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2016 GRAND AWARD WINNERS: OUTSTANDING PLAY OUTSTANDING MUSICAL LEAD ACTOR IN A MUSICAL LEAD ACTOR IN A PLAY LEAD ACTRESS IN A PLAY SUPPORTING ACTOR IN A PLAY SUPPORTING ACTOR IN A MUSICAL DIRECTOR OF A PLAY DIRECTOR OF A MUSICAL MUSIC DIRECTION SOUND DESIGN CHOREOGRAPHY LIGHTING DESIGN COSTUME DESIGN

65TH ANNIVERSARY SEASON 2017 SPONSORSHIP OPPORTUNITIES circletheatre.org


“Theatre is magical for me. While I sit in the dark, I can be transformed to another place, often to places I have never been in my own mind. It makes me think, as it entertains me. The combination of the two helps me to retain that which I have learned... about issues or myself. I have also learned that there is value in pure entertainment.”

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- David Weinandy, PhD. Professor of Communication, Aquinas College Past President, Circle Theatre Board of Directors

The mission of Circle Theatre is to enrich, entertain and educate our community through exceptional theatrical arts in an intimate setting.


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For 65 years, Circle Theatre has been dedicated to producing exceptional live theatre for our audiences using only those artists in our own community. We believe investing in West Michigan artists and audiences - a robust network of people who support each other and our theatre - will ensure the future of Circle to produce quality entertainment for our community. We strive to enrich West Michigan by providing jobs and volunteer opportunities, scholarships, a creative outlet, and a collaborative environment. Nestled in the heart of Aquinas College’s beautiful, leafy campus in Grand Rapids - Circle Theatre is the perfect place to bring the community together during the spring and summer months.

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MAIN STAGE SERIES The spotlight of our May-September season, the Main Stage Series has featured classics and premieres, comedies and dramas, heartbreakers and tearjerkers. Each summer we present three musicals and two plays.

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SUMMER CONCERT SERIES Circle's annual Concert Series features a diverse group of the finest vocalists and musicians in the area performing a wide variety of styles and genres. Our intimate setting offers audiences an up close and personal live music experience unique to Circle Theatre.

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MAGIC CIRCLE For 50 years and counting, we focus on classic children's stories and fairy tales re-imagined for a modern, family audience- we invite all young people to experience the magic of live theatre.

CIRCLE PRESENTS Recognized as the largest presenting organization for schools and families in West Michigan, we offer nationally award-winning productions throughout the academic year that pair with grade school curriculum.


“At Circle, I’m equally at home as an audience member as I am a production team member or crew member. Regardless if I'm backstage, in the booth, or sitting in the audience, I’m always right where I belong at Circle Theatre.”

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- Kieran Smith Circle Theatre Stage Manager

The Performing Arts Center is a state-of-the-art facility shared throughout the calendar year by Circle Theatre, Aquinas College, and Catholic Secondary Schools of Grand Rapids in a unique partnership.The stadium-style seating accommodates more than 400 guests, and the thrust stage offers an intimate immersive experience with audience members seated around 3/4 of the performance space. On site is a large dressing room, costume shop, scene shop, rehearsal hall, and reception space. And the people who contribute their talents to Circle? Many of them stay right here in Grand Rapids making theatre a big part of their lives, while dozens of Circle Theatre alumni are currently living and working as theatre professionals in Chicago, Los Angeles, New York City, on Broadway, Off-Broadway, on television, and in national touring productions across the country.


“What I value about Circle Theatre is performing in an intimate space where I can see the audience reactions… smiling faces and tears show me that I am touching lives.”

