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NEWJERSEY JERSEY NEW

REALTOR REALTOR ®

®

Media Kit MEDIA KIT

2020 2020


Reach 56,000 REALTORS

across New Jersey

®

New Jersey REALTOR® is the largest real estate trade publication in the state, with an audience that consists entirely of licensed Realtors® throughout New Jersey. As leaders in their industry, New Jersey Realtors® depend on the magazine to stay on top of the latest market news, technology & design trends, and legislative issues in this highly competitive business. Circulation: 56,000+ Frequency: 6 times per year Details: 8.5” x 11”, four-color, saddle-stitched

print & digital New Jersey REALTOR®

digital edition

In addition to print, New Jersey REALTOR® is available to members as a fully interactive version, hosted by Issuu. Readers are able to view the responsive, linked design on a desktop, tablet, or mobile phone. Advertisements are hyperlinked and any advertisement featuring a URL will become clickable.

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Members are able to access past issues, download content, share articles through social channels and more!


NEW JERSEY REALTORS速

2019 Member Profile

$113,000 median gross income of Realtor速 households in New Jersey

66% women

54 average age

11 years of experience in the real estate industry

81% own their own home

64% have real estate as their only occupation

62% have their own website

69% primarily use Facebook

87% belong to a residential brokerage

*Data from New Jersey Realtors速 2019 Member Profile provided by National Association of Realtors速

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2020 EDITORIAL

Start the new year off on the right foot, plus a recap from the 2019 Triple Play Realtors® Conference & Expo. Special features include: Meet the 2020 Leadership Team, 2019 Market Wrap Up, and Six Things Agents Wish They Knew Their First Year.

JANUARY/FEBRUARY

DIVING INTO THE NEW YEAR SPACE CLOSE: December 16, 2019

MATERIALS DUE: December 23, 2019

MAIL DATE: January 20, 2020

Read up about tools worth the investment and how to become a neighborhood resource. Special features include: Managing Your Online Reputation, Transitioning From Agent to Broker, and Finding Resources Without a Coach.

MARCH/APRIL

COACHING FOR SUCCESS SPACE CLOSE: February 6, 2020

Calendar

MATERIALS DUE: February 13, 2020

MAY/JUNE

MAIL DATE: March 2, 2020

From social media to analytics, this issue is dedicated to helping Realtors® brand their business. Special features include: Social Media Schedulers, Quick Guide to Jump-start Your Camera Skills, and Business for Your Personality.

MARKETING 101 SPACE CLOSE: April 7 2020

MATERIALS DUE: April 14, 2020

JULY/AUGUST

MAIL DATE: May 1, 2020

Read up on federal and state issues impacting private property rights and homeownership. Special features include: The Presidential Race, and an Update on Lead in Properties.

GLOBAL OUTLOOK SPACE CLOSE: June 3, 2020

MATERIALS DUE: June 10, 2020

SEPTEMBER/OCTOBER

The ultimate guide to help your clients through the remodeling process. Special features include: Selling Unique Homes, Staging Do’s & Don’ts, and Relocation Services for Your Clients.

RELOCATE OR REMODEL? SPACE CLOSE: August 5, 2020

MATERIALS DUE: August 12, 2020

NOVEMBER/DECEMBER TRIPLE PLAY 2020

SPACE CLOSE: October 6, 2020

MAIL DATE: July 1, 2020

MAIL DATE: September 1, 2020

Make the most out of this year’s Triple Play Realtor® Conference & Trade Expo. Special features include: Triple Play Speaker Previews, RealtorPalooza Wrap Up, and an Update on Realtors® Care Day.

MATERIALS DUE: October 13, 2020

MAIL DATE: November 2, 2020

IN EVERY ISSUE

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President’s View | Message from the CEO | Legislative Update & Bills | Town Spotlight Events & Deadlines | Style Guide The editorial calendar is tentative and subject to change without notice.


ADVERTISING

*All rates include an eLink in the digital edition of the magazine

DISPLAY ADVERTISING RATES PREMIUM DISPLAY POSITIONS

1X

Rates

3X

6X

Inside Front Cover

$4,400

$4,200

$4,000

Inside Back Cover

$4,200

$4,000

$3,400

Back Cover

$4,800

$4,600

$4,000

Page 1

$4,000

$3,800

$3,200

Adjacent Table of Contents

$3,900

$3,700

$3,100

Adjacent New Jersey RealtorsÂŽ Events & Deadlines

$3,900

$3,700

$3,100

DISPLAY ADVERTISING RATES

1X

3X

6X

Full Page

$3,600

$3,400

$2,750

1/2 Page

$2,200

$2,100

$1,750

1/4 Page

$1,300

$1,200

$950

MARKETPLACE ADVERTISING RATES 1X

3X

6X

1 Ad Block

$299

$284

$258

2 Ad Blocks

$598

$567

$515

4 Ad Blocks

$886

$850

$773

6 Ad Blocks

$1,195

$1,133

$1,030

For more information or to reserve space, contact: Laura Lemos | Advertising Sales Director | 973-822-9274 | laura@boja.com

All rates are contingent upon the publisher receiving digital art. Rates are new and not commissionable to advertising agencies. CANCELLATION POLICIES Ad cancellation. If an ad insertion is canceled after the closing date for the next issue, or if ad materials are not received when due, that insertion cost will be billed based on the prevailing insertion order. Advertiser may not change its order after the space reservation closing date of the issue in which the ad is scheduled to appear. No-fulfillment of ad contract. The contract term is one year. To earn the frequency discount the contracted number of ads must be inserted within 12 months of the first insertion. Publisher may cancel any order if Advertiser fails to pay accounts when due. The difference between rates billed and rates earned on space used shall become due and payable immediately. Cancellations of any portion of a contract nullify all rate protection for the remainder of a contracted schedule. Credits earned by increasing frequency during a contract year will be applied to future billing for space. No cash rebates will be issued.

