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Trend One : Protection

Protection Religion : Trend Overview On a recent trip to India a 23 year old girl was brutally raped by a gang of men on a bus. The impact this had on the Indian community is really big espcially the girls/women in India, they have have become more vanurable and affraid to walk out on the streets. Following on from this case theres has been cases like a 5 year old girl been raped and been missing from her family. Since these cases have happen the tourist percentage of women coming India has dropped by 35%, as part of this trend we look to protection what will protect woemn against the violence & mysoquidry Religion is a big trend, religions like Hinduism, Sikhism and Muslims all have high believes in girls to be godess as a Hindu’s know that in there religion girls are worshiped since one of the main gods is a women who everyone bows down to, Muslims think that all the girls should cover there hair up and some of them even wear burkas to cover up the beauty up so men cant do such things.

Bottom Left: Public on protest infront of India Gate for the Dehli Gang Rape. Top&Bottom: Celebrity on Protest for the Gang rape, for justice

Protection Textiles&Trims For this trend I have tried to concentrate on a embroidery design called Zardozi, it is a very decorative design used with a lot with heavy beading and sequence it is a embroidery that stands out.Even though the trend is about protection I wanted to include something about religion, which includes festivals and celebrations I wanted to included it because I feel your more protected within them kind of occasions purely because your surrounded with family and friends which becomes a form of protection. Zardozi is a embroidery which done my hand craft, it is mainly done is Iran, Pakistan and Indian. You mostly see Persians who do Zardozi embroidery it is known as ‘’sewing with gold’’, it is done with metal thread and mainly designs on fabrics like silk, satin and valvet.

CHANGE!! Top: Zardozi Embroidery done with mostly Gold thread. MiddleManish Malhotra Recent collection.Bottom: Back work of the Zardozi Embroidery.

Protection Religion: Embroidery Technique Zardozi is known for royalties is use to be done for the famous women in a place named Agra, done with pure gold beaten metal-tared thread and done on rich fabrics. Zardozi fabric became known worldwide mainly European countries and started to be seen in fashion shows too. It is done with enhance gems such as diamonds, pearls and emeralds.It is a very old technique in India which has been developed in India with some different techniques to do this embroidery such as now recently you have embroiderers who like to use sil thread and using beads, stones as the decorative part.

Top Left: Zardozi Embroidery Shown on Indian Bridal wear. Top Right: Close up of Zardozi Embrodery. Bottom Left& Right: Close ups of Embroidery.


Protection Religion: Influences&Colour Influences Festivals Family Occations Friends Protection Religion Fashion Direction Heavy Beading Colour Flared Structure Embroidery Colour Dark Purple Maroon Pink Baby Pink Green Light Blue Yellow Peach Red/Orange Embroidery Zardozi Beading Silk Satin Metal Thread

Top: Akshradham one of the most famous temples in India. Middle: Image of a man in India doing Zadozri Embroidery. Bottom: Image of dhiyas (Candles).

Protection Religion: Colour Palate Overview

Influenced by the colours in India which stand out to a everyday public, which are recoganised in India.

Top Right: Image of Zardozi Embroidery, Top Left: Image of a celebration in India (Holi) Bottom Left: India Gate a Tourist sight Bottom Right: Rickshaw public transport.

Protection Religion Hinduism



Trend Two : Empowerment

Empowerment Women’s Emowerment: Trend Overview This is a trend based on empowerment, Women’s Right. It is a trend which has been influenced from my recent trip to India and seeing that in some parts of India some family’s mentalities are not moving forward with the 21st century. I have approached this topic and transforming it into a trend to show how families have carried out a tradition as a trend and also questioned it at the same time to see what today’s generation opinion on this is.Phase one of this the whole overview of this trend I have focused on this phase to make it into a trend. Women’s Empowerment the pacific reason, I wanted both of my trends to relate to each other but be different in its own way. This phase is different from both of my phases in the first trend is because this is about moving forward and how women should stand up for their right. In a recent statement The Minister Of State (Shashi Tharoor) in India raised this topic up about how women should be treated equally as men do he quoted “We will have to change our mentality towards women, as without changing the mentality the country can’t progress. Women comprise 50 percent of the total population, but we don’’. This raised after the Delhi Rape Incident over the fact that girls where getting to told to stay in and family’s were getting stricter, from that followed on red Brigade where a group of women in Lucknow created as quoted in a article “The male tormentor of the young women of the Madiya slum did notspot danger until it was too late. One moment he was taunting them with sexual suggestions and provocations; the next they had hold of his arms and legs and had hoisted him into the air.” From this quote you can see that the women from the slums in India have stepped up the game by standing up for themselves, this was dis

covered back in November 2011 named for their bright red outfits became a self-defence group of young lady’s. From this I will be bringing out a trend that occurs to this I will be designing a range of different types of designs that show that girls can have that freedom and shouldn’t be controlled on bases of their gender.


Top: A women showing freedom in the air to show the public Women’s EmpowermentBottom: Red Bragade Girl’s who have stud up for their right.

Empowerment Women’s Empowerment: Trims&Textiles This trend we have tried to look into how women in India are making fabrics and how the Trim and Textiles are done in India. For this trend I am mainly looking at something called Phulkari, it is a traditional Punjabi art of handwork it is made out of silk. Also this fabric is used on different kind of designs such as it could be patchwork, Duppata (scarf) work or an all over piece. Recently the famous designer Manish Malhotra has launched a collection based on Phulkari this year while Fashion Week he got praised a lot from international celebrities over India. For this collection designer Manish Malhotra worked with women from Punjab to put a final touch to his collection. Phulkari is done on the wrong side of cotton done with silk thread it is done as darn stitch. They put 2 or 3 pieces of cloth together then they are first folded and joined together and then embroidered.


Bottom Left: Different colour silk threads which one be done for the Phulkari Design.Top: Collection of Phulkari Designs. Bottom:Women making the the phulkari Fabric then shown produced fabric.

Empowerment Women’s Empowerment: Embroidery Techniques Phulkari is a one of the most famous techniques in India it is started of from Punjab where women from that town sit there and do everything by hand these are the women who want to make something out of life. This type of Embroidery has spread out all of India and now is currently standing out to designers such as Manish Malhotra, who based a whole collection on that embroidery.


Top: Manish Malhotra’s 2013 Collection of phulkari Work. Bottom Left&Right: Phulkari work shown up close and in different colours.

Empowerment Women’s Empowerment: Influences&Colour Influences Women’s Rights Working Women Art Banners Fashion Direction Silk/Cotton fabric’s hand made fabric from women who work hard for their families Textured fabrics Unique Silhouettes/ Long Dresses Lycra trousers More than one colour in fabric Colour Bright Red Deep Purple Bright Yellow Light Brown Pink Light pink Navy Black Dark Green Embroidery Phulkari effect: Different coloured silk threads Shapes in opposite direction Thick texture

Top: Manish Malhotras work of Phulkari on the ramp in India. Bottom: Close up of the back of the dress.

Empowerment Women’s Empowerment: Colour Palate Overview Top Right: Different kind of colours in te flowers. Bottom Left: Women&Men Protest infront of India Gate. Middle: 2 women Sweeping floors of Temples Bottom: 3 traditional Lower Class Women. Colours that have come under the influence of Empowermnt each one image has it’s own right. from Protests too Traditional Clothing and jobs .

Empowerment Women’s Empowerment: Banners Influences

Trend One : Protection Designs

Trend Two : Empowerment Designs

Trend One : Protection Working Drawings

Trend Two : Empowerment Working Drawings

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