2019 Nugent Magazine Fall Issue

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Fall 2019

Val Hale




adam’s note

Glance around and see if you are standing near an opportunity to “receive” while giving.

Want to hear something that totally blew my mind when I first heard it? I’ll warn you- it may sound a little hippy-ish or new age or some other way. But to me, it is just truth. Ready for it? There is no such thing as ‘giving’. There is only ‘receiving’. I told you it might sound weird. But I’ve learned that no matter how weird that is to hear, it’s 100% true. There are tons of ways you can ATTEMPT to ‘give’. There are millions of attempts at ‘giving’ every hour of every day all around the world. But those attempts to simply ‘give’ will almost always fail, if done for the right reasons. You see, you can only get so far into the giving process before you start to…..receive. Yup. True story. Now, some of you may be thinking to yourself, “Adam must have been high or drunk when he wrote this”. Well, that’s none of your business. (Just in case my kids read thisI wasn’t, and I’m not.) But I can see why some who read this may think so. This is a bit “deep” for my kind of chit-chat. But damn it, it’s true! It has been my experience that all giving leads to immediate or eventual receiving. When the Nugent kids open the Christmas or birthday gifts I “give” them, I am already receiving before they even get them all the way open! My heart fills with excitement as I imagine them using and enjoying them, my eyes may get a little misty, and that’s all happening before they come across the

room to wrap me in a good old fashioned Nugent man hug and tell me they love me! Sometimes I think “giving” may even be a little bit selfish, but that’s deeper than I’m going on this one. That experience of instantaneous receiving-while-giving scales up to any size “giving” one may attempt. Those of you who are blessed to be able to be participants in large-scale “giving” to your favorite charity, foundation or alma mater, know exactly what I’m talking about. This issue of Nugent Magazine is dedicated to the idea of “giving” and the celebration of those who pursue it. Some of my friends call this way of thinking, “abundance” thinking. I’ve always had a little challenge fully grasping the entirety of the meaning of the word “abundance”. But once I embraced the universal truth that there is no ‘giving’ without ‘receiving’, it all clicked for me. As you peruse this issue of Nugent, I invite you to consider this way of thinking while reading about the people and organizations featured this month. Then glance around and see if you are standing near an opportunity to ‘receive’ while giving. Not even a little bit high, Adam Nugent P.S. No hippies were harmed during the writing of this article.

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16 02. 04.

Adam’s Note


Personal Spotlight


Up and Coming Business

Cover Spotlight by Michael Young Val Hale: Makes Giving Back a Way of Life

by Karen Painter CallForce

by Karen Painter Say Hello to Hello!


Food by Mary Crafts Making a Difference One Meal at a Time


Tech by Ashley Szanter Tech for Tots






Financial Note

by Mary Crafts Apple & Fennel Salad

by Ashley Smart


22 20.

Feel Good Stories by Michelle Brugioni Our Adventure Begins with Our Heroes





by Randy Scott Sharing the Dream

by Shannon Bird A Birds Eye View for Fall Fashion





32. 34. 36.


by Jenna Sessions It’s All About the Stor y

by Jessica Sellers Road Home

by Jenna Sessions Dream Big and Make it Happen

Our Columnist Contributing Editors & Special Thanks

Calendar of Events 2019 Utah Fall Events

Saving the Planet One Community at a Time

by David Wrigley, CFA and CAIA Investing: Are Your Emotions Dictating Your Moves

fall 2019 | NUGENT MAGAZINE 3

cover spotlight

Val Hale MAKES GIVING BACK A WAY OF LIFE. Executive Director of Utah Governor’s Office of Economic Development by Michael Young

Utah is the most giving state in America, both in charitable giving and giving of our time.”

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Val Hale makes giving back a way of life. He is the current executive director of Utah Governor’s Office of Economic Development and has made a significant impact on his way there. During his time as president and CEO of the Utah Valley Chamber of Commerce, he challenged 60 percent of businesses to donate to education, and not just in the typical sense. The donations could include creating scholarships, adopting a local classroom, or having one of their employees teach or mentor students. The businesses rose to the challenge, but Val wasn’t too surprised. “Utah is the most giving state in America,” he says, “both in charitable giving and giving of our time.” He points to prominent examples in the state, the community outreach of the Larry H. Miller Group of companies and Zions Bank, and the educational programs put on by Ken Garff. Their Keys to Success and Coding for Success programs help local students learn to read and to write computer code. Ken Garff invests millions of dollars in these programs every year. Val sees a commitment to education as the best possible kind of investment. “The future of Utah includes more public/private partnerships. Our businesses need to engage with the education community because that’s an investment in our future.” But it’s not only businesses that should get involved in giving back to the community. “It should be our number-one priority to help out with education at all levels, K-16, and beyond.” When asked what makes Utah’s economy so great, Val Hale responds with a chuckle, “Governor Herbert always says, ‘We want to keep government

out of your wallet and off your back.’” This has guided Val’s tenure as the governor’s chief economic adviser. “Utahans are pretty good entrepreneurs. We have fertile soil for business growth. We have legislators and governors who have created a business-friendly environment. We support and encourage free-market capitalism, and we are not ashamed of the person who has a good idea and figures out how to monetize it. We don’t begrudge successful people. Not only that, but we have the most diverse economy in America. It’s not all in one basket. We have strong sectors in IT, aerospace, life science and many others.” But, a booming economy brings challenges. “I can sum it up in one word: growth,” Val says. “At the rate things are going, the population of Utah is going to double in the next 30 to 35 years. We’re one of the fastest-growing states in America. We have such a good quality of life, but we need to plan effectively to make sure that the good things don’t turn into bad things after a while.” Val has come a long way since his youth in Snowflake, Arizona (a town that boasted a mayor named Jack Frost at one point). He spent most of his career working for both Brigham Young University and Utah Valley University before becoming president and CEO of the Utah Valley Chamber of Commerce and ultimately answering the governor’s invitation to serve as the executive director of the Utah Governor’s Office of Economic Development. Val says he owes much of his success to those who selflessly gave of their time to mentor him throughout his career. One example, in particular, stood out — a man who bore the unique distinction of having been the vice president of athletics at the University of Utah and then Brigham Young University, one after the other. “R.J. Snow took me under his wing. I owe him a lot because he was a busy man and was very generous with his time and gave me opportunities to succeed. But I could name so many others. I’ve worked with phenomenal people, legendary even.” That, he admits, has been the secret to his success and is the reason Utah is unlike any other state.

