With the recent wave of Cannabis legalization, when I travel to recreational states, I can now also expand my nearby travel interests to include the scoop on the local “green market” activity, just to see what’s shaking in that county -Pennywise CBD Hemp Oil – ever so slightly drizzled in warm butternut squash soup with bacon and sage. As she recited the description of these unique dishes, I thought to myself with a big sigh, “Okay, I can’t stay here forever and eat, I have things to do. But maybe a few extra days won’t hurt?” With the recent wave of Cannabis legalization, when I travel to recreational states, I can now also expand my nearby travel interests to include the scoop on the local “green market” activity, just to see what’s shaking in that county, and seek out more experiences like Riverbar Pharms. Most licensed Cannabis companies are not able to market and advertise themselves the same way, or as effectively as traditional companies can. Cannabis gets treated like the tobacco industry in that regard, and it is very frustrating to those fighting to change the stigma of it all. Some common sites that restrict or delete any Cannabis and hemp content include Google Ads, Instagram and Facebook, Yelp, and ticket platforms like Eventbrite and StubHub. As Cannabis brands, you could not promote on these without fear of being shut down or losing revenue and attendee contacts. Be in the know. You really have to know where and how to search the web to discover the greener goods and local happenings in the Cannabis industry. Despite legalization, most Cannabis companies face a daunting uphill battle to promote themselves effectively in any mainstream media markets. Companies like Eventhi.io, founded by tech revolutionary Ali Fahkri, are solving these challenges by pioneering a promotion platform that has fostered a growing edge in the Cannabis events industry for the last several years. They set out initially to simply provide the industry with a safer, less costly but equally as effective, alternative to Eventbrite type sites that were creating havoc amongst small business owners. Although the words Cannabis and hemp are not usually a choice you can filter out on Trip Advisor’s drop down menu, you can still find the
finer things in life by just going and experiencing the local scene and asking around at the nearby dispensaries. Can you imagine if your filter options included things like: • Fresh ingredients every meal organic and raised/harvested within 10 miles • Michelin Star quality cuisine • Renowned chef to personalize all of your meal requests • A weed fairy, aka licensed Cannabis delivery service in Humboldt • CBD massages and wellness gurus at your beckon call • Plant alchemists to introduce you to new concepts and nature’s secrets • Bed & Breakfast guest Krayzie Bone, a member of the Grammy winning hip-hop group, Bone Thugs-N-Harmony, to take you on a forest hike, to a lost beach coastline, and introduce you to his new Cannabis brand, “Strains of Legends.” I experienced all of these things and more at my recent visit to Riverbar Pharm’s Bed & Breakfast. Like most girl bosses, Chef Desiree Robinson has completely transformed the original 1904 farmhouse into one of the most progressive hospitality establishments in America. With the help of her husband and talented team, they are cultivating the beginning of a new kind of hybrid industry between hospitality and health. Next up for this dynamic team is the potential for the first ever Cannabis café in Eureka California. Chef Desiree wants to combine her world class culinary experience with Cannabis in all aspects. If approved, she would host a daytime café serving raw CBD juices & CBD espresso, and in the evening a more delectable upscale dinner menu, plus a smoking lounge. On site will be mandatory parking spaces, with drivers during all operating hours for guests’ safety. They also have plans to create a first run protocol for the state, by training restaurant staff to monitor and regulate tolerance to avoid over consumption. This sustainable business model for the Cannabis industry in Humboldt did not legally exist in the United States before them. This peaceful sanctuary is not just a stoner’s utopian fantasy - it is in fact, very real. Unless this could be Heaven? Or were we still just in Humboldt?
STORY AND PHOTOS by CLEOPATRA COHEN for OREGON LEAF
Our 2nd Annual Travel Issue special features stories and tips for Cannabis and travel from around the state and northwest!