage the project It’s very hard to be successful in a vacuum. As problems and questions come up, your developer will need to interact with you on a regular basis and will need your input and feedback. While working with a web developer, by all means, set boundaries around how often it’s okay to seek your input. Be up front around how long it may take you to respond, but try to budget some of your time with this in mind. Ultimately both parties want the same thing – a website that you’re proud of and that measurably improves your business. Every project is different, and each has its own set of difficulties, but in my experience, a collaborative attitude on both sides will result in a smooth process and a successful website. ■ Michael Kaulkin has been building, managing and maintaining websites since 1998, with a focus on WordPress since 2005. He founded Oakland-based Cantus Firmus LLC in 2010 to provide WordPress web development and consulting services to businesses and nonprofits of all sizes. Visit www.CantusFirm.us for more information.
> Oakland’s historic Latham Square transformed The $7 million transformation of Latham Square by the City of Oakland has nearly quadrupled the size of this public gathering space in the heart of downtown Oakland where Broadway and Telegraph intersect. As part of the project, water will flow in the Latham Fountain for the first time in 75 years. This public investment complements investment by the private sector that continues to transform downtown Oakland. “As we continue to further reshape downtown Oakland to ensure continued growth and revitalization, we’ve seen first-hand the positive impact it’s having on our commu nity,” said Oakland Mayor Libby Schaaf. “Latham Square is the most recent example of Oakland’s commitment to building infrastructure and creating open space that encourages social connection, while supporting neighborhoods, mobility, economic development and healthy living.” The Latham Square Streetscape Improvements project was funded from various sources, including $1.4 million from a Proposition 1C grant for streetscape improvements in the downtown/uptown areas; $3.8 million from Measure B, the half-cent transportation sales tax approved by 82 percent of Alameda County voters and administered by the Alameda County Transportation Commission (ACTC); $700,000 reimbursable utility expenses; $500,000 from other sources such as ACTC Vehicle Registration Fund and ACTC Measure BB Local Streets and Roads; and $600,000 from Central District Redevelopment project funds. Together, these funds were invested to improve safety, support economic development and provide a usable and vibrant space for all to enjoy. This public investment complements the significant private investment in the area with the renovations of the nearby Latham Square building and the former Roos Brothers department store at 1500 Broadway. Specific components of the Latham Square Streetscape Improvements project include: • Realignment of Telegraph Avenue to intersect with Broadway at 15th Street in a more traditional configuration. • Enlargement of Latham Square by almost four times. • Highlighting and restoring the Latham Square Fountain. The historical landmark was cleaned and restored by a professional conservator, missing pieces replaced and the fountain was re-plumbed with a recirculating system. • Specialty lighting features brighten the new space with string lighting and uplighting at the fountain and trees. • Landscaping to help buffer the square from adjacent roadway traffic and create a space that is enjoyable on a daily basis. • Informational display panels depicting historical facts and photos of the surrounding area. • Concrete roadway pavers were incorporated into the design for the adjacent, one-block of Telegraph Avenue. • New/upgraded traffic signals at four intersections – Broadway & 15th Street/Telegraph Avenue; Broadway & 16th Street; Telegraph Avenue & 16th Street; Telegraph Avenue & 17th Street. • New roadway pavement for Broadway from 14th to 17th streets, Telegraph Avenue from Broadway to 17th Street, and 16th Street from Telegraph Avenue to San Pablo Avenue. • Utility upgrades included 720 linear feet of new water distribution pipes to replace infrastructure from 1894. For more information on the construction project that transformed Latham Square, visit oaklandnet.com/lathamsquare. ■