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personal spotlight

by Karen Painter Facebook: @callforcellc Instagram: getcallforce

There have been many ups and downs but we just keep climbing

A few years ago, as a college student, I was asked by my aunt if I wanted to earn some cash by cleaning a closet at her office. I happily accepted. When I would come by in the evenings to clean, the COO of my aunt’s company would sometimes be there. I would talk with him every once in a while and eventually, we became friends and he offered me a part-time position. After working there for a while, I noticed a discrepancy that was costing the company a decent amount of money. As part of our services, we provided new phone systems to dental offices. If a client cancelled, then they would return our phones. There was a room full of phones in almost new condition, but we were sending out new phones to customers which were over $100 each. I suggested to the COO that we could save money by sending our highest quality used phones back out to new customers. He listened and told me to run with the idea. I was a twenty-two year old kid, and although he was very busy, he took the time to listen to me and allowed me to pursue my idea. It made a huge impact on me and how I wanted to treat others in my future business career. Around this time I helped one of my friends, Kasey Henson, get a job managing a different department at the company. It was fun to see him around the office and we would chat every once in a while. However, a few months later we learned that the company was going to be getting rid of the department that Kasey managed. In a crazy twist of events, however, the COO offered to let Kasey and I take over the department as our own company. The company no longer saw this department as a piece of its long term plan, but said that we could purchase it from them, keep the customers, and run with it. We were excited, but a little scared at the same time. We weren’t sure how we were going to transform the division into our own company, but we wanted to go for it. We sat down at Kasey’s house and started writing out our business plan with sharpies on a piece of cardboard. The previous year the division had made 100k in revenue. We hoped to eventually increase that number but were unsure of how to do it, especially since we knew that there would be a decent amount of customer turnover after the split was announced. We took over in December, 2016. We started with about 30 customers and five employees. About a month into our venture, we took on a third partner named Conner Ludlow. He had worked in a call center before and took over the technical side of our operation. Our company, which we named CallForce, works with dental offices to help them retain their current patients and to bring in new patients. We offer three different services for dental offices: an answering service, live web chat, and overdue patient scheduling. We have a live call center that acts on behalf of the dental offices to

schedule patients that have not been in within 6-36 months. Because we were a boot-strapped company and not venture funded, our first office space was less than 400 square feet. We were in a small business park and shared walls with a construction company. Sometimes the owner would get angry and slam on our shared walls. After 6 months we finally started adding customers and were able to move to a 1500 square foot office on the top floor of the Pizza Factory in Provo. The office smelled a little bit like pizza, but it was a great place to spread our wings and grow. Now, after 2 years, we are in a 10,000 square foot space just down the street from that old Pizza Factory office. We have 70 employees and have raised our yearly revenue to several million dollars. Our business has grown through referrals. The appointments that we schedule for dentists are essential to their office’s productivity and profitability, and on average an office sees around a 10x return on investment from these appointments. The dental offices that use our service see those benefits and tell their friends. We gain most of our employees through referrals as well. We go to great lengths to treat our employees right, and because of that they are quick to tell other people about any available openings. When we started, I wanted to treat our employees the way my COO friend at our former company treated me. He listened and he cared about me. I want to cultivate friendships here and to let our employees know that we care about them as a management team. We want the best for them. We want them to feel appreciated. We realize that many of our employees won’t stay with us forever, but we want them to know that we value them while they are with us now and hope that they can learn something here that will help them in their future careers. It has been tough to grow this company for the last two and a half years, but it has also been a fun adventure. There have been many ups and downs, but we keep climbing. It seems like when you get to the top of one hill, you see that there is another higher hill on the other side. I have realized that is just a part of entrepreneurship. You must be willing to fail forward. There are so many low points when starting a business financially, emotionally, and physically but you’ve got to keep going. We still have no clue sometimes what we are doing, but we hope every day to become better leaders. Two of our core values at CallForce are to put the offices we serve first and to treat our employees right. When we make decisions we use these two values to guide our choices, and this is a huge reason as to why we have been able to succeed. When people are put first, good things follow. We believe that if we invest in our employees and clients believe in us, then we will continue to grow and be successful.

... you must be willing to fail forward... you’ve just got to keep going.

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up and coming business

Say Hello to Hello! With the Zero-Waste Movement Gaining Steam, Local Grocer Ups the Ante by Ashley Szanter Facebook: @hellobulkmarkets Instagram: hellobulkmarkets

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hen it came time for Jamaica Trinnaman to “sow her Wild Oats,” that didn’t really mean what you think it means. “I got a job at Wild Oats when my oldest was in first grade. That’s where I started my grocery experience,” says Trinnaman, who fell in love with the grocery business and has worked in it for the last 15 years. But she’s come a long way from stocking and organizing back rooms full of items packaged in literal miles of plastic. Now, Trinnaman is the owner of Hello! Bulk Markets, a grocery store in downtown Salt Lake that prides itself on being 100% package free. “For me, it’s all about being sustainable,” says Trinnaman. “I loved getting to learn about working in a bulk department at Wild Oats, and really got me thinking about all the things you could possibly buy by weight outside of your traditional bulk department.” Now, before you go thinking that Trinnaman is trying to establish the next Costco or Sam’s Club, that’s not what we mean by bulk. Rather than buying in massive quantities to save money, bulk markets allow you to buy products by weight. Rather than having to buy three 16 oz. containers of peanuts, complete with their own plastic/glass/ cardboard packaging, you simply measure out 48 oz of peanuts and pay a flat fee for the weight—no packaging necessary. This model of “buying by weight” has gained popularity across the nation as people consider how their shopping habits contribute to waste. Standard shoppers enter a grocery store and use dozens of plastic bags, paper cartons, plastic jugs, or aluminum cans without batting an eye. But, more often than not, those items will end up the garbage as soon as you “unpackage” your items for storage. At bulk stores, the items come to the store unpackaged, so you just bring your own containers and buy as much or as little as you’d like. “There really isn’t a need to purchase packaging any longer,” says Trinnaman, “We can bring our own containers from home and just reuse them. That is the most fundamental step in improving your carbon footprint—avoid purchasing waste in the first place.” But don’t worry about being

charged for the weight of your own containers. Hello! Bulk Markets has you weigh your containers before you shop, then deduct the weight of the container at checkout, so you only pay for the product you buy. And Trinnaman completely understands the general distaste for what people think is bulk buying. “A lot of the stereotypes you see about bulk shopping exist because bulk sections in grocery stores are not well monitored—think kids sticking their hands in buckets of unattended beans or nuts. We considered those stereotypes when creating out model. We have a self-checkout, so our labor is on the floor talking to people and keeping things clean.” In fact, Trinnaman is so dedicated to keeping her store clean and sanitary that she partners closely with the Department of Agriculture to ensure that her store is fully compliant and up to cleanliness codes—Hello! goes so far as to have funnels so other customer’s containers never come into contact with the bulk products. Spending over the last decade in the grocery business, Trinnaman was in awe of the waste found in these stores, but was also struck by how much money people spend on packaging. And she isn’t wrong. According to the Food Marketing Institute, anywhere from 8-13% of food prices come from the cost of packaging. And that’s fairly concerning if you also consider that the EPA reports 23% of all landfill trash comes from containers and packaging that we purchase just to throw away. Ultimately, what Trinnaman is looking to do in her business is raise awareness about how we choose to use our dollars. She’s even connected with 4 other zero-waste stores across the country to help stores with a purpose, like Hello!, to grow, learn, and thrive in today’s economy. “We really want to grow the business because buying power is the way to have conversations about packaging,” she adds. “Idea change quickly. Habits change slower.” What does she hope for the future of Hello! Bulk? “We want a mobile unit to give this option to a wider range of people, especially in ‘food desert’ communities who are very underserved.” Whatever the future holds, Trinnaman has the passion, drive, and grocery expertise to make bulk markets the new future of food buying.