"

- Matt Ablan Circle Theatre Performer

FOR SIXTY-FIVE YEARS, WE HAVE ENRICHED OUR COMMUNITY BY TELLING STORIES EXQUISITE STORIES - IN A SETTING THAT IS CHARMING, INTIMATE, AND EXCEPTIONAL. WE HAVE EDUCATED MINDS BOTH YOUNG AND OLD, INSPIRED PEOPLE IN VARIOUS WALKS OF LIFE THAT THEATRE IS A THING OF BEAUTY. WE HAVE ACHIEVED GREAT FEATS, AND OUR FUTURE LOOKS BRIGHTER THAN EVER. IT IS A FUTURE WE WANT TO SHARE WITH YOU.


TOP FIVE ACTIVITIES AND INTERESTS OF CIRCLE THEATRE PATRONS THEATRE, CONCERTS, AND MUSIC

" " " TRAVEL " " " " " MOVIES " " " " READING " " " " " FOOD AND DRINK

AUDIENCE DEMOGRAPHICS MORE THAN 75%!

60% !

OF CIRCLE’S AUDIENCE MEMBERS NOTE ! THE THEATRE ARTS AS THEIR #1 INTEREST. !

GRAND RAPIDS

IS ONE OF THE NATION’S TOP TEN MOST EXCITING MID-SIZED CITIES.

THE MAJORITY OF PATRONS ARE FROM GRAND RAPIDS, EAST GRAND RAPIDS, FOREST HILLS AND GRAND RAPIDS CHARTER TOWNSHIP.

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-Movoto, March 2014

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of patrons are employed, ! while nearly ! 40% are retired.!

75%

of patrons use smartphones. !

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58% US AVERAGE

81% of patrons use technology to keep up with Circle Theatre happenings. !

!


60% attend Circle Theatre shows ! with their significant other or friends.

More than half of our patrons have been attending Circle Theatre performances between six and twenty years.

50%

prefer to see ! a musical at Circle.

45% OF PATRONS ENJOY A SHOW-NIGHT DINNER AT A LOCALLY-OWNED GRAND RAPIDS ESTABLISHMENT.

JOY MATTERS.

East Grand Rapids was named the #1 happiest city in Michigan. -HOMESNACKS, October 2015 SOURCE: Circle Theatre 2015 Audience Survey !

36% !

have a bachelors degree. !

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27% !

have a masters degree. !

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7% !

have a doctoral degree. !

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HALF HAVE AN ANNUAL HOUSEHOLD INCOME OF $75K-$149K !


30,000 


OUR PROGRAMMING HAS THE CAPACITY TO ENGAGE MORE THAN 30,000 INDIVIDUALS THROUGH 100+ THEATRE AND CONCERT PERFORMANCES IN A SINGLE SEASON.

“I had not been on a stage in 38 years when I auditioned for Circle last March. I spent the most joyous summer of my life working with extraordinary and exceptionally talented people. I was so grateful to Circle for giving me this opportunity, but they treated me like I had done them a favor! This is a very special organization!”

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- Tony Peraino Circle Theatre Performer 2016 Grand Award Winner: Supporting Actor In A Play





SPONSORSHIP OPPORTUNITIES


SEASON KICK-OFF EVENT “What I value about ANYTHING GOES IN CONCERT Circle is ConcertTheatre and Silent Auction: APRIL 21 "performing in an MAIN STAGE PRODUCTIONS intimate space FAMILY THE ADDAMS Family Musical MAY 4-20 where canComedy: "see theI audience BRIGHTON BEACH MEMOIRS 
 Comedy Play: JUNE 1-17 reactions… "smiling faces and A CHORUS LINE tears me Musicalshow Comedy: JULY 13-29 " I am that TO KILL A MOCKINGBIRD touching lives.” Heartwarming Drama: AUGUST 10-26

2017 SEASON

FOR SIXTY-FIVE YEARS, WE HAVE ENRICHED OUR COMMUNITY BY TELLING STORIES EXQUISITE STORIES - IN A SETTING THAT IS CHARMING, INTIMATE, AND EXCEPTIONAL. WE HAVE EDUCATED MINDS BOTH YOUNG AND OLD, INSPIRED PEOPLE IN VARIOUS WALKS OF LIFE THAT THEATRE IS A THING OF BEAUTY. WE HAVE ACHIEVED GREAT FEATS, AND OUR FUTURE LOOKS BRIGHTER THAN EVER. IT IS A FUTURE WE WANT

