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Volume 6, Issue 4

Northeast Kansas Enterprise Facilitation Initiative

April 2011

E N T R E P R E N E U R S P OT L I G H T The Yum Yum Shoppe - YUMS the Word!

Project Outcomes: (June 2, 2003 to March 31, 2011)

 Total Clients      

Assisted: 659 Businesses Started: 51 Businesses Expanded: 17 Jobs Created: 183 Businesses Retained: 10 Jobs Retained: 57 Tune-Ups of Existing Businesses: 63

For more information about Enterprise Facilitation, contact: Facilitator Teresa McAnerney (785) 364-0583

Board Chair David Key (785) 336-2184

Northeast Kansas Enterprise Facilitation's Website

Find your inner bliss pampering yourself, or that special someone, with delectable treats for your skin and your senses from the Yum Yum Shoppe. Fresh baked bath and body products created right here in the beautiful Glacial Hills of Northeast Kansas. The Yum Yum Shoppe offers a delicious array of body lotions, oil potions, sugar scrubs, glycerin soaps and lip butter. The owner Talitha Martin says it all started with a lip balm. She says she always had an interest in body care chemistry and was always mixing up potions and creams using kitchen ingredients perfecting recipes. Several years ago she and a friend invested in some high quality cocoa butter, beeswax and oils to see if they could create something…well, yummy. After some trials she says “the first attempts left a little to be desired, but I was off and

Top Photo: A selection of products from the Yum Yum Shoppe. Bottom Photo: Owner of The Yum Yum Shoppe, Talitha Martin. (Continued on Page 2)

Enterprise Facilitation Board Member Profile Name: Don Hoy Organization: Associate Professor Academic Director Cloud L. Cray Center for Entrepreneurial Services at Benedictine College Why Did You Join the Enterprise Facilitation (EF) Resource Board? Hoy is passionate about rural entrepreneurship and economic development. He believes that the Enterprise Facilitation method is an Page 1

excellent use of the community resources and notes with pride the success it has achieved in the past 7 years. Background: Donald A. Hoy is a member of the Board of the Northeast Kansas Enterprise Facilitation Program and its Executive Committee. He is also a member of the Board and Vice Chairman of the Northeast Kansas Regional Business Development Program. He served on the Board of the Atchison County Economic Development Board from 2008 - 2011, representing the City of Atchison. Hoy came to Benedictine from Marquette (Continued on Page 3)

Northeast Kansas Enterprise Facilitation

The Yum Yum Shoppe - YUMS the Word! (Continued from Page 1)

running and studying like crazy to perfect the products.” Success! Today, the product line is the perfect mix of nature and science. Talitha keeps the focus on natural butters and oils, cocoa butter, coconut oil, shea butter, jojoba oil and takes great pride in using unique fragrance blends and luxury additives. In tune with the nature of the product, all of the beeswax used in the products is locally harvested and all packaging materials are either recycled or recyclable. “We are working hard to build a company that is thoughtful about its use of resources and materials, not only in what into the product, but in what mark we leave on the world as well”, states Martin. The demand for these yummy bath care products grew significantly with every batch produced. In 2009 Talitha decided to take the steps to officially launch her business. By that time she had perfected an array of products and product knowledge and wanted to get “legal” with it! She started by attending a Business 101 type class at her local library, she then went on to take a small business class. She made a commitment to seek out all the resources and information she could gather to learn the business side of entrepreneurship. It was in 2010, after a move to the Holton area and scouting out the local resources and working with Mary Ann Riederer of the KSBDC, that she was introduced to the Glacial Hills Enterprise Center in Wetmore. The Enterprise Center was the perfect spring

board for her small company, it is a business incubator offering office space to budding entrepreneurs at a reduced price. Martin exclaims, “I am continually blown away by the support I have received in launching my business”. Teresa McAnerney of Northeast Kansas Enterprise Facilitation states, “Talitha is so talented, she has worked hard to create a line that is high quality, beautifully packaged and the unique scents that she has blended are phenomenal”. McAnerney also applauds Martin’s marketing skills, “Talitha has developed such an effective website, she is selling product all over the country and even Canada, new and repeat orders keep rolling in!” Please visit her website at: and take advantage of 15% off your order, placed by May 31, by entering the code “SPRING”. Browse all the tempting treats such as Sweet Cream & Honey, Coconut Lemongrass, Pear & Agave and the newest fragrance Citrus Binge! The YUM is popping up in local stores as well, pick up product at 424 Penn, or Head 2 Toe in Holton and the Cornerstone Coffee Haus in Seneca. Recently Martin was awarded the first Glacial Hills Rural Business Development Grant in the form of a forgivable loan. Two thousand dollars now to be used for equipment to enhance the business and as milestones are achieved another two thousand dollars will be available to her. If you are interested in information on the grant program available to entrepreneurs taking advantage of the Wetmore Enterprise Incubator please contact Gary Satter at 785-608-8801.

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Enterprise Facilitation Board Member Profile (Continued from Page 1)

University. He previously taught at Concordia University Wisconsin, Kansas Wesleyan University, Des Moines Area Community College, Iowa State University and Fort Hays State University. He received a B.S. degree in Agricultural Business from Iowa State University, an MBA from the Keller Graduate School of Management, and a JD from the University of Iowa.

Officer for a rural Iowa bank for several years. While at FHSU, he was Senior Research Associate with the Docking Institute of Public Affairs and served as Director of Affirmative Action for the University. He was the Director of Research for the Ellis County Coalition for Economic Development as well. He teaches in the areas of Law and Entrepreneurship. Hoy has served as a business consultant for Small Business Development Centers in Iowa and Kansas.

Prior to his teaching career, Hoy practiced law in Iowa City, IA and then served as Vice President and Trust

Northeast Kansas Entrepreneurship Academy Do you know a high school student that would be interested in attending the 2nd annual Northeast Kansas Entrepreneurship Academy? The academy will take place June 20-23 at Highland Community College. Contact Teresa McAnerney for more information.

Upcoming Enterprise Facilitation Calendar of Events May 5 Facilitator Office Hours from 9 a.m. to 1 p.m. at the Wetmore Enterprise Center 6 p.m. NEKEF Board Meeting at MJ Bliss 321 St. Joseph Street, Wathena May 9 Agritourism Workshop 6-9 pm at the Wetmore Enterprise Center May 10 Agritourism Workshop 6-9 pm at the Troy Community Center May 19 Facilitator Office Hours from 9 a.m. to 1 p.m. at the Wetmore Enterprise Center

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April11 Entrepreneur Spotlight  
April11 Entrepreneur Spotlight  

Northeast Kansas Enterprise Facilitation's Entrepreneur Spotlight