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MECHANICAL

Requirements

AD DIMENSIONS

AD REQUIREMENTS AND SUBMISSION Artwork Requirements All digital color and grayscale artwork must be supplied at 300 dpi. High-res PDF, EPS, TIFF, and JPEG files are accepted. Images from Web are not suitable for printing. All color artwork must be CMYK mode; black-andwhite artwork must be in either grayscale or bitmap mode. RGB mode artwork is not accepted and, if supplied, will be converted to CMYK mode, which will result in a color shift. All screen and printer fonts as well as linked images must be supplied if not embedded into the file.

Artwork Requirements Ad production assistance is available at $100/hour. All ad production will be estimated and approved by the advertiser prior to work completion

Ad Submission Ads may be submitted by email to Laura Lemos at laura@boja.com or Erin McFeeters at emcfeeters@njrealtor.com.

QUESTIONS?

For any questions regarding the mechanical requirements or ad production assistance, please contact Laura Lemos or Erin McFeeters.

For more information or to reserve space, contact Laura Lemos | Advertising Sales Director | 973-822-9274 laura@boja.com

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Print Advertising Specifications Width

Length

Live Area

7-1/4”

10”

Trim

8-1/8”

10-7/8”

Bleed

8-3/8”

11-1/8”

Live Area

7”

4-7/8”

Live Area

3-1/2”

10”

3-1/2”

4-7/8”

1 Ad Block

2-1/4”

2”

2 Ad Blocks Horizontal Vertical

4-5/8” 2-1/4”

2”

4-5/8” 2-1/4”

4-1/8”

7”

4-1/8”

Full Page

1/2 Page

1/4 Page Vertical Marketplace

4 Ad Blocks Horizontal Vertical 6 Ad Blocks Horizontal Vertical

4-5/8”

4-1/8”

8-3/8”

6-3/8”

Text placed outside the live area within any full page ads may be cut off. Please keep text within the live area at all times.


90%

of Realtors® use email every day.

E-NEWSLETTER

Banner

ADVERTISING

*According to the 2019 Member Profile

Advertise your product or service though the New Jersey Realtors® e-newsletter, NJ Realtors® Weekly. As the real estate industry and business practices push for quick, digital communication, this is your opportunity to reach real estate professionals out in the field, helping consumers buy and sell real estate.

FREQUENCY: Weekly, every Wednesday.

REACH: This opportunity brings your company name directly into 49,000 Realtor® inboxes! October 23, 2019 - October 30, 2019

AD SUBMISSION

Weekly

Artwork and ad target hyperlink are due two Wednesdays prior to the insertion date. Ads may be submitted by email to you account representative.

Start your Application Today! The application for New Jersey Realtors® Circle of Excellence Sales Award® is now open. Completed applications and payments must be submitted, with verification material, to your local board by close of business on Jan. 6, 2020. New this year: the online management platform now features an integration with many multiple listing services around the state, which allows you to enter transactions quickly.

BANNER AD SPECIFICATIONS

Start here.

728 x 90 Middle Banner

Minimum resolution of 300dpi JPEG or GIF (no animation of Flash accepted). Maximum file size no more than 90KB.

Thanks for Coming! The second annual Realtor-palooza was a great success thanks to our members, leadership team, and staff. Attendees started their morning with scrumptious Eet Gud donuts and Grover’s Mill coffee to fuel them for two continuing education courses. In between classes attendees could test their luck at bingo in the courtyard or go on a walking tour of the Historic City of Trenton.

ADVERTISING RATES

Thank you to all who attended. We can’t wait until next year.

Please note that space is limited and allocated on a first- come, first-served basis.

728 x 90 Lower Banner New Jersey Challenges SALT Cap

4-7 weeks*

8-11 weeks

12-19 weeks

20+ weeks

(with print)

(10% discount)

(15% discount)

(20% discount)

$340

$306

$290

$272

Lower Banner

$300

$270

$255

$240

Square

$210

$189

$178

$168

$130

$117

$110

$104

Earlier this week, the federal courts ruled against a lawsuit initiated by New Jersey and three other states challenging the $10,000 State and Local Tax Deduction (SALT) cap. The courts ruled against the lawsuit, which argued the cap was unconstitutional. It is unclear whether New Jersey and the other states will appeal this decision.

TIP OF THE WEEK Music can change the atmosphere of an open house and day to day life in general. However, coming up with the perfect playlist for everyday events can be time consuming and overwhelming. Have no fear! Windermere Real Estate recently launched a Spotify page with all the playlists you need. They have a playlist for everything from cleaning motivation to dinner party essentials.

Listen now.

300 x 300 728 x 90 Bottom Leaderboard New Jersey Realtors® | 609-341-7100 njrealtor.com

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Middle Banner 728x90 pixels

728x90 pixels

1080x1080 pixels

Bottom Leaderboard 728x90 pixels

*The ‘4-7 weeks’ rate is available only to print magazine advertisers. All others require a minimum of 8 weeks banner advertising. Pricing is per week.


ISSUU.COM/NEWJERSEYREALTOR

Profile for New Jersey Realtor®

New Jersey Realtors® 2020 Media Kit  

Interested in advertising with us? Check out our 2020 Media Kit to learn about advertising opportunities and our 2020 magazine editorial cal...

New Jersey Realtors® 2020 Media Kit  

Interested in advertising with us? Check out our 2020 Media Kit to learn about advertising opportunities and our 2020 magazine editorial cal...