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Au Contraire: Figuring Out the French by Gilles Asselin EPUB PDF #epub Au Contraire: Figuring Out the French Coca-Cola ran headlong into French culture when a hardcore, bottom-line management style met with boycotts in cafes and supermarkets. Even Mickey Mouse met angry protesters hurling tomatoes and eggs when joining Michael Eisner to launch Euro Disney's arrival on the Paris stock market. What makes the French so...well, French?

Book details ●

Author : Gilles Asselin

Pages : 308 pages

Publisher : Nicholas Brealey Publishing

Language :

ISBN-10 : 187786482X

ISBN-13 : 9781877864827

Book Synopsis Coca-Cola ran headlong into French culture when a hardcore, bottom-line management style met with boycotts in cafes and supermarkets. Even Mickey Mouse met angry protesters hurling tomatoes and eggs when joining Michael Eisner to launch Euro Disney's arrival on the Paris stock market. What makes the French so...well, French?

Au Contraire: Figuring Out the French by Gilles Asselin EPUB PDF #epub  

Au Contraire: Figuring Out the French Coca-Cola ran headlong into French culture when a hardcore, bottom-line management style met with boy...

Au Contraire: Figuring Out the French by Gilles Asselin EPUB PDF #epub  

Au Contraire: Figuring Out the French Coca-Cola ran headlong into French culture when a hardcore, bottom-line management style met with boy...

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