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One Meal at a Time Quote here Acersper iberchi citaqui bea dis est magnist rumendi gnisquia solorrum eaque ad mil iditae voluptatet hic te corro doluptint.

Every once in a while, a company and it’s people come around that are so fabulous, so wonderful, that I can’t wait to shout their good news from the mountaintop! Such is the case with Zulu Kitchen and its founders Jared Turner and Nikki Davis! I first became aware of Zulu Kitchen after returning from South Africa last November and I was looking for a place to buy the scrumptious Peri-Peri sauce that is used to flavor the chicken in South Africa. A friend suggested I try Zulu Kitchen and I was hooked! Not only do they use the original Peri-Peri pepper but they have Americanized it just enough to be the perfect place for lunch or dinner. I did a restaurant review on Zulu Kitchen for Utah Valley Magazine as I wanted everyone to know about this

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delicious place with healthy food. It wasn’t until I was writing that article that I became familiar with their actual mission and the difference for good they are making in the world. Zulu Kitchen is the brain-child of Jared Turner who just happens to also be the president of Young Living Essential Oils! In 2010, Jared attended the world cup soccer in South Africa and got his first taste of the peri-peri chicken as a Zulu woman prepared him one of the classic dishes of this South African tribe. After returning home, he realized this amazing food and seasoning were

undiscovered by the American palette, and thus began his quest to open the US to the incredible food and taste of African food as well as seize the opportunity to make a difference one meal at a time. To help with the endeavor, Jared turned to his old friend Nikki Davis. He first met Nikki when he was an attorney at a large local law firm and Nikki came to work as an intern. After both having successful law careers, they continued to do great things as they expanded their love of entrepreneurship. After becoming COO and president of Young Living, Jared wanted to expand the Young Living Foundation to have a more global impact in supporting the needs of children. He reached out to his friend Nikki and invited her to join him in making the largest possible social impact

with the base of the Young Living distributor network. Nikki was already a proven “do-gooder” so it was a great fit for her skill set. In true entrepreneur form, after making the Young Living Foundation a huge success, they both asked: What’s Next? Jared went back to his dream of making African food the next American food rage just as many ethnic foods have done in the past. But here’s where it gets more interesting. Zulu Kitchen is not just producing incredibly delicious food that is healthy and affordable, but in addition, for every meal that is purchased, they donate a meal to the Home of Hope in South Africa. The Home of Hope empowers children by giving them life skills and not just a hand-out. Jared and Nikki are changing lives one meal at a time. To date, 54,131 meals have been donated. Their first location is in the hub of Silicon Slopes in Lehi and their vision is for 3 more stores within Utah within 3 years and eventually a 1000 stores across the nation. Just think of the number of meals and lives changed from simply having a vision other than just profit. These 2 awesome people are prioritizing people over things and putting into practice the African culture of Umbuntu which says: I am because of you. You are because of me. If one rises, we all rise. If one falls, we all fall. Wow! I love that. We truly are each other’s keeper. I asked both of them what opening Zulu Kitchen meant to each of them. Jared said, “ It is the realization of an impossible dream. We were told no one wants African food. It would be death to call it Zulu Kitchen. That you can not make a restaurant work if you give away a meal for everyone that is purchased. There aren’t those kinds of profit margins. We proved them wrong and our sales continue to grow as the word spreads!” Nikki said she had always supported companies that supported social change. Now she is able to be on the ground flour making Zulu Kitchen work and see first hand what this kind of culture has done for the Zulu employees as well as the African children at Home for Hope. It is imperative that companies like Zulu Kitchen succeed. They are proving that the old way of doing business is not the only way. It is not the best way. You do not have to put profit over service. The world really can work on a win/ win/ win basis. Every culture in the world has some form of the Law of the Harvest... You reap what you sow, the law of Karma, the Golden Rule, and so on. Thank you, Nikki and Jared, for showing the way to practicing what you preach. We are each only one person, but one person is enough to make a difference.

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TECH TOTS by Ashley Szanter

Facebook: Waterford UPSTART WaterfordOrg Twitter: @DrClaudiaMiner @WaterfordOrg LinkedIn: WaterfordOrg


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magine you’re a Kindergarten teacher on the first day of school. You get there and 5 of your students have never been away from their mother. 5 only speak Spanish instead of English. 5 can already read. And the last 5 are more or less where they should be. Who do you teach for? This is the exact story Dr. Claudia Miner heard from a teacher here in Utah, and it continues to impact her to this very day. Miner is the Executive Director and Co-Founder of Waterford Upstart, an education readiness program that aims to prepare all children for their first day of Kindergarten. “I had worked for nonprofits before, and 11 years ago decided I wanted to do something where I could see an immediate impact,” said Miner. The Waterford System has two basic steps: 1) the students use an adaptive reading software 15 minutes a day, 5 days a week. “The software has a sequencer that makes it highly individualized. If a child learns quickly, they do it quickly. If a child needs more preparation to understand a concept, the program reteaches it, but it changes examples so a child doesn’t know they’re ‘stuck’ on an idea,” she adds.

“WATERFORD UPSTART...THEY’LL ALWAYS BE THERE TO HELP UTAH’S CHILDREN SUCCEED” The second step? Waterford works directly with parents to engage them with their child’s learning process. Miner says, “We train the parents and tell them how important the daily software is. We’re in touch with them regularly and recommend offline activities as well so parents can help with social and emotional skills—parents do that better than anybody.” Waterford is not only providing these families with software; they give them the hardware necessary to do it. Whether laptops or wireless internet, this group is in it for the long haul. “We haven’t found a place yet we couldn’t deliver this system,” she says. “Down in Monument Valley, we had a family who lived off the grid on a reservation. So we brought a solar dish and a satellite dish so they could have complete access.” When asked what she’s most proud of, Miner doesn’t hesitate. “We are proud of how much parents like this program and advocate for it,” she says. “We’ve had multiple children from the same family participate in our readiness program.” Miner adds, “One of the things we’re most excited about is that the program makes parents more involved in their child’s education going forward. We love that. A child’s success in school overall is about parent involvement.” And, with Waterford Upstart available to families with any socioeconomic background, they’ll always be there to help Utah’s children succeed.

