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box park special

Think inside the box A hub of leading brands and local talent, Boxpark pop-up mall is the East End’s retail revolution

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ased in the thriving creative heart of east London, the revolutionary two-tiered metal retail hub, Boxpark, is set to be a Shoreditch fixture for the next five years. Boxpark strips and refits shipping containers to create unique, low-cost, low-risk, ‘box shops’. These combined with a mix of fashion and lifestyle brands, galleries and cafés, create London and the ‘world’s first pop-up’ mall’ – so named because its basic building blocks are inherently movable: they can, and will, pop up literally anywhere in the world. First time round it’s chosen to pop up on the corner of Bethnal Green Road and Shoreditch High Street, and it hopes to offer its visitors a unique experience. With a fertile community of brands, it’s working to put creativity and fashion back where they belong: on the street. Shoreditch is a hub of creative industries and its

vibrancy is a draw for local residents as well as tourists who want a piece of the forward-thinking, creative atmosphere. Week nights might see small galleries spilling their guests from packed opening nights onto the pavements, while at weekends the streets buzz around the many local markets and galleries. Reflecting the local scene, Boxpark has created an inspiring and enjoyable place for visitors to shop, as well as drop in and hang out. With a community-focused vision, the ‘low tech and ethical’ Boxpark aims to become part of the fabric of local life by adding colour, creativity and life of its own. The mix of brands, who retail by invitation only, means the mall can offer a diverse range of products, from local craft to global fashion. This is made possible by Boxpark’s philosophy to give those innovative retailers space at affordable rates – and on unbeatably flexible terms. Local creative industries, organisations and charities are offered box

Boxpark aims to become part of the fabric of local life by adding colour and creativity

Tech City Magazine  

Tech City Magazine is the first publication for the Tech City area of London. The magazine is a business / lifestyle publication promoting...

Tech City Magazine  

Tech City Magazine is the first publication for the Tech City area of London. The magazine is a business / lifestyle publication promoting...

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