Steve Jobs: A genius who made computers desirable for people who hated computers I never really understood Apple. Like many I always found the almost religious devotion to Apple’s stylish but often infuriating machines slightly scary. I was forced to work on an Apple Mac for a while in the late 1990s and when we switched to PCs it felt like liberation. But I am in a small minority and I fully admit that with the death of Steve Jobs we have lost a talented genius whose trick was to make computers desirable for people who hated computers. To me the computer has always been just a tool. But for millions the Apple Macintosh is far more than that. It is part of their lives, just part of who they think they are. Steve Jobs did not invent the personal computer nor did he invent clever user-friendly software. He did not invent the mouse, Windows-type interfaces nor all the parts of the modern IT world. What he did instead was to bring together the best of cutting-edge technology and to package all that brilliantly in ready-to-go boxes that any idiot could turn on and start working. Like all the greatest innovators Jobs did not respond to what people wanted; he made things that they didn’t even know they wanted and then made them want them. For this he will be remembered as one of the key architects of the 21st century, as people like me who never quite 'bought' the Apple brand have to accept that we simply never caught the right wave. We shall not see his like again. MICHAEL HANLON http://hanlonblog.dailymail.co.uk
9. 10.
Find information about another computer genius – Bill Gates and compare him to Steve Jobs. Complete the sentences with will / shall, should / shouldn’t or should have / shouldn’t have. Use the Grammar Reference if necessary. 1) We ________________ (invite) so many people to our party! I’m worried that we won’t have enough room for everyone. 2) I posted the cheque yesterday so it ________________ (arrive) this week. 3) I ________________ (do) it as you say. 4) You ________________ (be) at work before 9. 5) ________________ I (go) now? 6) You ________________ (buy) some milk at the shops. We don’t have any milk. 7) You really ________________ (go) to the new restaurant on Main Street. 8) I ________________ (mow) the lawn tomorrow. 9) Our neighbours _______________ (cut) down the tree in their garden. It was a really beautiful tree. 10) Are you tired? You ________________ (work) so much.
Reliance on Science All photos and images used in the textbook have been taken from free Internet resources
103