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recipe by Mary Crafts

Apple 3-4 Servings INGREDIENTS • 1 Apple • 1 Fennel bulb • 1 Handful of parsely, chopped • 2 tbsp (+ some for soaking apples) lemon juice • 2 tbsp cider vinegar • 1/4 Cup olive oil • Sugar to taste • Salt and pepper to taste • Olive oil • Balsamic reduction (this can be purchased at the grocery store, or you can reduce balsamic vinegar until it is thick and syrup-like in consistency METHOD • Slice the apple in 1/8-1/4” slices, soak in water with a little lemon juice to prevent browning • Cut the top of the fennel, cut bulb in half and core it. Slice the fennel into 1/8-1/4” slices. • Whisk together the lemon juice, cider vinegar, sugar, and salt and pepper. • Toss the apples and fennel in the lemon dressing. • Place the salad on the center of the plate, top with parsley. • Drizzle the plate with olive oil and balsamic reduction.

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Fennel Salad Healthy can taste good and be great for the holidays.



by Ashley Smart serenamartineau.com Pinterest.com/serenar01 Instagram: @serenaseeks

One Community at a Time Serena Martineau, a commercial marketing strategist, and talented photographer shares how she—as an individual—is consciously doing her best to make a difference in the world.

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SOUTH JORDAN, UT — It is no secret that the longevity and health of our planet are at risk. As the human race, we need to pull together and deliberately make an effort to do our part in preserving and protecting the Earth and its species. We recently interviewed Serena Martineau; she described her passion for travel and shared ideas on how to ethically explore the world while simultaneously conserving the places we visit. Traditional family travel was what initially inspired Serena to learn more about the diverse planet we live on. “Visiting beautiful resorts was wonderful, but I found myself longing to see what was beyond the resort. I was hungry to go and interact with the locals. I wanted to eat native foods and experience life as a local. I was perpetually curious about life outside of my bubble.” For many, traveling can be an incredible and life-changing experience. A humanitarian trip to pipe fresh spring water down to small villages in the rural South Pacific Islands was the initial ‘lifechanger’ for Serena. “I believe you can spend hours in a classroom learning about the world, you can watch documentaries and hear what others have to tell you. However, it’s not until you personally immerse yourself into another’s culture that you actually get a true sense of what life is like for that community. For me, living in a small village on Kandavu for many weeks was what initially changed my perspective

on travel. It was the first time I authentically experienced a culture outside of my own, and it was profoundly beautiful.” Opportunities to help communities in need are more available than one might think. Serena believes in the goodness of humanity, and she encourages people to offer support and aid where others may need it. That said, she has witnessed the flip side of humanitarian aid - where helpful intentions did more harm than good to a community. “For example, if you went into a community and provide shoes for an entire village, the people would be grateful to have reliable shoes, and you would feel good about providing them. That said, what about the village shoemaker(s)? How is he or she going to make their living to provide for their family and lifestyle? Unfortunately, this is just one example of good intentions gone wrong. It is wildly important to do your due diligence when offering aid in regions of the world that are unfamiliar. It is heartbreaking to see a once peaceful community wrought with animosity because someone from the outside world disrupted what was once working.” If you are looking to provide meaningful service, Martineau suggests that you do your research. Find organizations that are already sucessfully making a difference. “There are fundamental things that we all need to survive, safe water, shelter, clean air, food, medical care. Focused organizations that are providing innovative solutions are always an excellent place to start. Beyond that, I support others who are offering educational and employment support to communities to fight against poverty and achieve sustainable development.” The way we travel impacts people in communities, but it also affects the wildlife and nature surrounding those communities. That is where Ecotourism comes into play. Ecotourism is responsible travel to natural areas that conserve the environment while taking measures to sustain its natural state. Serena consciously makes an effort to travel ethically. A few months ago she planned a vacation to Costa Rica and stayed at an eco-friendly resort called Lapa Rios, a National Geographic resort. “I admit I do enjoy a beautiful hotel experience. Lapa Rios offers a luxury experience but at the effect or cost of no creature. Guest stay in luxurious bungalows amongst the trees. We felt great about staying at the resort because it was apparent that they went above and beyond to preserve the integrity of the natural environment. Plus, their hospitable staff were all local, which means they are sustaining the native community.” Traveling gives people a sense of freedom and excitement. It offers new opportunity for personal growth and wisdom. “I hope that we can all challenge ourselves to be more conscious about the effect we are having on the planet. Next time you plan a vacation, take a moment to explore outside of the “tourist trap/chain resorts” that are often the first to pop up on your google search. Do your research and find an eco-conscious hotel. I think many people would be surprised that they don’t have to compromise their comfort in order to stay somewhere that is environmentally conscious. It ends up being a win-win situation.” As Martineau has experienced, “Individually we will have a small impact but it’s the little things that make the big difference. If we are all doing our small part, collectively it has a massive impact and the world.”

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financial note



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Like most of our country, I enthusiastically cheered on the U.S. Women’s Soccer team throughout their impressive run of winning the World Cup title in July. During the quiet week of July 4th, those of us in the Foresight headquarters tuned in to the semifinal game against England. With U.S. barely holding on to a late 2-1 lead, in the 84th minute a penalty kick (PK) was awarded to England after the Video Assistant Referee overturned a critical call. You could hear the painful collective gasp from U.S. fans everywhere. Blocking a PK is a tall order. PKs are kicked 36 feet from the goal, and the ball typically travels 60-80 MPH, meaning the goalkeeper has just a fraction of a second to attempt to block the shot. Given the limited reaction time, a goalkeeper often decides what to do prior to the kick, hoping to guess correctly where the ball will be kicked. The odds of blocking a PK are only 20%. Despite the mounting pressure and the odds being stacked against her, U.S. goalkeeper, Alyssa Naeher, decisively dove

It’s particularly important right now to not fall prey to our deeply imbedded behavioral bias to act for action’s sake.

