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DATA CENTRE

CAMERAS GO 360 360-degree cameras are beginning to take hold of the traditional camera market. Futuresource Consulting picks out some key stats for TVBEurope.

ACTION CAMERAS vs 360 LATEST WOR/DWIDE FIGURES Traditional Action Cameras vs 360 Consumer Cameras

futures urce CONSULTING

2017 Action Camera User Type Consumers vs Professionals Consumers

90%

In 2017, of all cameras were Traditional Action Cameras.

75%

In 2020, this drops to

Professionals

80%, as 360 cameras

25%

begin to take hold

360 Camera Volume (%) by Form Factor in 2017

56% Handheld

13%

31%

Rugged/Waterproof

Smartphone Attachment

Geographic Reach

$2.6 Billion

The combined retail value of the Traditional and 360 Action Camera Market in 2017

$1 Billion

The value of North American market, the biggest region in 2017.

The above data is taken from the continuous market research Futuresource conducts on a bi-annual basis focusing on worldwide market sizing, forecasting and usage of action cameras and consumer 360 cameras.

58 | TVBE APRIL 2018

Profile for Future PLC

TVBE April 2018  

TVBE April 2018  

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