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> Oakland’s flagship Art + Soul Festival celebrated 16th year Art + Soul Oakland, the city of Oakland’s flagship festival that launched a downtown renaissance, returned for its 16th year on Aug. 20 and Aug. 21. The popular event featured two big days of music, art, dance and food, including the 3rd annual Oaktown Throwdown BBQ competition. Ten strollable blocks in downtown Oakland around Frank H. Ogawa Plaza were transformed with four big stages, hundreds of artisan booths and a mouth-watering array of cuisine from vendors and mobile food trucks reflecting the rich cultural diversity found in Oakland. During the Oaktown Throwdown BBQ Competition, professional and backyard pit masters from all over California showed off their skills while competing for cash prizes. The public was invited to view the action up close and, for a small fee, sampled succulent BBQ ribs, chicken and pork. As in previous years, tens of thousands attended a festive weekend that showcased the Best of the East Bay. This year’s lineup spotlightlighted Oakland’s hot music scene and legacy, and featured dozens of top local bands performing Blues, R&B, Gospel, Funk, Jazz, Rock and more. Art + Soul Oakland has great music, but that’s not all. A family paradise, the festival boasts the largest Family Fun Zone of any festival in the Bay Area, complete with kiddie rides, children’s entertainment and free festival admission for ages 12 and under. The Family Fun Zone is jam-packed with interactive activities for children of all ages, as well as children-friendly carnival games, inflatable bouncers and hands-on activities to create their own art to take home. Additional highlights included the return of the mesmerizing Turf & All-Styles Dance Battle; the Bay Area’s hottest urban, world and modern dance troupes and scores of artisans. The 16th annual Art + Soul Oakland offered fun for all. For more information for next year’s festival, including entry applications for the Oaktown Throwdown BBQ Competition, visit ArtandSoulOakland.com or call (510) 444-CITY. ■
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1316 Franklin Street, Oakland, CA 94612 (510) 832-1416 Contact: Gloria Wohlfarth
Monday - Friday • 6:30 a.m. - 8:00 p.m. $1.50 each 1/2 hour • $12.00 Max.
Saturday – 8:00 a.m. - 6:00 p.m. $1.50 each 1/2 hour • $7.00 Max. Monthly parking rate: $190.00 Reserved monthly parking rate: $215.00 www.downtownmerchantsparking.com Closed Sunday
All events held at Chamber offices, 475 14th Street, unless otherwise noted. Call 874-4800 to confirm dates and times. Meetings are open to all Chamber members.
SMALL BUSINESS AND NONPROFIT FAIR
OAKLANDERS TALK TECH Offices of Pandora | SEPTEMBER 23
| SEPTEMBER 14
WOMEN IN BUSINESS
City Council President Lynette Gibson McElhaney | SEPTEMBER 30
Anne Moses, President and Founder IGNITE | OCTOBER 7
Keeping you connected and informed
> SEPTEMBER 14 | Chamber’s Small Business EX ECU TI V E COMMI T T E E
PAMELA KERSHAW Port of Oakland
Chair of the Board MARK EVERTON Waterfront Hotel
MICHAEL LEBLANC PICÁN Restaurant
DAN COHEN Full Court Press
KEN LOWNEY Lowney Architecture
BENJAMIN HARRISON Colliers International
ROBERT LUCCHESE Bank of America
HILARY PEARSON Sungevity JACKIE LYNN RAY Schnitzer Steel Industries ZACK WASSERMAN Ex Officio Corporate Counsel Wendel, Rosen, Black & Dean LLP
B OARD O F DI RECTO RS
KEN MAXEY Comcast ED MCFARLAN JRDV Urban International SAM NASSIF Creative Hospitality Corporation CHUCK PROSPER Sutter Health East Bay MICKY RANDHAWA Wells Fargo
and Nonprofit Fair | 4 - 7 p.m. Scott’s Seafood Grill & Bar, Jack London Square, exhibitor and sponsorship opportunities available, free for Chamber members, $15 for non-members
23 | Oaklanders Talk Tech | 8:30 - 10 a.m. offices of Pandora, 2100 Franklin St., 7th Floor
30 | Inside Oakland Breakfast Forum | 8:30-10 a.m. featuring guest speaker City Council President Lynette Gibson McElhaney, free for Chamber members, $15 for non-members
HARMINDER BAINS Securitas
JENNIFER SCANLON Kaiser Permanente
ALICIA BERT PG&E
DENNIS SCHRAG UCSF Benioff Children’s Hospital Oakland
7 | East Bay Women in Business luncheon
ANDREW BIANCHI Pandora DAREN CHAN AT&T