to her right and made an incredible stop! This ultimately secured the U.S.’s victory and sent the team to the World Cup Final, which they won against the Netherlands. As I cheered the remarkable PK save, I was reminded of a famous academic study that has an important parallel to investing. In 2008, a group of Israeli professors authored a research paper entitled “Action Bias Among Elite Soccer Goalkeepers: The Case of Penalty Kicks”. They analyzed professional PKs by their kick direction (left, center, or right), as well as the goalkeeper’s decision to jump left, stay in the center, or jump right. The study found that jumping to the left stopped 14% of PKs and jumping to the right stopped 13%. Staying in the center stopped a shockingly high 33% of PKs. However, when analyzing what goalkeepers actually do, they jumped left or right 94% of the time. They stayed in the center a measly 6% of the time, despite the overwhelmingly dominant success rate compared to jumping to either side. How do we explain this huge disconnect? Goalkeepers, like investors, are often afraid of looking like they’re doing nothing. The paper concludes

that “a goal scored yields worse feelings for the goalkeeper following inaction (staying in the center) than following action (jumping)”, so they tend to dive to one side, even though it decreases the odds of stopping a PK. Behavioral Economists refer to this strange conduct as action bias and omission bias. Applying this concept to investing, Charlie Munger, the billionaire partner of Warren Buffet and Vice Chairman of Berkshire Hathaway, said, “I think the record shows the advantage of a peculiar mind-set – not seeking action for its own sake, but instead combining extreme patience with extreme decisiveness.” Sometimes in investing, doing nothing is the optimal action. This, of course, assumes that the reason for doing nothing is your portfolio’s strategic asset allocation is properly aligned with your time horizon, goals, income needs, and risk tolerance. If you aren’t sure if it is, or if you’d like one of our talented, fiduciary-minded investment professionals to provide a second opinion, please reach out to us. One example of ill-advised action is dumping stocks following a period of high volatility and amidst a steep drawdown. Another example is plowing into an asset class, mutual fund, or stock following a period of exceptionally strong returns. Amidst a new wave of market volatility due to, among other things, trade wars, slowing global economic growth, and an inverted yield curve, it’s particularly important right now to not fall prey to our deeply imbedded behavioral bias to act for action’s sake. Please don’t hesitate to contact us if we can be of any help. www.foresightwealth.com David Wrigley, CFA, CAIA Foresight Wealth Management Chief Investment Officer

Advisory services are offered through Foresight Wealth Management, LLC, a Registered Investment Advisor with the SEC. Foresight Wealth Management, LLC only transacts business in states where it is properly registered or is excluded or exempted from registration requirements. SEC registration does not constitute an endorsement of the firm by the Commission and does not imply that the advisor has achieved a particular level of skill or ability. All investment strategies have the potential for profit or loss.

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feel good stories

h t i w s n i g e B e r u t n e v d A r u O

S E O R E H OUR gioni ichelle Bru

by M

n haseHanse LinkedIn: C cer ffi .o id k f. ie : ch Instagram


ur adventure begins with our heroes, Chase Hansen, and his dad, John. The two attended the FanX Salt Lake Comic Convention when Chase was just four-years-old. They quickly decided they wanted their very own lair in which to become the ultimate superhero duo. The superheroobsessed comic fans couldn’t have any ordinary clubhouse. They needed 38,000sqft of space to run and have Nerf battles. More importantly, they needed a place where they could be a force for good, play, learn, create, foster community, and be together. Kid Labs became a space for community connection, classes, experiments, and super fun father-son sleepovers. It was where kids could learn how to code and also run up walls like Spiderman. It was teaching the values and skills necessary to create a league of extraordinary people, like Chase. Although the physical space for Kid Labs, unfortunately, was forced to shut down in 2014, that wasn’t the end of the story for Chase and his dad. The dynamic duo continued to find ways to grow and connect with people within their community.



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“I had my eyes opened. I came to realize that I had more to offer this world than just making things that blow up.” — Iron Man

Chase and his dad had noticed the homeless population in their area and wanted to do something to help. How can we help?; Well, ask them, his dad responded. This was the first spark, the lightbulb, the brisk wind under his tiny cape that inspired Chase and his dad to begin their quest of becoming humble vigilantes on a mission. The Hansen men didn’t just want to hand out sandwiches or donate money or canned foods. They wanted to find a sustainable solution to the problem, not just a bandaid. Thus, Project Empathy was born.

“You are much stronger than you think you are. Trust me.” — Superman

The approach was simple; sit down person-to-person over a simple meal and listen. Tap into the mindset of an innocent child and listen without judgment and with only curiosity. It was more than just blindly giving what we think will help. It was asking what they said they need. As it turns out, what most of them needed was a person to listen to them and connect with. It took courage and raw drive to want to make a real change. To sit down with over 130 homeless individuals, person-to-person, over a meal, and ask them what they need. They discovered in the end, a free meal is always great, but having someone listen to them and hear them was immeasurable.

“It’s not who I am underneath, but what I do that defines me.” — Batman Chase and his dad have just begun their journey, as they made very clear. It’s not for glory or news headlines but the future of their community and the improvement of the lives of those most at-risk. Chase is now 10-years-old and has no plans of slowing down any time soon. His pure motivation and desire to make the world a better place will no doubt make a lasting impact on the world. Chase hopes to grow Project Empathy even more in the future and end homelessness in their city. Kids like Chase have the power to create real change in the world with the right encouragement, environment, and a little bit of superhero magic. It’s clear that Chase and his dad don’t do this for the headlines or the awards or the glory. They saw a problem that they knew they could solve even if it was one person at a time out of thousands. They’ve collected data and researched and talked to hundreds of people with a simple mission to serve and foster the community. It’s not as easy as putting on gloves and handing out sandwiches but it is as simple as sitting down with a person in need and listening.

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hat does a man do when he chases and achieves his lifetime goal of being a professional athlete? He gives back in the areas that had the biggest impact on his life. He models how others can chase their dreams. For John Madsen, a tight end for the Oakland Raiders during his NFL career, it was helping high school athletes with training to prepare them for collegiate sports. John had played football since he was ten. When John entered the weight room at Hunter High School in West Valley, Utah, for the first time, it hit him how small he was in comparison with the other guys. He was tall at six feet four inches, but he weighed about 160 lbs. He walked out and decided not to play football that year. He ended up not playing football during his time at high school. After recognizing that he was smaller than the others, he asked his dad to train him. His dad did all he could for John, but after a while, he connected John with a strength trainer. That experience forever changed his life. “I was training with my coach three nights a week. It kicked my ass, but every day I was there I realized that I was closing the gap on my friends because I was training harder than they were”, said Madsen. Through exercise and nutrition, John put on 25 lbs. of muscle. This training not only improved John physically but more importantly, it prepared him mentally with increased confidence. While he didn’t play any football in high school, he ended up playing at Snow College and then at the University of Utah. A highlight of his college career was during an away game with Texas A&M. John got called in to play

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by Randy Scott Facebook: @athleticaf Instagram: Athleticaf