""IT SHOULDA BEEN YOU - Matt Ablan New Musical Farce: SEPTEMBER 7-23 "Circle Theatre Performer

MAGIC CIRCLE FAMILY SHOW THE LAST OF THE DRAGONS

Contemporary Children’s Story: JUNE 28 - JULY 1

"

SUMMER CONCERT SERIES LADIES NIGHT: THE MUSIC OF LEGENDARY DIVAS MAY 8, JULY 17, SEPTEMBER 11

"

CALIFORNIA DREAMIN’: COOL CALI VIBES PAST AND PRESENT MAY 15, JULY 24, SEPTEMBER 18

"

GO YOUR OWN WAY: THE MUSIC OF FLEETWOOD MAC JUNE 5, AUGUST 14

"

UPTOWN FUNK: THE BEST OF THE FUNKIEST JUNE 12, AUGUST 21


SEASON

PRODUCTION

ARTISTIC

$15,000 $10,000

MUSICALS Exclusive Non-Exclusive

CONCERT SERIES Exclusive $12,000 Non-Exclusive $7,000

PLAYS Exclusive Non-Exclusive

$8,000 $6,000

MAGIC CIRCLE Exclusive $7,000 Non-Exclusive $5,000

CONCERTS Exclusive Non-Exclusive

$2,000 $1,500

MAIN STAGE Exclusive Non-Exclusive

"

"

$9,000 $7,000

" "

MUSICALS Non-Exclusive PLAYS Non-Exclusive CONCERTS Non-Exclusive

CORPORATE

$2,000

LARGE Non-Exclusive

$2,000

$1,500

MEDIUM Non-Exclusive

$1,500

$1,000

SMALL Non-Exclusive

$1,000

" "

SEASON ANNOUNCEMENT

Non-Exclusive

"

$500

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SPONSORSHIP BENEFITS

WE LOVE OUR SPONSORS. WE CAN’T THANK YOU ENOUGH, BUT WE’LL TRY.

"Every Circle Theatre sponsor at each

level receives the following minimum benefits. Specifics are dependent upon your level of participation.

"" • Recognition as a sponsor in season " playbills • Recognition on sponsor web page " Recognition in e-news • " Recognition on social media • " Recognition as a sponsor on screen • theatre lobby " inPlaybill advertising • " Show tickets • "

PRODUCTION

SEASON

"" "" "" "" "" ""

MAIN STAGE Exclusive Non-Exclusive CONCERT SERIES Exclusive Non-Exclusive MAGIC CIRCLE Exclusive Non-Exclusive

$15,000 $10,000

MUSICALS Exclusive Non-Exclusive

$9,000 $7,000

$12,000 $7,000

PLAYS Exclusive Non-Exclusive

$8,000 $6,000

CONCERTS Exclusive Non-Exclusive

$2,000 $1,500

$7,000 $5,000

Enjoy all of the minimum benefits on the left of this page and more. In addition, your sponsorship may include the following, based on your level of commitment:

"

BRAND PLACEMENT See your logo and recognition as 2017 Season Sponsor on: • Season Brochure • Season Posters • Every E-Blast • Monthly Social Media • Season Press Releases

"" "" "" "" "" ""

$1,500

SMALL CORPORATE $1,000 SEASON ANNOUNCEMENT

$500

BRAND PLACEMENT See your logo and recognition as 2017 Artistic or Corporate Sponsor on: • Sponsorship Blog Feature

""

EXPERIENCE • Backstage tour for up to 12 people with champagne toast before any 2017 show • 100 tickets for 2017 season • 6 Season Kick-Off tickets

