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Creative Technology Solutions Pty Ltd

eBusiness Website Planner

This document is used to discuss and record your website objectives and desired outcomes. Remember that creating a great website involves approximately 60% planning so please take care to complete this document with as much detail as you can. This will help us to create a website tailored to your needs and produce the best possible result. If any questions are not applicable, record the answer as ‘n/a’. Please complete the questionnaire and fax it to us at - 02 9290 2228. All supplied information contained in this document is strictly confidential.

Copyright © 1999-2010 - Creative Technology Solutions Pty Ltd


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1. Your Details Company / Business Name Company / Business Representative Title Address Phone Fax Email Existing Website Project Brief. Describe your Requirements in a few sentences.

Website Goals. What do you hope to Achieve with this website?

Copyright Š 1999-2010 - Creative Technology Solutions Pty Ltd


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2. Your Business Specifics Business Description. What do you do?

How Long have you been in business?

Corporate Colours

Corporate Fonts

Do you have a Logo in EPS or Vector Format?

Do you need a New Logo? If so please describe a few Ideas for your new logo…

Do you have a Corporate Style or any specific Design Styles, Colours or Fonts you would like for your website?

Copyright © 1999-2010 - Creative Technology Solutions Pty Ltd


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Known Competitors. Include 3 Competitors and their websites plus a Brief Critique of each as we can learn a lot from their Successes and Failures.

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Product / Service Differentiation. What makes your Product / Service Offering Better than your Competitors

What features of your business do you want highlighted on your website such as history, reputation, service, credentials, experience, leading-edge products.

Copyright Š 1999-2010 - Creative Technology Solutions Pty Ltd


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3. Your Website Objectives Build Interactive Branding

Make Business Information Available

Network with Associated Industries

Reach a Highly Desirable Demographic Market Inform the Media with Press Releases, etc

Release Time Sensitive Materials

Make Pictures, Sound and Videos Available

Heighten Public Interest

Open up New or International Markets

Sell a Product or Service

Copyright Š 1999-2010 - Creative Technology Solutions Pty Ltd


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Provide eCommerce Capabilities

Create an eBusiness System to Work with your Current Systems Keep in Regular Contact with your Clients with an Email Newsletter Receive Enquiries and Feedback from your Clients Answer Frequently Asked Questions

Create a Corporate Intranet to Improve Internal Operations Raise the Profile of your Company using Search Engine Optimisation Improve your Business Efficiency and Existing Network Online Create a New Business Online

Got a Bright Idea? Want to do Something Completely Different?

Copyright Š 1999-2010 - Creative Technology Solutions Pty Ltd


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4. Your Visitors What are the Demographics of the Visitors to your website? What Type of Visitors do you want to Attract?

Imagine yourself as a Visitor to your website. What will happen when you visit your website? What Type of Information do you want?

Will your clients be able to Purchase Products or Services online? If so, how will they Pay? How will the Products be Delivered?

Do you want your Clients to Place Orders with you Online via a Client Login Section?

Copyright Š 1999-2010 - Creative Technology Solutions Pty Ltd


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5. Project Details What are the Goals of this Project?

What will make this Project Successful?

What is the approximate Timescale to Develop your website? What is the Project Budget?

How will you receive a Return on Investment for your website? How will this be Measured? Who will have overall Responsibility and be in Control of your website?

Will you provide us with Artwork and Graphics or will we Design from Scratch? Has any Work been done for your New website? If so, please Describe it. How will most Vistitors get to your website? From where?

Copyright Š 1999-2010 - Creative Technology Solutions Pty Ltd


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6. Navigation and Content How many Pages will you Require?

What are the Major Sections of your website. Please list them or fax us a Site Map if available.

Who will create the Content? Would you like us to help with Writing the Copy? Will the Content be all New or Rewritten?

How often will you need to Update the Content?

Will you want to update the Content yourself using our Content Management System?

Copyright Š 1999-2010 - Creative Technology Solutions Pty Ltd


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7. Technical Requirements Do you have any specific Database or Programming Requirements?

Is there any specific Database or Programming Languages that you want your website developed in?

Do you require any Animation or Flash? For what Purpose?

Do you require any Sound or Video? For what Purpose?

Will your website require eCommerce capabilities? Do you prefer Online credit card Payments in Real-time or Offline and Process Manually?

Do you already have a Merchant Account with a Financial Institution?

Copyright Š 1999-2010 - Creative Technology Solutions Pty Ltd


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8. Launch, Maintenance and Training Will you have an Official Launch of the website?

Do you want us to Present the website to the Public or your Clients at a function? Do you want us to Promote your website using Search Engine Optimisation? Do you want us to Consult with your marketing team to Integrate the website Promotion with your other Marketing Strategies? Do you want us to Maintain or Help Maintain your website after it is launched?

Do you require any Specific Training such as Image Preparation, Content Creation and Maintenance? Do you want us to Train your Staff to Maintain your website?

Copyright Š 1999-2010 - Creative Technology Solutions Pty Ltd


CTS eBusiness site planner