Sharing the


When the dream is reached, it’s valuable to reach down and help others with a similar dream. during the second half when they were down 21-0. For the first ten or so plays, John messes up, he feels sick, he feels unprepared to play. As they go into the locker room for halftime, Urban goes straight up to John and says, “I don’t care if you’re scared or not, 100,000 people watching don’t care if you’re scared, your teammates don’t care if you’re scared. I don’t have anyone else to put in”. It was do or die for John. In the 4th quarter, UofU was making a comeback. It was 4th & 15 and John catches a 40-yard pass. Everything started to slow down for

John, he was in the flow state. With eight seconds left on the clock, with the ball on the 40-yard line, the play begins. John catches a pass in the end zone for his first collegiate touchdown and 97 yards completed. Even though they lost the game by 2 points, it helped launch John into his NFL career. John went on to play tight end for the Oakland Raiders, achieving his goal of being a professional athlete. In 2010, when he was done with professional football, he opened a gym that was focused specifically on high school athletes wanting to participate in collegiate and professional sports. In this program, John had well over 100 male and female athletes go on to play college sports, with three of them being drafted into the NFL. Recently, his business has shifted away from high school athletes, which demanded 10-12 hours a day, so he could spend more time with his wife and 17-month old daughter and enjoy a more balanced lifestyle. Additionally, John recognizes the mental strength and flow state that it takes to play professional sports and is dedicating more time to speaking and raising awareness of the mental aspect of sports. When the dream is reached, it’s valuable to reach down and help others with a similar dream..

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fashion birdalamode.com Facebook: @ birdalamode Instagram: birdalamode

Pink Coat with pants Dress with Mango fur : Be flirty with a fabulous dress and faux fur

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Have fun with these style must-haves

A sweater dress has that vibe of I’m going to hunker down and be warm, but it’s also very feminine.

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by Jenna Sessions Facebook: Utah Film Commission @film.utah.gov

It’s All About the Story How can we lift, as we climb?

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At first, I was suspicious of Melissa Cannon’s vivacious and sunny outlook on life. There seemed to be no struggle underneath her sunshine. I wondered, “How could she be just sailing through?” I probed for any soul-crushing experiences in her life and came up empty-handed. She’s not exempt from challenges, of course, but after speaking with her, I began to see how positivity is not only her chosen lens, it is her superpower. Beginning her career as a network marketer for dōTERRA, she was originally aiming for time flexibility. But her success in the field afforded her much more. She was able to parlay her achievements into not only surplus time, but also financial flexibility, which allowed her to eventually pursue her dream of becoming an Executive Producer. “The whole MLM culture seemed so foreign to me,” she said when I asked her if she deliberately sought out the company as a starting platform. “I didn’t see it coming. But I love people, and that served me in that industry really well.” Melissa attributes what she learned about leadership from her years of goal setting and achievement in dōTERRA. Network marketing is a tough business. But Melissa stokes her inner fire daily and is not to be underestimated. She has a vision board that takes up an entire door in her house. A big believer in positive affirmations, combined with the endorphins from hitting the gym 4-5 times per week, and being a dedicated mother to her 4 girls, Melissa attributes her success to a positive mindset. She fills her cup, so she can give to others. It worked within her community at DoTerra and translates into her success in entertainment as well. “My work now is all about the story,” she shared. “Starting with a great script is key, then it’s based on who you want to

work with. I look at the teams, and the location then comes the cast.” She loves to create movies with a message. Using her platform as a voice, she works to raise awareness around stories she cares about. Her Executive Producing career includes Behind You, Little Women (2018) and Hanneli and Anne (2017). When asked what’s next, she cheerfully replied, “I want to eventually direct something with a strong message.” The entertainment industry can be an uphill battle for women. When I asked if she has ever experienced sexism, she was softly dismissive. “My firm belief is that collaboration with me is based on ability, not on gender.” When I asked if she thinks it’s doesn’t happen, or if prejudice hasn’t come her way specifically, she admitted, “It’s true in some places, women are being held down. But that’s just not my experience.” One can’t help but realize that Melissa’s powerful positivity could protect her from feeling “less than” in a maledominated industry. “I love that it’s a topic of discussion now though. Everybody wins when we have these discussions in the end.” Melissa is not just smearing glitter over the icky parts, she just chooses to focus her time and energy on everything that serves her, and those around her. When asked about our responsibility to the larger collective she said that it is to ask ourselves “How can we lift, as we climb?” Leaving the world better than we found it, and actively working to shift mindsets around her toward positivity drives her every day to be a little better than the day prior. This may sound like platitudes, but I could feel her authenticity ringing through. After hanging up, I found myself comforted and inspired by her light. I can only imagine how precious those ripples are for everyone else who has the delightful opportunity to meet Melissa.

She fills her cup so she can give to others.

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Road Home, a non-profit charity based out of Salt Lake. by Jessica Sellers Facebook: @theroadhomeut Twitter: @theroadhomeut Instagram: @theroadhomeut LinkedIn: @theroadhomeut

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o many households in the community live paycheck to paycheck. Checkbooks are so fragile. Any small, unforeseen circumstances, if unexpected, can create insecurity. If there are no savings, if the budget cannot absorb the costs of rainy-day events that happen to everyone from time to time, especially if they have no safety net of family and friends, some families find themselves suddenly out on the streets. Greg Johnson, the President of the Board of Trustees at The Road Home says that there are more people in that category than he had ever imagined, and those are the people his organization is working hard to help: “The Road Home provides a vehicle for those who feel so inclined, to help via services or financially. It can be as simple of dropping off clothing. We work with community programs to support children and teens with their needs. It is really an attempt to be very broad based and supportive. “What would happen to these people if The Road Home weren’t there? Where would they go? It brings me such satisfaction is that we are providing basic human needs: there is a roof over their heads, and there is food available. Another thing that tugs at my heartstrings is the children who come here through no fault of their own. They have an opportunity to have some of their basic needs met.

“We have the skill set, to see someone who had it lost it all, come back to have it again. There is an appreciation there. The stories that come out of The Road Home are just wonderful and heartwarming because you know you are lifting someone who couldn’t help themselves in that moment. It is one of the more gratifying things that can happen in life is helping someone get to a better place than they were today.” Systematizing Solutions Over 200 full time staff coordinate shelters for men and women and families. The temporary shelter is what The Road Home is most well-known for, but they also help individuals and families find new housing. They also offer permanent housing and rapid re-housing. Staff at The Road Home constantly reach out to landlords, imploring them to work with these vulnerable individuals and families, offering to pay for the first month’s rent and deposit, or helping with other issues to overcome the regular barriers to getting back into a home. They also have a new roommate matchmaking program in the works to coordinate helping people get into a home with a roommate, which is more affordable than a single person living alone. Jeniece Olsen, Director of Supportive Housing Services explains, “We don’t want to predict what a family might need. We are not good at predicting who will recover quickly. We will have families come in with layer upon layer of difficulty and still come out successful and then there are other families whom we would expect to do really well, struggle with the system. “We have families with high barriers to getting a home. They might even have a criminal background.