PLAYS and MED. CORPORATE

BRAND PLACEMENT See your logo and recognition as 2017 Production Sponsor on: • Season Brochure • Season Posters • Lobby Step-and-Repeat Sign

"

"

"

" " "

Enjoy all of the minimum benefits on the left of this page and more. In addition, your sponsorship may include the following, based on your level of commitment:

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ACTIVATION OPPORTUNITIES • Radio interview with Circle staff or performer(s) • Appear on-stage for Season Kick-Off curtain speech • Employee discounts for select performances • Discounted Buy-Out night

MUSICALS and LARGE CORPORATE $2,000

Enjoy all of the minimum benefits on the left of this page and more. In addition, your sponsorship may include the following, based on your level of commitment:

"" "

HIGH-PROFILE VISIBILITY IN EACH PLAYBILL • Full-page color cover ad • Opportunity for a welcome message from your company

ARTISTIC and CORPORATE*

HIGH-PROFILE VISIBILITY IN EACH PLAYBILL • Full-page b/w ad in each playbill ACTIVATION OPPORTUNITIES • Appear on-stage for your Opening Night curtain speech • Employee discounts for select performances of your show

"" ""

EXPERIENCE • Post-show champagne toast for up to 12 people with Director or Designer • 60 tickets for 2017 season • 2 Season Kick-Off tickets

"

" "" ""

HIGH-PROFILE VISIBILITY IN EACH PLAYBILL • 1/2 or 1/4 page b/w ad in each playbill

""

ACTIVATION OPPORTUNITIES • Opportunity to participate in a contest, or audience giveaway • Employee discounts for select performances of your show

"" "

EXPERIENCE • 25 or 40 tickets for 2017 season • 2 Season Kick-Off tickets

" "

* Artistic and Corporate Sponsorships are Non-Exclusive

Complete benefits vary, based on each sponsorship package. Circle Theatre is excited to create a proposal just for you!


“What would we, what would I, do without the arts? Art in the form of theatre inspires and entertains, allowing one to magically be taken to places never been! Circle provides a seat to take this journey. I'm in awe of the talent, on stage and off... this art of live theatre in a unique space.”

"

- Shelley Irwin WGVU Morning Show Host Member, Circle Theatre Board of Directors

SPONSORSHIP ACTIVATION TEAM

" Join us. "2017 is going to be pretty fantastic. After a record-setting award-winning season, we’re gearing up for an epic year. We have a dynamic and diverse lineup of quality productions in store for our 65th anniversary season that was selected for our Circle audience with a common theme in mind: love, understanding, and acceptance...of family, of community, and of self.

"We promise that when you become a sponsor with Circle Theatre in 2017, you’ll discover new ways to enrich, educate and entertain both your clients and your community. The minds and hearts of your own audience can be expanded in the very best of ways.You will all experience first-hand the magic of live theatre. By being a part of it… it will become a part of you.

"We’re dedicated to helping you shape a sponsorship that showcases

who you are, what you do, and why you fit with Circle Theatre. The experiences that you’ll have - and that we’ll create for you and with you - will leave a lasting impression on our patrons and those who you choose to experience Circle with.

"What sounds exciting to you?

What is important to you? We’ll find a way to make that a part of it.

"

Your captive audience awaits… let’s get started!

"" "" "" "Noddea Moore Skidmore | Director of Creative and Audience Development Michelle Matson | Box Office Manager Lynne Brown Tepper | Managing Director

"

COMMUNITY CIRCLE THEATRE, INC. 1607 ROBINSON RD SE | GRAND RAPIDS, MI 49506 CIRCLETHEATRE.ORG





CIRCLE THEATRE SPONSORSHIP NODDEA MOORE SKIDMORE | DIRECTOR OF CREATIVE AND AUDIENCE DEVELOPMENT nskidmore@circletheatre.org 616.632.1987

2017 Sponsor Deck Circle Theatre  

The mission of Circle Theatre is to enrich, entertain and educate our community through exceptional theatrical arts in an intimate setting....

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