DAVID STEIN Donahue Fitzgerald LLP
RON FOREST Matson Navigation Company
Bj WASHINGTON J.P. Morgan Chase
STAN HEBERT California State University, East Bay
ELÑORA TENA WEBB, PH.D. Peralta Community College District
MICHAEL HESTER McGuire & Hester
PETER WEINGARTEN Gensler
NAVEEN JAIN Sparkart VICTORIA JONES The Clorox Company
The purpose of the Oakland Metropolitan Chamber of Commerce is to promote commerce and industry, to advance economic growth and to enhance the quality of life in the city of Oakland. OBR OAKLAND BUSINESS REVIEW (ISSN 1092-7220) is published monthly at $100.00 a year by the Oakland Metropolitan Chamber of Commerce, 475 14th Street, Oakland, CA 94612-1903. Membership dues include subscription. Periodicals postage at Oakland, CA. Contents can’t be reproduced without permission. POSTMASTER: Send address changes to OAKLAND BUSINESS REVIEW, 475 14th Street, Oakland, CA 94612. Editor
HANK MASLER, (510) 874-4808 firstname.lastname@example.org | www.oaklandchamber.com
| 11:15 a.m.-1:30 p.m. featuring President and Founder of IGNITE, Anne Moses, Waterfront Hotel in Jack London Square, $40 for Chamber members, $50 for non-members 12 | Economic Development Forum
| 3 - 4:30 p.m.
footprint and wins award
It’s been more than a decade since Oakland First Fridays festival began, and now the festival is taking back its original location on 23rd Street and Valley. Performers for the Aug. 5 event included acts such as Grammy nominated artist accordion virtuoso Andre Thierry and an authentic Korean drum and dance group, Gookbab, along with local street dancers TURFInc. Those interested in attending, performing, vending at, or sponsoring a future event are welcome to check out the oaklandfirstfridays.org website to learn more about the event. All donations made to Oakland First Fridays are tax deductible. The Oakland First Fridays festival is a monthly community program taking place in the KONO Community Benefit District (Koreatown Northgate). Up to 25,000 people visit the event each month, celebrating art, music, and creativity together on the streets of Oakland. ■
> Now accepting applications
for Leadership Oakland 2016-2017
The Chamber of Commerce is pleased to announce that applications are now open for the Leadership Oakland Class of 2017. Since 1991, Leadership Oakland has offered our city’s current and future leadership the opportunity to gain an in-depth understanding of the role leadership plays in Oakland. Participants receive a first-hand view of the range of private businesses, public agencies, nonprofit organizations, and elected offices that make up the economic and political engine that drives Oakland. Leadership Oakland builds a network of colleagues with similar interests from diverse business and personal backgrounds. This network often serves participants in both professional and personal opportunities well after graduation. The program gives participants the know-how to serve on city boards and commissions as well as the boards of nonprofit organizations active in Oakland. The program offers graduates avenues of opportunity to engage in, and are encouraged to assume leadership roles. With the knowledge, network, and know-how acquired through Leadership Oakland, graduates gain the skills and contacts to move forward to help lead our city into the future. The program begins Oct. 14 and runs the second Friday of every month through May. Topics include leadership development, city government, public safety, media and communications, transportation, and more. Visit www.oaklandchamber.com to apply or contact Aly Bonde at email@example.com. ■
featuring a presentation by CIM, free for Chamber members, $15 for non-members
21| Pulse of Oakland breakfast | 7:30 - 9:30 a.m. hear the results of the Chamber's influential annual opinion poll of Oakland voters, $50 for Chamber members $60 for non-members
27 | After 5 Reception
SLATE Contemporary Art Gallery 5:30 - 7:30 p.m. 473 25th Street Suite A free to Chamber members; $15 for non-members
CARTER DESIGNS The articles published in this publication do not necessarily reflect the policies or opinions of the Oakland Metropolitan Chamber of Commerce.
> Oakland First Fridays expands
@OaklandChamber #OaklandChamber #TheOaklandAdvantage
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