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charity So we have a team of housing specialists looking for units that are affordable. They sell the program and encourage the landlord to take a chance and we offer our services to them as well. We may cover some damages if they need it, whatever we can do so that they know that if they work with us, they aren’t going to be left alone. “We want to get people and families back into their homes as fast as possible. When a family comes to us, it helps if they have income, but it is not a requirement. It is better to have someone housed first before any other needs are met. When a person has sleep and safety, then he or she will be more effective at working on longer term goals.”

Community Support The Mission of The Road Home cannot happen without support from the community. There are partnerships with hotels and other organizations to temporarily house the homeless. Grants come in from the government and private individuals. Volunteers offer support and help cook meals and bring in materials. Greg Johnson explains,“I have full time employment with an employer who is supportive of me stepping away from my regular work for board meetings and other service opportunities. We do have an Executive Director and management team who work day to day,

Individual Stories Living at The Road Home is a new beginning for many. A woman and her son recently moved into housing with help from The Road Home’s Housing Team. She was excited to be in a home of their own but had been struggling with depression and felt like no matter what she did she would end up homeless again. The woman continued working with her Housing Case Manager and recently acquired a job as a cashier at a grocery store. She told her Case Manager that her job has helped her to feel more confident and her depression symptoms have lessened. She wakes up each day excited to work and begin a new life full of confidence and security for her, and her son. Greg Johnson recalled another heartwarming story,“I remember one dinner that we had. A lot of people were coming through the line, and there was this one young mom who had a baby on her shoulder. My job was putting cheese on hamburgers. She was coming through, and I remember her coming up behind me, asking me if she could have just one more piece of cheese for her child. Well, I wanted to give her the whole plate of cheese. Carrying that little one – I saw that she was doing all she could to take care of her child, and your heart melts in that situation.”

but when you look at the board members, there are a variety of skill sets that provide expertise that create relationships from fundraising to working with government, legislative up to the governor’s office, etc.” “In my tenure I’ve had the opportunity to meet with state, county and city officials. We provide support to management and to the programs the agency runs. You are able to rub shoulders with people who are amazing and talented with big hearts.” If there is anything The Road Home would have people know it is that even though the downtown shelter is closing, The Road Home is still up and running and providing services in the community. In fact, they are currently seeking out a new administration building to house their 80+ administrative staff members. “The Road Home isn’t a building—It is a service provider. The new building will be for administration, development, fundraising, accounting, and human resources to support the organization and its people as they are serving those experiencing homelessness, but it will also serve as a service center so that people who are experiencing homelessness can come to apply for services. It won’t have shelter services – those will be provided by new resource centers.” “The Road Home is going to serve 12,000 people this year and they all have their individual stories. To be a small part of that, is beautiful.”

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Dream Big and make it happen.

by Jenna Sessions Facebook: @iamjustineprince.vm Instagram: iamjustineprince Twitter: @justinkprince

Justin Prince had no college education, and no professional background (outside of working at a pizza joint, construction, and a mall kiosk) when he landed in sales. He started his entrepreneurial journey living in his parents’ garage, with a pregnant wife, and two kids sleeping in the closet. From this humble starting line, he carved out his success in sales and then went on to build a multi-million-dollar business. With sales, “you have to sell to eat.” 32 NUGENT MAGAZINE | fall 2019

It made him quick on his feet, nabbing up knowledge along the way. His success has been an uphill journey, hard-won and earned from the ground up. “But all success is uphill” he shared with me. “I had no evidence to support it at the time, but I believed that I had greatness within me, you have to believe you have greatness within you. Then become intentional about achieving it.” This may sound like a platitude. And sure, belief isn’t all you need. But Justin knows that “You are not born who you are. You are who you are born to become.” He practices what he preaches and has shared this message in over 20 countries around the world. He started by living paycheck to paycheck before becoming the Chief Architect of the company that turned into Modere. Justine applied his bootstrapped business acumen to lead them out of 8 years of double-digit decline in revenue, leading to 3 million new customers. He is an equity partner in the company and has given his family financial independence. But how did he do it? Luck? Endless hours? Winning the networking lottery? Just slogging through day by day? You can benefit from his online trainings if you want to dive deeper. But he did share with me that there are three parts to a life vision: the dream, the struggle, and the victory. His secret sauce is that they are “all the same size.” When you really think about it, this is an incredible reminder. If we dream big, we better be prepared to struggle for it. To go all in and not look back, trusting that the view from the top is equally rewarding. When we hit those rough patches? Justin says to “Own the ‘R’.” Which means to take full accountability to respond, instead of react. Stay centered in your choices. Keep your priorities straight. And keep going. After all, Justin likes to win in business. But not while losing at life. “I know this sounds a little goofy, but it’s been important for me to have a good marriage along the way.” I imagine his four children would agree. For those of us who are dreaming now, Justin advises to “Fall in love with the process, not the idea.” That when we are really chasing our big dreams, it serves us to remember that the journey will be a lot harder, take a lot more time, and a lot more resources than we think. If you don’t love the path, the destination will be disappointing, if you get there at all.

Some things you can only learn by experience and application. “I remember hearing ‘EBITDA’ in a meeting and having no idea what it was. I researched it, learned it, and was more equipped. The speed of information is moving so quickly these days, you can learn what you need out in the world, or online. It’s accessible. I believe in education, but that doesn’t define how you accumulate knowledge.” It’s applying that knowledge over and over again that gets you where you want to go. “Consistency compounds.” Life isn’t easy. “But if you do what’s easy, your life will be hard. If you do what’s hard, your life will be easy.” Justin is a testament that none us of get a smooth road, but no one has to let that define them.

“If we dream big, we better be prepared to struggle for it.”

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our columist

Ashley Smart GreatnessWithin.com

Ashley Smart has spent time living all over the United States and developed a love of traveling and journalism. She currently resides in South Jordan Utah.

Mary Crafts marycraftsinc.com

Mary Crafts is…quite simply…. a living legend. From humble beginnings and dire circumstances, she invested blood, sweat and countless tears into building what would become the most celebrated catering company in Utah. That multi-million dollar empire became the launching pad for so much more. Mary turns her attention to helping others build their dreams.

Loralie Pearce

Loralie loves words. In kindergarten she realized she could put them together to create stories others enjoyed reading and she’s been writing ever since. Loralie is a freelance journalist for Utah High School Cycling League, Heber Valley Life, and Nugent Magazine.

