Links of London are a renowned supplier of both men's and women's jewellery. Established back in 1990, links of london sale came about as a result of a simple request for a pair of fish cufflinks. The request came from a restaurant owner who wanted to charm and reward his loyal customers with a signature pair of sterling silver cufflinks. Harvey Nichols saw the design and instantly fell in love with it, they ordered a whole collection of cuff links to be made exclusively for their London fashion store. So Links of London was born, and nowadays the brand is recognised globally and can be found in stores across the UK, Hong Kong, USA and Canada. Links of London, as previously stated, offer an eclectic mix of both men's and women's jewellery, comprising of ranges made of 18 carat gold and of course sterling silver. They are well known for their range of men's cuff links of london friendship bracelet , but also their charm bracelets that appeal to the female clientele. The charm bracelet gives the woman and huge choice of different charms made form different materials and in different colours for her to create a bespoke bracelet to suit any occasion, be it a cocktail party or a relaxed get together with friends. She will be able to create the perfect accessory to her outfit for the night. Cufflinks and of course the charm bracelet are perfect gifts for Christmas, birthdays and, of course, Valentines Day too. What makes links of london charm bracelet stand out from the crowd? Well, they endeavour to offer something exciting, different and new at all times, to stay on or ahead of the trends. They believe that design and function are the cornerstones of great jewellery no matter the material. The Links range includes contemporary classics, the latest fashions and of course the extra special; diamond in the rough, if you like, that piece of jewellery that effortlessly delivers. An example of one of these pieces is the 18ct gold sweetie bracelet. Links of London simply took the childhood candy bracelet and created an iconic piece of jewellery. Since its launch in 2002 the Links of London sweetie bracelet has been must have; in the collection of any girl. Its design is slinky, versatile and a great alternative to a traditional charm bracelet. If you want to add any of the Links of London charms to it, you can choose from over one hundred charms. You can also blend in gold charms on the silver sweetie bracelet.