Jenna Sessions @jthesesh

A California girl with Utah heritage, Jenna lives in Lake Tahoe and works as an Intuition Coach, writer, and speaker. She can be found winding through the hills on her Triumph motorcycle, enjoying the lakeside sunshine, or chasing winter powder on her snowboard.

Ashley Szanter https://weber.academia.edu/ AshleySzanter

Professional Writer, Editor, Journalist, and California transplant to the Wasatch Front, Ashley is thrilled to join the NUGENT family. She has made her career writing for companies like Salt Lake Magazine, NordicTrack, Best Buy, ApneaMed, and NY-based investment firm PCG Advisory, Inc. She lives in scenic Northern Utah with her husband and three dogs.

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Jessica Sellers

Jessica Sellers is a freelance entrepreneur and writer for The Overcomers Magazine. She lives in Utah with her two daughters and pet rooster. Having made the leap from being a stay-at-home homeschooling granola-chic mom, to becoming a teacher, a writer and entrepreneur postdivorce, has allowed her to see the many facets of life and she loves to help people tell their stories to reach people’s heartstrings.

Michelle Brugioni michellebrugioni.com @MichelleBir1

Des Moines, IA based freelance writer, and avid coffee drinker. Social media manager by day, freelance writer by night and sometimes into the next day. Research and psychology enthusiast. A passion for writing and learning new things. Fangirl of all things true crime. On the ever-uphill battle of trying to become a full-time freelancer.

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our columist

Troy Dunn

Randall H. Scott




Troy Dunn is an American television personality, public speaker, and producer who specializes in creating and producing television that generally includes reuniting people with long-lost loved ones. In 2002, he sold his company BigHugs.com to Ancestry.com. He is a senior partner in a leadership-training company. Dunn is the cofounder of a publishing company, Aylesbury Publishing.

Randall H. Scott is an author, speaker, mentor, and the founder of Zenpowerment. With a degree in marketing, Randy spent a 25-year corporate career in international sales and marketing, while living in the U.S., Europe, and Asia. His passion for the fusion of science and spirituality led him to compile the principles and tools of Zenpowerment. Today, Randy is an executive mentor, speaker, and author. For more information, visit myzenpowerment.com

Shannon Burt Bird

Michael Young


bit.ly/michaeldyoung Facebook: authormichaelyoung

Shannon Burt Bird is also known as “birdalamode”, started blogging a little over a year ago with an intent to have fun, and to have an outlet for her talents. Shannon has a very successful blog and a great fashion sense with a wonderful outlook on the Utah lifestyle.

Karen Painter

Twitter: @mdybyu

Michael is a graduate of Brigham Young University and Western Governor’s University with degrees in German Teaching, Music, and Instructional Design. Though he grew up traveling the world with his military father, he now lives in Utah with his wife, Jen, and his two sons, where he teaches in a German dual language immersion program. He has also had work featured in various online and print magazines such as Bards and Sages Quarterly, Mindflights, Meridian, Nugent Magazine, The New Era, Allegory, and Ensign.

Karen Painter is a freelance writer and historical fiction author. She loves her hiking, chocolate, and driving her classic yellow Volkwagen Beetle convertible.



Anya Wilcox


Art Director, Nugent Magazine

Facebook: @VidArmyUSA


Youtube: VidArmy

Facebook: designintersection.com

Instagram: VidArmy

A monthly subscription-based production company built around professional and relevant video content. Based in Salt Lake City, Utah, VidArmy is celebrating its one year anniversary and its content has been viewed over 37 million times in the past year. They are responsible for all video content on Nugent Magazine and our social media platforms. 36 NUGENT MAGAZINE | fall 2019

Anya Wilcox has been providing compelling graphic design services for 20 years. Anya is art director for a boutique investment firm and is art director of several international trade publications. Anya is committed to creating dynamic designs that will communicate your brand’s uniqueness. Visit designintersection.com, Where Purpose Meets Passion.

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calendar of events UTAH FALL EVENTS September



Squatters 30th Fest 30 Years of Utah Craft Beers Saturday Squatters Pub,147 Broadway Salt Lake City, UT https://www.visitsaltlake.com/event/ squatters30-th-fest7%-C-30-years-ofutah-craft-beers/8730/

13-14 Park City Songwriter Festival Park City, UT Taking place across five venues in the “best small city in America” on September 13th and 14th, Park City Songwriter Festival promises to be an experience to captivate even the most avid of live music fans. In addition to the headliner’s concerts each night, songwriters in the round, panels, and workshops will all be part of the PCSF experience.https://www.nowplayingutah. com/event/park-city-songwriter-festival/




28 2019 Harvest Festival Thanksgiving Point, 3003 N Thanksgiving Way Lehi, UT You’re invited to celebrate the harvest season at Thanksgiving Point’s annual Harvest Festival! https://www.nowplayingutah.com/ event/-2019harvest-festival/





Camp tuesday, 7PM The Depot, 13 N 400 W Salt Lake City, UT https://www.ticketfly.com/ event/-1858840camp-salt-lakecity/



Utah Cheese Awards 2019 Tasting Reception saturday, 4-8pm Hopkins Brewing Company 1048 E 2100 S, Salt Lake City, UT Sample the best cheese plate foods in Utah. Pair with micro-brews made on site. Shop food exhibitors and see who is taking home the medals. https://www.eventbrite.com/e/utahcheese-awards-2019-tasting-receptiontickets65078247791-



The Dinner Detective Interactive Murder Mystery... Saturday, 6-9PM Hilton Salt Lake City Center 255 S W Temple, Salt Lake City, UT Murder Mystery Dinner Theatre In Salt Lake City, UT Shake up your date night, party night or girls night-out! The Nation’s largest interactive murder mystery dinner show https://www.eventbrite.com/e/thedinner-detective-interactive-murdermystery-show-salt-lake-city-uttickets63353458901-


11 Night Lights: Sky Lantern Festival - Utah... Sat, 4:30-10:30PM Utah Motorsports Campus, Erda, UT https://www.eventbrite.com/e/ night-lights-sky-lantern-festivalutah-motorsports-campus-fall-2019tickets62172860700-

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Talia Keys - 8th Annual Halloween Bash ‘Woodstock 50’ The State Room, 638 State St., Salt Lake City, UT Columbus, Ohio trio Camp formed when Taylor Meier and Evan Westfall met and bonded over a shared love of music and a shared love of home, specifically the inspiration they culled from the Midwest.

Post Malone Mon, 8PM Vivint Smart Home Arena, 301 S Temple, Salt Lake City, UT https://www.songkick.com/ concerts/-38996450post-maloneat-vivint-smart-home-arena

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